Guillena, Andalusia Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Guillena, Andalusia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,438 per year — at a $277 nightly rate, 37.8% occupancy, and a $99 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 36 active listings, Guillena is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 157.1% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is high and 94% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Guillena?

In Guillena, the headline Airbnb metrics are $30,438 in average annual revenue,37.8% occupancy, $277 ADR, and $99 in RevPAR, and guests book about 54 days in advance.

Avg. Daily Rate (ADR)(?)
$277
The average rental revenue earned for an occupied room per day in Guillena.
Occupancy Rate(?)
37.8%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$30,438
Average annual income for an Airbnb listing in Guillena. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$99
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-4.8%
Slight decrease (-4.8%) vs. last year.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
54 days
How far in advance guests typically book in Guillena. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Guillena.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Guillena.
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How Much Do Airbnb Hosts Earn Monthly in Guillena?

Understanding the monthly revenue variations for Airbnb listings in Guillena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guillena is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guillena across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,071+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,366 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,373 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,273, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Guillena

What Is the Monthly Airbnb Occupancy Rate in Guillena?

Maximize your bookings by understanding the Guillena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guillena:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Guillena

What Is the Average Airbnb Nightly Rate in Guillena?

Effective short term rental pricing strategy in Guillena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guillena typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $431+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $338 or more.
  • Typical properties (Median) charge around $230 per night.
  • Entry-level properties (Bottom 25%) earn around $168 per night.

Average Daily Rate (ADR) Trend by Month in Guillena

What Is the RevPAR for Airbnb in Guillena?

RevPAR in Guillena is currently $99. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $55 RevPAR.
  • Typical properties (Median) generate $84 RevPAR.
  • Strong performers (Top 25%) earn $124 RevPAR.
  • Best-in-class (Top 10%) achieve $187 RevPAR.

Average Monthly RevPAR Trend in Guillena

RevPAR Insights for Guillena

  • The average RevPAR in Guillena is $99. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($187) and bottom 25% ($55) is $132, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Guillena benchmarks. If your RevPAR falls below the median of $84, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $124+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Guillena?

Guillena's peak Airbnb season falls in August, July, April, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, April)
  • Revenue averages $5,022 per month
  • Occupancy rates average 56.6%
  • Daily rates average $309
Shoulder Season
  • Revenue averages $2,912 per month
  • Occupancy maintains around 36.8%
  • Daily rates hold near $281
Low Season (January, February, November)
  • Revenue drops to average $1,581 per month
  • Occupancy decreases to average 22.0%
  • Daily rates adjust to average $248

Seasonality Insights for Guillena

  • Airbnb seasonality in Guillena is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Guillena's highest earning potential, with monthly revenues climbing to $5,782, occupancy reaching 63.4%, and ADRs peaking at $320.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,530, occupancy could drop to 19.7%, and ADRs may adjust to $240.
  • Lower occupancy paired with meaningful seasonality means hosts in Guillena need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Guillena, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Guillena, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Guillena?

Yes, Guillena, Andalusia, Spain enforces high STR regulations and 94% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Guillena to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 94% licensed listings)

What Are the Best Neighborhoods for Airbnb in Guillena?

With a compact short-term rental market, Guillena gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Guillena
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Guillena Town Center
Central area ideal for tourists and locals alike, close to shops, restaurants, and cultural sites. Perfect for short stays as it gives a balance of local life and tourist attractions.
Parish Church of San Juan Bautista, Guillena Municipal Market, Local tapas bars, Guillena's Plaza de España, Nearby parks
Las Pajanosas
A charming village atmosphere with natural surroundings. Popular for those looking to escape the city and enjoy the tranquility and outdoor activities.
Guadalquivir River, Natural parks, Hiking trails, Local festivals, Traditional Spanish cuisine
Cortijo del Cuarto
A picturesque area designed for rural tourism, attracting visitors interested in wine, agriculture, and rural experiences away from urban life.
Local wineries, Olive groves, Traditional farmhouses, Guided tours, Culinary experiences
El Castillo
Rich in history and architecture, this area offers guests a unique glimpse into the past with its ancient structures and beautiful surroundings.
Guillena Castle, Historic ruins, Scenic viewpoints, Cultural events, Artisan markets
Las Cabezas de San Juan
Close to nature reserves, popular with eco-tourists and those looking to enjoy bird watching and outdoor sports.
Doñana National Park, Natural wildlife reserves, Bird watching, Fishing spots, River activities
Alameda de Sevilla
A vibrant social hub near Guillena. Known for its nightlife and local events, attracting younger guests looking for an energetic atmosphere.
Tapas bars, Live music venues, Cultural festivals, Street art, Shopping areas
Brenes
Nearby town with a blend of modernity and tradition, offering both industrial developments and historical sites, appealing to diverse guests.
Historical buildings, Local artisan shops, Parks and recreational areas, Community events, Traditional homes
Camas
A traditional town that offers a mix of historical significance with modern amenities, popular among families and cultural enthusiasts.
Iglesia de Santa María, Local museums, Traditional markets, Parks, Community festivals

Because Guillena has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Guillena?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Guillena

  • The Guillena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Guillena, House properties are the most common (77.8%), reflecting the local real estate landscape.
  • Houses represent a significant 77.8% portion, catering likely to families or larger groups.
  • The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Guillena Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Guillena

  • The dominant room capacity in Guillena is 4 bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 5+ bedrooms properties represent 47.2% of the active Airbnb listings in Guillena, indicating a high concentration in these sizes.
  • A significant 66.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Guillena.

