Malmö Municipality, Skåne County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Malmö Municipality, Skåne County? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $8,148 per year — at a $123 nightly rate, 41.9% occupancy, and a $53 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 63 active listings, Malmö Municipality is a boutique market where moderate demand with room for well-positioned listings to outperform.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Malmö Municipality?
In Malmö Municipality, the headline Airbnb metrics are $8,148 in average annual revenue,41.9% occupancy, $123 ADR, and $53 in RevPAR, and guests book about 30 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Malmö Municipality?
Understanding the monthly revenue variations for Airbnb listings in Malmö Municipality is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malmö Municipality is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malmö Municipality across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,218+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,524 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,771 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $945, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Malmö Municipality
What Is the Monthly Airbnb Occupancy Rate in Malmö Municipality?
Maximize your bookings by understanding the Malmö Municipality STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malmö Municipality:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Malmö Municipality
What Is the Average Airbnb Nightly Rate in Malmö Municipality?
Effective short term rental pricing strategy in Malmö Municipality involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malmö Municipality typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Malmö Municipality
What Is the RevPAR for Airbnb in Malmö Municipality?
RevPAR in Malmö Municipality is currently $53. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $20 RevPAR.
- Typical properties (Median) generate $38 RevPAR.
- Strong performers (Top 25%) earn $66 RevPAR.
- Best-in-class (Top 10%) achieve $97 RevPAR.
Average Monthly RevPAR Trend in Malmö Municipality
RevPAR Insights for Malmö Municipality
- The average RevPAR in Malmö Municipality is $53. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($97) and bottom 25% ($20) is $76, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Malmö Municipality benchmarks. If your RevPAR falls below the median of $38, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $66+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Malmö Municipality?
Malmö Municipality's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $3,116 per month
- Occupancy rates average 65.7%
- Daily rates average $115
Shoulder Season
- Revenue averages $1,812 per month
- Occupancy maintains around 47.1%
- Daily rates hold near $131
Low Season (January, February, November)
- Revenue drops to average $1,007 per month
- Occupancy decreases to average 41.1%
- Daily rates adjust to average $117
Seasonality Insights for Malmö Municipality
- Airbnb seasonality in Malmö Municipality is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Malmö Municipality's highest earning potential, with monthly revenues climbing to $3,516, occupancy reaching 69.6%, and ADRs peaking at $144.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $768, occupancy could drop to 34.3%, and ADRs may adjust to $110.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malmö Municipality.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Malmö Municipality, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Malmö Municipality?
Low regulation and minimal registration activity in Malmö Municipality, Skåne County, Sweden point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Malmö Municipality to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Malmö Municipality?
Malmö Municipality is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Malmö Hyllie | A modern and upcoming area close to the Malmö Arena and Emporia shopping center, attracting business travelers and families. | Malmö Arena, Emporia Shopping Centre, Hyllie Waterway, Skånes Djurpark, Malmö City Center |
| Lilla Torg | A charming square surrounded by quaint cafes and restaurants, ideal for tourists looking for a cozy atmosphere and vibrant nightlife. | Lilla Torg Square, St. Peter's Church, Malmöhus Castle, Malmö Art Museum, Kungsparken |
| Värnhem | A lively neighborhood with a mix of residential and commercial areas, popular with locals and visitors alike due to its accessibility and amenities. | Värnhemstorget, Malmö Mässan, Värnhem Park, Karaoke bars, Local cafes and shops |
| Södertorp | An emerging area with new developments and close proximity to public transport, suitable for those traveling to Copenhagen or around Malmö. | Södertorp Shopping Centre, Public Transport Links, Bike paths to nearby areas, Parks around the area |
| Malmö Waterfront | Beautiful waterfront area with stunning views of the Öresund Strait, attracting both tourists and locals for its scenic promenades and dining options. | Turning Torso, Malmö Marina, Västra Hamnen, Beach Areas, Cafés and Restaurants with views |
| Folkets Park | A historic park area with events, cultural displays, and green space, popular for family stays and cultural experiences. | Folkets Park, Parks and Gardens, Event venues in the park, Art installations, Nearby dining options |
| Stortorget | The largest square in Malmö surrounded by iconic buildings and bustling with activity, a key tourist area. | Stortorget Square, Malmö City Hall, Cafés and shops, Cultural events and markets, Historical buildings |
| Börjessons Park | A small yet charming area with community parks and residential vibes, suitable for those looking for a local experience. | Community parks, Local shops, Nearby restaurants, Green spaces, Residential attractions |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Malmö Municipality offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Malmö Municipality?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Malmö Municipality
- The Malmö Municipality Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 63 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Malmö Municipality, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 27% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 6.4%) offer potential for unique stay experiences.
