Matsudo, Chiba Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Matsudo, Chiba Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,327 per year — at a $112 nightly rate, 45.3% occupancy, and a $46 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 38 active listings, Matsudo is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 40.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Matsudo?

In Matsudo, the headline Airbnb metrics are $14,327 in average annual revenue,45.3% occupancy, $112 ADR, and $46 in RevPAR, and guests book about 48 days in advance.

Avg. Daily Rate (ADR)(?)
$112
The average rental revenue earned for an occupied room per day in Matsudo.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$14,327
Average annual income for an Airbnb listing in Matsudo. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$46
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-22.1%
Significant decrease (-22.1%) vs. last year.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
48 days
How far in advance guests typically book in Matsudo. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Matsudo.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Matsudo.
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How Much Do Airbnb Hosts Earn Monthly in Matsudo?

Understanding the monthly revenue variations for Airbnb listings in Matsudo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matsudo is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matsudo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,959+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,950 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,227 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $714, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Matsudo

What Is the Monthly Airbnb Occupancy Rate in Matsudo?

Maximize your bookings by understanding the Matsudo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matsudo:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Matsudo

What Is the Average Airbnb Nightly Rate in Matsudo?

Effective short term rental pricing strategy in Matsudo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matsudo typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $84 per night.
  • Entry-level properties (Bottom 25%) earn around $64 per night.

Average Daily Rate (ADR) Trend by Month in Matsudo

What Is the RevPAR for Airbnb in Matsudo?

RevPAR in Matsudo is currently $46. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $31 RevPAR.
  • Typical properties (Median) generate $41 RevPAR.
  • Strong performers (Top 25%) earn $58 RevPAR.
  • Best-in-class (Top 10%) achieve $86 RevPAR.

Average Monthly RevPAR Trend in Matsudo

RevPAR Insights for Matsudo

  • The average RevPAR in Matsudo is $46. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($86) and bottom 25% ($31) is $56, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Apr and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Matsudo benchmarks. If your RevPAR falls below the median of $41, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $58+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Matsudo?

Matsudo's peak Airbnb season falls in April, November, October, while the softest stretch is January, February, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (April, November, October)
  • Revenue averages $1,847 per month
  • Occupancy rates average 56.2%
  • Daily rates average $121
Shoulder Season
  • Revenue averages $1,486 per month
  • Occupancy maintains around 44.6%
  • Daily rates hold near $120
Low Season (January, February, June)
  • Revenue drops to average $1,088 per month
  • Occupancy decreases to average 35.4%
  • Daily rates adjust to average $111

Seasonality Insights for Matsudo

  • Airbnb seasonality in Matsudo is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Matsudo's highest earning potential, with monthly revenues climbing to $2,189, occupancy reaching 66.9%, and ADRs peaking at $127.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $983, occupancy could drop to 30.2%, and ADRs may adjust to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matsudo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Matsudo, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Matsudo, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Matsudo?

Yes, Matsudo, Chiba Prefecture, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Matsudo to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Matsudo?

