Palmela, Setúbal Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Palmela, Setúbal? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $17,504 per year — at a $238 nightly rate, 34.1% occupancy, and a $81 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 174 active listings, Palmela is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 46.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is high and 86% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Palmela?

In Palmela, the headline Airbnb metrics are $17,504 in average annual revenue,34.1% occupancy, $238 ADR, and $81 in RevPAR, and guests book about 61 days in advance.

Avg. Daily Rate (ADR)(?)
$238
The average rental revenue earned for an occupied room per day in Palmela.
Occupancy Rate(?)
34.1%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$17,504
Average annual income for an Airbnb listing in Palmela. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$81
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-1.6%
Slight decrease (-1.6%) vs. last year.
Active Airbnb Listings(?)
174
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
61 days
How far in advance guests typically book in Palmela. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Palmela.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Palmela.
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How Much Do Airbnb Hosts Earn Monthly in Palmela?

Understanding the monthly revenue variations for Airbnb listings in Palmela is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Palmela is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Palmela across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,448+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,555 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,236 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $580, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Palmela

What Is the Monthly Airbnb Occupancy Rate in Palmela?

Maximize your bookings by understanding the Palmela STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Palmela:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Palmela

What Is the Average Airbnb Nightly Rate in Palmela?

Effective short term rental pricing strategy in Palmela involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Palmela typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $476+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $273 or more.
  • Typical properties (Median) charge around $130 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Palmela

What Is the RevPAR for Airbnb in Palmela?

RevPAR in Palmela is currently $81. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $24 RevPAR.
  • Typical properties (Median) generate $48 RevPAR.
  • Strong performers (Top 25%) earn $102 RevPAR.
  • Best-in-class (Top 10%) achieve $188 RevPAR.

Average Monthly RevPAR Trend in Palmela

RevPAR Insights for Palmela

  • The average RevPAR in Palmela is $81. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($188) and bottom 25% ($24) is $163, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Palmela benchmarks. If your RevPAR falls below the median of $48, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $102+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Palmela?

Palmela's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)
  • Revenue averages $3,977 per month
  • Occupancy rates average 47.9%
  • Daily rates average $261
Shoulder Season
  • Revenue averages $1,996 per month
  • Occupancy maintains around 30.6%
  • Daily rates hold near $232
Low Season (January, February, November)
  • Revenue drops to average $1,198 per month
  • Occupancy decreases to average 24.3%
  • Daily rates adjust to average $235

Seasonality Insights for Palmela

  • Airbnb seasonality in Palmela is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Palmela's highest earning potential, with monthly revenues climbing to $4,812, occupancy reaching 54.6%, and ADRs peaking at $274.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $836, occupancy could drop to 17.2%, and ADRs may adjust to $216.
  • Lower occupancy paired with meaningful seasonality means hosts in Palmela need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Palmela, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Palmela, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Palmela?

Yes, Palmela, Setúbal, Portugal enforces high STR regulations and 86% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Palmela to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 86% licensed listings)

What Are the Best Neighborhoods for Airbnb in Palmela?

