Narusawa, Yamanashi Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Narusawa, Yamanashi Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $31,502 per year — at a $294 nightly rate, 35.4% occupancy, and a $101 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 28 active listings, Narusawa is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 115.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 86% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Narusawa?

In Narusawa, the headline Airbnb metrics are $31,502 in average annual revenue,35.4% occupancy, $294 ADR, and $101 in RevPAR, and guests book about 47 days in advance.

Avg. Daily Rate (ADR)(?)

$294

The average rental revenue earned for an occupied room per day in Narusawa.

Occupancy Rate(?)

35.4%

Moderate demand with booking opportunities.

Avg. Annual Revenue(?)

$31,502

Average annual income for an Airbnb listing in Narusawa. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$101

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

35.2%

Strong growth (35.2%) vs. last year.

Active Airbnb Listings(?)

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

47 days

How far in advance guests typically book in Narusawa. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

High

Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).

Peak Revenue Month(?)

August

The month with the highest average earnings, indicating peak season in Narusawa.

Lowest Revenue Month(?)

February

The month with the lowest average earnings, indicating the low season in Narusawa.

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How Much Do Airbnb Hosts Earn Monthly in Narusawa?

Understanding the monthly revenue variations for Airbnb listings in Narusawa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Narusawa is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Narusawa across different performance tiers:

Best-in-class properties (Top 10%) achieve $6,363+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $4,820 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $2,398 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $1,025, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Narusawa

What Is the Monthly Airbnb Occupancy Rate in Narusawa?

Maximize your bookings by understanding the Narusawa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Narusawa:

Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 30%.
Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Narusawa

What Is the Average Airbnb Nightly Rate in Narusawa?

Effective short term rental pricing strategy in Narusawa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Narusawa typically peaks in August and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $569+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $487 or more.
Typical properties (Median) charge around $216 per night.
Entry-level properties (Bottom 25%) earn around $114 per night.

Average Daily Rate (ADR) Trend by Month in Narusawa

What Is the RevPAR for Airbnb in Narusawa?

RevPAR in Narusawa is currently $101. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $37 RevPAR.
Typical properties (Median) generate $107 RevPAR.
Strong performers (Top 25%) earn $147 RevPAR.
Best-in-class (Top 10%) achieve $198 RevPAR.

Average Monthly RevPAR Trend in Narusawa

RevPAR Insights for Narusawa

The average RevPAR in Narusawa is $101. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($198) and bottom 25% ($37) is $161, indicating significant performance disparity driven by property quality, pricing strategy, and location.
RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Narusawa benchmarks. If your RevPAR falls below the median of $107, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $147+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Narusawa?

Narusawa's peak Airbnb season falls in August, October, April, while the softest stretch is February, March, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, October, April)

Revenue averages $4,170 per month
Occupancy rates average 44.1%
Daily rates average $312

Shoulder Season

Revenue averages $3,147 per month
Occupancy maintains around 34.1%
Daily rates hold near $299

Low Season (February, March, June)

Revenue drops to average $2,158 per month
Occupancy decreases to average 28.0%
Daily rates adjust to average $287

Seasonality Insights for Narusawa

Airbnb seasonality in Narusawa is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Narusawa's highest earning potential, with monthly revenues climbing to $4,814, occupancy reaching 45.7%, and ADRs peaking at $342.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,102, occupancy could drop to 22.7%, and ADRs may adjust to $275.
Lower occupancy paired with meaningful seasonality means hosts in Narusawa need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Narusawa, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Narusawa, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Narusawa?

Yes, Narusawa, Yamanashi Prefecture, Japan enforces high STR regulations and 86% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Narusawa to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 86% licensed listings)

What Are the Best Neighborhoods for Airbnb in Narusawa?

With a compact short-term rental market, Narusawa gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Narusawa
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Lake Kawaguchi	Stunning views of Mount Fuji and a popular spot for outdoor activities, making it a prime location for tourists seeking nature and relaxation.	Lake Kawaguchi, Mount Fuji views, Kawaguchi Music Forest Museum, Oishi Park, Hot spring resorts
Fujiyoshida	Gateway to the Fuji Five Lakes region and rich in cultural heritage, attracting visitors looking to explore local history and nature.	Fujisan World Heritage Center, Chureito Pagoda, Kawaguchi Asama Shrine, Fujiyoshida City Tourist Information Center
Yamanakako	Known for its tranquil lake and the surrounding natural beauty, Yamanakako attracts families and nature lovers looking for a serene getaway.	Lake Yamanaka, Yamanakako Hananomiyako Park, Burgers and BBQ joints, Mount Fuji trails
Otsuki	A historic town near Mount Fuji, offering a blend of culture and nature, ideal for visitors interested in exploring local traditions and scenic spots.	Otsuki City Historical Museum, Mount Kaikoma, Old Tokaido Road, Kuon-ji Temple
Kofu	The capital of Yamanashi Prefecture with rich history and modern amenities, appealing to both business travelers and tourists exploring the region.	Kofu Castle ruins, Yamanashi Prefectural Museum of Art, Shosenkyo Gorge, Kofu city shopping districts
Narita	Offers both cultural experiences and access to major transport hubs, making it convenient for travelers from all over Japan and internationally.	Naritasan Shinshoji Temple, Narita Yume Farm, Sawara, Katori Shrine
Minobu	Known for its dramatic landscapes and historical significance, particularly to Nichiren Buddhism, attracting spiritual seekers and nature enthusiasts.	Minobusan Kuon-ji Temple, Minobu Town, Mount Minobu hiking trails
Shizuoka	While not in Yamanashi, its proximity offers tourists a chance to explore the scenic coastal areas and additional views of Mount Fuji, complementing a Fuji-focused itinerary.	Mount Fuji Shizuoka Airport, Shizuoka Sengen Shrine, Mikata Goko, Roadside stations with local specialties

