Piloña, Principado de Asturias Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Piloña, Principado de Asturias? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $13,948 per year — at a $158 nightly rate, 35.9% occupancy, and a $58 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 126 active listings, Piloña is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 29.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is high and 76% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Piloña?
In Piloña, the headline Airbnb metrics are $13,948 in average annual revenue,35.9% occupancy, $158 ADR, and $58 in RevPAR, and guests book about 61 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Piloña?
Understanding the monthly revenue variations for Airbnb listings in Piloña is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piloña is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piloña across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,200+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,235 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,449 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $870, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Piloña
What Is the Monthly Airbnb Occupancy Rate in Piloña?
Maximize your bookings by understanding the Piloña STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piloña:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Piloña
What Is the Average Airbnb Nightly Rate in Piloña?
Effective short term rental pricing strategy in Piloña involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piloña typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Piloña
What Is the RevPAR for Airbnb in Piloña?
RevPAR in Piloña is currently $58. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $36 RevPAR.
- Typical properties (Median) generate $55 RevPAR.
- Strong performers (Top 25%) earn $73 RevPAR.
- Best-in-class (Top 10%) achieve $95 RevPAR.
Average Monthly RevPAR Trend in Piloña
RevPAR Insights for Piloña
- The average RevPAR in Piloña is $58. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($95) and bottom 25% ($36) is $59, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Piloña benchmarks. If your RevPAR falls below the median of $55, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $73+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Piloña?
Piloña's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,975 per month
- Occupancy rates average 56.1%
- Daily rates average $177
Shoulder Season
- Revenue averages $1,417 per month
- Occupancy maintains around 31.5%
- Daily rates hold near $158
Low Season (January, February, March)
- Revenue drops to average $989 per month
- Occupancy decreases to average 23.2%
- Daily rates adjust to average $156
Seasonality Insights for Piloña
- Airbnb seasonality in Piloña is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Piloña's highest earning potential, with monthly revenues climbing to $3,999, occupancy reaching 71.2%, and ADRs peaking at $186.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $890, occupancy could drop to 20.4%, and ADRs may adjust to $153.
- Lower occupancy paired with meaningful seasonality means hosts in Piloña need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Piloña, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Piloña, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Piloña?
Yes, Piloña, Principado de Asturias, Spain enforces high STR regulations and 76% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Piloña to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 76% licensed listings)
What Are the Best Neighborhoods for Airbnb in Piloña?
Piloña is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Infiesto | The capital of Piloña, Infiesto offers a central location with access to local services and amenities, making it ideal for both tourists and business travelers. | Church of San Pedro, Piloña River, Regional Museum of Piloña, Local restaurants and cafés |
| Villanueva | A picturesque village in Piloña known for its beautiful rural landscape and tranquility. Attracts visitors looking for nature and outdoor activities. | Natural parks, Hiking trails, Local artisan shops, Cultural festivals |
| San Román | A small yet charming area known for its historical sites and traditional Asturian architecture, offering a cultural escape for visitors. | San Román Church, Scenic countryside views, Local folklore events |
| La Vega | This area is known for its lush greenery and agricultural fields, appealing to those seeking a peaceful retreat away from the busy tourist spots. | Agricultural fairs, Nature walks, Traditional Asturian farmhouses |
| Toranzo | Located near the river, Toranzo is ideal for guests interested in fishing, hiking, and experiencing rural life in Asturias. | Toranzo River, Fishing spots, Rustic accommodations |
| Noriega | A serene village that offers proximity to nature and traditional Asturian culture. Perfect for those looking for an authentic and peaceful getaway. | Local markets, Cultural heritage sites, Scenic landscapes |
| Camas | Camas is known for its friendly community and local charm, making it a great place for families and groups looking for a homey atmosphere. | Camas community events, Local dining options, Historical landmarks |
| Sotres | Though a bit further up in the mountains, Sotres offers stunning views and a unique experience for travelers wanting to explore the Picos de Europa National Park. | Picos de Europa, Mountain trails, Local cuisine |
Because Piloña has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Piloña?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Piloña
- The Piloña Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.7% of the 126 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Piloña, House properties are the most common (77.8%), reflecting the local real estate landscape.
- Houses represent a significant 77.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 7.2%) offer potential for unique stay experiences.
Piloña Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Piloña
- The dominant room capacity in Piloña is 2 bedrooms listings, making up 32.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.3% of the active Airbnb listings in Piloña, indicating a high concentration in these sizes.
- A significant 40.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Piloña.