Palmela is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Palmela
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Palmela Castle
Historic castle offering panoramic views and rich cultural heritage. Attracts tourists interested in history and architecture, as well as those looking for scenic spots for relaxation.
Palmela Castle, Convento de Nossa Senhora da Graça, Palácio dos Aguiar
Lisbon Wine Region
Famous for its vineyards and wine production; ideal for wine lovers and those seeking a rural escape. Perfect for hosting wine tours and tastings.
Quinta do Kabrito, Adega José Maria da Fonseca, Wine cellars of Setúbal
Arrábida Natural Park
Stunning natural park with beautiful landscapes, beaches, and hiking trails. Great for nature enthusiasts and outdoor activities.
Praia dos Galápos, Praia da Figueirinha, Pico do Formoso, Hiking trails
Troia Peninsula
Known for its beautiful beaches and golf courses, popular among tourists for summer vacations and nature activities.
Troia Beach, Troia Golf, Roman ruins of Troia
Setúbal City
A vibrant city known for its seafood, culture, and proximity to nature. Appeals to both tourists and locals looking for a lively atmosphere.
Livramento Market, Setúbal's waterfront, São Filipe Castle
Sesimbra
Charming coastal town with beautiful beaches and a picturesque marina. Ideal for those seeking a relaxing beach getaway.
Sesimbra Castle, Praia da California, Marine Reserve
Cabo Espichel
Dramatic cliffs and stunning views over the Atlantic Ocean, rich in natural beauty and an important pilgrimage site.
Cabo Espichel Sanctuary, Lighthouse, Ocean views
Palmela Village
A quaint village atmosphere with traditional Portuguese architecture and local experiences. Attracts visitors interested in experiencing authentic Portugal.
Church of Santa Maria, Local artisan shops, Scenic viewpoints

Because Palmela has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Palmela?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Palmela

  • The Palmela Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77% of the 174 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Palmela, House properties are the most common (66.1%), reflecting the local real estate landscape.
  • Houses represent a significant 66.1% portion, catering likely to families or larger groups.
  • The presence of 13.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 2.8%) offer potential for unique stay experiences.

Palmela Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Palmela

  • The dominant room capacity in Palmela is 1 bedroom listings, making up 33.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.2% of the active Airbnb listings in Palmela, indicating a high concentration in these sizes.
  • A significant 37.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Palmela.

Palmela Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Palmela

  • The most common guest capacity trend in Palmela vacation rentals is listings accommodating 8+ guests (23.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Palmela STR market, accounting for 45.4% of listings.
  • 38.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Palmela.
  • On average, properties in Palmela are equipped to host 4.6 guests.

How Do Listings in Palmela Compare on Quality?

Listing quality in Palmela can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
35.8
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
24.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Palmela

  • At 35.8 photos per listing on average, Palmela hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 24.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Palmela averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Palmela?

Amenity Prevalence

Amenity Insights for Palmela

  • Essential amenities in Palmela that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Dishes and silverware, First aid kit are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Palmela: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Palmela to stay competitive.

Which Airbnb Amenities Boost Revenue in Palmela?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Palmela, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Movie theaterHigh opportunity
2.9%$79,828$15,661409.7%
Air conditioning
79.9%$20,785$4,476364.4%
GymHigh opportunity
2.9%$71,586$15,904350.1%
Game consoleHigh opportunity
3.4%$63,496$15,862300.3%
Babysitter recommendationsHigh opportunity
4.0%$54,908$15,937244.5%
Washer
64.4%$23,183$7,246219.9%
Pool
58.0%$24,488$7,842212.3%
Kitchen
80.5%$20,157$6,584206.1%
Pool tableHigh opportunity
8.0%$44,947$15,103197.6%
BBQ grill
56.3%$24,604$8,350194.6%

Revenue Impact Insights for Palmela

  • Movie theater tops the revenue impact list with a 409.7% uplift — listings with this amenity earn $79,828 vs. $15,661 without it.
  • High-opportunity amenities — Movie theater, Gym, Game console — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Movie theater — it has the best combination of high revenue impact and low market saturation in Palmela.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Palmela STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Palmela. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Palmela Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Palmela

  • The typical guest profile for Airbnb in Palmela consists of predominantly international visitors (80%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 19.7% of guests.
  • Key international markets include Portugal (19.7%) and France (16.5%).
  • Top languages spoken are English (38.5%) followed by French (15%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Palmela?

Listings in Palmela average 4.74 out of 5 overall, with about 33.5 reviews per active listing and 20.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Palmela

  • An average rating of 4.74 places Palmela in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.81), while Value (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 20.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 20.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Palmela Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Palmela

  • The most common availability pattern in Palmela falls within the 271-366 days range, representing 69% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Palmela (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Palmela?

