Grosseto, Tuscany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Grosseto, Tuscany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,648 per year — at a $155 nightly rate, 35.1% occupancy, and a $56 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Grosseto's 375 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 8.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 91% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Grosseto?
In Grosseto, the headline Airbnb metrics are $9,648 in average annual revenue,35.1% occupancy, $155 ADR, and $56 in RevPAR, and guests book about 54 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Grosseto?
Understanding the monthly revenue variations for Airbnb listings in Grosseto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grosseto is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grosseto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,819+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,808 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $993 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $495, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grosseto
What Is the Monthly Airbnb Occupancy Rate in Grosseto?
Maximize your bookings by understanding the Grosseto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grosseto:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grosseto
What Is the Average Airbnb Nightly Rate in Grosseto?
Effective short term rental pricing strategy in Grosseto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grosseto typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $245+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Grosseto
What Is the RevPAR for Airbnb in Grosseto?
RevPAR in Grosseto is currently $56. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $29 RevPAR.
- Typical properties (Median) generate $45 RevPAR.
- Strong performers (Top 25%) earn $71 RevPAR.
- Best-in-class (Top 10%) achieve $109 RevPAR.
Average Monthly RevPAR Trend in Grosseto
RevPAR Insights for Grosseto
- The average RevPAR in Grosseto is $56. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($109) and bottom 25% ($29) is $80, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Grosseto benchmarks. If your RevPAR falls below the median of $45, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $71+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Grosseto?
Grosseto's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,494 per month
- Occupancy rates average 48.4%
- Daily rates average $159
Shoulder Season
- Revenue averages $1,095 per month
- Occupancy maintains around 28.0%
- Daily rates hold near $148
Low Season (January, February, March)
- Revenue drops to average $744 per month
- Occupancy decreases to average 21.6%
- Daily rates adjust to average $169
Seasonality Insights for Grosseto
- Airbnb seasonality in Grosseto is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Grosseto's highest earning potential, with monthly revenues climbing to $3,262, occupancy reaching 60.7%, and ADRs peaking at $172.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $728, occupancy could drop to 20.4%, and ADRs may adjust to $140.
- Lower occupancy paired with meaningful seasonality means hosts in Grosseto need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Grosseto, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Grosseto, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Grosseto?
Yes, Grosseto, Tuscany, Italy enforces high STR regulations and 91% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Grosseto to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 91% licensed listings)
What Are the Best Neighborhoods for Airbnb in Grosseto?
Location within Grosseto matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Grosseto City Center | The historic center of Grosseto offers a mix of culture, shopping, and vibrant local life. It's a prime location for tourists visiting the many historical sites and enjoying local cuisine. | Grosseto Cathedral, Medicean Walls, Piazza Dante, Museo Archeologico e d'Arte della Maremma, Teatro degli Industri |
| Castiglione della Pescaia | A picturesque coastal town known for its beautiful beaches and charming medieval center. Perfect for tourists seeking relaxation and nature, with plenty of outdoor activities. | Castiglione Beach, Punta Ala, Medieval Castle, Riserva Naturale Diaccia Botrona, Restaurants by the sea |
| Marina di Grosseto | A popular seaside resort area offering sandy beaches and a vibrant promenade. Ideal for families and beach lovers looking for a fun holiday destination. | Marina di Grosseto Beach, Parco della Maremma, Beach Clubs, Cycling Paths, Local Seafood Restaurants |
| Montalcino | Famous for its Brunello wine, Montalcino attracts wine lovers and tourists alike. The scenic countryside and wine tasting opportunities make it a sought-after destination. | Brunello di Montalcino wineries, Fortress of Montalcino, Abbey of Sant'Antimo, Local Vineyards, Wine Tours |
| Pitigliano | A stunning hill town known as 'Little Jerusalem', featuring ancient Etruscan sites and breathtaking views. A unique cultural experience for visitors interested in history and architecture. | Pitigliano's Old Town, Etruscan Ruins, Orsini Fortress, Synagogue and Jewish Heritage, Tuff Houses |
| Sovana | A charming village known for its Etruscan heritage and beautiful architecture. It offers a quaint atmosphere with rich history, appealing to those looking for a peaceful retreat. | The Etruscan Necropolis, Sovana's Cathedral, Palazzo Orsini, Via Cave, Local Artisan Shops |
| Argentario | A stunning coastal area that includes Monte Argentario, famous for its breathtaking landscapes and outdoor activities such as hiking and water sports. Attracts tourists looking for adventure and nature. | Giannella Beach, Feniglia Beach, Monte Argentario hiking trails, Diving shops, Beautiful Viewpoints |
| Isola del Giglio | A beautiful island off the coast known for its crystal-clear waters, hiking trails, and charming villages. Perfect for tourists looking for an idyllic island getaway with plenty of natural beauty. | Giglio Porto, Beautiful Beaches, Hiking to Giglio Castello, Underwater Diving Spots, Local Seafood Cuisine |
Because Grosseto has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Grosseto?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grosseto
- The Grosseto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.9% of the 375 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grosseto, Apartment/Condo properties are the most common (53.3%), reflecting the local real estate landscape.