Piloña Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Piloña
- The most common guest capacity trend in Piloña vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Piloña STR market, accounting for 48.4% of listings.
- 37.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piloña.
- On average, properties in Piloña are equipped to host 4.7 guests.
How Do Listings in Piloña Compare on Quality?
Listing quality in Piloña can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Piloña
- At 31.8 photos per listing on average, Piloña hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Piloña averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Piloña?
Amenity Prevalence
Amenity Insights for Piloña
- Popular amenities like Pets allowed, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Pets allowed or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Piloña to stay competitive.
Which Airbnb Amenities Boost Revenue in Piloña?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Piloña, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dryer | 11.1% | $28,280 | $12,157 | 132.6% |
Fireplace guardsHigh opportunity | 6.3% | $28,957 | $12,931 | 123.9% |
HammockHigh opportunity | 7.9% | $28,067 | $12,731 | 120.5% |
Sun loungersHigh opportunity | 9.5% | $26,186 | $12,660 | 106.8% |
Fire pit | 8.7% | $25,480 | $12,845 | 98.4% |
Children’s dinnerware | 11.9% | $24,755 | $12,488 | 98.2% |
Conditioner | 5.6% | $26,140 | $13,231 | 97.6% |
Arcade games | 7.9% | $25,509 | $12,952 | 97.0% |
Outdoor dining area | 48.4% | $18,669 | $9,518 | 96.1% |
Coffee maker | 84.1% | $15,110 | $7,790 | 94.0% |
Revenue Impact Insights for Piloña
- Dryer tops the revenue impact list with a 132.6% uplift — listings with this amenity earn $28,280 vs. $12,157 without it.
- High-opportunity amenities — Fireplace guards, Hammock, Sun loungers — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Coffee maker — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Fireplace guards — it has the best combination of high revenue impact and low market saturation in Piloña.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Piloña STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piloña. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPiloña Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Piloña
- The typical guest profile for Airbnb in Piloña consists of primarily domestic travelers (68%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 67.8% of guests.
- Key international markets include Spain (67.8%) and France (7.4%).
- Top languages spoken are English (36.3%) followed by Spanish (32.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Barcelona.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Piloña?
Listings in Piloña average 4.86 out of 5 overall, with about 30.2 reviews per active listing and 36.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Piloña
- With an overall rating of 4.86, Piloña listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Piloña Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Piloña
- The most common availability pattern in Piloña falls within the 271-366 days range, representing 58.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Piloña (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Piloña?
Average Booking Lead Time by Month
Booking Lead Time Insights for Piloña
- The overall average booking lead time for vacation rentals in Piloña is 61 days.
- Guests book furthest in advance for stays during August (average 126 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Fall (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Piloña.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Piloña averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Piloña?
Guests in Piloña stay about 4.5 nights on average, generating roughly 2,274 reservations and 18.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 5:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Piloña
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Piloña
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (6.2 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 5:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Piloña Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
3.2% of total
2 Nights
11 listings
8.7% of total
3 Nights
7 listings
5.6% of total
4-6 Nights
11 listings
8.7% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
92 listings
73% of total
Key Insights
- The most prevalent minimum stay requirement in Piloña is 30+ Nights, adopted by 73% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (11.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (73%) caters to monthly stays (30+ nights) in Piloña, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 73% of Piloña hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 73% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piloña.
Piloña Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
0.8% of total
Super Strict 30 Days
1 listings
0.8% of total
Limited
10 listings
7.9% of total
Flexible
7 listings
5.6% of total
Moderate
32 listings
25.4% of total
Firm
58 listings
46% of total
Strict
17 listings
13.5% of total
Cancellation Policy Insights for Piloña
- The prevailing Airbnb cancellation policy trend in Piloña is Firm, used by 46% of listings.
- A majority (59.5%) of hosts in Piloña utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46% market standard in Piloña.
- Using a Strict policy might deter some guests, as only 13.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Piloña.
How Much Are Airbnb Cleaning Fees in Piloña?
Cleaning fees in Piloña are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Piloña
- Only 34.1% of listings charge a cleaning fee, suggesting that most hosts in Piloña bundle cleaning costs into the nightly rate.
- The average cleaning fee of $45 is close to the median ($34), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Piloña median of $34. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Piloña Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Piloñabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Finca La Naguada, your country house in Infiesto
Entire Place • 8 bedrooms
Rural House in Borines, at the foot of the Sueve with views
Entire Place • 1 bedroom
Bierces Green House
Entire Place • 7 bedrooms
Available for Semana Santa cancellation, with garden and pool
Entire Place • 4 bedrooms
Attic apartment Casona I with gardens
Entire Place • 2 bedrooms
Village house Larrionda 31.Asturias
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Piloña?