Average Booking Lead Time by Month

Booking Lead Time Insights for Palmela

  • The overall average booking lead time for vacation rentals in Palmela is 61 days.
  • Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Palmela.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Palmela averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Palmela?

Guests in Palmela stay about 5.4 nights on average, generating roughly 2,330 reservations and 13.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Palmela

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Palmela

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 13.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Mar (5.9 nights) and shorten in Sep (3.8 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Palmela Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.1%)

1 Night

28 listings

16.1% of total

2 Nights (16.7%)

2 Nights

29 listings

16.7% of total

3 Nights (6.9%)

3 Nights

12 listings

6.9% of total

4-6 Nights (16.1%)

4-6 Nights

28 listings

16.1% of total

7-29 Nights (1.7%)

7-29 Nights

3 listings

1.7% of total

30+ Nights (42.5%)

30+ Nights

74 listings

42.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Palmela is 30+ Nights, adopted by 42.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (42.5%) caters to monthly stays (30+ nights) in Palmela, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 42.5% of Palmela hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 42.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Palmela.

Palmela Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

1 listings

0.6% of total

Limited (5.7%)

Limited

10 listings

5.7% of total

Super Strict 60 Days

4 listings

2.3% of total

Flexible (17.2%)

Flexible

30 listings

17.2% of total

Moderate (30.5%)

Moderate

53 listings

30.5% of total

Firm (32.2%)

Firm

56 listings

32.2% of total

Strict (11.5%)

Strict

20 listings

11.5% of total

Cancellation Policy Insights for Palmela

  • The prevailing Airbnb cancellation policy trend in Palmela is Firm, used by 32.2% of listings.
  • There's a relatively balanced mix between guest-friendly (47.7%) and stricter (43.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 32.2% market standard in Palmela.
  • Using a Strict policy might deter some guests, as only 11.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Palmela.

How Much Are Airbnb Cleaning Fees in Palmela?

Cleaning fees in Palmela are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$157
Median Cleaning Fee
$60
Listings Charging a Fee
60.3%
Fee as Revenue Share
7.3%

Cleaning Fee Insights for Palmela

  • About 60.3% of Palmela listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($157) and median ($60) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 7.3% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Palmela median of $60. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Palmela Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Palmelabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Football pitch+tennis+2 pools+GYM+Cinema+Chef

Football pitch+tennis+2 pools+GYM+Cinema+Chef

Entire Place • 8 bedrooms

$200,624
Revenue
36.4%
Occupancy
$1654.73
Daily Rate
Charming Villa w/pool & Soccer field @30min Lisbon

Charming Villa w/pool & Soccer field @30min Lisbon

Entire Place • 10 bedrooms

$199,383
Revenue
58.5%
Occupancy
$916.08
Daily Rate
Lovely Farm with Pool @30min Lisbon  and beaches

Lovely Farm with Pool @30min Lisbon and beaches

Entire Place • 9 bedrooms

$107,869
Revenue
45.6%
Occupancy
$749.38
Daily Rate
Vacation home with pool, 50 minutes from Lisbon

Vacation home with pool, 50 minutes from Lisbon

Entire Place • 9 bedrooms

$103,286
Revenue
45.1%
Occupancy
$731.19
Daily Rate
Portuguese Luxury Villa

Portuguese Luxury Villa

Entire Place • 7 bedrooms

$97,501
Revenue
40.4%
Occupancy
$743.44
Daily Rate
Vacation home with pool in Palmela

Vacation home with pool in Palmela

Entire Place • 9 bedrooms

$85,868
Revenue
39.2%
Occupancy
$715.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Palmela?

Learn from the best! This table showcases top-performing Airbnb hosts in Palmela based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Palmela by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carlos & Vânia2$307,2522464.91/5.0
Paulo1$200,62474.86/5.0
Susana2$189,154604.72/5.0
Luís1$97,501104.90/5.0
Holidu4$95,199554.86/5.0
BnBird Homes Lda13$93,570564.87/5.0
Filipe9$76,0813474.55/5.0
Annemie1$69,8732434.89/5.0
Joao1$66,370374.95/5.0
Julieta1$66,066374.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Palmela.

