Ciudad Morelos, Baja California Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Ciudad Morelos, Baja California? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $1,868 per year — at a $91 nightly rate, 11.1% occupancy, and a $11 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 25 active listings, Ciudad Morelos is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply declined 10.7% and revenue has grown even as nightly rates softened, pointing to strengthened occupancy among remaining listings. Fewer competitors and resilient demand create favorable conditions for well-run properties.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Ciudad Morelos?

In Ciudad Morelos, the headline Airbnb metrics are $1,868 in average annual revenue,11.1% occupancy, $91 ADR, and $11 in RevPAR, and guests book about 32 days in advance.

Avg. Daily Rate (ADR)(?)
$91
The average rental revenue earned for an occupied room per day in Ciudad Morelos.
Occupancy Rate(?)
11.1%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$1,868
Average annual income for an Airbnb listing in Ciudad Morelos. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$11
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
13.7%
Strong growth (13.7%) vs. last year.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
32 days
How far in advance guests typically book in Ciudad Morelos. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Ciudad Morelos.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ciudad Morelos.
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How Much Do Airbnb Hosts Earn Monthly in Ciudad Morelos?

Understanding the monthly revenue variations for Airbnb listings in Ciudad Morelos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ciudad Morelos is typically January, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ciudad Morelos across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,303+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,109 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $435 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $166, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ciudad Morelos

What Is the Monthly Airbnb Occupancy Rate in Ciudad Morelos?

Maximize your bookings by understanding the Ciudad Morelos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ciudad Morelos:

  • Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 28% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 9%.
  • Entry-level properties (Bottom 25%) average 5% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ciudad Morelos

What Is the Average Airbnb Nightly Rate in Ciudad Morelos?

Effective short term rental pricing strategy in Ciudad Morelos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ciudad Morelos typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $121+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $99 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Ciudad Morelos

What Is the RevPAR for Airbnb in Ciudad Morelos?

RevPAR in Ciudad Morelos is currently $11. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $5 RevPAR.
  • Typical properties (Median) generate $5 RevPAR.
  • Strong performers (Top 25%) earn $10 RevPAR.
  • Best-in-class (Top 10%) achieve $30 RevPAR.

Average Monthly RevPAR Trend in Ciudad Morelos

RevPAR Insights for Ciudad Morelos

  • The average RevPAR in Ciudad Morelos is $11. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($30) and bottom 25% ($5) is $25, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jan and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Ciudad Morelos benchmarks. If your RevPAR falls below the median of $5, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $10+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Ciudad Morelos?

Ciudad Morelos's peak Airbnb season falls in January, September, July, while the softest stretch is February, June, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (January, September, July)
  • Revenue averages $1,249 per month
  • Occupancy rates average 27.5%
  • Daily rates average $87
Shoulder Season
  • Revenue averages $477 per month
  • Occupancy maintains around 15.5%
  • Daily rates hold near $86
Low Season (February, June, November)
  • Revenue drops to average $228 per month
  • Occupancy decreases to average 8.2%
  • Daily rates adjust to average $84

Seasonality Insights for Ciudad Morelos

  • Airbnb seasonality in Ciudad Morelos is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Ciudad Morelos's highest earning potential, with monthly revenues climbing to $1,896, occupancy reaching 31.1%, and ADRs peaking at $99.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $173, occupancy could drop to 6.5%, and ADRs may adjust to $77.
  • Lower occupancy paired with meaningful seasonality means hosts in Ciudad Morelos need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Ciudad Morelos, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Ciudad Morelos?

Low regulation and minimal registration activity in Ciudad Morelos, Baja California, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ciudad Morelos to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Ciudad Morelos?

