Slough, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Slough, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $16,169 per year — at a $185 nightly rate, 36.3% occupancy, and a $67 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 177 active listings, Slough is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 67.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Slough?
In Slough, the headline Airbnb metrics are $16,169 in average annual revenue,36.3% occupancy, $185 ADR, and $67 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Slough?
Understanding the monthly revenue variations for Airbnb listings in Slough is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Slough is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Slough across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,507+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,925 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,583 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $683, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Slough
What Is the Monthly Airbnb Occupancy Rate in Slough?
Maximize your bookings by understanding the Slough STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Slough:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Slough
What Is the Average Airbnb Nightly Rate in Slough?
Effective short term rental pricing strategy in Slough involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Slough typically peaks in June and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $231 or more.
- Typical properties (Median) charge around $156 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Slough
What Is the RevPAR for Airbnb in Slough?
RevPAR in Slough is currently $67. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $26 RevPAR.
- Typical properties (Median) generate $55 RevPAR.
- Strong performers (Top 25%) earn $96 RevPAR.
- Best-in-class (Top 10%) achieve $137 RevPAR.
Average Monthly RevPAR Trend in Slough
RevPAR Insights for Slough
- The average RevPAR in Slough is $67. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($137) and bottom 25% ($26) is $111, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Slough benchmarks. If your RevPAR falls below the median of $55, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $96+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Slough?
Slough's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,797 per month
- Occupancy rates average 45.4%
- Daily rates average $195
Shoulder Season
- Revenue averages $2,151 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $183
Low Season (January, February, March)
- Revenue drops to average $1,234 per month
- Occupancy decreases to average 25.5%
- Daily rates adjust to average $182
Seasonality Insights for Slough
- Airbnb seasonality in Slough is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Slough's highest earning potential, with monthly revenues climbing to $3,056, occupancy reaching 49.0%, and ADRs peaking at $197.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,102, occupancy could drop to 24.1%, and ADRs may adjust to $173.
- Lower occupancy paired with meaningful seasonality means hosts in Slough need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Slough, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Slough?
Low regulation and minimal registration activity in Slough, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Slough to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Slough?
Slough is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Langley | A suburb of Slough with easy access to the M4 motorway and close proximity to Heathrow Airport. Ideal for travelers looking for convenience and affordability. | Langley Park, St. Mary's Church, Heathrow Airport nearby, Langley Railway Station |
| Slough Town Centre | The bustling heart of Slough, offering shopping, dining, and entertainment options. Attractive for both business and leisure travelers. | The Observatory Shopping Centre, Salt Hill Park, Slough Museum, Cultural events and festivals |
| Burnham | A charming village just south of Slough, known for its residential appeal and proximity to the River Thames. Great for those seeking a quieter stay while being close to the city. | Burnham Beeches, The River Thames, Burnham Park, Local pubs and restaurants |
| Dedworth | A residential area with a community feel, offering good transport links to Windsor and central Slough. Appeals to families and those seeking a peaceful environment. | Windsor Great Park, Local schools and parks, Dedworth Community Centre |
| Chalvey | A diverse neighborhood offering affordable accommodations and easy access to Slough town centre. Popular among budget travelers and those looking for local experiences. | Chalvey Community Centre, Churches and local shops, Transport links to nearby areas |
| Cippenham | A suburban area with residential developments, offering a mix of amenities and parks. Attractive for families and visitors looking for a neighborhood experience. | Cippenham Park, Local schools and amenities, Close to Slough station |
| Salthill | A locality offering residential properties and proximity to Slough town. Suitable for longer stays and those looking for a homely feel. | Salthill Park, Nearby shops and services, Good transport links |
| Wexham | A semi-rural area with a mix of residential and countryside living. Attracts visitors looking for peace while remaining close to urban amenities. | Wexham Park Hospital, Surrounding parkland, Local village shops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Slough offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Slough?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Slough
- The Slough Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.6% of the 177 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Slough, House properties are the most common (49.2%), reflecting the local real estate landscape.
- Houses represent a significant 49.2% portion, catering likely to families or larger groups.
- The presence of 8.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.3%) offer potential for unique stay experiences.
Slough Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Slough
- The dominant room capacity in Slough is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.9% of the active Airbnb listings in Slough, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Slough.
Slough Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Slough
- The most common guest capacity trend in Slough vacation rentals is listings accommodating 8+ guests (20.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Slough STR market, accounting for 39.0% of listings.
- 32.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Slough.
