La Roche-sur-Yon, Pays de la Loire Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in La Roche-sur-Yon, Pays de la Loire? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $8,119 per year — at a $81 nightly rate, 40.7% occupancy, and a $34 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

La Roche-sur-Yon's 282 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 63.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in La Roche-sur-Yon?

In La Roche-sur-Yon, the headline Airbnb metrics are $8,119 in average annual revenue,40.7% occupancy, $81 ADR, and $34 in RevPAR, and guests book about 41 days in advance.

Avg. Daily Rate (ADR)(?)
$81
The average rental revenue earned for an occupied room per day in La Roche-sur-Yon.
Occupancy Rate(?)
40.7%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$8,119
Average annual income for an Airbnb listing in La Roche-sur-Yon. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$34
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
1.2%
Positive growth (1.2%) vs. last year.
Active Airbnb Listings(?)
282
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
41 days
How far in advance guests typically book in La Roche-sur-Yon. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in La Roche-sur-Yon.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in La Roche-sur-Yon.
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How Much Do Airbnb Hosts Earn Monthly in La Roche-sur-Yon?

Understanding the monthly revenue variations for Airbnb listings in La Roche-sur-Yon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Roche-sur-Yon is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Roche-sur-Yon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,010+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,345 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $860 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $450, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Roche-sur-Yon

What Is the Monthly Airbnb Occupancy Rate in La Roche-sur-Yon?

Maximize your bookings by understanding the La Roche-sur-Yon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Roche-sur-Yon:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Roche-sur-Yon

What Is the Average Airbnb Nightly Rate in La Roche-sur-Yon?

Effective short term rental pricing strategy in La Roche-sur-Yon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Roche-sur-Yon typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $136+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
  • Typical properties (Median) charge around $66 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in La Roche-sur-Yon

What Is the RevPAR for Airbnb in La Roche-sur-Yon?

RevPAR in La Roche-sur-Yon is currently $34. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $16 RevPAR.
  • Typical properties (Median) generate $29 RevPAR.
  • Strong performers (Top 25%) earn $43 RevPAR.
  • Best-in-class (Top 10%) achieve $61 RevPAR.

Average Monthly RevPAR Trend in La Roche-sur-Yon

RevPAR Insights for La Roche-sur-Yon

  • The average RevPAR in La Roche-sur-Yon is $34. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($61) and bottom 25% ($16) is $46, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Aug and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these La Roche-sur-Yon benchmarks. If your RevPAR falls below the median of $29, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $43+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in La Roche-sur-Yon?

La Roche-sur-Yon's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)
  • Revenue averages $1,389 per month
  • Occupancy rates average 52.6%
  • Daily rates average $81
Shoulder Season
  • Revenue averages $968 per month
  • Occupancy maintains around 41.1%
  • Daily rates hold near $79
Low Season (January, February, April)
  • Revenue drops to average $819 per month
  • Occupancy decreases to average 37.9%
  • Daily rates adjust to average $77

Seasonality Insights for La Roche-sur-Yon

  • Airbnb seasonality in La Roche-sur-Yon is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases La Roche-sur-Yon's highest earning potential, with monthly revenues climbing to $1,747, occupancy reaching 62.3%, and ADRs peaking at $82.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $782, occupancy could drop to 35.6%, and ADRs may adjust to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Roche-sur-Yon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like La Roche-sur-Yon, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in La Roche-sur-Yon?

While La Roche-sur-Yon, Pays de la Loire, France currently shows low STR regulations, 6% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for La Roche-sur-Yon to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 6% licensed listings)

What Are the Best Neighborhoods for Airbnb in La Roche-sur-Yon?

