Montsûrs, Pays de la Loire Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Montsûrs, Pays de la Loire? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,991 per year — at a $90 nightly rate, 40.6% occupancy, and a $38 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 19 active listings, Montsûrs is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 46.2% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.

Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Montsûrs?

In Montsûrs, the headline Airbnb metrics are $10,991 in average annual revenue,40.6% occupancy, $90 ADR, and $38 in RevPAR, and guests book about 60 days in advance.

Avg. Daily Rate (ADR)(?)
$90
The average rental revenue earned for an occupied room per day in Montsûrs.
Occupancy Rate(?)
40.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$10,991
Average annual income for an Airbnb listing in Montsûrs. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$38
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
9.3%
Positive growth (9.3%) vs. last year.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
60 days
How far in advance guests typically book in Montsûrs. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Montsûrs.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Montsûrs.
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How Much Do Airbnb Hosts Earn Monthly in Montsûrs?

Understanding the monthly revenue variations for Airbnb listings in Montsûrs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montsûrs is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montsûrs across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,383+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,760 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $865 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $469, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Montsûrs

What Is the Monthly Airbnb Occupancy Rate in Montsûrs?

Maximize your bookings by understanding the Montsûrs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montsûrs:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Montsûrs

What Is the Average Airbnb Nightly Rate in Montsûrs?

Effective short term rental pricing strategy in Montsûrs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montsûrs typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $162+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
  • Typical properties (Median) charge around $69 per night.
  • Entry-level properties (Bottom 25%) earn around $47 per night.

Average Daily Rate (ADR) Trend by Month in Montsûrs

What Is the RevPAR for Airbnb in Montsûrs?

RevPAR in Montsûrs is currently $38. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $18 RevPAR.
  • Typical properties (Median) generate $32 RevPAR.
  • Strong performers (Top 25%) earn $55 RevPAR.
  • Best-in-class (Top 10%) achieve $82 RevPAR.

Average Monthly RevPAR Trend in Montsûrs

RevPAR Insights for Montsûrs

  • The average RevPAR in Montsûrs is $38. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($82) and bottom 25% ($18) is $64, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Montsûrs benchmarks. If your RevPAR falls below the median of $32, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $55+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Montsûrs?

Montsûrs's peak Airbnb season falls in August, May, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, May, June)
  • Revenue averages $1,683 per month
  • Occupancy rates average 52.9%
  • Daily rates average $97
Shoulder Season
  • Revenue averages $1,189 per month
  • Occupancy maintains around 39.7%
  • Daily rates hold near $100
Low Season (January, February, March)
  • Revenue drops to average $637 per month
  • Occupancy decreases to average 26.9%
  • Daily rates adjust to average $104

Seasonality Insights for Montsûrs

  • Airbnb seasonality in Montsûrs is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Montsûrs's highest earning potential, with monthly revenues climbing to $1,914, occupancy reaching 64.1%, and ADRs peaking at $107.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $548, occupancy could drop to 19.9%, and ADRs may adjust to $91.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montsûrs.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Montsûrs, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Montsûrs?

While Montsûrs, Pays de la Loire, France currently shows low STR regulations, 5% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Montsûrs to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 5% licensed listings)

What Are the Best Neighborhoods for Airbnb in Montsûrs?

With a compact short-term rental market, Montsûrs gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Montsûrs
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre Ville
The heart of Montsûrs with charming streets, local shops, and traditional French cafes. It's a great area for tourists who want to experience authentic French culture and cuisine.
Church of Saint-Pierre, Montsûrs Market, Local Bistros, Historic Buildings, La Mayenne River
Parc des Évêques
A picturesque park area that offers a peaceful retreat for visitors. Great for families and couples looking to enjoy nature and outdoor activities.
Beautiful Walking Trails, Picnic Areas, Scenic Views, Wildlife Spotting, Playgrounds
Near Château de Montsûrs
This historic castle attracts history buffs and tourists alike. Staying nearby provides a unique experience of historical architecture and local heritage.
Château de Montsûrs, Guided Tours, Exhibitions, Cultural Events, Historical Reenactments
La Mayenne Riverfront
The riverfront is ideal for water sports enthusiasts and those interested in scenic outdoor activities. Perfect for adventure-seekers and nature lovers.
Kayaking and Canoeing, Biking Trails, Fishing Spots, Riverside Restaurants, Relaxing Views
Local Wine Country
Surrounding Montsûrs, the wine country offers vineyard tours and tastings. Attracts tourists who want to explore local wines and cuisine.
Vineyard Tours, Wine Tastings, Gourmet Dining, Scenic Vineyards, Culinary Classes
Montsûrs Sports Complex
A popular area for sports enthusiasts, offering various facilities and events. Ideal for those attending sports events or looking to stay active.
Football Matches, Athletic Events, Fitness Classes, Community Sports Events, Swimming Pool
Arts and Culture District
This area is a hub for local artists and cultural events. Great for visitors interested in the arts and local culture.
Art Galleries, Live Music Venues, Cultural Festivals, Workshops, Theaters
Historical Outskirts
The outskirts offer rural charm and a glimpse into traditional French life, ideal for those seeking a quieter stay away from the urban center.
Traditional Farms, Countryside Walks, Local Markets, Rural Scenery, Historic Sites