With a compact short-term rental market, Ciudad Morelos gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Ciudad Morelos
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Historico
The historical center of Ciudad Morelos is rich in culture and history, attracting tourists who want to explore traditional Mexican life and landmarks.
Plaza Principal, Museo de Historia, Teatro Morelos, Templo del Santo Domingo, Mercado Municipal
Playas de Tijuana
This coastal area is popular for its beaches and proximity to the United States border, appealing to both local vacationers and international tourists.
Playa de Tijuana, Border Field State Park, Tijuana Estuary, Surf spots, Artisan market
Zona Rio
The modern heart of Tijuana known for its restaurants, nightlife, and shopping. Great for urban travelers who want a vibrant atmosphere and amenities.
Cultural Center Tijuana, Zona Rio restaurants, Plaza del Paso del Norte, Markets and boutiques, Tijuana's nightlife
Rosarito Beach
A short drive from Ciudad Morelos, Rosarito Beach draws many visitors looking for beach resorts, water sports, and a lively atmosphere.
Rosarito Beach, Puerto Nuevo Lobster Village, La Fonda, Beachfront clubs, Cultural festivals
El Porvenir
Famous for its wine production, El Porvenir attracts wine enthusiasts and tourists looking for a more rural, yet charming, experience.
Wine tours, Rancho La Lomita, Bodegas de Santo Tomás, Gastronomic experiences, Scenic countryside
San Antonio de las Minas
Another wine-producing area, perfect for those seeking an escape into nature with wineries and outdoor activities.
Casa de la Cultura, Wineries, Local artisan shops, Nature trails, Beautiful landscapes
Valle de Guadalupe
Noted for its vineyards and craft breweries, this area is ideal for food and wine lovers, especially for unique weekend getaways.
Valle de Guadalupe wineries, La Ruta del Vino, Gastronomy festivals, Art galleries, Scenic views
Baja Coast
Scenic coastal towns near Ciudad Morelos, often featuring beautiful beaches, making it attractive for tourists seeking ocean views and outdoor activities.
Beach access points, Surfing spots, Scenic drives, Local seafood restaurants, Outdoor festivals

With 8 distinct neighborhoods showing meaningful short-term rental activity, Ciudad Morelos offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Ciudad Morelos?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ciudad Morelos

  • The Ciudad Morelos Airbnb market composition is heavily skewed towards Private Room listings, which make up 84% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ciudad Morelos, Hotel/Boutique properties are the most common (88%), reflecting the local real estate landscape.
  • The presence of 88% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 4.0%) offer potential for unique stay experiences.

Ciudad Morelos Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ciudad Morelos

  • The dominant room capacity in Ciudad Morelos is 1 bedroom listings, making up 64% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 100.0% of the active Airbnb listings in Ciudad Morelos, indicating a high concentration in these sizes.
  • With over half the market (64%) consisting of studios or 1-bedroom units, Ciudad Morelos is particularly well-suited for individuals or couples.

Ciudad Morelos Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ciudad Morelos

  • The most common guest capacity trend in Ciudad Morelos vacation rentals is listings accommodating 4 guests (44%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Ciudad Morelos STR market, accounting for 72.0% of listings.
  • 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ciudad Morelos.
  • On average, properties in Ciudad Morelos are equipped to host 4.1 guests.

How Do Listings in Ciudad Morelos Compare on Quality?

Listing quality in Ciudad Morelos can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
42.2
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.1
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
0.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Ciudad Morelos

  • At 42.2 photos per listing on average, Ciudad Morelos hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 0.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Ciudad Morelos averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Ciudad Morelos?

Amenity Prevalence

Amenity Insights for Ciudad Morelos

  • Essential amenities in Ciudad Morelos that guests expect include: Hangers, Hot water, Free parking on premises, Wifi, Smoke alarm, Essentials, Shampoo, Long term stays allowed, First aid kit. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot tub are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ciudad Morelos: Hangers, Hot water, Free parking on premises, Wifi, Smoke alarm, Essentials, Shampoo, Long term stays allowed, First aid kit.
  • Prioritize adding missing essentials: Shampoo, Long term stays allowed, First aid kit.
  • Consider adding popular differentiators like Hot tub to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ciudad Morelos to stay competitive.