- On average, properties in Slough are equipped to host 4.0 guests.
How Do Listings in Slough Compare on Quality?
Listing quality in Slough can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Slough
- At 22.1 photos per listing on average, Slough hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Slough averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Slough?
Amenity Prevalence
Amenity Insights for Slough
- Essential amenities in Slough that guests expect include: Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Slough: Heating, Wifi.
- Prioritize adding missing essentials: Heating, Wifi.
- Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Slough to stay competitive.
Which Airbnb Amenities Boost Revenue in Slough?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Slough, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoke alarm | 94.4% | $16,900 | $3,956 | 327.3% |
Kitchen | 84.7% | $18,277 | $4,460 | 309.8% |
Wifi | 96.6% | $16,576 | $4,571 | 262.6% |
TV | 89.3% | $17,505 | $5,061 | 245.9% |
Cooking basics | 80.2% | $18,662 | $6,056 | 208.1% |
Dishes and silverware | 83.6% | $18,058 | $6,527 | 176.7% |
Washer | 84.2% | $17,904 | $6,936 | 158.1% |
Microwave | 78.0% | $18,606 | $7,547 | 146.5% |
Game consoleHigh opportunity | 4.0% | $32,926 | $15,479 | 112.7% |
Barbecue utensilsHigh opportunity | 2.8% | $32,973 | $15,681 | 110.3% |
Revenue Impact Insights for Slough
- Smoke alarm tops the revenue impact list with a 327.3% uplift — listings with this amenity earn $16,900 vs. $3,956 without it.
- High-opportunity amenities — Game console, Barbecue utensils — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Smoke alarm, Kitchen, Wifi, TV, Cooking basics, Dishes and silverware, Washer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Slough.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Slough STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Slough. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSlough Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Slough
- The typical guest profile for Airbnb in Slough consists of primarily domestic travelers (71%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 71.0% of guests.
- Key international markets include United Kingdom (71%) and United States (11.8%).
- Top languages spoken are English (63.6%) followed by Spanish (6.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Slough?
Listings in Slough average 4.69 out of 5 overall, with about 50.4 reviews per active listing and 16.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Slough
- An average rating of 4.69 places Slough in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.84), while Value (4.63) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 16.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 16.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Slough Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Slough
- The most common availability pattern in Slough falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Slough (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Slough?
Average Booking Lead Time by Month
Booking Lead Time Insights for Slough
- The overall average booking lead time for vacation rentals in Slough is 37 days.
- Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Spring (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Slough.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Slough averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Slough?
Guests in Slough stay about 5.2 nights on average, generating roughly 2,924 reservations and 16.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Slough
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Slough
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (6.2 nights) and shorten in Jan (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Slough Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
59 listings
33.3% of total
2 Nights
37 listings
20.9% of total
3 Nights
8 listings
4.5% of total
4-6 Nights
7 listings
4% of total
7-29 Nights
11 listings
6.2% of total
30+ Nights
55 listings
31.1% of total
Key Insights
- The most prevalent minimum stay requirement in Slough is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (31.1%) caters to monthly stays (30+ nights) in Slough, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 33.3% of Slough hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 31.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Slough.
Slough Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
0.6% of total
Limited
1 listings
0.6% of total
Flexible
34 listings
19.3% of total
Moderate
58 listings
33% of total
Firm
70 listings
39.8% of total
Strict
12 listings
6.8% of total
Cancellation Policy Insights for Slough
- The prevailing Airbnb cancellation policy trend in Slough is Firm, used by 39.8% of listings.
- There's a relatively balanced mix between guest-friendly (52.3%) and stricter (46.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.8% market standard in Slough.
- Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Slough.
How Much Are Airbnb Cleaning Fees in Slough?
Cleaning fees in Slough are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Slough
- About 66.7% of Slough listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($100) and median ($74) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Slough median of $74. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Slough Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sloughbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fab contractor stay Slough/Windsor. Parking. Slps8
Entire Place • 4 bedrooms
The Turtle & Rabbit
Entire Place • 8 bedrooms
Home near London Heathrow, Slough,Windsor,Legoland
Entire Place • 3 bedrooms
Beautiful house in slough/london/windsor/Heathrow
Entire Place • 6 bedrooms
Home from home - 4 Double Bed House with Parking
Entire Place • 4 bedrooms
Peaceful 4bdtownhse. Free parkn. Windsor&Heathrow
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Slough?