With a compact short-term rental market, Matsudo gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Matsudo
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Matsudo Station Area
Conveniently located near the train station, this area is ideal for commuters and tourists wanting easy access to Tokyo and beyond. A mix of shopping, dining, and entertainment makes it attractive for short-term stays.
Matsudo Station, Matsudo City Museum, Matsudo Park, Shopping at Matsudo Parco, Cafes and restaurants along the main street
Katsushika River
Known for its scenic views and recreational activities, the Katsushika River area offers a relaxed atmosphere with parks and walking paths, appealing to families and travelers seeking outdoor experiences.
Katsushika River Promenade, Yoshizuka Park, Cherry Blossom Viewing Spots, Bicycle paths along the river, Fishing spots
Matsudo Central Park
A vibrant hub of local culture, Matsudo Central Park is perfect for those who enjoy nature and community events. It's a great spot for tourists looking for greenery and outdoor activities.
Matsudo Central Park, Open-air stages for events, Playgrounds and family areas, Seasonal flower displays, Jogging paths
Fujisaki
This residential neighborhood offers a glimpse into local life while being close to urban conveniences. Ideal for guests looking for a quiet stay with easy access to local restaurants and shops.
Local cuisines at nearby eateries, Matsudo Shrine, Commuting convenience to Tokyo, Quick access to community parks
Nishiwaki
A quiet and peaceful area that’s perfect for those wishing for a serene stay. Proximity to nature and local attractions makes it appealing for travelers seeking relaxation.
Nishiwaki Park, Nature trails, Cafes with local treats, Views of the surrounding countryside, Local farmer’s market
Higashi-Matsudo
A growing neighborhood that blends suburban life with accessibility to urban amenities. Good for families and those visiting for extended stays with nearby parks and schools.
Higashi-Matsudo Station, Local shops and restaurants, Walking trails, Family-friendly parks, The Matsudo Yakuo-ji Temple
Minami-Matsudo
Close to the Matsudo train station, this area provides a mix of residential living and recreational options, appealing to both tourists and business travelers.
Shopping at Minami-Matsudo Station, Local parks, Dining options, Quick access to public transit, Cultural sites nearby
Matsudo Art Park
A cultural district focused on art and exhibitions. Perfect for visitors interested in cultural experiences, art installations, and workshops.
Art galleries, Open-air exhibitions, Workshops for visitors, Cafes with artistic vibes, Local artists' studios

Because Matsudo has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Matsudo?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Matsudo

  • The Matsudo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Matsudo, Apartment/Condo properties are the most common (57.9%), reflecting the local real estate landscape.
  • Houses represent a significant 31.6% portion, catering likely to families or larger groups.
  • The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Matsudo Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Matsudo

  • The dominant room capacity in Matsudo is 1 bedroom listings, making up 55.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 68.5% of the active Airbnb listings in Matsudo, indicating a high concentration in these sizes.
  • With over half the market (55.3%) consisting of studios or 1-bedroom units, Matsudo is particularly well-suited for individuals or couples.
  • A significant 26.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matsudo.

Matsudo Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Matsudo

  • The most common guest capacity trend in Matsudo vacation rentals is listings accommodating 8+ guests (23.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Matsudo STR market, accounting for 44.8% of listings.
  • 39.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matsudo.
  • On average, properties in Matsudo are equipped to host 4.6 guests.

How Do Listings in Matsudo Compare on Quality?

Listing quality in Matsudo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
50.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
44.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Matsudo

  • At 50.3 photos per listing on average, Matsudo hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 44.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Matsudo averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Matsudo?

Amenity Prevalence

Amenity Insights for Matsudo

  • Essential amenities in Matsudo that guests expect include: Hair dryer, Air conditioning, Smoke alarm, Washer, Wifi, Fire extinguisher. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water kettle, Hangers, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Matsudo: Hair dryer, Air conditioning, Smoke alarm, Washer, Wifi, Fire extinguisher.
  • Prioritize adding missing essentials: Fire extinguisher.
  • Consider adding popular differentiators like Hot water kettle or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Matsudo to stay competitive.

Which Airbnb Amenities Boost Revenue in Matsudo?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Matsudo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Window guards
15.8%$24,869$12,350101.4%
Trash compactor
15.8%$24,869$12,350101.4%
Elevator
15.8%$24,869$12,350101.4%
Bidet
63.2%$17,545$8,81099.1%
Patio or balcony
36.8%$20,144$10,93384.3%
First aid kit
26.3%$21,324$11,82880.3%
Cooking basics
57.9%$17,605$9,81979.3%
Exterior security cameras on property
42.1%$18,934$10,97672.5%
Children’s dinnerware
13.2%$22,068$13,15467.8%
Carbon monoxide alarm
39.5%$18,912$11,33766.8%

Revenue Impact Insights for Matsudo

  • Window guards tops the revenue impact list with a 101.4% uplift — listings with this amenity earn $24,869 vs. $12,350 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Matsudo STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matsudo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Matsudo Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Matsudo

  • The typical guest profile for Airbnb in Matsudo consists of predominantly international visitors (90%), with top international origins including Japan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 10.0% of guests.
  • Key international markets include United States (27.5%) and Japan (10%).
  • Top languages spoken are English (50%) followed by Spanish (12.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Japan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Matsudo?

