Popotla, Baja California Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Popotla, Baja California? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,756 per year — at a $196 nightly rate, 25.5% occupancy, and a $51 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Popotla's 257 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 27.9% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Popotla?
In Popotla, the headline Airbnb metrics are $12,756 in average annual revenue,25.5% occupancy, $196 ADR, and $51 in RevPAR, and guests book about 36 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Popotla?
Understanding the monthly revenue variations for Airbnb listings in Popotla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Popotla is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Popotla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,496+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,415 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,293 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $611, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Popotla
What Is the Monthly Airbnb Occupancy Rate in Popotla?
Maximize your bookings by understanding the Popotla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Popotla:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Popotla
What Is the Average Airbnb Nightly Rate in Popotla?
Effective short term rental pricing strategy in Popotla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Popotla typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $145 per night.
Average Daily Rate (ADR) Trend by Month in Popotla
What Is the RevPAR for Airbnb in Popotla?
RevPAR in Popotla is currently $51. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $28 RevPAR.
- Typical properties (Median) generate $42 RevPAR.
- Strong performers (Top 25%) earn $70 RevPAR.
- Best-in-class (Top 10%) achieve $94 RevPAR.
Average Monthly RevPAR Trend in Popotla
RevPAR Insights for Popotla
- The average RevPAR in Popotla is $51. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($94) and bottom 25% ($28) is $66, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Popotla benchmarks. If your RevPAR falls below the median of $42, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $70+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Popotla?
Popotla's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,355 per month
- Occupancy rates average 35.4%
- Daily rates average $204
Shoulder Season
- Revenue averages $1,526 per month
- Occupancy maintains around 26.7%
- Daily rates hold near $191
Low Season (January, February, March)
- Revenue drops to average $1,281 per month
- Occupancy decreases to average 24.2%
- Daily rates adjust to average $193
Seasonality Insights for Popotla
- Airbnb seasonality in Popotla is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Popotla's highest earning potential, with monthly revenues climbing to $2,910, occupancy reaching 44.8%, and ADRs peaking at $215.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,186, occupancy could drop to 22.9%, and ADRs may adjust to $180.
- Lower occupancy paired with meaningful seasonality means hosts in Popotla need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Popotla, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Popotla?
Low regulation and minimal registration activity in Popotla, Baja California, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Popotla to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Popotla?
Location within Popotla matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Popotla Beach | A beautiful beach area known for its scenic views and water activities. Ideal for tourists looking for a coastal escape with plenty of outdoor activities. | Popotla Beach, Surfing and water sports, Fresh seafood restaurants, Beachfront bars, Scenic sunset views |
| Aquarium of Baja California | A popular attraction for families and tourists, this aquarium showcases the rich marine life of Baja California. Close to dining and shopping, making it a family-friendly spot. | Aquarium of Baja California, Interactive exhibits, Gift shop, Nearby restaurants, Picnic areas |
| El Coral | A vibrant area known for its colorful scenery and local culture. It’s great for visitors looking to experience the local lifestyle and community events. | Local markets, Street food stalls, Cultural festivals, Art galleries, Shops and boutiques |
| Punta Bandera | This area offers stunning views of the ocean and is famous for whale watching. A perfect spot for nature lovers and adventure seekers. | Whale watching tours, Scenic hiking trails, Photography spots, Camping areas, Wildlife observation |
| Rosarito | A nearby town known for its beaches and nightlife. Tourists often visit Rosarito for a lively beach experience and vibrant nightlife. | Rosarito Beach, Nightlife clubs, Seafood restaurants, Artisan markets, Surfing opportunities |
| Puerto Nuevo | Famous for its lobster and gourmet dining options. A charming seaside village that draws food lovers and those looking for a relaxing getaway. | Puerto Nuevo lobster restaurants, Seaside views, Shopping for handicrafts, Seasonal festivals, Cultural experiences |
| La Fonda | A popular spot known for its picturesque views and laid-back atmosphere. Great for tourists looking for relaxation and good food by the beach. | Dining with ocean views, Beach activities, Local art scene, Yoga retreats, Scenic walks |
| Terraza del Pacifico | A beachfront area known for its resort-style amenities and family-friendly activities. Perfect for families and larger groups looking for comfort and fun. | Family resorts, Swimming pools, Water sports rentals, Beach clubs, Walking paths along the shore |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Popotla offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Popotla?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Popotla
- The Popotla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.1% of the 257 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Popotla, Apartment/Condo properties are the most common (65.4%), reflecting the local real estate landscape.
- Houses represent a significant 26.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays, others (combined 8.5%) offer potential for unique stay experiences.