Who Are the Airbnb Hosts in Palmela?

Palmela has a relatively balanced host base.

Superhosts
23.6%
Professional Management
8.6%
Cohosted Listings
29.9%
Instant Book Enabled
7.5%
Simplified Pricing
56.3%

Host Profile Insights for Palmela

  • Only 23.6% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
  • 8.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 7.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 56.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 29.9% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Palmela averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Palmela

These are the highest-grossing professional property management operations in Palmela, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Palmela
CompanyListingsRevenueADROcc.Rating
Holidu4$95,199$36721.2%4.86/5
GuestReady1$62,219$25174.0%4.81/5
Casa Shelter Conciergerie1$40,920$45256.8%5.00/5
Hopstays1$37,576$34735.4%4.50/5
Petra & Constantino1$11,599$9442.9%4.91/5
Home Match1$8,802$34534.5%4.40/5
Holidu2$8,598$89225.9%3.73/5
Holidu1$5,947$25610.2%4.57/5
Home Match1$3,716$1009.7%4.81/5
Rui1$2,263$3053.2%5.00/5

Management Company Insights for Palmela

  • The leading management company, Holidu, operates 4 listings with $95,199 in gross revenue — a useful benchmark for what scale looks like in Palmela.
  • Top managers average 1 properties each, suggesting professional management in Palmela still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 8.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Palmela's Airbnb Market Compare to Nearby Cities?

How does the Palmela Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Lagoa e Carvoeiro, Palmela has 16 percentage points lower occupancy and about $29 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Palmela — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Comporta110$3,792$446.0940%
Guia34$3,502$500.8746%
Alcácer do Sal19$3,278$413.6733%
Vale da Telha12$3,241$344.8549%
Ferreira do Alentejo14$3,034$275.5937%
Albufeira5,038$2,938$303.5847%
Grândola315$2,737$446.4435%
Olhos de Água33$2,703$293.1548%
Reguengo Grande13$2,698$318.8439%
Lagoa e Carvoeiro1,037$2,686$267.2350%

Frequently Asked Questions About Airbnb in Palmela

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Palmela.

How much do Airbnb hosts make in Palmela?

Palmela hosts earn about $17,504 per year on average, with an average nightly rate of $238 and RevPAR of $81. Those figures describe the typical revenue environment for active listings in Palmela, Setúbal, not the ceiling for the best operators. Source: AirROI 2026 data, Palmela market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Palmela?

The average Airbnb occupancy rate in Palmela is 34.1%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Palmela?

Listings in Palmela average $238 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Palmela?

Palmela currently has about 174 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Palmela?

AirROI currently classifies the short-term rental regulation level in Palmela as High. The dataset also shows about 85.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Palmela?

RevPAR in Palmela is about $81. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Palmela?

Occupancy of 34.1% means Palmela is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $17,504, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Palmela?

The average booking lead time in Palmela is about 61 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Palmela?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Palmela include Palmela Castle, Lisbon Wine Region, Arrábida Natural Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Palmela?

entire_home listings make up 77.0% of the active supply in Palmela. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Palmela compare to nearby Airbnb markets?

Among neighboring markets, Comporta posts $45,505 in average annual revenue with 40.0% occupancy, compared to Palmela's $17,504 and 34.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Palmela?

The average Airbnb stay length in Palmela is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Palmela?

Airbnb listings in Palmela average 4.74 out of 5 overall. About 20.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Palmela?

Movie theater and Air conditioning are among the strongest revenue-linked amenities in Palmela. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Palmela?

Yes. About 60.3% of active Airbnb listings in Palmela charge a cleaning fee, and the average fee is $157. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Palmela?

At 23.6%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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