- Houses represent a significant 27.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 4.5%) offer potential for unique stay experiences.
Grosseto Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grosseto
- The dominant room capacity in Grosseto is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.6% of the active Airbnb listings in Grosseto, indicating a high concentration in these sizes.
Grosseto Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grosseto
- The most common guest capacity trend in Grosseto vacation rentals is listings accommodating 4 guests (35.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Grosseto STR market, accounting for 49.6% of listings.
- 19.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grosseto.
- On average, properties in Grosseto are equipped to host 3.8 guests.
How Do Listings in Grosseto Compare on Quality?
Listing quality in Grosseto can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Grosseto
- At 26.5 photos per listing on average, Grosseto hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 30.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Grosseto averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Grosseto?
Amenity Prevalence
Amenity Insights for Grosseto
- Popular amenities like Kitchen, Hot water, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grosseto to stay competitive.
Which Airbnb Amenities Boost Revenue in Grosseto?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Grosseto, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Window guardsHigh opportunity | 2.7% | $20,623 | $9,348 | 120.6% |
Baby bathHigh opportunity | 4.0% | $20,170 | $9,210 | 119.0% |
Air conditioning | 86.4% | $10,363 | $5,107 | 102.9% |
Children’s dinnerware | 2.9% | $17,699 | $9,405 | 88.2% |
Children’s bikes | 2.1% | $17,759 | $9,471 | 87.5% |
Babysitter recommendations | 2.9% | $17,590 | $9,408 | 87.0% |
Wifi | 84.0% | $10,422 | $5,583 | 86.7% |
Pack ’n play/Travel crib | 16.8% | $15,675 | $8,431 | 85.9% |
Dishwasher | 29.9% | $14,249 | $7,689 | 85.3% |
Gym | 5.9% | $16,578 | $9,216 | 79.9% |
Revenue Impact Insights for Grosseto
- Window guards tops the revenue impact list with a 120.6% uplift — listings with this amenity earn $20,623 vs. $9,348 without it.
- High-opportunity amenities — Window guards, Baby bath — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Air conditioning, Wifi — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Window guards — it has the best combination of high revenue impact and low market saturation in Grosseto.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Grosseto STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grosseto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrosseto Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Grosseto
- The typical guest profile for Airbnb in Grosseto consists of a mix of domestic (54%) and international guests, often arriving from nearby Florence, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 53.6% of guests.
- Key international markets include Italy (53.6%) and Germany (15.4%).
- Top languages spoken are English (36.4%) followed by Italian (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Grosseto?
Listings in Grosseto average 4.72 out of 5 overall, with about 26.1 reviews per active listing and 19.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Grosseto
- An average rating of 4.72 places Grosseto in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.84), while Value (4.56) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 19.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 19.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Grosseto Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grosseto
- The most common availability pattern in Grosseto falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Grosseto (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Grosseto?
Average Booking Lead Time by Month
Booking Lead Time Insights for Grosseto
- The overall average booking lead time for vacation rentals in Grosseto is 54 days.
- Guests book furthest in advance for stays during August (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Grosseto.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Grosseto averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Grosseto?
Guests in Grosseto stay about 6.3 nights on average, generating roughly 3,804 reservations and 10.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Grosseto
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Grosseto
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 10.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (7.8 nights) and shorten in Dec (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Grosseto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
7.7% of total
2 Nights
32 listings
8.5% of total
3 Nights
21 listings
5.6% of total
4-6 Nights
65 listings
17.3% of total
7-29 Nights
28 listings
7.5% of total
30+ Nights
200 listings
53.3% of total
Key Insights
- The most prevalent minimum stay requirement in Grosseto is 30+ Nights, adopted by 53.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (16.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (53.3%) caters to monthly stays (30+ nights) in Grosseto, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 53.3% of Grosseto hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 53.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grosseto.
Grosseto Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
9 listings
2.4% of total
Super Strict 30 Days
5 listings
1.3% of total
Limited
2 listings
0.5% of total
Flexible
99 listings
26.5% of total
Moderate
188 listings
50.3% of total
Firm
67 listings
17.9% of total
Strict
4 listings
1.1% of total
Cancellation Policy Insights for Grosseto
- The prevailing Airbnb cancellation policy trend in Grosseto is Moderate, used by 50.3% of listings.
- The market strongly favors guest-friendly terms, with 76.8% of listings offering Flexible or Moderate policies. This suggests guests in Grosseto may expect booking flexibility.
- Strict cancellation policies are quite rare (1.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50.3% market standard in Grosseto.
- Using a Strict policy might deter some guests, as only 1.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Grosseto.
How Much Are Airbnb Cleaning Fees in Grosseto?
Cleaning fees in Grosseto are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Grosseto
- About 60.0% of Grosseto listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($148) and median ($57) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Grosseto median of $57. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Grosseto Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grossetobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Podere la Pompa
Entire Place • 3 bedrooms
Villa Monte Bottigli
Entire Place • 6 bedrooms
Poggio Tamantino, Villa with pool in Maremma
Entire Place • 4 bedrooms
Villa in pine forest by the sea
Entire Place • 3 bedrooms
Seaside villa in Tuscan Maremma
Entire Place • 3 bedrooms
Quiet villa in the pine forest
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Grosseto?