Listings in Matsudo average 4.79 out of 5 overall, with about 81.2 reviews per active listing and 31.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Matsudo

  • An average rating of 4.79 places Matsudo in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.87), while Location (4.63) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 31.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Matsudo Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Matsudo

  • The most common availability pattern in Matsudo falls within the 271-366 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 71.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Matsudo (34.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Matsudo?

Average Booking Lead Time by Month

Booking Lead Time Insights for Matsudo

  • The overall average booking lead time for vacation rentals in Matsudo is 48 days.
  • Guests book furthest in advance for stays during April (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (52 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Matsudo.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Matsudo averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Matsudo?

Guests in Matsudo stay about 5.8 nights on average, generating roughly 822 reservations and 21.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Matsudo

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Matsudo

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 21.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jul (8.4 nights) and shorten in Jan (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Matsudo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (63.2%)

1 Night

24 listings

63.2% of total

2 Nights (2.6%)

2 Nights

1 listings

2.6% of total

3 Nights (21.1%)

3 Nights

8 listings

21.1% of total

30+ Nights (13.2%)

30+ Nights

5 listings

13.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Matsudo is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.8%) of the Matsudo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.2%) caters to monthly stays (30+ nights) in Matsudo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 63.2% of Matsudo hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matsudo.

Matsudo Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (21.1%)

Flexible

8 listings

21.1% of total

Moderate (57.9%)

Moderate

22 listings

57.9% of total

Firm (18.4%)

Firm

7 listings

18.4% of total

Strict

1 listings

2.6% of total

Cancellation Policy Insights for Matsudo

  • The prevailing Airbnb cancellation policy trend in Matsudo is Moderate, used by 57.9% of listings.
  • The market strongly favors guest-friendly terms, with 79.0% of listings offering Flexible or Moderate policies. This suggests guests in Matsudo may expect booking flexibility.
  • Strict cancellation policies are quite rare (2.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 57.9% market standard in Matsudo.
  • Using a Strict policy might deter some guests, as only 2.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Matsudo.

How Much Are Airbnb Cleaning Fees in Matsudo?

Cleaning fees in Matsudo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$123
Median Cleaning Fee
$37
Listings Charging a Fee
78.9%
Fee as Revenue Share
7.4%

Cleaning Fee Insights for Matsudo

  • 78.9% of listings charge a cleaning fee, making it standard practice in Matsudo. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($123) and median ($37) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 7.4% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Matsudo median of $37. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Matsudo Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Matsudobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

New Hotel■3mins to Higashi-Matsudo st-PAX4■HM-C

New Hotel■3mins to Higashi-Matsudo st-PAX4■HM-C

Entire Place • 1 bedroom

$42,668
Revenue
69.6%
Occupancy
$163.46
Daily Rate
New Hotel■3 mins to Higashi-Matsudo St-PAX 11■HM-F

New Hotel■3 mins to Higashi-Matsudo St-PAX 11■HM-F

Private Room • 2 bedrooms

$39,248
Revenue
32.9%
Occupancy
$313.22
Daily Rate
Entire House|4LDK・86㎡ Tatami Stay|60minfrom Narita

Entire House|4LDK・86㎡ Tatami Stay|60minfrom Narita

Entire Place • 4 bedrooms

$32,659
Revenue
74.6%
Occupancy
$150.39
Daily Rate
31 minutes from Narita Airport/8 minutes on foot from the station/Fuji/Cherry blossoms/Samurai/3LDK,