Location within La Roche-sur-Yon matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in La Roche-sur-Yon
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of La Roche-sur-Yon, offering a vibrant atmosphere with shops, restaurants, and historical sites. Ideal for tourists who want to explore the city life and local culture.
Place Napoleon, La Roche-sur-Yon Museum, Theatre Municipal, Shopping in Rue de l'Industrie, Local cafes and bistros
Parc des Expositions
A central location for events and exhibitions, attracting business travelers and visitors during conventions. Close to various amenities and public transport.
Parc des Expositions, Exhibition events, Restaurants nearby, Public transport access
Les Halles
A lively area full of local markets and eateries, perfect for visitors looking to experience traditional French cuisine and shopping.
Les Halles Market, Local bakeries, Restaurants, Café culture, Street performances
Espace des Records
An area known for its recreational spaces and family-friendly activities, appealing to families and tourists looking for outdoor experiences.
Parc des Records, Walking and biking paths, Playgrounds, Sporting events, Community activities
La Roche sur Yon Marina
A beautiful area near the marina featuring water activities and scenic views, great for tourists who enjoy nature and leisure.
Yon River, Boat rentals, Scenic walks, Fishing spots, Restaurants with river views
St. Andre d'Ornay
A quaint neighborhood offering a mix of residential charm and local amenities, suitable for those looking for a quieter stay outside the hustle and bustle.
Local parks, Community markets, Neighborhood cafes, Quiet streets, Family-friendly atmosphere
Les Sables-d'Olonne
A short distance from La Roche-sur-Yon, this coastal town is famous for its beaches and seaside activities, attracting beachgoers and vacationers.
Beautiful beaches, Promenade des Sables, Aquarium, Water sports, Local seafood restaurants
Vendée History
This area showcases the rich history of the Vendée region, suitable for guests interested in culture, history, and regional heritage.
Historical landmarks, Museums, Cultural events, Guided tours of historical sites, Scenic countryside

With 8 distinct neighborhoods showing meaningful short-term rental activity, La Roche-sur-Yon offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in La Roche-sur-Yon?

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Roche-sur-Yon

  • The La Roche-sur-Yon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.7% of the 282 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Roche-sur-Yon, Apartment/Condo properties are the most common (48.2%), reflecting the local real estate landscape.
  • Houses represent a significant 44.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 7.1%) offer potential for unique stay experiences.

La Roche-sur-Yon Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Roche-sur-Yon

  • The dominant room capacity in La Roche-sur-Yon is 1 bedroom listings, making up 40.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 54.6% of the active Airbnb listings in La Roche-sur-Yon, indicating a high concentration in these sizes.

La Roche-sur-Yon Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Roche-sur-Yon

  • The most common guest capacity trend in La Roche-sur-Yon vacation rentals is listings accommodating 2 guests (33.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the La Roche-sur-Yon STR market, accounting for 56.0% of listings.
  • 14.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Roche-sur-Yon.
  • On average, properties in La Roche-sur-Yon are equipped to host 2.9 guests.

How Do Listings in La Roche-sur-Yon Compare on Quality?

Listing quality in La Roche-sur-Yon can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
15.1
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
1.9
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
25.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for La Roche-sur-Yon

  • The average of 15.1 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
  • 25.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the La Roche-sur-Yon averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in La Roche-sur-Yon?

Amenity Prevalence

Amenity Insights for La Roche-sur-Yon

  • Essential amenities in La Roche-sur-Yon that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Roche-sur-Yon: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Roche-sur-Yon to stay competitive.

Which Airbnb Amenities Boost Revenue in La Roche-sur-Yon?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in La Roche-sur-Yon, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Wifi
96.5%$8,405$3382386.6%
Hot tubHigh opportunity
2.5%$19,750$7,823152.5%
Heating
91.1%$8,548$3,706130.7%
Movie theaterHigh opportunity
1.8%$17,613$7,947121.6%
Hot water
85.8%$8,778$4,131112.5%
Hammock
2.1%$15,577$7,95795.8%
Coffee maker
74.8%$9,198$4,91187.3%
Hair dryer
58.5%$9,932$5,56178.6%
Outdoor playground
2.8%$14,163$7,94278.3%
Baby safety gates
1.8%$14,201$8,00977.3%

Revenue Impact Insights for La Roche-sur-Yon

  • Wifi tops the revenue impact list with a 2386.6% uplift — listings with this amenity earn $8,405 vs. $338 without it.
  • High-opportunity amenities — Hot tub, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Wifi, Heating, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Hot tub — it has the best combination of high revenue impact and low market saturation in La Roche-sur-Yon.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced La Roche-sur-Yon STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Roche-sur-Yon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Roche-sur-Yon Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Roche-sur-Yon

  • The typical guest profile for Airbnb in La Roche-sur-Yon consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 92.7% of guests.
  • Key international markets include France (92.7%) and United Kingdom (1.4%).
  • Top languages spoken are French (49.4%) followed by English (29.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in La Roche-sur-Yon?

Listings in La Roche-sur-Yon average 4.8 out of 5 overall, with about 66.8 reviews per active listing and 29.4% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for La Roche-sur-Yon

  • With an overall rating of 4.8, La Roche-sur-Yon listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.89), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 29.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 29.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

La Roche-sur-Yon Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Roche-sur-Yon

  • The most common availability pattern in La Roche-sur-Yon falls within the 271-366 days range, representing 52.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in La Roche-sur-Yon (30.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in La Roche-sur-Yon?