Guillena Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Guillena

  • The most common guest capacity trend in Guillena vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Guillena STR market, accounting for 69.5% of listings.
  • 61.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guillena.
  • On average, properties in Guillena are equipped to host 5.9 guests.

How Do Listings in Guillena Compare on Quality?

Listing quality in Guillena can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
45
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
5.2
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
25.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Guillena

  • At 45 photos per listing on average, Guillena hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 25.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Guillena averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Guillena?

Amenity Prevalence

Amenity Insights for Guillena

  • Essential amenities in Guillena that guests expect include: Air conditioning, Pets allowed, Wifi, Dishes and silverware, Free parking on premises, TV, Pool. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Cooking basics, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Guillena: Air conditioning, Pets allowed, Wifi, Dishes and silverware, Free parking on premises, TV, Pool.
  • Prioritize adding missing essentials: Air conditioning, Pets allowed, Wifi, Free parking on premises, TV, Pool.
  • Consider adding popular differentiators like Heating or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Guillena to stay competitive.

Which Airbnb Amenities Boost Revenue in Guillena?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Guillena, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Dishwasher
55.6%$42,501$15,358176.7%
Oven
83.3%$33,905$13,103158.8%
Freezer
86.1%$32,865$15,389113.6%
Private entrance
77.8%$33,567$19,48572.3%
Indoor fireplace
58.3%$36,481$21,97866.0%
Elevator
22.2%$43,788$26,62364.5%
Smoke alarm
38.9%$38,932$25,03355.5%
Carbon monoxide alarm
13.9%$41,561$28,64445.1%
Stove
69.4%$33,083$24,42635.4%
Bathtub
44.4%$35,058$26,74231.1%

Revenue Impact Insights for Guillena

  • Dishwasher tops the revenue impact list with a 176.7% uplift — listings with this amenity earn $42,501 vs. $15,358 without it.
  • Oven, Freezer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Guillena STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guillena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Guillena Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Guillena

  • The typical guest profile for Airbnb in Guillena consists of predominantly international visitors (76%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 23.9% of guests.
  • Key international markets include Spain (23.9%) and France (18.1%).
  • Top languages spoken are English (37.6%) followed by Spanish (17.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Guillena?

Listings in Guillena average 4.82 out of 5 overall, with about 27.7 reviews per active listing and 22.2% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Guillena

  • With an overall rating of 4.82, Guillena listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.84), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 22.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 22.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Guillena Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Guillena

  • The most common availability pattern in Guillena falls within the 271-366 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Guillena (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Guillena?

Average Booking Lead Time by Month

Booking Lead Time Insights for Guillena

  • The overall average booking lead time for vacation rentals in Guillena is 54 days.
  • Guests book furthest in advance for stays during August (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Guillena.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Guillena averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Guillena?

Guests in Guillena stay about 4.4 nights on average, generating roughly 734 reservations and 20.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Guillena

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Guillena

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 20.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Aug (6 nights) and shorten in Nov (2.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Guillena Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

10 listings

27.8% of total

2 Nights (11.1%)

2 Nights

4 listings

11.1% of total

3 Nights (5.6%)

3 Nights

2 listings

5.6% of total

4-6 Nights (13.9%)

4-6 Nights

5 listings

13.9% of total

30+ Nights (41.7%)

30+ Nights

15 listings

41.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Guillena is 30+ Nights, adopted by 41.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (41.7%) caters to monthly stays (30+ nights) in Guillena, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 41.7% of Guillena hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 41.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guillena.

Guillena Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days (8.3%)

Super Strict 60 Days

3 listings

8.3% of total

Flexible (8.3%)

Flexible

3 listings

8.3% of total

Moderate (33.3%)

Moderate

12 listings

33.3% of total

Firm (47.2%)

Firm

17 listings

47.2% of total

Strict

1 listings

2.8% of total

Cancellation Policy Insights for Guillena

  • The prevailing Airbnb cancellation policy trend in Guillena is Firm, used by 47.2% of listings.
  • There's a relatively balanced mix between guest-friendly (41.6%) and stricter (50.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (2.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 47.2% market standard in Guillena.
  • Using a Strict policy might deter some guests, as only 2.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Guillena.

How Much Are Airbnb Cleaning Fees in Guillena?

