Potes, Cantabria Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Potes, Cantabria? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $14,481 per year — at a $160 nightly rate, 36.1% occupancy, and a $60 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 80 active listings, Potes is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 70.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high and 80% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Potes?
In Potes, the headline Airbnb metrics are $14,481 in average annual revenue,36.1% occupancy, $160 ADR, and $60 in RevPAR, and guests book about 69 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Potes?
Understanding the monthly revenue variations for Airbnb listings in Potes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Potes is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Potes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,351+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,127 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,444 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $827, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Potes
What Is the Monthly Airbnb Occupancy Rate in Potes?
Maximize your bookings by understanding the Potes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Potes:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Potes
What Is the Average Airbnb Nightly Rate in Potes?
Effective short term rental pricing strategy in Potes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Potes typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
- Typical properties (Median) charge around $125 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Potes
What Is the RevPAR for Airbnb in Potes?
RevPAR in Potes is currently $60. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $32 RevPAR.
- Typical properties (Median) generate $50 RevPAR.
- Strong performers (Top 25%) earn $71 RevPAR.
- Best-in-class (Top 10%) achieve $97 RevPAR.
Average Monthly RevPAR Trend in Potes
RevPAR Insights for Potes
- The average RevPAR in Potes is $60. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($97) and bottom 25% ($32) is $66, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Potes benchmarks. If your RevPAR falls below the median of $50, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $71+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Potes?
Potes's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,999 per month
- Occupancy rates average 56.0%
- Daily rates average $179
Shoulder Season
- Revenue averages $1,590 per month
- Occupancy maintains around 33.8%
- Daily rates hold near $157
Low Season (January, February, November)
- Revenue drops to average $758 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $145
Seasonality Insights for Potes
- Airbnb seasonality in Potes is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Potes's highest earning potential, with monthly revenues climbing to $3,944, occupancy reaching 72.4%, and ADRs peaking at $186.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $742, occupancy could drop to 18.9%, and ADRs may adjust to $142.
- Lower occupancy paired with meaningful seasonality means hosts in Potes need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Potes, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Potes, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Potes?
Yes, Potes, Cantabria, Spain enforces high STR regulations and 80% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Potes to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 80% licensed listings)
What Are the Best Neighborhoods for Airbnb in Potes?
Potes is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Potes | The historic center of Potes, known for its charming streets and traditional architecture, attracts tourists looking to explore the beauty and culture of Cantabria. | Monastery of Santo Toribio de Liébana, Torre de Orejón de la Baña, Potes' picturesque streets, Local artisan shops, Restaurants offering traditional Cantabrian cuisine |
| Liebana Valley | A stunning natural setting surrounded by mountains and lush greenery, perfect for nature lovers and outdoor activities such as hiking and sightseeing. | Picos de Europa National Park, Hiking trails, Mountain biking, River Deva, Scenic viewpoints |
| Torre del Órgano | A beautiful spot near Potes offering breathtaking views of the mountains and valley, appealing to those seeking tranquility and nature. | Scenic viewpoints, Nature walks, Photography spots, Local wildlife, Star gazing opportunities |
| La Vega de Liébana | A scenic valley area near Potes known for its rich agricultural landscape and picturesque villages, perfect for those looking to enjoy a rural retreat. | Local farms, Traditional festivals, Cultural heritage, Rural tourism opportunities, Gastronomy |
| Barcena Mayor | An ancient mountain village that showcases traditional Cantabrian architecture and culture, attracting visitors interested in history and heritage. | Historic village architecture, Nature trails, Cultural events, Traditional cuisine, Local artisan crafts |
| Valle de Cabuérniga | A less crowded area known for its natural beauty, perfect for families and travelers looking for peace and quiet away from the tourist crowds. | Cabuérniga River, Local wildlife, Relaxing nature walks, Quiet villages, Cultural experiences |
| Somahoz | A quaint village located a short distance from Potes, known for its beautiful surroundings and traditional houses, appealing to those seeking an authentic experience. | Village architecture, Natural landscapes, Hiking trails, Cultural heritage, Local festivals |
| Fuente De | A well-known spot for starting treks into the Picos de Europa, attracting outdoor enthusiasts and adventure seekers with access to stunning landscapes. | Cable car to Picos de Europa, Hiking trails, Scenic viewpoints, Wildlife observation, Adventure sports opportunities |
Because Potes has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Potes?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Potes
- The Potes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 80 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Potes, Apartment/Condo properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 16.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.8%) offer potential for unique stay experiences.