With 8 distinct neighborhoods showing meaningful short-term rental activity, Montsûrs offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Montsûrs?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Montsûrs

  • The Montsûrs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Montsûrs, House properties are the most common (52.6%), reflecting the local real estate landscape.
  • Houses represent a significant 52.6% portion, catering likely to families or larger groups.
  • The presence of 26.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Montsûrs Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Montsûrs

  • The dominant room capacity in Montsûrs is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 52.6% of the active Airbnb listings in Montsûrs, indicating a high concentration in these sizes.
  • A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montsûrs.

Montsûrs Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Montsûrs

  • The most common guest capacity trend in Montsûrs vacation rentals is listings accommodating 2 guests (31.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Montsûrs STR market, accounting for 42.1% of listings.
  • 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montsûrs.
  • On average, properties in Montsûrs are equipped to host 2.5 guests.

How Do Listings in Montsûrs Compare on Quality?

Listing quality in Montsûrs can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
9.1
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
15.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Montsûrs

  • With only 9.1 photos per listing on average, there is a clear opportunity for hosts in Montsûrs to differentiate through better visual content.
  • 15.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Montsûrs averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Montsûrs?

Amenity Prevalence

Amenity Insights for Montsûrs

  • Essential amenities in Montsûrs that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hangers, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Montsûrs: Wifi, Heating.
  • Consider adding popular differentiators like Hangers or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Montsûrs to stay competitive.

Which Airbnb Amenities Boost Revenue in Montsûrs?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Montsûrs, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Clothing storage
57.9%$15,058$5,399178.9%
Iron
57.9%$14,704$5,885149.8%
Backyard
47.4%$16,004$6,479147.0%
Extra pillows and blankets
31.6%$17,962$7,774131.1%
Drying rack for clothing
42.1%$16,128$7,255122.3%
Hot water
73.7%$12,400$7,04576.0%
Hot water kettle
52.6%$13,749$7,92773.5%
Carbon monoxide alarm
26.3%$15,638$9,33167.6%
Dining table
42.1%$14,231$8,63564.8%
Toaster
36.8%$14,610$8,88064.5%

Revenue Impact Insights for Montsûrs

  • Clothing storage tops the revenue impact list with a 178.9% uplift — listings with this amenity earn $15,058 vs. $5,399 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Montsûrs STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montsûrs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Montsûrs Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Montsûrs

  • The typical guest profile for Airbnb in Montsûrs consists of primarily domestic travelers (88%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 88.1% of guests.
  • Key international markets include France (88.1%) and United States (3%).
  • Top languages spoken are French (53.5%) followed by English (33.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Montsûrs?

Listings in Montsûrs average 4.83 out of 5 overall, with about 47.1 reviews per active listing and 42.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Montsûrs

  • With an overall rating of 4.83, Montsûrs listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.94), while Cleanliness (4.75) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 42.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Montsûrs Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Montsûrs

  • The most common availability pattern in Montsûrs falls within the 181-270 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Montsûrs (57.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Montsûrs?

Average Booking Lead Time by Month

Booking Lead Time Insights for Montsûrs

  • The overall average booking lead time for vacation rentals in Montsûrs is 60 days.
  • Guests book furthest in advance for stays during January (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (66 days avg.) sees the longest lead times, while Spring (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Montsûrs.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Montsûrs averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Montsûrs?

Guests in Montsûrs stay about 4 nights on average, generating roughly 442 reservations and 23.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 5:00 PM and check-out is 1:00 PM.

Monthly Length of Stay in Montsûrs

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Montsûrs

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 23.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Aug (6.3 nights) and shorten in Nov (2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 5:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Montsûrs Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.4%)

1 Night

9 listings

47.4% of total

2 Nights (47.4%)

2 Nights

9 listings

47.4% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Montsûrs is 1 Night, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.8%) of the Montsûrs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.4% of Montsûrs hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montsûrs.

Montsûrs Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (73.7%)

Flexible

14 listings

73.7% of total

Firm (21.1%)

Firm

4 listings

21.1% of total

Strict (5.3%)

Strict

1 listings

5.3% of total

Cancellation Policy Insights for Montsûrs

  • The prevailing Airbnb cancellation policy trend in Montsûrs is Flexible, used by 73.7% of listings.
  • The market strongly favors guest-friendly terms, with 73.7% of listings offering Flexible or Moderate policies. This suggests guests in Montsûrs may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 73.7% market standard in Montsûrs.
  • Given the high prevalence of Flexible policies (73.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Montsûrs.

How Much Are Airbnb Cleaning Fees in Montsûrs?

