Marina di Grosseto, Toscana Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Marina di Grosseto, Toscana? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $13,892 per year — at a $160 nightly rate, 52.8% occupancy, and a $100 RevPAR that reflects strong rate-to-revenue efficiency across the market.
With just 40 active listings, Marina di Grosseto is a micro-market where solid booking activity throughout the year.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Marina di Grosseto?
In Marina di Grosseto, the headline Airbnb metrics are $13,892 in average annual revenue,52.8% occupancy, $160 ADR, and $100 in RevPAR, and guests book about 23 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Marina di Grosseto?
Understanding the monthly revenue variations for Airbnb listings in Marina di Grosseto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marina di Grosseto is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marina di Grosseto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,415 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,890 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,372, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marina di Grosseto
What Is the Monthly Airbnb Occupancy Rate in Marina di Grosseto?
Maximize your bookings by understanding the Marina di Grosseto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marina di Grosseto:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marina di Grosseto
What Is the Average Airbnb Nightly Rate in Marina di Grosseto?
Effective short term rental pricing strategy in Marina di Grosseto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marina di Grosseto typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $188+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $151 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Marina di Grosseto
What Is the RevPAR for Airbnb in Marina di Grosseto?
RevPAR in Marina di Grosseto is currently $100. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $83 RevPAR.
- Typical properties (Median) generate $105 RevPAR.
- Strong performers (Top 25%) earn $119 RevPAR.
- Best-in-class (Top 10%) achieve $123 RevPAR.
Average Monthly RevPAR Trend in Marina di Grosseto
RevPAR Insights for Marina di Grosseto
- The average RevPAR in Marina di Grosseto is $100. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($123) and bottom 25% ($83) is $40, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Marina di Grosseto benchmarks. If your RevPAR falls below the median of $105, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $119+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Marina di Grosseto?
Marina di Grosseto's peak Airbnb season falls in August, June, July, while the softest stretch is February, April, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, June, July)
- Revenue averages $4,039 per month
- Occupancy rates average 68.6%
- Daily rates average $177
Shoulder Season
- Revenue averages $899 per month
- Occupancy maintains around 20.5%
- Daily rates hold near $148
Low Season (February, April, November)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $151
Seasonality Insights for Marina di Grosseto
- Airbnb seasonality in Marina di Grosseto is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Marina di Grosseto's highest earning potential, with monthly revenues climbing to $4,553, occupancy reaching 74.9%, and ADRs peaking at $194.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $137.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marina di Grosseto.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Marina di Grosseto, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Marina di Grosseto, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Marina di Grosseto?
Yes, Marina di Grosseto, Toscana, Italy enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Marina di Grosseto to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Marina di Grosseto?
With a compact short-term rental market, Marina di Grosseto gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Spiaggia di Marina di Grosseto | Beautiful sandy beach known for its family-friendly atmosphere. Ideal for tourists seeking relaxation and beach activities. | Marina di Grosseto Beach, Paddleboarding and Windsurfing, Local seafood restaurants, Beachfront promenade, Sunset views |
| Parco della Maremma | A stunning natural park offering outdoor activities and stunning landscapes. Attracts nature lovers and adventure seekers. | Hiking trails, Bird watching, Biking, Wildlife observation, Scenic views |
| Centro Storico di Grosseto | The historic center of Grosseto offers charming streets and cultural attractions. Perfect for guests interested in history and local culture. | Grosseto Cathedral, Medieval walls, Piazza del Duomo, Museum of the Maremma, Local markets |
| Talamone | A picturesque coastal village known for its stunning views and historical sites. Great for romantic getaways and family vacations. | Talamone Castle, Beach activities, Delicious local cuisine, Scenic hiking trails, Nature reserves |
| Castiglione della Pescaia | A beautiful seaside town with a vibrant nightlife and cultural activities. Attracts both families and young adults. | Castiglione Beach, Nightlife and dining, Historical castle, Nature paths, Boat tours |
| Porto Santo Stefano | A charming town on the Argentario coast, perfect for those interested in maritime activities and local seafood. | Porto Santo Stefano Harbor, Scuba diving, Local seafood restaurants, Isola del Giglio trips, Beautiful waterfront views |
| Ansedonia | A scenic area known for its family-friendly beaches and access to outdoor activities. Ideal for those seeking relaxation. | Ansedonia Beach, Etruscan ruins, Hiking trails, Quiet residential area, Cycling paths |
| Follonica | A lively destination with beautiful beaches and a range of leisure activities. Popular for families and beach-goers. | Follonica Beach, Water sports, Local parks, Dining options, Festivals and events |
Because Marina di Grosseto has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Marina di Grosseto?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marina di Grosseto
- The Marina di Grosseto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 40 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marina di Grosseto, Apartment/Condo properties are the most common (92.5%), reflecting the local real estate landscape.
- Smaller segments like house (combined 2.5%) offer potential for unique stay experiences.
Marina di Grosseto Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marina di Grosseto
- The dominant room capacity in Marina di Grosseto is 3 bedrooms listings, making up 47.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 77.5% of the active Airbnb listings in Marina di Grosseto, indicating a high concentration in these sizes.