Learn from the best! This table showcases top-performing Airbnb hosts in Grosseto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tenuta | 5 | $116,496 | 143 | 4.87/5.0 |
| Letizia | 4 | $95,834 | 259 | 4.95/5.0 |
| Maria | 1 | $86,566 | 24 | 5.00/5.0 |
| Laura COLLICHIARI RESORT | 1 | $75,538 | 5 | 4.60/5.0 |
| Lucia | 4 | $75,175 | 62 | 4.54/5.0 |
| Tenuta San Carlo | 5 | $63,655 | 26 | 4.63/5.0 |
| Edoardo | 3 | $58,188 | 65 | 4.95/5.0 |
| Poggio Tamantino | 1 | $55,829 | 14 | 4.86/5.0 |
| Oride Caccavello | 4 | $52,113 | 19 | 4.95/5.0 |
| Michele | 3 | $50,245 | 48 | 4.61/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grosseto.
Who Are the Airbnb Hosts in Grosseto?
Grosseto has a relatively balanced host base.
Host Profile Insights for Grosseto
- Only 24.5% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 9.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 6.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 52.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Grosseto averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Grosseto
These are the highest-grossing professional property management operations in Grosseto, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Laura COLLICHIARI RESORT | 1 | $75,538 | $795 | 34.9% | 4.60/5 |
| To Tuscany | 1 | $40,209 | $481 | 52.2% | N/A |
| Nicoletta | 3 | $26,731 | $208 | 27.4% | 4.97/5 |
| Nicoletta | 2 | $23,216 | $183 | 54.4% | 5.00/5 |
| Holidu | 3 | $19,742 | $303 | 22.8% | 4.89/5 |
| Novasol | 1 | $18,135 | $222 | 38.1% | 4.57/5 |
| Novasol | 2 | $17,670 | $197 | 29.7% | N/A |
| Roberta | 1 | $13,419 | $229 | 49.8% | 4.33/5 |
| Rosella | 2 | $12,860 | $225 | 30.7% | 4.67/5 |
| Jens Peter Wilhelm | 1 | $12,425 | $219 | 62.0% | 4.65/5 |
Management Company Insights for Grosseto
- The leading management company, Laura COLLICHIARI RESORT, operates 1 listings with $75,538 in gross revenue — a useful benchmark for what scale looks like in Grosseto.
- Top managers average 2 properties each, suggesting professional management in Grosseto still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.71/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 9.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Grosseto's Airbnb Market Compare to Nearby Cities?
How does the Grosseto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Rome, Grosseto has 14 percentage points lower occupancy and about $68 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Celleno | 13 | $4,327 | $601.51 | 28% |
| Tignano | 12 | $4,196 | $393.06 | 48% |
| Castelfranco di Sotto | 46 | $3,756 | $391.06 | 38% |
| Marciano della Chiana | 17 | $3,565 | $533.92 | 34% |
| Buonconvento | 60 | $3,338 | $457.29 | 44% |
| Palombara Sabina | 14 | $3,018 | $314.20 | 37% |
| Guardea | 12 | $2,977 | $456.01 | 32% |
| Collevecchio | 13 | $2,884 | $354.55 | 41% |
| Monte San Savino | 86 | $2,839 | $390.03 | 39% |
| Rome | 26,032 | $2,830 | $222.55 | 49% |
Frequently Asked Questions About Airbnb in Grosseto
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Grosseto.
How much do Airbnb hosts make in Grosseto?
Grosseto hosts earn about $9,648 per year on average, with an average nightly rate of $155 and RevPAR of $56. Those figures describe the typical revenue environment for active listings in Grosseto, Tuscany, not the ceiling for the best operators. Source: AirROI 2026 data, Grosseto market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Grosseto?
The average Airbnb occupancy rate in Grosseto is 35.1%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Grosseto?
Listings in Grosseto average $155 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Grosseto?
Grosseto currently has about 375 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Grosseto?
AirROI currently classifies the short-term rental regulation level in Grosseto as High. The dataset also shows about 90.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Grosseto?
RevPAR in Grosseto is about $56. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Grosseto?
Occupancy of 35.1% means Grosseto is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,648, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Grosseto?
The average booking lead time in Grosseto is about 54 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Grosseto?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Grosseto include Grosseto City Center, Castiglione della Pescaia, Marina di Grosseto. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Grosseto?
entire_home listings make up 86.9% of the active supply in Grosseto. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Grosseto compare to nearby Airbnb markets?
Among neighboring markets, Celleno posts $51,929 in average annual revenue with 28.4% occupancy, compared to Grosseto's $9,648 and 35.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Grosseto?
The average Airbnb stay length in Grosseto is about 6.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Grosseto?
Airbnb listings in Grosseto average 4.72 out of 5 overall. About 19.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Grosseto?
Window guards and Baby bath are among the strongest revenue-linked amenities in Grosseto. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Grosseto?
Yes. About 60.0% of active Airbnb listings in Grosseto charge a cleaning fee, and the average fee is $148. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Grosseto?
At 24.5%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.