Popotla Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Popotla
- The dominant room capacity in Popotla is 2 bedrooms listings, making up 59.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 83.2% of the active Airbnb listings in Popotla, indicating a high concentration in these sizes.
- A significant 29.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Popotla.
Popotla Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Popotla
- The most common guest capacity trend in Popotla vacation rentals is listings accommodating 6 guests (52.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Popotla STR market, accounting for 72.3% of listings.
- 68.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Popotla.
- On average, properties in Popotla are equipped to host 5.6 guests.
How Do Listings in Popotla Compare on Quality?
Listing quality in Popotla can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Popotla
- At 42.8 photos per listing on average, Popotla hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 33.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Popotla averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Popotla?
Amenity Prevalence
Amenity Insights for Popotla
- Essential amenities in Popotla that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Refrigerator, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Popotla: TV, Wifi, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Popotla to stay competitive.
Which Airbnb Amenities Boost Revenue in Popotla?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Popotla, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 97.3% | $13,087 | $916 | 1328.3% |
Hot water | 91.1% | $13,683 | $3,325 | 311.5% |
Dishes and silverware | 88.3% | $13,772 | $5,061 | 172.1% |
Microwave | 84.4% | $14,148 | $5,203 | 171.9% |
Refrigerator | 91.1% | $13,509 | $5,094 | 165.2% |
Cooking basics | 84.8% | $14,081 | $5,344 | 163.5% |
Patio or balcony | 84.0% | $14,080 | $5,776 | 143.8% |
Stove | 81.3% | $14,288 | $6,084 | 134.8% |
Drying rack for clothingHigh opportunity | 8.2% | $26,870 | $11,500 | 133.7% |
Coffee maker | 87.9% | $13,655 | $6,200 | 120.2% |
Revenue Impact Insights for Popotla
- Kitchen tops the revenue impact list with a 1328.3% uplift — listings with this amenity earn $13,087 vs. $916 without it.
- High-opportunity amenities — Drying rack for clothing — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Hot water, Dishes and silverware, Microwave, Refrigerator, Cooking basics, Patio or balcony, Stove, Coffee maker — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Drying rack for clothing — it has the best combination of high revenue impact and low market saturation in Popotla.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Popotla STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Popotla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPopotla Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Popotla
- The typical guest profile for Airbnb in Popotla consists of predominantly international visitors (88%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 11.7% of guests.
- Key international markets include United States (87.3%) and Mexico (11.7%).
- Top languages spoken are English (50.7%) followed by Spanish (43.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Popotla?
Listings in Popotla average 4.81 out of 5 overall, with about 85.1 reviews per active listing and 37.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Popotla
- With an overall rating of 4.81, Popotla listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.86), while Value (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 37.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Popotla Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Popotla
- The most common availability pattern in Popotla falls within the 271-366 days range, representing 72.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Popotla (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Popotla?
Average Booking Lead Time by Month
Booking Lead Time Insights for Popotla
- The overall average booking lead time for vacation rentals in Popotla is 36 days.
- Guests book furthest in advance for stays during August (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Popotla.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Popotla averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Popotla?
Guests in Popotla stay about 3.5 nights on average, generating roughly 4,375 reservations and 17.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Popotla
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Popotla
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (4 nights) and shorten in Sep (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Popotla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
107 listings
41.6% of total
2 Nights
97 listings
37.7% of total
3 Nights
5 listings
1.9% of total
4-6 Nights
1 listings
0.4% of total
7-29 Nights
3 listings
1.2% of total
30+ Nights
44 listings
17.1% of total
Key Insights
- The most prevalent minimum stay requirement in Popotla is 1 Night, adopted by 41.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.3%) of the Popotla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.1%) caters to monthly stays (30+ nights) in Popotla, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.6% of Popotla hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Popotla.
Popotla Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
5 listings
1.9% of total
Limited
5 listings
1.9% of total
Flexible
46 listings
17.9% of total
Moderate
53 listings
20.6% of total
Firm
121 listings
47.1% of total
Strict
27 listings
10.5% of total
Cancellation Policy Insights for Popotla
- The prevailing Airbnb cancellation policy trend in Popotla is Firm, used by 47.1% of listings.
- A majority (57.6%) of hosts in Popotla utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.1% market standard in Popotla.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Popotla.
How Much Are Airbnb Cleaning Fees in Popotla?
