Falmouth, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Falmouth, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $28,623 per year — at a $227 nightly rate, 48.2% occupancy, and a $109 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Falmouth's 417 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 14.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Falmouth?
In Falmouth, the headline Airbnb metrics are $28,623 in average annual revenue,48.2% occupancy, $227 ADR, and $109 in RevPAR, and guests book about 75 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Falmouth?
Understanding the monthly revenue variations for Airbnb listings in Falmouth is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Falmouth is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Falmouth across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,944+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,216 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,640 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,443, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Falmouth
What Is the Monthly Airbnb Occupancy Rate in Falmouth?
Maximize your bookings by understanding the Falmouth STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Falmouth:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Falmouth
What Is the Average Airbnb Nightly Rate in Falmouth?
Effective short term rental pricing strategy in Falmouth involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Falmouth typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
- Typical properties (Median) charge around $181 per night.
- Entry-level properties (Bottom 25%) earn around $125 per night.
Average Daily Rate (ADR) Trend by Month in Falmouth
What Is the RevPAR for Airbnb in Falmouth?
RevPAR in Falmouth is currently $109. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $59 RevPAR.
- Typical properties (Median) generate $97 RevPAR.
- Strong performers (Top 25%) earn $138 RevPAR.
- Best-in-class (Top 10%) achieve $194 RevPAR.
Average Monthly RevPAR Trend in Falmouth
RevPAR Insights for Falmouth
- The average RevPAR in Falmouth is $109. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($194) and bottom 25% ($59) is $135, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Falmouth benchmarks. If your RevPAR falls below the median of $97, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $138+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Falmouth?
Falmouth's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $4,895 per month
- Occupancy rates average 62.6%
- Daily rates average $242
Shoulder Season
- Revenue averages $2,939 per month
- Occupancy maintains around 47.7%
- Daily rates hold near $214
Low Season (January, February, March)
- Revenue drops to average $1,688 per month
- Occupancy decreases to average 31.3%
- Daily rates adjust to average $209
Seasonality Insights for Falmouth
- Airbnb seasonality in Falmouth is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Falmouth's highest earning potential, with monthly revenues climbing to $5,474, occupancy reaching 66.6%, and ADRs peaking at $247.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,483, occupancy could drop to 28.2%, and ADRs may adjust to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Falmouth.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Falmouth, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Falmouth?
Low regulation and minimal registration activity in Falmouth, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Falmouth to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Falmouth?
Location within Falmouth matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gyllingvase Beach | Beautiful beach known for its sandy shores and calm waters, perfect for families and water sports enthusiasts. It's close to cafes and coastal paths for scenic walks. | Gyllingvase Beach, Swanpool Beach, Pendennis Castle, The Man O' War, Coastal Path Walks |
| Falmouth Town Centre | Vibrant town center with a mix of shops, restaurants, and cultural attractions. A hub for visitors looking for convenient access to local amenities and entertainment. | Falmouth Art Gallery, Falmouth Maritime Museum, The Poly, Various shops and eateries |
| Roseland Peninsula | A stunning coastal area known for its dramatic cliffs and picturesque villages. Great for nature lovers and those looking to escape into the countryside. | St. Mawes, Place Manor, Pendower Beach, Roseland Institute, Scenic coastal walks |
| Castle Beach | A popular beach area close to Falmouth, popular for swimming and beach activities. Nearby cafés make it a favorite for day-trippers. | Castle Beach, The Gyllyngvase Cafe, Falmouth Aquarium, Water sports activities |
| Custom House Quay | A picturesque quay area with stunning views and a vibrant atmosphere. Great for visitors seeking waterfront dining and local culture. | Custom House art galleries, Harbour views, Local seafood restaurants, Water sports and boat trips |
| Trefusis Point | A quieter area known for its natural beauty and coastal walks, attracting families and those looking to relax in a serene environment. | Trefusis Point Walks, Fal River, Nature trails, Secluded beaches |
| Mylor Bridge | Charming village near the coast known for its marina and access to sailing. Great for those looking for a unique experience away from the town center. | Mylor Yacht Harbour, Mylor Church, Sailing opportunities, Local pubs and eateries |
| Falmouth Docks | Historical docks area with a maritime atmosphere. Attractive to visitors interested in Falmouth's shipbuilding heritage and local history. | Fal River Ferry, Historic dockyards, Local maritime museums |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Falmouth offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Falmouth?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Falmouth
- The Falmouth Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.9% of the 417 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Falmouth, House properties are the most common (45.6%), reflecting the local real estate landscape.
- Houses represent a significant 45.6% portion, catering likely to families or larger groups.
- The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.7%) offer potential for unique stay experiences.
Falmouth Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Falmouth
- The dominant room capacity in Falmouth is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in Falmouth, indicating a high concentration in these sizes.
- A significant 28.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Falmouth.