Malmö Municipality Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Malmö Municipality
- The dominant room capacity in Malmö Municipality is 1 bedroom listings, making up 41.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.3% of the active Airbnb listings in Malmö Municipality, indicating a high concentration in these sizes.
Malmö Municipality Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Malmö Municipality
- The most common guest capacity trend in Malmö Municipality vacation rentals is listings accommodating 2 guests (30.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Malmö Municipality STR market, accounting for 47.7% of listings.
- 17.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Malmö Municipality.
- On average, properties in Malmö Municipality are equipped to host 3.2 guests.
How Do Listings in Malmö Municipality Compare on Quality?
Listing quality in Malmö Municipality can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Malmö Municipality
- The average of 19.7 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 36.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Malmö Municipality averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Malmö Municipality?
Amenity Prevalence
Amenity Insights for Malmö Municipality
- Essential amenities in Malmö Municipality that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Malmö Municipality: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Malmö Municipality to stay competitive.
Which Airbnb Amenities Boost Revenue in Malmö Municipality?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Malmö Municipality, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
High chairHigh opportunity | 9.5% | $20,874 | $6,808 | 206.6% |
Smoke alarm | 92.1% | $8,557 | $3,397 | 151.9% |
Smart lock | 11.1% | $17,499 | $6,979 | 150.7% |
Board games | 11.1% | $17,200 | $7,016 | 145.2% |
Bathtub | 12.7% | $16,550 | $6,926 | 139.0% |
EV chargerHigh opportunity | 7.9% | $17,492 | $7,342 | 138.2% |
Long term stays allowed | 23.8% | $14,154 | $6,271 | 125.7% |
Conditioner | 23.8% | $13,952 | $6,334 | 120.3% |
Exterior security cameras on property | 15.9% | $14,584 | $6,933 | 110.3% |
Barbecue utensils | 11.1% | $14,947 | $7,298 | 104.8% |
Revenue Impact Insights for Malmö Municipality
- High chair tops the revenue impact list with a 206.6% uplift — listings with this amenity earn $20,874 vs. $6,808 without it.
- High-opportunity amenities — High chair, EV charger — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Smoke alarm — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding High chair — it has the best combination of high revenue impact and low market saturation in Malmö Municipality.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Malmö Municipality STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malmö Municipality. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMalmö Municipality Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Malmö Municipality
- The typical guest profile for Airbnb in Malmö Municipality consists of predominantly international visitors (85%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 14.9% of guests.
- Key international markets include Germany (25.3%) and Sweden (14.9%).
- Top languages spoken are English (37.8%) followed by German (14.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Sweden.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Malmö Municipality?
Listings in Malmö Municipality average 4.85 out of 5 overall, with about 21.5 reviews per active listing and 39.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Malmö Municipality
- With an overall rating of 4.85, Malmö Municipality listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Location (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Malmö Municipality Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Malmö Municipality
- The most common availability pattern in Malmö Municipality falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Malmö Municipality (34.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Malmö Municipality?
Average Booking Lead Time by Month
Booking Lead Time Insights for Malmö Municipality
- The overall average booking lead time for vacation rentals in Malmö Municipality is 30 days.
- Guests book furthest in advance for stays during June (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (40 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Malmö Municipality.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Malmö Municipality averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Malmö Municipality?
Guests in Malmö Municipality stay about 5.1 nights on average, generating roughly 808 reservations and 12.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Malmö Municipality
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Malmö Municipality
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 12.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Nov (10.5 nights) and shorten in May (3.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Malmö Municipality Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
39.7% of total
2 Nights
10 listings
15.9% of total
3 Nights
2 listings
3.2% of total
4-6 Nights
4 listings
6.3% of total
7-29 Nights
2 listings
3.2% of total
30+ Nights
20 listings
31.7% of total
Key Insights
- The most prevalent minimum stay requirement in Malmö Municipality is 1 Night, adopted by 39.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (31.7%) caters to monthly stays (30+ nights) in Malmö Municipality, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.7% of Malmö Municipality hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 31.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malmö Municipality.
Malmö Municipality Airbnb Cancellation Policy Trends Analysis (2026)
Limited
10 listings
15.9% of total
Flexible
29 listings
46% of total
Moderate
12 listings
19% of total
Firm
12 listings
19% of total
Cancellation Policy Insights for Malmö Municipality
- The prevailing Airbnb cancellation policy trend in Malmö Municipality is Flexible, used by 46% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (19.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46% market standard in Malmö Municipality.
- Regularly review your cancellation policy against competitors and market demand shifts in Malmö Municipality.
