Pomarance, Tuscany Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Pomarance, Tuscany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $15,811 per year — at a $358 nightly rate, 33.8% occupancy, and a $94 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 78 active listings, Pomarance is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 9.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Pomarance?

In Pomarance, the headline Airbnb metrics are $15,811 in average annual revenue,33.8% occupancy, $358 ADR, and $94 in RevPAR, and guests book about 72 days in advance.

Avg. Daily Rate (ADR)(?)
$358
The average rental revenue earned for an occupied room per day in Pomarance.
Occupancy Rate(?)
33.8%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$15,811
Average annual income for an Airbnb listing in Pomarance. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$94
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
2.8%
Positive growth (2.8%) vs. last year.
Active Airbnb Listings(?)
78
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
72 days
How far in advance guests typically book in Pomarance. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Pomarance.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Pomarance.
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How Much Do Airbnb Hosts Earn Monthly in Pomarance?

Understanding the monthly revenue variations for Airbnb listings in Pomarance is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pomarance is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pomarance across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,422+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,701 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,370 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $707, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pomarance

What Is the Monthly Airbnb Occupancy Rate in Pomarance?

Maximize your bookings by understanding the Pomarance STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pomarance:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pomarance

What Is the Average Airbnb Nightly Rate in Pomarance?

Effective short term rental pricing strategy in Pomarance involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pomarance typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $797+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $320 or more.
  • Typical properties (Median) charge around $159 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Pomarance

What Is the RevPAR for Airbnb in Pomarance?

RevPAR in Pomarance is currently $94. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $35 RevPAR.
  • Typical properties (Median) generate $73 RevPAR.
  • Strong performers (Top 25%) earn $110 RevPAR.
  • Best-in-class (Top 10%) achieve $207 RevPAR.

Average Monthly RevPAR Trend in Pomarance

RevPAR Insights for Pomarance

  • The average RevPAR in Pomarance is $94. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($207) and bottom 25% ($35) is $173, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Pomarance benchmarks. If your RevPAR falls below the median of $73, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $110+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Pomarance?

Pomarance's peak Airbnb season falls in July, August, April, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, April)
  • Revenue averages $4,011 per month
  • Occupancy rates average 52.1%
  • Daily rates average $299
Shoulder Season
  • Revenue averages $2,113 per month
  • Occupancy maintains around 27.0%
  • Daily rates hold near $321
Low Season (January, February, March)
  • Revenue drops to average $872 per month
  • Occupancy decreases to average 14.4%
  • Daily rates adjust to average $367

Seasonality Insights for Pomarance

  • Airbnb seasonality in Pomarance is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Pomarance's highest earning potential, with monthly revenues climbing to $4,805, occupancy reaching 62.5%, and ADRs peaking at $388.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $624, occupancy could drop to 10.6%, and ADRs may adjust to $264.
  • Lower occupancy paired with meaningful seasonality means hosts in Pomarance need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Pomarance, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Pomarance, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Pomarance?

Yes, Pomarance, Tuscany, Italy enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Pomarance to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Pomarance?

Pomarance is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Pomarance
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Center of Pomarance
The heart of the town with charming architecture and a local vibe. Close to cafés, shops, and historical sites, making it ideal for tourists wanting an authentic experience.
Pomarance Cathedral, Palazzo dei Priori, Local markets, Piazza Rocco
Casciana Terme
Famous for its thermal baths and wellness centers. Attracts visitors looking for relaxation and health treatments amid beautiful Tuscan countryside.
Casciana Terme Spa, Parco dei Pinete, Local vineyards
Volterra
Nearby medieval town known for its Etruscan history and stunning vistas. A prime spot for history enthusiasts and cultural tourism.
Roman Theatre, Etruscan Museum, Palazzo dei Priori, Volterra's city walls
San Gimignano
Famous for its medieval towers and UNESCO World Heritage Site status. Attracts tourists for its history, art, and local traditional foods.
San Gimignano Towers, Collegiate Church of Santa Maria Assunta, Local gelato shops
Castagneto Carducci
Known for its scenic coastal views and wine production. Popular for beach lovers and wine tourism within a rural setting.
Bolgheri Wine Route, Marina di Castagneto, Castagneto Carducci Town
Montecatini Val di Cecina
A picturesque village with natural beauty and proximity to hiking areas. Great for tourists wishing to explore the Tuscan landscape.
Parco Avventura, San Giovanni Battista Church, Artisan shops
Sassetta
A serene hilltown known for its lush forests and olive groves. Attracts nature lovers and those seeking tranquility away from the hustle.
Sassetta Forest, Historical ruins, Local agriturismos
Lajatico
Famous for being the birthplace of Andrea Bocelli and its stunning landscapes. Hosts various cultural events and festivals throughout the year.
Teatro del Silenzio, Historical vineyards, Local cultural festivals

Because Pomarance has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Pomarance?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pomarance

  • The Pomarance Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.7% of the 78 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pomarance, House properties are the most common (37.2%), reflecting the local real estate landscape.
  • Houses represent a significant 37.2% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 2.6%) offer potential for unique stay experiences.