- A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marina di Grosseto.
Marina di Grosseto Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marina di Grosseto
- The most common guest capacity trend in Marina di Grosseto vacation rentals is listings accommodating 6 guests (60%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Marina di Grosseto STR market, accounting for 85.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marina di Grosseto.
- On average, properties in Marina di Grosseto are equipped to host 5.1 guests.
How Do Listings in Marina di Grosseto Compare on Quality?
Listing quality in Marina di Grosseto can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Marina di Grosseto
- At 26.1 photos per listing on average, Marina di Grosseto hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 77.5% of listings show their exact location. High transparency here builds guest trust and reduces inquiry-to-booking friction.
Recommendations for Hosts
- Use these quality indicators as a self-audit checklist. Listings that exceed the Marina di Grosseto averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Marina di Grosseto?
Amenity Prevalence
Amenity Insights for Marina di Grosseto
- Essential amenities in Marina di Grosseto that guests expect include: Washer, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Refrigerator, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marina di Grosseto: Washer, Kitchen.
- Prioritize adding missing essentials: Washer, Kitchen.
- Consider adding popular differentiators like Wifi or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marina di Grosseto to stay competitive.
Which Airbnb Amenities Boost Revenue in Marina di Grosseto?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Marina di Grosseto, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Private entrance | 72.5% | $15,572 | $9,464 | 64.5% |
Oven | 87.5% | $14,580 | $9,077 | 60.6% |
Stove | 87.5% | $14,580 | $9,077 | 60.6% |
Air conditioning | 87.5% | $14,577 | $9,101 | 60.2% |
Wine glasses | 80.0% | $14,957 | $9,635 | 55.2% |
Cooking basics | 80.0% | $14,957 | $9,635 | 55.2% |
Hangers | 80.0% | $14,856 | $10,036 | 48.0% |
Dishes and silverware | 85.0% | $14,564 | $10,085 | 44.4% |
Smoke alarm | 77.5% | $14,903 | $10,411 | 43.2% |
Bidet | 77.5% | $14,858 | $10,567 | 40.6% |
Revenue Impact Insights for Marina di Grosseto
- Private entrance tops the revenue impact list with a 64.5% uplift — listings with this amenity earn $15,572 vs. $9,464 without it.
- Oven, Stove, Air conditioning — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Marina di Grosseto STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marina di Grosseto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarina di Grosseto Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Marina di Grosseto
- The typical guest profile for Airbnb in Marina di Grosseto consists of a mix of domestic (50%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Italy (50%) and Germany (15.5%).
- Top languages spoken are English (34.6%) followed by Italian (24.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Marina di Grosseto?
Listings in Marina di Grosseto average 4.65 out of 5 overall, with about 5.1 reviews per active listing and 2.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Marina di Grosseto
- An average rating of 4.65 places Marina di Grosseto in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.78), while Value (4.48) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 2.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 2.5% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Marina di Grosseto Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marina di Grosseto
- The most common availability pattern in Marina di Grosseto falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Marina di Grosseto (52.5%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Marina di Grosseto?
Average Booking Lead Time by Month
Booking Lead Time Insights for Marina di Grosseto
- The overall average booking lead time for vacation rentals in Marina di Grosseto is 23 days.
- Guests book furthest in advance for stays during October (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (31 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Marina di Grosseto.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Marina di Grosseto averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Marina di Grosseto?
Guests in Marina di Grosseto stay about 9.2 nights on average, generating roughly 381 reservations and 9.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Marina di Grosseto
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Marina di Grosseto
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- Stay lengths peak in May (19.1 nights) and shorten in Dec (1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Marina di Grosseto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
2.5% of total
2 Nights
5 listings
12.5% of total
3 Nights
1 listings
2.5% of total
4-6 Nights
3 listings
7.5% of total
7-29 Nights
2 listings
5% of total
30+ Nights
28 listings
70% of total
Key Insights
- The most prevalent minimum stay requirement in Marina di Grosseto is 30+ Nights, adopted by 70% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (70%) caters to monthly stays (30+ nights) in Marina di Grosseto, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 70% of Marina di Grosseto hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 70% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marina di Grosseto.
Marina di Grosseto Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
12.5% of total
Moderate
3 listings
7.5% of total
Firm
32 listings
80% of total
Cancellation Policy Insights for Marina di Grosseto
- The prevailing Airbnb cancellation policy trend in Marina di Grosseto is Firm, used by 80% of listings.
- A majority (80.0%) of hosts in Marina di Grosseto utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 80% market standard in Marina di Grosseto.
- Regularly review your cancellation policy against competitors and market demand shifts in Marina di Grosseto.
How Much Are Airbnb Cleaning Fees in Marina di Grosseto?
