Rognac, Provence-Alpes-Côte d'Azur Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Rognac, Provence-Alpes-Côte d'Azur? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,078 per year — at a $157 nightly rate, 36.3% occupancy, and a $53 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 37 active listings, Rognac is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 42.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Rognac?
In Rognac, the headline Airbnb metrics are $11,078 in average annual revenue,36.3% occupancy, $157 ADR, and $53 in RevPAR, and guests book about 44 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Rognac?
Understanding the monthly revenue variations for Airbnb listings in Rognac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rognac is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rognac across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,129+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,832 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $977 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $500, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rognac
What Is the Monthly Airbnb Occupancy Rate in Rognac?
Maximize your bookings by understanding the Rognac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rognac:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rognac
What Is the Average Airbnb Nightly Rate in Rognac?
Effective short term rental pricing strategy in Rognac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rognac typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $369+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
- Typical properties (Median) charge around $90 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Rognac
What Is the RevPAR for Airbnb in Rognac?
RevPAR in Rognac is currently $53. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $40 RevPAR.
- Strong performers (Top 25%) earn $64 RevPAR.
- Best-in-class (Top 10%) achieve $127 RevPAR.
Average Monthly RevPAR Trend in Rognac
RevPAR Insights for Rognac
- The average RevPAR in Rognac is $53. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($127) and bottom 25% ($24) is $104, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Rognac benchmarks. If your RevPAR falls below the median of $40, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $64+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Rognac?
Rognac's peak Airbnb season falls in August, July, June, while the softest stretch is February, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,521 per month
- Occupancy rates average 49.0%
- Daily rates average $164
Shoulder Season
- Revenue averages $1,139 per month
- Occupancy maintains around 31.6%
- Daily rates hold near $150
Low Season (February, October, November)
- Revenue drops to average $728 per month
- Occupancy decreases to average 25.6%
- Daily rates adjust to average $151
Seasonality Insights for Rognac
- Airbnb seasonality in Rognac is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Rognac's highest earning potential, with monthly revenues climbing to $3,203, occupancy reaching 55.5%, and ADRs peaking at $170.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $542, occupancy could drop to 18.7%, and ADRs may adjust to $143.
- Lower occupancy paired with meaningful seasonality means hosts in Rognac need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Rognac, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Rognac?
While Rognac, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, 5% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Rognac to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 5% licensed listings)
What Are the Best Neighborhoods for Airbnb in Rognac?
With a compact short-term rental market, Rognac gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Petite Camargue | A scenic natural area known for its wildlife and beautiful landscapes, appealing to nature lovers and outdoor enthusiasts. | Camargue Regional Nature Park, wild flamingos, nature trails, bird watching, horse riding |
| Château de Rognac | A historic castle site that attracts visitors interested in history and architecture, providing a unique backdrop for stays. | Château de Rognac, historical tours, local vineyards, picnic areas |
| Le Village de Rognac | The charming village center with its local shops and cafes, perfect for guests seeking a quaint French village experience. | local markets, cafés and bistros, village square, cultural events |
| Nearby Aix-en-Provence | A historic city known for its art and culture, offering tourists a vibrant atmosphere and rich history just a short drive from Rognac. | Cezanne's Studio, Saint-Sauveur Cathedral, Cours Mirabeau, art museums, local festivals |
| Marseille | France's second-largest city, known for its diverse culture, coastal scenery, and vibrant neighborhoods, appealing to urban travelers. | Old Port of Marseille, Basilique Notre-Dame de la Garde, Calanques National Park, local seafood restaurants, La Vieille Charité |
| Les Baux-de-Provence | A picturesque hilltop village with stunning views and historical significance, ideal for attracting tourists looking for charm and heritage. | Château des Baux, artisan shops, scenic viewpoints, historical reenactments |
| Cassis | A beautiful coastal town known for its cliffs and crystal-clear waters, popular with beachgoers and nature lovers. | Cassis beach, Calanques, vineyards, boat tours, local seafood cuisine |
| Avignon | Famous for its historical architecture and annual theatre festival, attracting tourists interested in culture and history. | Palace of the Popes, Pont Saint-Bénézet, Avignon Festival, historic city center, local art galleries |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Rognac offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Rognac?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rognac
- The Rognac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.8% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rognac, House properties are the most common (54.1%), reflecting the local real estate landscape.