Pomarance Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pomarance

  • The dominant room capacity in Pomarance is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 61.5% of the active Airbnb listings in Pomarance, indicating a high concentration in these sizes.
  • A significant 38.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pomarance.

Pomarance Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pomarance

  • The most common guest capacity trend in Pomarance vacation rentals is listings accommodating 8+ guests (25.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Pomarance STR market, accounting for 50.0% of listings.
  • 43.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pomarance.
  • On average, properties in Pomarance are equipped to host 5.3 guests.

How Do Listings in Pomarance Compare on Quality?

Listing quality in Pomarance can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
44.8
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4.5
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
17.9%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Pomarance

  • At 44.8 photos per listing on average, Pomarance hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 17.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Pomarance averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Pomarance?

Amenity Prevalence

Amenity Insights for Pomarance

  • Essential amenities in Pomarance that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Refrigerator, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pomarance: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pomarance to stay competitive.

Which Airbnb Amenities Boost Revenue in Pomarance?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Pomarance, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Outdoor shower
24.4%$33,975$9,961241.1%
Outdoor dining area
46.2%$24,358$8,484187.1%
Free parking on premises
87.2%$17,249$6,033185.9%
Barbecue utensils
28.2%$29,430$10,460181.4%
Dedicated workspace
23.1%$29,981$11,560159.4%
Wine glasses
39.7%$24,560$10,040144.6%
Baking sheet
32.1%$25,934$11,035135.0%
Sun loungers
26.9%$27,089$11,655132.4%
Pool
70.5%$18,971$8,252129.9%
BBQ grill
62.8%$19,787$9,092117.6%

Revenue Impact Insights for Pomarance

  • Outdoor shower tops the revenue impact list with a 241.1% uplift — listings with this amenity earn $33,975 vs. $9,961 without it.
  • Free parking on premises — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Pomarance STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pomarance. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pomarance Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pomarance

  • The typical guest profile for Airbnb in Pomarance consists of predominantly international visitors (85%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 15.0% of guests.
  • Key international markets include Germany (22.1%) and Italy (15%).
  • Top languages spoken are English (38%) followed by French (16.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Pomarance?

Listings in Pomarance average 4.78 out of 5 overall, with about 13.7 reviews per active listing and 11.5% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Pomarance

  • An average rating of 4.78 places Pomarance in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Check-in (4.86), while Location (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 11.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 11.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Pomarance Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pomarance

  • The most common availability pattern in Pomarance falls within the 271-366 days range, representing 76.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pomarance (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Pomarance?

Average Booking Lead Time by Month

Booking Lead Time Insights for Pomarance

  • The overall average booking lead time for vacation rentals in Pomarance is 72 days.
  • Guests book furthest in advance for stays during August (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Pomarance.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Pomarance averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Pomarance?

Guests in Pomarance stay about 5.8 nights on average, generating roughly 781 reservations and 10 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Pomarance

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Pomarance

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 10 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (10.3 nights) and shorten in Jan (2.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Pomarance Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.9%)

1 Night

14 listings

17.9% of total

2 Nights (14.1%)

2 Nights

11 listings

14.1% of total

3 Nights (5.1%)

3 Nights

4 listings

5.1% of total

4-6 Nights (14.1%)

4-6 Nights

11 listings

14.1% of total

7-29 Nights (1.3%)

7-29 Nights

1 listings

1.3% of total

30+ Nights (47.4%)

30+ Nights

37 listings

47.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Pomarance is 30+ Nights, adopted by 47.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (47.4%) caters to monthly stays (30+ nights) in Pomarance, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 47.4% of Pomarance hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 47.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pomarance.

Pomarance Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days (9%)

Super Strict 30 Days

7 listings

9% of total

Super Strict 60 Days (17.9%)

Super Strict 60 Days

14 listings

17.9% of total

Flexible (16.7%)

Flexible

13 listings

16.7% of total

Moderate (20.5%)

Moderate

16 listings

20.5% of total

Firm (35.9%)

Firm

28 listings

35.9% of total

Cancellation Policy Insights for Pomarance

  • The prevailing Airbnb cancellation policy trend in Pomarance is Firm, used by 35.9% of listings.
  • There's a relatively balanced mix between guest-friendly (37.2%) and stricter (35.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 35.9% market standard in Pomarance.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pomarance.

How Much Are Airbnb Cleaning Fees in Pomarance?