Cleaning fees in Marina di Grosseto are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Marina di Grosseto
- 95.0% of listings charge a cleaning fee, making it standard practice in Marina di Grosseto. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $113 is close to the median ($123), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Marina di Grosseto median of $123. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Marina di Grosseto Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marina di Grossetobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A terrace just a stone's throw from the sea
Entire Place • 2 bedrooms
Marlin Suite Apartment
Entire Place • 2 bedrooms
Navigator 71
Entire Place • 3 bedrooms
Navigator 62
Entire Place • 2 bedrooms
Perla Marina Apartment
Entire Place • 2 bedrooms
Relax 100m from the Sea – Garden/Air Conditioning
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Marina di Grosseto?
Learn from the best! This table showcases top-performing Airbnb hosts in Marina di Grosseto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Iulia | 30 | $454,473 | 140 | 4.66/5.0 |
| Maria Chiara | 1 | $21,274 | 6 | 3.67/5.0 |
| Gianni | 1 | $18,266 | 10 | 4.40/5.0 |
| Riccardo | 1 | $14,628 | 7 | 4.71/5.0 |
| Omar | 1 | $13,031 | 11 | 4.91/5.0 |
| Giona | 1 | $7,966 | 2 | Not Rated |
| Elena | 1 | $7,581 | 6 | 5.00/5.0 |
| Maurizio | 1 | $7,332 | 1 | Not Rated |
| Corinna | 1 | $5,871 | 4 | 5.00/5.0 |
| Leonardo | 1 | $2,814 | 15 | 4.53/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marina di Grosseto.
Who Are the Airbnb Hosts in Marina di Grosseto?
Marina di Grosseto has a relatively balanced host base.
Host Profile Insights for Marina di Grosseto
- Only 7.5% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 2.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 95.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 87.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Marina di Grosseto averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Marina di Grosseto
These are the highest-grossing professional property management operations in Marina di Grosseto, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Holidu | 1 | $2,453 | $161 | 15.4% | N/A |
Management Company Insights for Marina di Grosseto
- The leading management company, Holidu, operates 1 listings with $2,453 in gross revenue — a useful benchmark for what scale looks like in Marina di Grosseto.
- Top managers average 1 properties each, suggesting professional management in Marina di Grosseto still operates at a relatively boutique scale.
Recommendations
- With only 2.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Marina di Grosseto's Airbnb Market Compare to Nearby Cities?
How does the Marina di Grosseto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Tignano, Marina di Grosseto has 5 percentage points higher occupancy and about $233 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tignano | 12 | $4,196 | $393.06 | 48% |
| Castelfranco di Sotto | 46 | $3,756 | $391.06 | 38% |
| Marciano della Chiana | 17 | $3,565 | $533.92 | 34% |
| Porto Cervo | 175 | $3,419 | $576.12 | 42% |
| Buonconvento | 60 | $3,338 | $457.29 | 44% |
| Monte San Savino | 86 | $2,839 | $390.03 | 39% |
| Radda in Chianti | 92 | $2,776 | $365.48 | 38% |
| Impruneta | 141 | $2,752 | $281.94 | 40% |
| Lastra a Signa | 95 | $2,738 | $309.86 | 42% |
| Florence | 10,318 | $2,734 | $231.72 | 48% |
Frequently Asked Questions About Airbnb in Marina di Grosseto
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Marina di Grosseto.
How much do Airbnb hosts make in Marina di Grosseto?
Marina di Grosseto hosts earn about $13,892 per year on average, with an average nightly rate of $160 and RevPAR of $100. Those figures describe the typical revenue environment for active listings in Marina di Grosseto, Toscana, not the ceiling for the best operators. Source: AirROI 2026 data, Marina di Grosseto market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Marina di Grosseto?
The average Airbnb occupancy rate in Marina di Grosseto is 52.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Marina di Grosseto?
Listings in Marina di Grosseto average $160 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Marina di Grosseto?
Marina di Grosseto currently has about 40 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Marina di Grosseto?
AirROI currently classifies the short-term rental regulation level in Marina di Grosseto as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Marina di Grosseto?
RevPAR in Marina di Grosseto is about $100. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Marina di Grosseto?
At 52.8% occupancy, Marina di Grosseto can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $13,892, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Marina di Grosseto?
The average booking lead time in Marina di Grosseto is about 23 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Marina di Grosseto?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Marina di Grosseto include Spiaggia di Marina di Grosseto, Parco della Maremma, Centro Storico di Grosseto. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Marina di Grosseto?
entire_home listings make up 100.0% of the active supply in Marina di Grosseto. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Marina di Grosseto compare to nearby Airbnb markets?
Among neighboring markets, Tignano posts $50,355 in average annual revenue with 48.3% occupancy, compared to Marina di Grosseto's $13,892 and 52.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Marina di Grosseto?
The average Airbnb stay length in Marina di Grosseto is about 9.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Marina di Grosseto?
Airbnb listings in Marina di Grosseto average 4.65 out of 5 overall. About 2.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Marina di Grosseto?
Private entrance and Oven are among the strongest revenue-linked amenities in Marina di Grosseto. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Marina di Grosseto?
Yes. About 95.0% of active Airbnb listings in Marina di Grosseto charge a cleaning fee, and the average fee is $113. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Marina di Grosseto?
Only 7.5% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.