Cleaning fees in Montsûrs are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$12
Median Cleaning Fee
$1
Listings Charging a Fee
21.1%
Fee as Revenue Share
4.1%

Cleaning Fee Insights for Montsûrs

  • Only 21.1% of listings charge a cleaning fee, suggesting that most hosts in Montsûrs bundle cleaning costs into the nightly rate.
  • The average cleaning fee of $12 is close to the median ($1), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 4.1% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Montsûrs median of $1. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Montsûrs Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Montsûrsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family home, sauna-jacuzzi option

Family home, sauna-jacuzzi option

Entire Place • 5 bedrooms

$37,519
Revenue
41.7%
Occupancy
$242.70
Daily Rate
Aubusson Room

Aubusson Room

Private Room • 1 bedroom

$26,752
Revenue
53.2%
Occupancy
$139.90
Daily Rate
three bedrooms – quiet neighborhood

three bedrooms – quiet neighborhood

Private Room • 3 bedrooms

$20,051
Revenue
69.5%
Occupancy
$101.90
Daily Rate
Renaissance Room

Renaissance Room

Private Room • 1 bedroom

$15,676
Revenue
36.9%
Occupancy
$130.27
Daily Rate
Small quiet house

Small quiet house

Entire Place • 1 bedroom

$13,305
Revenue
59.0%
Occupancy
$67.08
Daily Rate
Country House

Country House

Entire Place • 3 bedrooms

$12,234
Revenue
37.8%
Occupancy
$159.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Montsûrs?

Learn from the best! This table showcases top-performing Airbnb hosts in Montsûrs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Montsûrs by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alain Et Isabelle3$46,1721094.99/5.0
Sandy & Sam1$37,5191354.49/5.0
Annick5$35,2241934.86/5.0
Arlette3$32,067444.94/5.0
Matthieu2$20,9402224.77/5.0
Emilie1$12,23495.00/5.0
Sophie1$11,8461324.89/5.0
Jim1$8,604125.00/5.0
Clotilde2$4,223384.46/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montsûrs.

Who Are the Airbnb Hosts in Montsûrs?

Montsûrs is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
73.7%
Professional Management
0.0%
Cohosted Listings
0.0%
Instant Book Enabled
10.5%
Simplified Pricing
68.4%

Host Profile Insights for Montsûrs

  • With 73.7% Superhosts, Montsûrs has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 10.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 68.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Montsûrs averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Montsûrs's Airbnb Market Compare to Nearby Cities?

How does the Montsûrs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Marais-Vernier, Montsûrs has 23 percentage points lower occupancy and about $85 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Montsûrs — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Briollay12$3,790$228.1344%
Artannes-sur-Indre21$3,571$403.6735%
La Poterie-Cap-d'Antifer16$3,540$272.7347%
Petiville12$3,460$411.5034%
Saint-Étienne-la-Thillaye23$3,447$402.7634%
Thilouze10$3,295$347.2352%
Saint-Pierre-du-Val15$3,232$355.2538%
Dozulé12$3,140$241.5246%
Marais-Vernier10$3,078$175.1164%
Villiers-sur-Loir12$3,007$231.4541%

Frequently Asked Questions About Airbnb in Montsûrs

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Montsûrs.

How much do Airbnb hosts make in Montsûrs?

Montsûrs hosts earn about $10,991 per year on average, with an average nightly rate of $90 and RevPAR of $38. Those figures describe the typical revenue environment for active listings in Montsûrs, Pays de la Loire, not the ceiling for the best operators. Source: AirROI 2026 data, Montsûrs market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Montsûrs?

The average Airbnb occupancy rate in Montsûrs is 40.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Montsûrs?

Listings in Montsûrs average $90 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Montsûrs?

Montsûrs currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Montsûrs?

AirROI currently classifies the short-term rental regulation level in Montsûrs as Low. The dataset also shows about 5.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Montsûrs?

RevPAR in Montsûrs is about $38. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Montsûrs?

At 40.6% occupancy, Montsûrs can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $10,991, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Montsûrs?

The average booking lead time in Montsûrs is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Montsûrs?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Montsûrs include Centre Ville, Parc des Évêques, Near Château de Montsûrs. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Montsûrs?

entire_home listings make up 57.9% of the active supply in Montsûrs. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Montsûrs compare to nearby Airbnb markets?

Among neighboring markets, Briollay posts $45,478 in average annual revenue with 44.2% occupancy, compared to Montsûrs's $10,991 and 40.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Montsûrs?

The average Airbnb stay length in Montsûrs is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Montsûrs?

Airbnb listings in Montsûrs average 4.83 out of 5 overall. About 42.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Montsûrs?

Clothing storage and Iron are among the strongest revenue-linked amenities in Montsûrs. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Montsûrs?

Yes. About 21.1% of active Airbnb listings in Montsûrs charge a cleaning fee, and the average fee is $12. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Montsûrs?

A 73.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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