Potes Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Potes
- The dominant room capacity in Potes is 1 bedroom listings, making up 56.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 78.8% of the active Airbnb listings in Potes, indicating a high concentration in these sizes.
- With over half the market (56.3%) consisting of studios or 1-bedroom units, Potes is particularly well-suited for individuals or couples.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Potes.
Potes Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Potes
- The most common guest capacity trend in Potes vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Potes STR market, accounting for 61.3% of listings.
- 30.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Potes.
- On average, properties in Potes are equipped to host 4.3 guests.
How Do Listings in Potes Compare on Quality?
Listing quality in Potes can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Potes
- At 20.2 photos per listing on average, Potes hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 61.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Potes averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Potes?
Amenity Prevalence
Amenity Insights for Potes
- Essential amenities in Potes that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Potes: TV, Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Dishes and silverware or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Potes to stay competitive.
Which Airbnb Amenities Boost Revenue in Potes?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Potes, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishes and silverware | 90.0% | $15,617 | $4,260 | 266.6% |
Heating | 90.0% | $15,587 | $4,526 | 244.4% |
Hot water | 90.0% | $15,586 | $4,541 | 243.2% |
Bed linens | 81.3% | $16,413 | $6,110 | 168.6% |
Outdoor showerHigh opportunity | 6.3% | $34,059 | $13,176 | 158.5% |
Lockbox | 18.8% | $27,428 | $11,493 | 138.6% |
Hot water kettle | 21.3% | $26,199 | $11,319 | 131.5% |
High chair | 13.8% | $27,448 | $12,414 | 121.1% |
Microwave | 85.0% | $15,759 | $7,243 | 117.6% |
Barbecue utensilsHigh opportunity | 8.8% | $28,561 | $13,131 | 117.5% |
Revenue Impact Insights for Potes
- Dishes and silverware tops the revenue impact list with a 266.6% uplift — listings with this amenity earn $15,617 vs. $4,260 without it.
- High-opportunity amenities — Outdoor shower, Barbecue utensils — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Dishes and silverware, Heating, Hot water, Bed linens, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Outdoor shower — it has the best combination of high revenue impact and low market saturation in Potes.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Potes STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Potes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPotes Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Potes
- The typical guest profile for Airbnb in Potes consists of a mix of domestic (38%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 37.8% of guests.
- Key international markets include Spain (37.8%) and United Kingdom (15.6%).
- Top languages spoken are English (37.4%) followed by Spanish (27.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Potes?
Listings in Potes average 4.69 out of 5 overall, with about 36 reviews per active listing and 27.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Potes
- An average rating of 4.69 places Potes in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.8), while Value (4.59) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 27.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 27.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Potes Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Potes
- The most common availability pattern in Potes falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Potes (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Potes?
Average Booking Lead Time by Month
Booking Lead Time Insights for Potes
- The overall average booking lead time for vacation rentals in Potes is 69 days.
- Guests book furthest in advance for stays during November (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Potes.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Potes averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Potes?
Guests in Potes stay about 2.9 nights on average, generating roughly 1,831 reservations and 22.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 5:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Potes
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Potes
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 22.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (3.7 nights) and shorten in Nov (2.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 5:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Potes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
51.2% of total
2 Nights
10 listings
12.5% of total
3 Nights
4 listings
5% of total
7-29 Nights
1 listings
1.3% of total
30+ Nights
24 listings
30% of total
Key Insights
- The most prevalent minimum stay requirement in Potes is 1 Night, adopted by 51.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.7%) of the Potes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30%) caters to monthly stays (30+ nights) in Potes, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.2% of Potes hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Potes.
Potes Airbnb Cancellation Policy Trends Analysis (2026)
Non-refundable
1 listings
1.3% of total
Flexible
14 listings
17.5% of total
Moderate
22 listings
27.5% of total
Firm
14 listings
17.5% of total
Strict
29 listings
36.3% of total
Cancellation Policy Insights for Potes
- The prevailing Airbnb cancellation policy trend in Potes is Strict, used by 36.3% of listings.
- A majority (53.8%) of hosts in Potes utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.3% market standard in Potes.
- With 36.3% using Strict terms, this is a viable option in Potes, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Potes.
How Much Are Airbnb Cleaning Fees in Potes?
Cleaning fees in Potes are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Potes
- Only 37.5% of listings charge a cleaning fee, suggesting that most hosts in Potes bundle cleaning costs into the nightly rate.