Learn from the best! This table showcases top-performing Airbnb hosts in Slough based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hostly | 12 | $339,763 | 989 | 4.60/5.0 |
| Tempstay | 9 | $164,078 | 250 | 4.55/5.0 |
| Rana | 6 | $124,757 | 149 | 4.54/5.0 |
| Tempstay | 4 | $110,431 | 48 | 4.63/5.0 |
| 360stays | 5 | $102,376 | 43 | 4.48/5.0 |
| Victoria | 2 | $84,942 | 293 | 4.89/5.0 |
| Ankita | 4 | $75,802 | 60 | 4.56/5.0 |
| Ahmadulla | 2 | $68,633 | 75 | 4.34/5.0 |
| Linda | 1 | $66,860 | 24 | 4.75/5.0 |
| Sajid | 1 | $58,150 | 93 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Slough.
Who Are the Airbnb Hosts in Slough?
Slough has a relatively balanced host base.
Host Profile Insights for Slough
- Only 29.4% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 10.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 11.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 57.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 24.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Slough averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Slough
These are the highest-grossing professional property management operations in Slough, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Tempstay | 9 | $164,078 | $261 | 27.1% | 4.55/5 |
| Rana | 6 | $124,757 | $221 | 36.9% | 4.54/5 |
| Tempstay | 4 | $110,431 | $250 | 36.9% | 4.63/5 |
| Ostrich | 3 | $46,482 | $220 | 20.9% | 4.75/5 |
| Maeve Kingshomeaccommodation.C | 2 | $40,350 | $254 | 31.9% | 4.51/5 |
| Gozel | 1 | $34,173 | $177 | 54.2% | 4.83/5 |
| Newbat | 2 | $21,135 | $234 | 26.2% | 3.92/5 |
| Raja | 1 | $9,835 | $285 | 17.2% | 4.79/5 |
| Laila | 1 | $2,499 | $160 | 21.7% | N/A |
| Tom | 1 | $1,352 | $278 | 8.2% | N/A |
Management Company Insights for Slough
- The leading management company, Tempstay, operates 9 listings with $164,078 in gross revenue — a useful benchmark for what scale looks like in Slough.
- Top managers average 3 properties each, suggesting professional management in Slough still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.56/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 10.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Slough's Airbnb Market Compare to Nearby Cities?
How does the Slough Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Dinton, Slough has 16 percentage points lower occupancy and about $113 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 11 | $6,998 | $746.72 | 39% |
| Lambourn | 11 | $6,590 | $790.42 | 32% |
| Wraysbury | 15 | $6,346 | $553.47 | 45% |
| City of Westminster | 1,382 | $5,834 | $525.82 | 49% |
| Dinton | 11 | $4,936 | $297.28 | 52% |
| Alderbury | 21 | $4,632 | $362.31 | 49% |
| Old Windsor | 19 | $4,283 | $304.04 | 47% |
| Shrewton | 14 | $4,175 | $293.74 | 44% |
| Cotswold District | 1,818 | $4,149 | $397.91 | 44% |
| Furzehill | 10 | $4,071 | $293.77 | 47% |
Frequently Asked Questions About Airbnb in Slough
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Slough.
How much do Airbnb hosts make in Slough?
Slough hosts earn about $16,169 per year on average, with an average nightly rate of $185 and RevPAR of $67. Those figures describe the typical revenue environment for active listings in Slough, England, not the ceiling for the best operators. Source: AirROI 2026 data, Slough market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Slough?
The average Airbnb occupancy rate in Slough is 36.3%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Slough?
Listings in Slough average $185 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Slough?
Slough currently has about 177 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Slough?
AirROI currently classifies the short-term rental regulation level in Slough as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Slough?
RevPAR in Slough is about $67. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Slough?
Occupancy of 36.3% means Slough is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $16,169, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Slough?
The average booking lead time in Slough is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Slough?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Slough include Langley, Slough Town Centre, Burnham. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Slough?
entire_home listings make up 74.6% of the active supply in Slough. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Slough compare to nearby Airbnb markets?
Among neighboring markets, Dorney posts $83,980 in average annual revenue with 39.5% occupancy, compared to Slough's $16,169 and 36.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Slough?
The average Airbnb stay length in Slough is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Slough?
Airbnb listings in Slough average 4.69 out of 5 overall. About 16.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Slough?
Smoke alarm and Kitchen are among the strongest revenue-linked amenities in Slough. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Slough?
Yes. About 66.7% of active Airbnb listings in Slough charge a cleaning fee, and the average fee is $100. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Slough?
At 29.4%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.