- Houses represent a significant 54.1% portion, catering likely to families or larger groups.
- The presence of 13.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.
Rognac Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rognac
- The dominant room capacity in Rognac is 1 bedroom listings, making up 40.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.7% of the active Airbnb listings in Rognac, indicating a high concentration in these sizes.
- A significant 32.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rognac.
Rognac Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rognac
- The most common guest capacity trend in Rognac vacation rentals is listings accommodating 2 guests (29.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Rognac STR market, accounting for 51.3% of listings.
- 32.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rognac.
- On average, properties in Rognac are equipped to host 3.6 guests.
How Do Listings in Rognac Compare on Quality?
Listing quality in Rognac can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Rognac
- The average of 17.1 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 18.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Rognac averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Rognac?
Amenity Prevalence
Amenity Insights for Rognac
- Essential amenities in Rognac that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rognac: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rognac to stay competitive.
Which Airbnb Amenities Boost Revenue in Rognac?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Rognac, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Outdoor shower | 13.5% | $22,286 | $9,327 | 138.9% |
High chair | 16.2% | $21,489 | $9,063 | 137.1% |
Toaster | 51.4% | $15,360 | $6,558 | 134.2% |
Bed linens | 81.1% | $12,376 | $5,518 | 124.3% |
Microwave | 78.4% | $12,564 | $5,692 | 120.7% |
Sound system | 16.2% | $20,383 | $9,277 | 119.7% |
Oven | 56.8% | $14,048 | $7,180 | 95.6% |
Coffee maker | 81.1% | $12,198 | $6,279 | 94.3% |
Body soap | 40.5% | $15,508 | $8,058 | 92.4% |
Barbecue utensils | 32.4% | $16,395 | $8,526 | 92.3% |
Revenue Impact Insights for Rognac
- Outdoor shower tops the revenue impact list with a 138.9% uplift — listings with this amenity earn $22,286 vs. $9,327 without it.
- Bed linens, Coffee maker — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Rognac STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rognac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRognac Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Rognac
- The typical guest profile for Airbnb in Rognac consists of primarily domestic travelers (81%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 81.1% of guests.
- Key international markets include France (81.1%) and Spain (2.5%).
- Top languages spoken are French (44.4%) followed by English (29.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Marseille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Rognac?
Listings in Rognac average 4.86 out of 5 overall, with about 62.6 reviews per active listing and 43.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Rognac
- With an overall rating of 4.86, Rognac listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Value (4.75) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 43.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Rognac Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rognac
- The most common availability pattern in Rognac falls within the 271-366 days range, representing 56.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rognac (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Rognac?
Average Booking Lead Time by Month
Booking Lead Time Insights for Rognac
- The overall average booking lead time for vacation rentals in Rognac is 44 days.
- Guests book furthest in advance for stays during August (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (50 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Rognac.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Rognac averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Rognac?
Guests in Rognac stay about 4.9 nights on average, generating roughly 532 reservations and 14.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Rognac
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Rognac
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (6.5 nights) and shorten in Nov (1.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Rognac Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
29.7% of total
2 Nights
6 listings
16.2% of total
3 Nights
1 listings
2.7% of total
4-6 Nights
9 listings
24.3% of total
30+ Nights
10 listings
27% of total
Key Insights
- The most prevalent minimum stay requirement in Rognac is 1 Night, adopted by 29.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27%) caters to monthly stays (30+ nights) in Rognac, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.7% of Rognac hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rognac.
Rognac Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
14 listings
37.8% of total
Moderate
13 listings
35.1% of total
Firm
9 listings
24.3% of total
Strict
1 listings
2.7% of total
Cancellation Policy Insights for Rognac
- The prevailing Airbnb cancellation policy trend in Rognac is Flexible, used by 37.8% of listings.
- The market strongly favors guest-friendly terms, with 72.9% of listings offering Flexible or Moderate policies. This suggests guests in Rognac may expect booking flexibility.
- Strict cancellation policies are quite rare (2.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.8% market standard in Rognac.
- Using a Strict policy might deter some guests, as only 2.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rognac.