Average Booking Lead Time by Month

Booking Lead Time Insights for La Roche-sur-Yon

  • The overall average booking lead time for vacation rentals in La Roche-sur-Yon is 41 days.
  • Guests book furthest in advance for stays during August (average 45 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in La Roche-sur-Yon.
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these La Roche-sur-Yon averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in La Roche-sur-Yon?

Guests in La Roche-sur-Yon stay about 5.5 nights on average, generating roughly 5,496 reservations and 19.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in La Roche-sur-Yon

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for La Roche-sur-Yon

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 19.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Sep (6.3 nights) and shorten in Dec (4 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

La Roche-sur-Yon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.7%)

1 Night

78 listings

27.7% of total

2 Nights (31.2%)

2 Nights

88 listings

31.2% of total

3 Nights (9.6%)

3 Nights

27 listings

9.6% of total

4-6 Nights (8.2%)

4-6 Nights

23 listings

8.2% of total

7-29 Nights (2.5%)

7-29 Nights

7 listings

2.5% of total

30+ Nights (20.9%)

30+ Nights

59 listings

20.9% of total

Key Insights

  • The most prevalent minimum stay requirement in La Roche-sur-Yon is 2 Nights, adopted by 31.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20.9%) caters to monthly stays (30+ nights) in La Roche-sur-Yon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.2% of La Roche-sur-Yon hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Roche-sur-Yon.

La Roche-sur-Yon Airbnb Cancellation Policy Trends Analysis (2026)

Refundable

1 listings

0.4% of total

Non-refundable

1 listings

0.4% of total

Limited

4 listings

1.4% of total

Flexible (39.4%)

Flexible

111 listings

39.4% of total

Moderate (35.5%)

Moderate

100 listings

35.5% of total

Firm (20.2%)

Firm

57 listings

20.2% of total

Strict

8 listings

2.8% of total

Cancellation Policy Insights for La Roche-sur-Yon

  • The prevailing Airbnb cancellation policy trend in La Roche-sur-Yon is Flexible, used by 39.4% of listings.
  • The market strongly favors guest-friendly terms, with 74.9% of listings offering Flexible or Moderate policies. This suggests guests in La Roche-sur-Yon may expect booking flexibility.
  • Strict cancellation policies are quite rare (2.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39.4% market standard in La Roche-sur-Yon.
  • Using a Strict policy might deter some guests, as only 2.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Roche-sur-Yon.

How Much Are Airbnb Cleaning Fees in La Roche-sur-Yon?

Cleaning fees in La Roche-sur-Yon are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$43
Median Cleaning Fee
$31
Listings Charging a Fee
49.6%
Fee as Revenue Share
7.0%

Cleaning Fee Insights for La Roche-sur-Yon

  • About 49.6% of La Roche-sur-Yon listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $43 is close to the median ($31), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 7.0% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the La Roche-sur-Yon median of $31. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in La Roche-sur-Yon Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Roche-sur-Yonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Love Room "EL TIGRE" Luxury, SPA

Love Room "EL TIGRE" Luxury, SPA

Entire Place • 1 bedroom

$44,013
Revenue
48.8%
Occupancy
$238.46
Daily Rate
Quiet farm

Quiet farm

Private Room • 4 bedrooms

$42,031
Revenue
62.9%
Occupancy
$184.24
Daily Rate
La Bienvenue - House and Garden

La Bienvenue - House and Garden

Entire Place • 3 bedrooms

$38,005
Revenue
67.3%
Occupancy
$146.07
Daily Rate
Atypical suite - Private spa - Complimentary breakfast

Atypical suite - Private spa - Complimentary breakfast

Entire Place • 1 bedroom

$36,809
Revenue
45.5%
Occupancy
$221.00
Daily Rate
Quiet house with office, garden, garage

Quiet house with office, garden, garage

Entire Place • 4 bedrooms

$35,316
Revenue
64.8%
Occupancy
$132.30
Daily Rate
Spacious house close to the city and countryside

Spacious house close to the city and countryside

Entire Place • 5 bedrooms

$34,318
Revenue
51.0%
Occupancy
$148.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in La Roche-sur-Yon?