Cleaning fees in Popotla are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Popotla
- 89.9% of listings charge a cleaning fee, making it standard practice in Popotla. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $77 is close to the median ($65), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Popotla median of $65. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Popotla Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Popotlabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oceanfront Villa Amor
Entire Place • 3 bedrooms
LuxuryCorner|PrivateJacuzzi|LasOlasCondo|Rosarito
Entire Place • 2 bedrooms
Oceanfront Villa Paz
Entire Place • 3 bedrooms
Oceanfront Villa Happiness
Entire Place • 3 bedrooms
Oceanfront House16 Guests •Jacuzzi Under the Stars
Entire Place • 8 bedrooms
House with an ocean view
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Popotla?
Learn from the best! This table showcases top-performing Airbnb hosts in Popotla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian Romero | 35 | $505,349 | 3244 | 4.85/5.0 |
| Scot | 10 | $194,101 | 2602 | 4.81/5.0 |
| Cortney | 3 | $191,217 | 1372 | 4.96/5.0 |
| Amy | 5 | $116,034 | 316 | 4.98/5.0 |
| Jose | 3 | $100,883 | 1624 | 4.89/5.0 |
| Olga | 3 | $64,750 | 307 | 4.88/5.0 |
| Claudia Carolina | 1 | $53,494 | 69 | 4.93/5.0 |
| Yadira | 1 | $51,690 | 19 | 4.47/5.0 |
| Ros A | 2 | $42,674 | 542 | 4.74/5.0 |
| Paul | 1 | $42,586 | 186 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Popotla.
Who Are the Airbnb Hosts in Popotla?
Popotla is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Popotla
- With 54.1% Superhosts, Popotla has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 61.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 35.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Popotla averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Popotla
These are the highest-grossing professional property management operations in Popotla, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cortney | 3 | $191,217 | $237 | 68.1% | 4.96/5 |
| Willie | 1 | $25,100 | $241 | 27.2% | 4.77/5 |
| Vacasa Mexico | 6 | $15,381 | $231 | 12.0% | 4.24/5 |
| Perla | 1 | $11,815 | $286 | 11.9% | N/A |
| Las Mariposas | 1 | $3,825 | $83 | 21.6% | 4.76/5 |
Management Company Insights for Popotla
- The leading management company, Cortney, operates 3 listings with $191,217 in gross revenue — a useful benchmark for what scale looks like in Popotla.
- Top managers average 2 properties each, suggesting professional management in Popotla still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.68/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 3.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Popotla's Airbnb Market Compare to Nearby Cities?
How does the Popotla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with La Palma, Popotla has 30 percentage points lower occupancy and about $352 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Newport Beach | 1,269 | $9,163 | $768.95 | 46% |
| La Palma | 10 | $8,752 | $548.10 | 55% |
| Rancho San Diego | 25 | $8,464 | $568.97 | 49% |
| Lakeside | 31 | $8,287 | $603.67 | 44% |
| Thousand Palms | 32 | $8,202 | $766.65 | 36% |
| Manhattan Beach | 260 | $7,883 | $585.18 | 52% |
| GlenOak Hills | 39 | $7,541 | $684.37 | 40% |
| Del Mar | 121 | $7,526 | $697.17 | 44% |
| Mount Helix | 32 | $7,299 | $608.88 | 50% |
| Bermuda Dunes | 141 | $7,230 | $690.27 | 37% |
Frequently Asked Questions About Airbnb in Popotla
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Popotla.
How much do Airbnb hosts make in Popotla?
Popotla hosts earn about $12,756 per year on average, with an average nightly rate of $196 and RevPAR of $51. Those figures describe the typical revenue environment for active listings in Popotla, Baja California, not the ceiling for the best operators. Source: AirROI 2026 data, Popotla market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Popotla?
The average Airbnb occupancy rate in Popotla is 25.5%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Popotla?
Listings in Popotla average $196 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Popotla?
Popotla currently has about 257 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Popotla?
AirROI currently classifies the short-term rental regulation level in Popotla as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Popotla?
RevPAR in Popotla is about $51. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Popotla?
Occupancy of 25.5% means Popotla is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,756, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Popotla?
The average booking lead time in Popotla is about 36 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Popotla?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Popotla include Popotla Beach, Aquarium of Baja California, El Coral. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Popotla?
entire_home listings make up 96.1% of the active supply in Popotla. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Popotla compare to nearby Airbnb markets?
Among neighboring markets, Newport Beach posts $109,956 in average annual revenue with 46.2% occupancy, compared to Popotla's $12,756 and 25.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Popotla?
The average Airbnb stay length in Popotla is about 3.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Popotla?
Airbnb listings in Popotla average 4.81 out of 5 overall. About 37.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Popotla?
Kitchen and Hot water are among the strongest revenue-linked amenities in Popotla. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Popotla?
Yes. About 89.9% of active Airbnb listings in Popotla charge a cleaning fee, and the average fee is $77. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Popotla?
A 54.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.