Because Narusawa has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Narusawa?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Narusawa

The Narusawa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 28 active rentals. This indicates strong guest preference for privacy and space.
Looking at the property type distribution in Narusawa, House properties are the most common (78.6%), reflecting the local real estate landscape.
Houses represent a significant 78.6% portion, catering likely to families or larger groups.
Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.

Narusawa Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Narusawa

The dominant room capacity in Narusawa is 1 bedroom listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 64.3% of the active Airbnb listings in Narusawa, indicating a high concentration in these sizes.
A significant 25.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Narusawa.

Narusawa Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Narusawa

The most common guest capacity trend in Narusawa vacation rentals is listings accommodating 6 guests (32.1%). This suggests the primary traveler segment is likely larger groups.
Properties designed for 6 guests and 8+ guests dominate the Narusawa STR market, accounting for 57.1% of listings.
57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Narusawa.
On average, properties in Narusawa are equipped to host 5.0 guests.

How Do Listings in Narusawa Compare on Quality?

Listing quality in Narusawa can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

45.7

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

5.2

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

39.3%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Narusawa

At 45.7 photos per listing on average, Narusawa hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
39.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Narusawa averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Narusawa?

Amenity Prevalence

Amenity Insights for Narusawa

Essential amenities in Narusawa that guests expect include: Heating, Air conditioning, Wifi, Free parking on premises, Shampoo, Fire extinguisher, Hair dryer, Smoke alarm. Lacking these (any) could significantly impact bookings.
Popular amenities like Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Narusawa: Heating, Air conditioning, Wifi, Free parking on premises, Shampoo, Fire extinguisher, Hair dryer, Smoke alarm.
Prioritize adding missing essentials: Heating, Shampoo, Fire extinguisher, Hair dryer, Smoke alarm.
Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Narusawa to stay competitive.

Which Airbnb Amenities Boost Revenue in Narusawa?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Narusawa, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
Bed linens	82.1%	$34,618	$17,168	101.6%
Fire pit	32.1%	$43,681	$25,734	69.7%
Bikes	35.7%	$42,702	$25,280	68.9%
Exterior security cameras on property	57.1%	$38,023	$22,808	66.7%
Board games	42.9%	$39,880	$25,219	58.1%
Drying rack for clothing	17.9%	$44,001	$28,785	52.9%
Outdoor dining area	50.0%	$37,676	$25,329	48.7%
Body soap	82.1%	$33,377	$22,879	45.9%
Toaster	39.3%	$37,502	$27,621	35.8%
Conditioner	82.1%	$33,003	$24,597	34.2%

Revenue Impact Insights for Narusawa

Bed linens tops the revenue impact list with a 101.6% uplift — listings with this amenity earn $34,618 vs. $17,168 without it.
Bed linens — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Narusawa STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Narusawa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Narusawa Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Narusawa

The typical guest profile for Airbnb in Narusawa consists of predominantly international visitors (67%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
Domestic travelers account for 33.1% of guests.
Key international markets include Japan (33.1%) and United States (14.2%).
Top languages spoken are English (44%) followed by Japanese (18%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from United States.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Narusawa?

Listings in Narusawa average 4.7 out of 5 overall, with about 63 reviews per active listing and 21.4% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Narusawa

An average rating of 4.7 places Narusawa in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
The strongest subcategory is Communication (4.82), while Value (4.54) trails behind — a useful signal for hosts looking to prioritize upgrades.
21.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
With only 21.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Narusawa Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Narusawa

The most common availability pattern in Narusawa falls within the 271-366 days range, representing 53.6% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 31-90 days range is most frequent in Narusawa (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Narusawa?

Average Booking Lead Time by Month

Booking Lead Time Insights for Narusawa

The overall average booking lead time for vacation rentals in Narusawa is 47 days.
Guests book furthest in advance for stays during December (average 72 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
Seasonally, Fall (47 days avg.) sees the longest lead times, while Summer (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Narusawa.
For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
Target marketing efforts for the Fall season well in advance (at least 47 days) to capture early planners.
Monitor your own booking lead times against these Narusawa averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Narusawa?