Learn from the best! This table showcases top-performing Airbnb hosts in Piloña based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Iris De Paz | 5 | $147,400 | 204 | 4.81/5.0 |
| Sandra | 3 | $139,413 | 66 | 4.93/5.0 |
| Olga | 4 | $73,716 | 280 | 4.87/5.0 |
| Natural Rentals SLU | 4 | $67,569 | 69 | 4.85/5.0 |
| Carlos | 3 | $64,576 | 165 | 4.84/5.0 |
| Irene | 4 | $55,339 | 154 | 4.92/5.0 |
| Maria | 5 | $54,844 | 93 | 4.95/5.0 |
| Tania | 4 | $46,174 | 10 | 5.00/5.0 |
| Andrea | 1 | $43,241 | 135 | 4.95/5.0 |
| Alejandra | 1 | $42,352 | 16 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piloña.
Who Are the Airbnb Hosts in Piloña?
Piloña has a relatively balanced host base.
Host Profile Insights for Piloña
- A 39.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 5.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Piloña averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Piloña
These are the highest-grossing professional property management operations in Piloña, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Tania | 4 | $46,174 | $184 | 28.1% | 5.00/5 |
| Adelina | 1 | $18,046 | $111 | 45.4% | 4.85/5 |
| Óscar | 1 | $13,435 | $162 | 29.2% | 4.67/5 |
| Novasol | 1 | $6,650 | $77 | 45.0% | 4.69/5 |
Management Company Insights for Piloña
- The leading management company, Tania, operates 4 listings with $46,174 in gross revenue — a useful benchmark for what scale looks like in Piloña.
- Top managers average 2 properties each, suggesting professional management in Piloña still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Piloña's Airbnb Market Compare to Nearby Cities?
How does the Piloña Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Camaleño, Piloña has 7 percentage points lower occupancy and about $10 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hermandad de Campoo de Suso | 31 | $1,995 | $392.32 | 25% |
| Llanera | 15 | $1,693 | $277.04 | 36% |
| Mazcuerras | 23 | $1,521 | $227.45 | 30% |
| Villaviciosa | 224 | $1,483 | $208.33 | 36% |
| Reocín | 39 | $1,447 | $256.10 | 37% |
| Camaleño | 97 | $1,414 | $148.04 | 43% |
| Molledo | 15 | $1,321 | $222.49 | 30% |
| Potes | 72 | $1,282 | $145.89 | 37% |
| Alfoz de Lloredo | 74 | $1,278 | $223.46 | 35% |
| Suances | 225 | $1,277 | $194.08 | 35% |
Frequently Asked Questions About Airbnb in Piloña
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Piloña.
How much do Airbnb hosts make in Piloña?
Piloña hosts earn about $13,948 per year on average, with an average nightly rate of $158 and RevPAR of $58. Those figures describe the typical revenue environment for active listings in Piloña, Principado de Asturias, not the ceiling for the best operators. Source: AirROI 2026 data, Piloña market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Piloña?
The average Airbnb occupancy rate in Piloña is 35.9%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Piloña?
Listings in Piloña average $158 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Piloña?
Piloña currently has about 126 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Piloña?
AirROI currently classifies the short-term rental regulation level in Piloña as High. The dataset also shows about 76.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Piloña?
RevPAR in Piloña is about $58. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Piloña?
Occupancy of 35.9% means Piloña is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $13,948, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Piloña?
The average booking lead time in Piloña is about 61 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Piloña?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Piloña include Infiesto, Villanueva, San Román. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Piloña?
entire_home listings make up 93.7% of the active supply in Piloña. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Piloña compare to nearby Airbnb markets?
Among neighboring markets, Hermandad de Campoo de Suso posts $23,941 in average annual revenue with 25.0% occupancy, compared to Piloña's $13,948 and 35.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Piloña?
The average Airbnb stay length in Piloña is about 4.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Piloña?
Airbnb listings in Piloña average 4.86 out of 5 overall. About 36.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Piloña?
Dryer and Fireplace guards are among the strongest revenue-linked amenities in Piloña. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Piloña?
Yes. About 34.1% of active Airbnb listings in Piloña charge a cleaning fee, and the average fee is $45. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Piloña?
At 39.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.