How Much Are Airbnb Cleaning Fees in Malmö Municipality?
Cleaning fees in Malmö Municipality are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Malmö Municipality
- About 52.4% of Malmö Municipality listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($59) and median ($31) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Malmö Municipality median of $31. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Malmö Municipality Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Malmö Municipalitybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Pool villa centrally in Malmö with hot tub, grill
Entire Place • 7 bedrooms
Townhouse near the sea
Entire Place • 3 bedrooms
2 bedroom apartment w 2 balconys
Entire Place • 2 bedrooms
The pearl of the southern inner city
Entire Place • 1 bedroom
The Sienna apartment in the heart of Malmö
Entire Place • 2 bedrooms
Charming house near the sea
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Malmö Municipality?
Learn from the best! This table showcases top-performing Airbnb hosts in Malmö Municipality based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sofie | 1 | $76,575 | 11 | 5.00/5.0 |
| David | 1 | $26,256 | 21 | 4.90/5.0 |
| Ida | 1 | $19,517 | 43 | 4.84/5.0 |
| Alberto | 1 | $17,121 | 30 | 4.90/5.0 |
| Sarra | 2 | $16,856 | 73 | 4.80/5.0 |
| Hanaa | 1 | $15,630 | 17 | 4.53/5.0 |
| Olivia | 1 | $15,349 | 1 | Not Rated |
| Anthon | 1 | $14,347 | 30 | 4.93/5.0 |
| Frida | 1 | $14,326 | 3 | 5.00/5.0 |
| Gaby | 1 | $13,942 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malmö Municipality.
Who Are the Airbnb Hosts in Malmö Municipality?
Malmö Municipality has a relatively balanced host base.
Host Profile Insights for Malmö Municipality
- A 44.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 14.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 58.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Malmö Municipality averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Malmö Municipality's Airbnb Market Compare to Nearby Cities?
How does the Malmö Municipality Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Perstorps kommun, Malmö Municipality has 11 percentage points lower occupancy and about $63 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Östra Göinge kommun | 10 | $2,360 | $246.57 | 45% |
| Perstorps kommun | 13 | $2,268 | $186.61 | 53% |
| Saunte | 10 | $2,207 | $235.12 | 43% |
| Ryd | 15 | $2,200 | $233.39 | 32% |
| Råbylille Strand | 32 | $2,032 | $225.07 | 45% |
| Tejn | 55 | $1,871 | $278.00 | 40% |
| Copenhagen | 10,092 | $1,869 | $242.03 | 46% |
| Lille Kregme | 14 | $1,854 | $194.06 | 46% |
| Våxtorp | 12 | $1,795 | $224.63 | 34% |
| Vellinge | 20 | $1,760 | $170.42 | 42% |
Frequently Asked Questions About Airbnb in Malmö Municipality
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Malmö Municipality.
How much do Airbnb hosts make in Malmö Municipality?
Malmö Municipality hosts earn about $8,148 per year on average, with an average nightly rate of $123 and RevPAR of $53. Those figures describe the typical revenue environment for active listings in Malmö Municipality, Skåne County, not the ceiling for the best operators. Source: AirROI 2026 data, Malmö Municipality market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Malmö Municipality?
The average Airbnb occupancy rate in Malmö Municipality is 41.9%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Malmö Municipality?
Listings in Malmö Municipality average $123 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Malmö Municipality?
Malmö Municipality currently has about 63 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Malmö Municipality?
AirROI currently classifies the short-term rental regulation level in Malmö Municipality as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Malmö Municipality?
RevPAR in Malmö Municipality is about $53. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Malmö Municipality?
At 41.9% occupancy, Malmö Municipality can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $8,148, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Malmö Municipality?
The average booking lead time in Malmö Municipality is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Malmö Municipality?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Malmö Municipality include Malmö Hyllie, Lilla Torg, Värnhem. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Malmö Municipality?
entire_home listings make up 77.8% of the active supply in Malmö Municipality. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Malmö Municipality compare to nearby Airbnb markets?
Among neighboring markets, Östra Göinge kommun posts $28,321 in average annual revenue with 44.9% occupancy, compared to Malmö Municipality's $8,148 and 41.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Malmö Municipality?
The average Airbnb stay length in Malmö Municipality is about 5.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Malmö Municipality?
Airbnb listings in Malmö Municipality average 4.85 out of 5 overall. About 39.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Malmö Municipality?
High chair and Smoke alarm are among the strongest revenue-linked amenities in Malmö Municipality. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Malmö Municipality?
Yes. About 52.4% of active Airbnb listings in Malmö Municipality charge a cleaning fee, and the average fee is $59. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Malmö Municipality?
A 44.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.