Guests in Narusawa stay about 2.2 nights on average, generating roughly 631 reservations and 22.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Narusawa

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Narusawa

Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
At 22.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
Stay lengths peak in Jan (3.1 nights) and shorten in Feb (1.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Narusawa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (92.9%)

1 Night

26 listings

92.9% of total

2 Nights (3.6%)

2 Nights

1 listings

3.6% of total

30+ Nights (3.6%)

30+ Nights

1 listings

3.6% of total

Key Insights

The most prevalent minimum stay requirement in Narusawa is 1 Night, adopted by 92.9% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (96.5%) of the Narusawa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 92.9% of Narusawa hosts use this setting.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Narusawa.

Narusawa Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

1 listings

3.6% of total

Moderate (35.7%)

Moderate

10 listings

35.7% of total

Firm (35.7%)

Firm

10 listings

35.7% of total

Strict (25%)

Strict

7 listings

25% of total

Cancellation Policy Insights for Narusawa

The prevailing Airbnb cancellation policy trend in Narusawa is Moderate, used by 35.7% of listings.
A majority (60.7%) of hosts in Narusawa utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

Consider adopting a Moderate policy to align with the 35.7% market standard in Narusawa.
Regularly review your cancellation policy against competitors and market demand shifts in Narusawa.

How Much Are Airbnb Cleaning Fees in Narusawa?

Cleaning fees in Narusawa are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$43

Median Cleaning Fee

$34

Listings Charging a Fee

64.3%

Fee as Revenue Share

5.5%

Cleaning Fee Insights for Narusawa

About 64.3% of Narusawa listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
The average cleaning fee of $43 is close to the median ($34), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 5.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Narusawa median of $34. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$535.64

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Narusawa?

Learn from the best! This table showcases top-performing Airbnb hosts in Narusawa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Narusawa by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
⁨Enico.⁩	8	$345,383	92	4.76/5.0
Maiko	1	$77,220	166	4.87/5.0
美里	1	$64,327	52	4.83/5.0
Oriya	1	$54,355	112	4.88/5.0
WA Plus Stay	1	$53,599	125	4.89/5.0
Y	1	$47,069	19	4.84/5.0
リソル不動産	1	$42,373	41	4.83/5.0
Mieko	1	$41,434	193	4.97/5.0
Shinjiro	1	$38,634	241	4.89/5.0
Fuji Tabi	4	$38,324	185	4.64/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Narusawa.

Who Are the Airbnb Hosts in Narusawa?

Narusawa has a relatively balanced host base.

Superhosts

35.7%

Professional Management

0.0%

Cohosted Listings

25.0%

Instant Book Enabled

0.0%

Simplified Pricing

85.7%

Host Profile Insights for Narusawa

A 35.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
85.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 25.0% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Narusawa averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Narusawa's Airbnb Market Compare to Nearby Cities?

How does the Narusawa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Shirakawa, Narusawa has 27 percentage points lower occupancy and about $42 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Narusawa — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Shinagawa City	51	$9,287	$520.83	60%
Adachi City	47	$6,023	$358.77	51%
Futtsu	31	$5,032	$371.73	43%
Kita	15	$4,976	$333.02	56%
Kyonan	15	$4,792	$407.49	40%
Minato City	105	$4,479	$331.29	54%
Setagaya-ku	10	$4,258	$276.84	50%
Nagatoro	10	$4,095	$236.28	52%
Shirakawa	10	$4,072	$251.69	62%
Hakone	327	$3,883	$293.00	47%

Frequently Asked Questions About Airbnb in Narusawa

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Narusawa.

How much do Airbnb hosts make in Narusawa?

Narusawa hosts earn about $31,502 per year on average, with an average nightly rate of $294 and RevPAR of $101. Those figures describe the typical revenue environment for active listings in Narusawa, Yamanashi Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Narusawa market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Narusawa?

The average Airbnb occupancy rate in Narusawa is 35.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Narusawa?

Listings in Narusawa average $294 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Narusawa?

Narusawa currently has about 28 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Narusawa?

AirROI currently classifies the short-term rental regulation level in Narusawa as High. The dataset also shows about 85.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Narusawa?

RevPAR in Narusawa is about $101. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Narusawa?

Occupancy of 35.4% means Narusawa is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $31,502, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Narusawa?

The average booking lead time in Narusawa is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Narusawa?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Narusawa include Lake Kawaguchi, Fujiyoshida, Yamanakako. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Narusawa?

entire_home listings make up 82.1% of the active supply in Narusawa. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Narusawa compare to nearby Airbnb markets?

Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Narusawa's $31,502 and 35.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Narusawa?

The average Airbnb stay length in Narusawa is about 2.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Narusawa?

Airbnb listings in Narusawa average 4.7 out of 5 overall. About 21.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Narusawa?

Bed linens and Fire pit are among the strongest revenue-linked amenities in Narusawa. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Narusawa?

Yes. About 64.3% of active Airbnb listings in Narusawa charge a cleaning fee, and the average fee is $43. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Narusawa?

At 35.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.