- The gap between the average ($77) and median ($48) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Potes median of $48. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Potes Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Potesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Exclusive Red Estate
Entire Place • 5 bedrooms
Villa San Pelayo. Potes (5 Km). Picos de Europa
Entire Place • 5 bedrooms
La Finca Roja - Apt. 2- Potes
Entire Place • 2 bedrooms
Villa Solana apartment, historic center of Potes
Entire Place • 2 bedrooms
Mora Apartments
Entire Place • 3 bedrooms
La Finca Roja (Red Farm) - Chalet
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Potes?
Learn from the best! This table showcases top-performing Airbnb hosts in Potes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maile | 25 | $336,855 | 673 | 4.58/5.0 |
| Aldine | 4 | $156,057 | 65 | 4.83/5.0 |
| Elena | 3 | $66,217 | 528 | 4.81/5.0 |
| Ana | 1 | $55,158 | 55 | 4.89/5.0 |
| María | 2 | $53,876 | 65 | 4.84/5.0 |
| Pilar | 3 | $36,813 | 38 | 4.99/5.0 |
| Maria Teresa | 1 | $32,825 | 66 | 4.85/5.0 |
| Sonia | 1 | $30,672 | 77 | 4.95/5.0 |
| Lucía | 1 | $29,151 | 5 | 5.00/5.0 |
| Jose Angel | 5 | $28,564 | 252 | 4.55/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Potes.
Who Are the Airbnb Hosts in Potes?
Potes has a relatively balanced host base.
Host Profile Insights for Potes
- Only 16.3% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 5.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 17.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 67.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 11.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Potes averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Potes
These are the highest-grossing professional property management operations in Potes, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cristina | 1 | $12,197 | $166 | 40.1% | 4.89/5 |
| Héctor | 1 | $10,970 | $274 | 46.8% | 4.85/5 |
| MarÍA Victoria | 1 | $6,300 | $123 | 24.0% | 4.92/5 |
| Holidu | 1 | $5,316 | $903 | 20.0% | N/A |
Management Company Insights for Potes
- The leading management company, Cristina, operates 1 listings with $12,197 in gross revenue — a useful benchmark for what scale looks like in Potes.
- Top managers average 1 properties each, suggesting professional management in Potes still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Potes's Airbnb Market Compare to Nearby Cities?
How does the Potes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Getxo, Potes has 10 percentage points lower occupancy and about $40 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Quintanilla Vivar | 14 | $2,490 | $275.93 | 37% |
| Merindad de Sotoscueva | 11 | $2,227 | $273.18 | 39% |
| Getxo | 129 | $2,103 | $199.51 | 46% |
| Aiarako kuadrilla/Cuadrilla de Ayala | 19 | $2,002 | $251.38 | 35% |
| Villacarriedo | 28 | $1,961 | $255.41 | 34% |
| Sopuerta | 10 | $1,856 | $351.11 | 32% |
| Hermandad de Campoo de Suso | 35 | $1,855 | $395.54 | 24% |
| Liérganes | 56 | $1,829 | $227.62 | 37% |
| Penagos | 19 | $1,722 | $264.63 | 33% |
| Ribamontán al Monte | 37 | $1,666 | $230.43 | 36% |
Frequently Asked Questions About Airbnb in Potes
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Potes.
How much do Airbnb hosts make in Potes?
Potes hosts earn about $14,481 per year on average, with an average nightly rate of $160 and RevPAR of $60. Those figures describe the typical revenue environment for active listings in Potes, Cantabria, not the ceiling for the best operators. Source: AirROI 2026 data, Potes market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Potes?
The average Airbnb occupancy rate in Potes is 36.1%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Potes?
Listings in Potes average $160 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Potes?
Potes currently has about 80 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Potes?
AirROI currently classifies the short-term rental regulation level in Potes as High. The dataset also shows about 80.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Potes?
RevPAR in Potes is about $60. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Potes?
Occupancy of 36.1% means Potes is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,481, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Potes?
The average booking lead time in Potes is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Potes?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Potes include Centro de Potes, Liebana Valley, Torre del Órgano. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Potes?
entire_home listings make up 93.8% of the active supply in Potes. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Potes compare to nearby Airbnb markets?
Among neighboring markets, Quintanilla Vivar posts $29,874 in average annual revenue with 36.7% occupancy, compared to Potes's $14,481 and 36.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Potes?
The average Airbnb stay length in Potes is about 2.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Potes?
Airbnb listings in Potes average 4.69 out of 5 overall. About 27.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Potes?
Dishes and silverware and Heating are among the strongest revenue-linked amenities in Potes. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Potes?
Yes. About 37.5% of active Airbnb listings in Potes charge a cleaning fee, and the average fee is $77. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Potes?
Only 16.3% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.