Which Airbnb Amenities Boost Revenue in Ciudad Morelos?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ciudad Morelos, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
20.0%$8,550$1984228.0%
Clothing storage
28.0%$5,236$558838.2%
Coffee
20.0%$6,465$719799.3%
Outdoor dining area
20.0%$6,277$766719.8%
Dining table
24.0%$5,540$708682.0%
Backyard
72.0%$2,469$322667.9%
Free street parking
52.0%$3,191$435633.2%
Hammock
24.0%$5,179$823529.6%
Iron
36.0%$3,931$708455.4%
Patio or balcony
36.0%$3,925$711451.8%

Revenue Impact Insights for Ciudad Morelos

  • TV tops the revenue impact list with a 4228.0% uplift — listings with this amenity earn $8,550 vs. $198 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Ciudad Morelos STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ciudad Morelos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ciudad Morelos Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ciudad Morelos

  • The typical guest profile for Airbnb in Ciudad Morelos consists of a mix of domestic (44%) and international guests, with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 43.8% of guests.
  • Key international markets include United States (56.3%) and Mexico (43.8%).
  • Top languages spoken are Spanish (61.1%) followed by English (38.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Ciudad Morelos?

Listings in Ciudad Morelos average 4.55 out of 5 overall, with about 24.9 reviews per active listing and 4.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Ciudad Morelos

  • An average rating of 4.55 places Ciudad Morelos in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.68), while Location (4.42) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 4.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 4.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Ciudad Morelos Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ciudad Morelos

  • The most common availability pattern in Ciudad Morelos falls within the 271-366 days range, representing 96% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ciudad Morelos (84%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Ciudad Morelos?

Average Booking Lead Time by Month

Booking Lead Time Insights for Ciudad Morelos

  • The overall average booking lead time for vacation rentals in Ciudad Morelos is 32 days.
  • Guests book furthest in advance for stays during December (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (37 days avg.) sees the longest lead times, while Spring (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Ciudad Morelos.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Ciudad Morelos averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Ciudad Morelos?

Guests in Ciudad Morelos stay about 2.6 nights on average, generating roughly 100 reservations and 4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Ciudad Morelos

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Ciudad Morelos

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • Stay lengths peak in Jan (15.7 nights) and shorten in Jun (1.2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Ciudad Morelos Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (84%)

1 Night

21 listings

84% of total

2 Nights (8%)

2 Nights

2 listings

8% of total

30+ Nights (8%)

30+ Nights

2 listings

8% of total

Key Insights

  • The most prevalent minimum stay requirement in Ciudad Morelos is 1 Night, adopted by 84% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (92.0%) of the Ciudad Morelos Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 84% of Ciudad Morelos hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ciudad Morelos.

Ciudad Morelos Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (92%)

Flexible

23 listings

92% of total

Firm (8%)

Firm

2 listings

8% of total

Cancellation Policy Insights for Ciudad Morelos

  • The prevailing Airbnb cancellation policy trend in Ciudad Morelos is Flexible, used by 92% of listings.
  • The market strongly favors guest-friendly terms, with 92.0% of listings offering Flexible or Moderate policies. This suggests guests in Ciudad Morelos may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 92% market standard in Ciudad Morelos.
  • Given the high prevalence of Flexible policies (92%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ciudad Morelos.

How Much Are Airbnb Cleaning Fees in Ciudad Morelos?

Cleaning fees in Ciudad Morelos are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$46
Median Cleaning Fee
$55
Listings Charging a Fee
28.0%
Fee as Revenue Share
10.1%

Cleaning Fee Insights for Ciudad Morelos

  • Only 28.0% of listings charge a cleaning fee, suggesting that most hosts in Ciudad Morelos bundle cleaning costs into the nightly rate.
  • The average cleaning fee of $46 is close to the median ($55), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 10.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Ciudad Morelos median of $55. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Ciudad Morelos Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ciudad Morelosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa del Sol 2

Villa del Sol 2

Entire Place • 2 bedrooms

$16,109
Revenue
31.0%
Occupancy
$120.22
Daily Rate
VILLAS DEL SOL

VILLAS DEL SOL

Entire Place • 2 bedrooms

$10,217
Revenue
23.6%
Occupancy
$120.29
Daily Rate
Open concept house on the hill

Open concept house on the hill

Entire Place • 2 bedrooms

$5,290
Revenue
22.5%
Occupancy
$113.73
Daily Rate
Garden view unit at Rincon Tropical Resort #15