Falmouth Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Falmouth
- The most common guest capacity trend in Falmouth vacation rentals is listings accommodating 2 guests (30.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Falmouth STR market, accounting for 55.6% of listings.
- 25.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Falmouth.
- On average, properties in Falmouth are equipped to host 3.7 guests.
How Do Listings in Falmouth Compare on Quality?
Listing quality in Falmouth can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Falmouth
- At 26.9 photos per listing on average, Falmouth hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Falmouth averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Falmouth?
Amenity Prevalence
Amenity Insights for Falmouth
- Essential amenities in Falmouth that guests expect include: Wifi, TV, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Falmouth: Wifi, TV, Kitchen, Smoke alarm.
- Prioritize adding missing essentials: Wifi, TV, Kitchen, Smoke alarm.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Falmouth to stay competitive.
Which Airbnb Amenities Boost Revenue in Falmouth?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Falmouth, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoke alarm | 95.0% | $29,560 | $10,958 | 169.8% |
Heating | 94.2% | $29,697 | $11,047 | 168.8% |
Hot water | 85.9% | $30,901 | $14,801 | 108.8% |
Oven | 73.4% | $32,907 | $16,814 | 95.7% |
Cooking basics | 79.1% | $31,847 | $16,396 | 94.2% |
Washer | 70.7% | $33,318 | $17,271 | 92.9% |
Refrigerator | 83.0% | $31,112 | $16,496 | 88.6% |
Dishes and silverware | 82.7% | $31,099 | $16,760 | 85.6% |
Pool table | 4.3% | $51,064 | $27,611 | 84.9% |
Sauna | 4.8% | $49,627 | $27,565 | 80.0% |
Revenue Impact Insights for Falmouth
- Smoke alarm tops the revenue impact list with a 169.8% uplift — listings with this amenity earn $29,560 vs. $10,958 without it.
- Smoke alarm, Heating, Hot water, Refrigerator, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Falmouth STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Falmouth. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFalmouth Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Falmouth
- The typical guest profile for Airbnb in Falmouth consists of primarily domestic travelers (85%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 84.8% of guests.
- Key international markets include United Kingdom (84.8%) and United States (3.2%).
- Top languages spoken are English (61.5%) followed by French (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Falmouth?
Listings in Falmouth average 4.87 out of 5 overall, with about 85 reviews per active listing and 50.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Falmouth
- With an overall rating of 4.87, Falmouth listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Falmouth Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Falmouth
- The most common availability pattern in Falmouth falls within the 181-270 days range, representing 36.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Falmouth (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Falmouth?
Average Booking Lead Time by Month
Booking Lead Time Insights for Falmouth
- The overall average booking lead time for vacation rentals in Falmouth is 75 days.
- Guests book furthest in advance for stays during June (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (102 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Falmouth.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
- Monitor your own booking lead times against these Falmouth averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Falmouth?
Guests in Falmouth stay about 5.5 nights on average, generating roughly 11,391 reservations and 27.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Falmouth
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Falmouth
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 27.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (5.4 nights) and shorten in Feb (4.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Falmouth Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
9.8% of total
2 Nights
56 listings
13.4% of total
3 Nights
47 listings
11.3% of total
4-6 Nights
59 listings
14.1% of total
7-29 Nights
12 listings
2.9% of total
30+ Nights
202 listings
48.4% of total
Key Insights
- The most prevalent minimum stay requirement in Falmouth is 30+ Nights, adopted by 48.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (48.4%) caters to monthly stays (30+ nights) in Falmouth, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 48.4% of Falmouth hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 48.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Falmouth.
Falmouth Airbnb Cancellation Policy Trends Analysis (2026)
Non-refundable
4 listings
1% of total
Refundable
1 listings
0.2% of total
Super Strict 60 Days
14 listings
3.4% of total
Limited
16 listings
3.8% of total
Super Strict 30 Days
4 listings
1% of total
Flexible
67 listings
16.1% of total
Moderate
97 listings
23.3% of total
Firm
165 listings
39.6% of total
Strict
49 listings
11.8% of total
Cancellation Policy Insights for Falmouth
- The prevailing Airbnb cancellation policy trend in Falmouth is Firm, used by 39.6% of listings.
- A majority (51.4%) of hosts in Falmouth utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.6% market standard in Falmouth.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Falmouth.
How Much Are Airbnb Cleaning Fees in Falmouth?
Cleaning fees in Falmouth are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Falmouth
- About 66.9% of Falmouth listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($151) and median ($70) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Falmouth median of $70. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Falmouth Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Falmouthbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3 Bed in Goldenbank (oc-c29977)
Entire Place • 3 bedrooms
Tregedna Lodge
Entire Place • 5 bedrooms
Old Fishermans Townhouse
Entire Place • 4 bedrooms
Modern beach house in Falmouth, private parking
Entire Place • 4 bedrooms
Spacious House nr Castle Beach, Parking & Sauna
Entire Place • 4 bedrooms
Captains Loft
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Falmouth?