Learn from the best! This table showcases top-performing Airbnb hosts in La Roche-sur-Yon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in La Roche-sur-Yon by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Isabelle7$77,7472924.66/5.0
Daniel6$69,6398124.87/5.0
Julien2$61,4001044.80/5.0
Benoit4$60,7392884.92/5.0
Bastien4$59,9783884.88/5.0
Céline8$54,9362824.69/5.0
Loic4$46,2881074.83/5.0
Maison Mia3$45,8841124.81/5.0
Karen3$44,8454104.83/5.0
Chloé & Nicolas4$44,0315404.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Roche-sur-Yon.

Who Are the Airbnb Hosts in La Roche-sur-Yon?

La Roche-sur-Yon has a relatively balanced host base.

Superhosts
48.2%
Professional Management
1.4%
Cohosted Listings
19.5%
Instant Book Enabled
5.0%
Simplified Pricing
63.5%

Host Profile Insights for La Roche-sur-Yon

  • A 48.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 1.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 5.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 63.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 19.5% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these La Roche-sur-Yon averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in La Roche-sur-Yon

These are the highest-grossing professional property management operations in La Roche-sur-Yon, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in La Roche-sur-Yon
CompanyListingsRevenueADROcc.Rating
Christophe Et Pascale3$30,074$7240.1%4.91/5
Cécile1$12,001$14331.8%4.74/5
Audrey Limousin2$5,887$6437.3%4.63/5

Management Company Insights for La Roche-sur-Yon

  • The leading management company, Christophe Et Pascale, operates 3 listings with $30,074 in gross revenue — a useful benchmark for what scale looks like in La Roche-sur-Yon.
  • Top managers average 2 properties each, suggesting professional management in La Roche-sur-Yon still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 1.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does La Roche-sur-Yon's Airbnb Market Compare to Nearby Cities?

How does the La Roche-sur-Yon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Laillé, La Roche-sur-Yon has 4 percentage points lower occupancy and about $74 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near La Roche-sur-Yon — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Donges10$4,264$356.5440%
Briollay12$3,790$228.1344%
Bourneau11$2,944$398.3834%
Laillé10$2,656$154.9245%
Croix-Chapeau11$2,560$227.3842%
Vouhé10$2,557$336.0835%
Bécon-les-Granits10$2,450$209.7039%
Saint-Seurin-de-Cadourne12$2,426$372.3233%
Le Bois-Plage-en-Ré311$2,423$328.3741%
Seiches-sur-le-Loir10$2,401$220.0943%

Frequently Asked Questions About Airbnb in La Roche-sur-Yon

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for La Roche-sur-Yon.

How much do Airbnb hosts make in La Roche-sur-Yon?

La Roche-sur-Yon hosts earn about $8,119 per year on average, with an average nightly rate of $81 and RevPAR of $34. Those figures describe the typical revenue environment for active listings in La Roche-sur-Yon, Pays de la Loire, not the ceiling for the best operators. Source: AirROI 2026 data, La Roche-sur-Yon market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in La Roche-sur-Yon?

The average Airbnb occupancy rate in La Roche-sur-Yon is 40.7%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in La Roche-sur-Yon?

Listings in La Roche-sur-Yon average $81 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in La Roche-sur-Yon?

La Roche-sur-Yon currently has about 282 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in La Roche-sur-Yon?

AirROI currently classifies the short-term rental regulation level in La Roche-sur-Yon as Low. The dataset also shows about 5.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in La Roche-sur-Yon?

RevPAR in La Roche-sur-Yon is about $34. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in La Roche-sur-Yon?

At 40.7% occupancy, La Roche-sur-Yon can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $8,119, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in La Roche-sur-Yon?

The average booking lead time in La Roche-sur-Yon is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in La Roche-sur-Yon?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in La Roche-sur-Yon include City Center, Parc des Expositions, Les Halles. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in La Roche-sur-Yon?

entire_home listings make up 78.7% of the active supply in La Roche-sur-Yon. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does La Roche-sur-Yon compare to nearby Airbnb markets?

Among neighboring markets, Donges posts $51,169 in average annual revenue with 39.8% occupancy, compared to La Roche-sur-Yon's $8,119 and 40.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in La Roche-sur-Yon?

The average Airbnb stay length in La Roche-sur-Yon is about 5.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in La Roche-sur-Yon?

Airbnb listings in La Roche-sur-Yon average 4.8 out of 5 overall. About 29.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in La Roche-sur-Yon?

Wifi and Hot tub are among the strongest revenue-linked amenities in La Roche-sur-Yon. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in La Roche-sur-Yon?

Yes. About 49.6% of active Airbnb listings in La Roche-sur-Yon charge a cleaning fee, and the average fee is $43. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in La Roche-sur-Yon?

A 48.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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