31 minutes from Narita Airport/8 minutes on foot from the station/Fuji/Cherry blossoms/Samurai/3LDK,

Entire Place • 3 bedrooms

$28,767
Revenue
76.2%
Occupancy
$107.95
Daily Rate
Indoor Playground & Role-Play Hotel near Punch-kun

Indoor Playground & Role-Play Hotel near Punch-kun

Entire Place • 3 bedrooms

$23,818
Revenue
22.1%
Occupancy
$309.14
Daily Rate
Newly renovated single-story building in Matsubu City, 10 minutes walk from Kitakomagata Station, co

Newly renovated single-story building in Matsubu City, 10 minutes walk from Kitakomagata Station, co

Private Room • 4 bedrooms

$23,657
Revenue
74.2%
Occupancy
$84.67
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Matsudo?

Learn from the best! This table showcases top-performing Airbnb hosts in Matsudo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Matsudo by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
東松戸5$128,0737934.72/5.0
Takahiro3$69,364614.68/5.0
Yutaka5$57,3334114.95/5.0
敏华2$42,5091444.80/5.0
Nomad8$41,7899974.70/5.0
Garden Group1$23,818134.77/5.0
奈緒3$22,856604.87/5.0
Masayuki & Kimiko1$22,7261504.97/5.0
達也1$21,141594.73/5.0
Yuko1$19,967374.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matsudo.

Who Are the Airbnb Hosts in Matsudo?

Matsudo is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
71.1%
Professional Management
0.0%
Cohosted Listings
39.5%
Instant Book Enabled
10.5%
Simplified Pricing
78.9%

Host Profile Insights for Matsudo

  • With 71.1% Superhosts, Matsudo has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 10.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 78.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 39.5% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Matsudo averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Matsudo's Airbnb Market Compare to Nearby Cities?

How does the Matsudo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Shinagawa City, Matsudo has 15 percentage points lower occupancy and about $409 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Matsudo — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Shinagawa City51$9,287$520.8360%
Adachi City47$6,023$358.7751%
Futtsu31$5,032$371.7343%
Kita15$4,976$333.0256%
Kyonan15$4,792$407.4940%
Minato City105$4,479$331.2954%
Setagaya-ku10$4,258$276.8450%
Nagatoro10$4,095$236.2852%
Shirako24$4,042$342.8432%
Hakone327$3,883$293.0047%

Frequently Asked Questions About Airbnb in Matsudo

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Matsudo.

How much do Airbnb hosts make in Matsudo?

Matsudo hosts earn about $14,327 per year on average, with an average nightly rate of $112 and RevPAR of $46. Those figures describe the typical revenue environment for active listings in Matsudo, Chiba Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Matsudo market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Matsudo?

The average Airbnb occupancy rate in Matsudo is 45.3%. April is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Matsudo?

Listings in Matsudo average $112 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Matsudo?

Matsudo currently has about 38 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Matsudo?

AirROI currently classifies the short-term rental regulation level in Matsudo as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Matsudo?

RevPAR in Matsudo is about $46. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Matsudo?

At 45.3% occupancy, Matsudo can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $14,327, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Matsudo?

The average booking lead time in Matsudo is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Matsudo?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Matsudo include Matsudo Station Area, Katsushika River, Matsudo Central Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Matsudo?

entire_home listings make up 78.9% of the active supply in Matsudo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Matsudo compare to nearby Airbnb markets?

Among neighboring markets, Shinagawa City posts $111,444 in average annual revenue with 60.3% occupancy, compared to Matsudo's $14,327 and 45.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Matsudo?

The average Airbnb stay length in Matsudo is about 5.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Matsudo?

Airbnb listings in Matsudo average 4.79 out of 5 overall. About 31.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Matsudo?

Window guards and Trash compactor are among the strongest revenue-linked amenities in Matsudo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Matsudo?

Yes. About 78.9% of active Airbnb listings in Matsudo charge a cleaning fee, and the average fee is $123. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Matsudo?

A 71.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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