Cleaning fees in Guillena are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$198
Median Cleaning Fee
$115
Listings Charging a Fee
55.6%
Fee as Revenue Share
9.1%

Cleaning Fee Insights for Guillena

  • About 55.6% of Guillena listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($198) and median ($115) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 9.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Guillena median of $115. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Guillena Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Guillenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Nice home in Guillena with WiFi

Nice home in Guillena with WiFi

Entire Place • 4 bedrooms

$103,271
Revenue
47.8%
Occupancy
$513.74
Daily Rate
Villa Sensevilla | Prívate Pool | BBQ | Nature

Villa Sensevilla | Prívate Pool | BBQ | Nature

Entire Place • 4 bedrooms

$86,079
Revenue
70.1%
Occupancy
$322.57
Daily Rate
Cubo's Quinta de los Cisnes & mini-golf included

Cubo's Quinta de los Cisnes & mini-golf included

Entire Place • 5 bedrooms

$83,025
Revenue
56.1%
Occupancy
$436.57
Daily Rate
Best of Both Worlds

Best of Both Worlds

Entire Place • 5 bedrooms

$68,750
Revenue
52.6%
Occupancy
$359.67
Daily Rate
100% Independent Chalet. Heated pool

100% Independent Chalet. Heated pool

Entire Place • 4 bedrooms

$55,342
Revenue
63.8%
Occupancy
$220.76
Daily Rate
Spectacular Andalusian-style villa on a large estate

Spectacular Andalusian-style villa on a large estate

Entire Place • 5 bedrooms

$51,281
Revenue
44.8%
Occupancy
$304.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Guillena?

Learn from the best! This table showcases top-performing Airbnb hosts in Guillena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Guillena by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jose Luis5$208,6832544.87/5.0
Maria José7$119,312254.83/5.0
Novasol1$103,27194.67/5.0
Carol1$86,079954.93/5.0
Cubos Holiday Homes1$83,025144.93/5.0
Stephanie3$81,3531204.79/5.0
Debra1$68,750444.80/5.0
Novasol1$41,03544.25/5.0
Esther1$39,446324.81/5.0
Novasol1$33,9471Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guillena.

Who Are the Airbnb Hosts in Guillena?

Guillena is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
52.8%
Professional Management
13.9%
Cohosted Listings
33.3%
Instant Book Enabled
2.8%
Simplified Pricing
80.6%

Host Profile Insights for Guillena

  • With 52.8% Superhosts, Guillena has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 13.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 2.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 80.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 33.3% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Guillena averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Guillena

These are the highest-grossing professional property management operations in Guillena, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Guillena
CompanyListingsRevenueADROcc.Rating
Novasol1$103,271$51447.8%4.67/5
Cubos Holiday Homes1$83,025$43756.1%4.93/5
Novasol1$41,035$38838.7%4.25/5
Novasol1$33,947$61616.5%N/A
Juan Luis1$22,048$18050.2%4.78/5

Management Company Insights for Guillena

  • The leading management company, Novasol, operates 1 listings with $103,271 in gross revenue — a useful benchmark for what scale looks like in Guillena.
  • Top managers average 1 properties each, suggesting professional management in Guillena still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 13.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Guillena's Airbnb Market Compare to Nearby Cities?

How does the Guillena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Gelves, Guillena has 13 percentage points lower occupancy and about $79 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Guillena — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monesterio17$3,057$270.1335%
Gelves26$2,890$197.7551%
Benahavís517$2,868$445.7038%
Cantillana10$2,785$203.7438%
El Paraíso13$2,774$359.3944%
Seville6,923$2,383$184.4849%
Marchena23$2,371$334.1236%
Gerena10$2,345$293.6635%
San Roque291$2,196$340.6138%
Gibraltar264$2,177$184.6348%

Frequently Asked Questions About Airbnb in Guillena

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Guillena.

How much do Airbnb hosts make in Guillena?

Guillena hosts earn about $30,438 per year on average, with an average nightly rate of $277 and RevPAR of $99. Those figures describe the typical revenue environment for active listings in Guillena, Andalusia, not the ceiling for the best operators. Source: AirROI 2026 data, Guillena market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Guillena?

The average Airbnb occupancy rate in Guillena is 37.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Guillena?

Listings in Guillena average $277 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Guillena?

Guillena currently has about 36 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Guillena?

AirROI currently classifies the short-term rental regulation level in Guillena as High. The dataset also shows about 94.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Guillena?

RevPAR in Guillena is about $99. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Guillena?

Occupancy of 37.8% means Guillena is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $30,438, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Guillena?

The average booking lead time in Guillena is about 54 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Guillena?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Guillena include Guillena Town Center, Las Pajanosas, Cortijo del Cuarto. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Guillena?

entire_home listings make up 75.0% of the active supply in Guillena. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Guillena compare to nearby Airbnb markets?

Among neighboring markets, Monesterio posts $36,682 in average annual revenue with 34.9% occupancy, compared to Guillena's $30,438 and 37.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Guillena?

The average Airbnb stay length in Guillena is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Guillena?

Airbnb listings in Guillena average 4.82 out of 5 overall. About 22.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Guillena?

Dishwasher and Oven are among the strongest revenue-linked amenities in Guillena. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Guillena?

Yes. About 55.6% of active Airbnb listings in Guillena charge a cleaning fee, and the average fee is $198. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Guillena?

A 52.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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