How Much Are Airbnb Cleaning Fees in Rognac?
Cleaning fees in Rognac are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Rognac
- About 48.6% of Rognac listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($86) and median ($35) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Rognac median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Rognac Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rognacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Les Muriers Pool playground 6 people
Entire Place • 3 bedrooms
Exotic Villa, Luxurious, Pool, Quiet, Parking
Entire Place • 5 bedrooms
Vacation home with pool and private cinema
Entire Place • 4 bedrooms
Between Aix and Marseille
Entire Place • 1 bedroom
Independent 26 m² studio with terrace
Entire Place • 1 bedroom
Villa Les Lilas
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Rognac?
Learn from the best! This table showcases top-performing Airbnb hosts in Rognac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Didier | 1 | $45,622 | 15 | 4.60/5.0 |
| Evelyne Pia | 3 | $33,391 | 12 | 4.50/5.0 |
| Guillaume | 1 | $31,318 | 31 | 4.97/5.0 |
| Alexis | 1 | $27,040 | 141 | 4.94/5.0 |
| Alban | 1 | $23,426 | 152 | 4.93/5.0 |
| Christel | 1 | $21,183 | 382 | 4.95/5.0 |
| Francoise | 2 | $20,370 | 90 | 4.83/5.0 |
| Camille | 1 | $19,607 | 49 | 4.78/5.0 |
| Sarah | 2 | $18,518 | 34 | 4.88/5.0 |
| Marie | 2 | $17,091 | 93 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rognac.
Who Are the Airbnb Hosts in Rognac?
Rognac is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Rognac
- With 56.8% Superhosts, Rognac has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Rognac averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Rognac's Airbnb Market Compare to Nearby Cities?
How does the Rognac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cavillargues, Rognac has 12 percentage points lower occupancy and about $192 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ramatuelle | 234 | $4,011 | $673.15 | 39% |
| Saint-Tropez | 825 | $3,562 | $526.14 | 39% |
| Eygalières | 84 | $3,224 | $461.22 | 40% |
| Puget | 29 | $3,114 | $383.94 | 40% |
| Cavillargues | 13 | $3,102 | $349.26 | 48% |
| Gordes | 250 | $3,078 | $422.73 | 40% |
| Divajeu | 21 | $3,031 | $411.10 | 31% |
| Goult | 86 | $3,008 | $354.69 | 45% |
| Joucas | 29 | $3,004 | $362.32 | 47% |
| La Môle | 19 | $2,899 | $454.39 | 39% |
Frequently Asked Questions About Airbnb in Rognac
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Rognac.
How much do Airbnb hosts make in Rognac?
Rognac hosts earn about $11,078 per year on average, with an average nightly rate of $157 and RevPAR of $53. Those figures describe the typical revenue environment for active listings in Rognac, Provence-Alpes-Côte d'Azur, not the ceiling for the best operators. Source: AirROI 2026 data, Rognac market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Rognac?
The average Airbnb occupancy rate in Rognac is 36.3%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Rognac?
Listings in Rognac average $157 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Rognac?
Rognac currently has about 37 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Rognac?
AirROI currently classifies the short-term rental regulation level in Rognac as Low. The dataset also shows about 5.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Rognac?
RevPAR in Rognac is about $53. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Rognac?
Occupancy of 36.3% means Rognac is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,078, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Rognac?
The average booking lead time in Rognac is about 44 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Rognac?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Rognac include La Petite Camargue, Château de Rognac, Le Village de Rognac. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Rognac?
entire_home listings make up 83.8% of the active supply in Rognac. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Rognac compare to nearby Airbnb markets?
Among neighboring markets, Ramatuelle posts $48,129 in average annual revenue with 39.4% occupancy, compared to Rognac's $11,078 and 36.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Rognac?
The average Airbnb stay length in Rognac is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Rognac?
Airbnb listings in Rognac average 4.86 out of 5 overall. About 43.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Rognac?
Outdoor shower and High chair are among the strongest revenue-linked amenities in Rognac. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Rognac?
Yes. About 48.6% of active Airbnb listings in Rognac charge a cleaning fee, and the average fee is $86. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Rognac?
A 56.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.