Learn from the best! This table showcases top-performing Airbnb hosts in Falmouth based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zoe | 12 | $803,394 | 843 | 4.92/5.0 |
| Melanie | 16 | $797,076 | 1258 | 4.94/5.0 |
| Cornish Holiday Cottages | 20 | $470,923 | 263 | 4.89/5.0 |
| Ginny | 8 | $405,263 | 2091 | 4.85/5.0 |
| William | 6 | $396,189 | 753 | 4.79/5.0 |
| Ric | 6 | $355,254 | 319 | 4.89/5.0 |
| Tim | 6 | $276,162 | 599 | 4.91/5.0 |
| Holidaycottages.Co.Uk | 3 | $157,133 | 7 | 5.00/5.0 |
| Martha | 3 | $155,027 | 619 | 4.86/5.0 |
| Howard | 4 | $147,340 | 56 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Falmouth.
Who Are the Airbnb Hosts in Falmouth?
Falmouth is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Falmouth
- With 60.4% Superhosts, Falmouth has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 13.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Falmouth averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Falmouth
These are the highest-grossing professional property management operations in Falmouth, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Zoe | 12 | $803,394 | $324 | 60.6% | 4.92/5 |
| William | 6 | $396,189 | $260 | 66.9% | 4.79/5 |
| Ric | 6 | $355,254 | $276 | 72.7% | 4.89/5 |
| Holidaycottages . Co . Uk | 3 | $157,133 | $392 | 38.6% | 5.00/5 |
| Matthew | 13 | $117,331 | $151 | 20.2% | 4.62/5 |
| Creek And Country | 5 | $116,801 | $260 | 41.9% | 4.74/5 |
| Mark | 2 | $115,645 | $252 | 57.3% | 4.75/5 |
| Cottages | 5 | $92,931 | $264 | 39.3% | 4.66/5 |
| Jennie | 2 | $68,379 | $154 | 58.9% | 4.88/5 |
| Sykes Holiday Cottages | 2 | $68,310 | $675 | 19.4% | 4.63/5 |
Management Company Insights for Falmouth
- The leading management company, Zoe, operates 12 listings with $803,394 in gross revenue — a useful benchmark for what scale looks like in Falmouth.
- Top managers average 6 properties each, suggesting professional management in Falmouth still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.79/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 13.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Falmouth's Airbnb Market Compare to Nearby Cities?
How does the Falmouth Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Southgate, Falmouth has 10 percentage points lower occupancy and about $70 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Angle | 14 | $5,907 | $608.20 | 43% |
| Southgate | 12 | $4,921 | $297.18 | 58% |
| Trenance | 22 | $4,442 | $538.87 | 39% |
| Rhossili | 29 | $3,924 | $323.86 | 49% |
| New Polzeath | 18 | $3,924 | $297.95 | 51% |
| Redberth | 32 | $3,922 | $245.90 | 56% |
| Tiers Cross | 15 | $3,875 | $256.22 | 56% |
| St Issey | 23 | $3,719 | $398.57 | 38% |
| Porthcurno | 45 | $3,614 | $340.58 | 46% |
| Llanrhidian | 16 | $3,454 | $339.68 | 50% |
Frequently Asked Questions About Airbnb in Falmouth
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Falmouth.
How much do Airbnb hosts make in Falmouth?
Falmouth hosts earn about $28,623 per year on average, with an average nightly rate of $227 and RevPAR of $109. Those figures describe the typical revenue environment for active listings in Falmouth, England, not the ceiling for the best operators. Source: AirROI 2026 data, Falmouth market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Falmouth?
The average Airbnb occupancy rate in Falmouth is 48.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Falmouth?
Listings in Falmouth average $227 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Falmouth?
Falmouth currently has about 417 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Falmouth?
AirROI currently classifies the short-term rental regulation level in Falmouth as Low. The dataset also shows about 0.5% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Falmouth?
RevPAR in Falmouth is about $109. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Falmouth?
At 48.2% occupancy, Falmouth can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $28,623, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Falmouth?
The average booking lead time in Falmouth is about 75 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Falmouth?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Falmouth include Gyllingvase Beach, Falmouth Town Centre, Roseland Peninsula. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Falmouth?
entire_home listings make up 83.9% of the active supply in Falmouth. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Falmouth compare to nearby Airbnb markets?
Among neighboring markets, Angle posts $70,882 in average annual revenue with 43.0% occupancy, compared to Falmouth's $28,623 and 48.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Falmouth?
The average Airbnb stay length in Falmouth is about 5.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Falmouth?
Airbnb listings in Falmouth average 4.87 out of 5 overall. About 50.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Falmouth?
Smoke alarm and Heating are among the strongest revenue-linked amenities in Falmouth. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Falmouth?
Yes. About 66.9% of active Airbnb listings in Falmouth charge a cleaning fee, and the average fee is $151. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Falmouth?
A 60.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.