Garden view unit at Rincon Tropical Resort #15

Private Room • 1 bedroom

$3,414
Revenue
56.5%
Occupancy
$88.78
Daily Rate
Garden view unit at Rincon Tropical Resort #17

Garden view unit at Rincon Tropical Resort #17

Private Room • 1 bedroom

$1,377
Revenue
6.5%
Occupancy
$130.17
Daily Rate
Canyon view unit at Rincon Tropical Resort #25

Canyon view unit at Rincon Tropical Resort #25

Private Room • 1 bedroom

$1,351
Revenue
9.0%
Occupancy
$53.00
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Ciudad Morelos?

Learn from the best! This table showcases top-performing Airbnb hosts in Ciudad Morelos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Ciudad Morelos by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alicia2$26,326454.92/5.0
James Joseph21$14,1684384.48/5.0
Lizbeth1$5,2901314.76/5.0
Gabriela1$91785.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ciudad Morelos.

Who Are the Airbnb Hosts in Ciudad Morelos?

Ciudad Morelos has a relatively balanced host base.

Superhosts
12.0%
Professional Management
0.0%
Cohosted Listings
88.0%
Instant Book Enabled
4.0%
Simplified Pricing
32.0%

Host Profile Insights for Ciudad Morelos

  • Only 12.0% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
  • 4.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 32.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 88.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Ciudad Morelos averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Ciudad Morelos's Airbnb Market Compare to Nearby Cities?

How does the Ciudad Morelos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Mount Helix, Ciudad Morelos has 39 percentage points lower occupancy and about $518 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Ciudad Morelos — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Newport Beach1,269$9,163$768.9546%
Rancho San Diego25$8,464$568.9749%
Lakeside31$8,287$603.6744%
Thousand Palms32$8,202$766.6536%
GlenOak Hills39$7,541$684.3740%
Del Mar121$7,526$697.1744%
Mount Helix32$7,299$608.8850%
Bermuda Dunes141$7,230$690.2737%
Rancho Santa Fe32$6,213$963.9235%
Encinitas544$5,822$568.3048%

Frequently Asked Questions About Airbnb in Ciudad Morelos

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ciudad Morelos.

How much do Airbnb hosts make in Ciudad Morelos?

Ciudad Morelos hosts earn about $1,868 per year on average, with an average nightly rate of $91 and RevPAR of $11. Those figures describe the typical revenue environment for active listings in Ciudad Morelos, Baja California, not the ceiling for the best operators. Source: AirROI 2026 data, Ciudad Morelos market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Ciudad Morelos?

The average Airbnb occupancy rate in Ciudad Morelos is 11.1%. January is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Ciudad Morelos?

Listings in Ciudad Morelos average $91 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Ciudad Morelos?

Ciudad Morelos currently has about 25 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Ciudad Morelos?

AirROI currently classifies the short-term rental regulation level in Ciudad Morelos as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Ciudad Morelos?

RevPAR in Ciudad Morelos is about $11. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Ciudad Morelos?

Occupancy of 11.1% means Ciudad Morelos is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,868, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Ciudad Morelos?

The average booking lead time in Ciudad Morelos is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Ciudad Morelos?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ciudad Morelos include Centro Historico, Playas de Tijuana, Zona Rio. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Ciudad Morelos?

private_room listings make up 84.0% of the active supply in Ciudad Morelos. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Ciudad Morelos compare to nearby Airbnb markets?

Among neighboring markets, Newport Beach posts $109,956 in average annual revenue with 46.2% occupancy, compared to Ciudad Morelos's $1,868 and 11.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Ciudad Morelos?

The average Airbnb stay length in Ciudad Morelos is about 2.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Ciudad Morelos?

Airbnb listings in Ciudad Morelos average 4.55 out of 5 overall. About 4.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Ciudad Morelos?

TV and Clothing storage are among the strongest revenue-linked amenities in Ciudad Morelos. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Ciudad Morelos?

Yes. About 28.0% of active Airbnb listings in Ciudad Morelos charge a cleaning fee, and the average fee is $46. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Ciudad Morelos?

Only 12.0% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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