Cleaning fees in Pomarance are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$350
Median Cleaning Fee
$82
Listings Charging a Fee
70.5%
Fee as Revenue Share
8.9%

Cleaning Fee Insights for Pomarance

  • 70.5% of listings charge a cleaning fee, making it standard practice in Pomarance. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($350) and median ($82) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 8.9% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Pomarance median of $82. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Pomarance Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pomarancebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casolare San Martino 16+1, Emma Villas

Casolare San Martino 16+1, Emma Villas

Entire Place • 8 bedrooms

$113,505
Revenue
21.4%
Occupancy
$1493.79
Daily Rate
La Toscavera

La Toscavera

Entire Place • 8 bedrooms

$80,037
Revenue
38.0%
Occupancy
$815.92
Daily Rate
Stylish Tuscan farmhouse with private pool

Stylish Tuscan farmhouse with private pool

Entire Place • 3 bedrooms

$58,757
Revenue
66.0%
Occupancy
$428.77
Daily Rate
Villa Il Felciaio by Toscana-Bella

Villa Il Felciaio by Toscana-Bella

Entire Place • 5 bedrooms

$49,263
Revenue
42.9%
Occupancy
$412.08
Daily Rate
Villa il Pozzo 14, Emma Villas

Villa il Pozzo 14, Emma Villas

Entire Place • 7 bedrooms

$39,186
Revenue
26.3%
Occupancy
$2238.52
Daily Rate
On the Tuscan hill with a panoramic view

On the Tuscan hill with a panoramic view

Entire Place • 3 bedrooms

$38,810
Revenue
50.2%
Occupancy
$635.16
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Pomarance?

Learn from the best! This table showcases top-performing Airbnb hosts in Pomarance based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Pomarance by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emma6$235,826125.00/5.0
Sergio9$200,3812584.75/5.0
Paola7$90,926364.94/5.0
Simona7$81,765194.95/5.0
Petra1$80,03735.00/5.0
Susanne2$61,716244.39/5.0
Eva1$58,757174.94/5.0
Monica4$42,368214.61/5.0
Franca5$40,525374.63/5.0
Novasol6$38,700354.62/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pomarance.

Who Are the Airbnb Hosts in Pomarance?

Pomarance has a relatively balanced host base.

Superhosts
34.6%
Professional Management
29.5%
Cohosted Listings
2.6%
Instant Book Enabled
6.4%
Simplified Pricing
61.5%

Host Profile Insights for Pomarance

  • A 34.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 29.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 6.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 61.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Pomarance averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Pomarance

These are the highest-grossing professional property management operations in Pomarance, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Pomarance
CompanyListingsRevenueADROcc.Rating
Emma6$235,826$1,28217.6%5.00/5
Sergio9$200,381$76842.6%4.75/5
Paola7$90,926$27335.5%4.94/5
Novasol6$38,700$14529.3%4.62/5
Dagmar - Interhome3$34,807$23024.1%4.91/5
Holidu1$12,919$1,22620.0%4.88/5
Novasol1$9,902$16351.3%4.33/5
Holidu2$6,990$18815.9%4.63/5

Management Company Insights for Pomarance

  • The leading management company, Emma, operates 6 listings with $235,826 in gross revenue — a useful benchmark for what scale looks like in Pomarance.
  • Top managers average 4 properties each, suggesting professional management in Pomarance still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Pomarance's Airbnb Market Compare to Nearby Cities?

How does the Pomarance Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Monterosso al Mare, Pomarance has 19 percentage points lower occupancy and about $86 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Pomarance — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano12$4,196$393.0648%
Castelfranco di Sotto46$3,756$391.0638%
Portofino75$3,574$504.8538%
Marciano della Chiana17$3,565$533.9234%
Buonconvento60$3,338$457.2944%
Monterosso al Mare352$2,887$271.1053%
Monte San Savino86$2,839$390.0339%
Radda in Chianti92$2,776$365.4838%
Impruneta141$2,752$281.9440%
Lastra a Signa95$2,738$309.8642%

Frequently Asked Questions About Airbnb in Pomarance

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Pomarance.

How much do Airbnb hosts make in Pomarance?

Pomarance hosts earn about $15,811 per year on average, with an average nightly rate of $358 and RevPAR of $94. Those figures describe the typical revenue environment for active listings in Pomarance, Tuscany, not the ceiling for the best operators. Source: AirROI 2026 data, Pomarance market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Pomarance?

The average Airbnb occupancy rate in Pomarance is 33.8%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Pomarance?

Listings in Pomarance average $358 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Pomarance?

Pomarance currently has about 78 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Pomarance?

AirROI currently classifies the short-term rental regulation level in Pomarance as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Pomarance?

RevPAR in Pomarance is about $94. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Pomarance?

Occupancy of 33.8% means Pomarance is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $15,811, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Pomarance?

The average booking lead time in Pomarance is about 72 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Pomarance?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Pomarance include Center of Pomarance, Casciana Terme, Volterra. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Pomarance?

entire_home listings make up 98.7% of the active supply in Pomarance. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Pomarance compare to nearby Airbnb markets?

Among neighboring markets, Tignano posts $50,355 in average annual revenue with 48.3% occupancy, compared to Pomarance's $15,811 and 33.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Pomarance?

The average Airbnb stay length in Pomarance is about 5.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Pomarance?

Airbnb listings in Pomarance average 4.78 out of 5 overall. About 11.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Pomarance?

Outdoor shower and Outdoor dining area are among the strongest revenue-linked amenities in Pomarance. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Pomarance?

Yes. About 70.5% of active Airbnb listings in Pomarance charge a cleaning fee, and the average fee is $350. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Pomarance?

At 34.6%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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