Grues, Pays de la Loire Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Grues, Pays de la Loire? Based on AirROI's 2026 dataset (August 2025 – July 2026), the short answer is $9,152 per year — at a $133 nightly rate, 37.4% occupancy, and a $52 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 21 active listings, Grues is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 75.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Grues?
In Grues, the headline Airbnb metrics are $9,152 in average annual revenue,37.4% occupancy, $133 ADR, and $52 in RevPAR, and guests book about 54 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Grues?
Understanding the monthly revenue variations for Airbnb listings in Grues is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grues is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grues across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,614+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,506 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $842 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $613, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grues
What Is the Monthly Airbnb Occupancy Rate in Grues?
Maximize your bookings by understanding the Grues STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grues:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grues
What Is the Average Airbnb Nightly Rate in Grues?
Effective short term rental pricing strategy in Grues involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grues typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $315+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
- Typical properties (Median) charge around $100 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Grues
What Is the RevPAR for Airbnb in Grues?
RevPAR in Grues is currently $52. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $25 RevPAR.
- Typical properties (Median) generate $40 RevPAR.
- Strong performers (Top 25%) earn $58 RevPAR.
- Best-in-class (Top 10%) achieve $97 RevPAR.
Average Monthly RevPAR Trend in Grues
RevPAR Insights for Grues
- The average RevPAR in Grues is $52. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($97) and bottom 25% ($25) is $72, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Grues benchmarks. If your RevPAR falls below the median of $40, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $58+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Grues?
Grues's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,300 per month
- Occupancy rates average 44.3%
- Daily rates average $155
Shoulder Season
- Revenue averages $1,072 per month
- Occupancy maintains around 28.3%
- Daily rates hold near $143
Low Season (January, February, November)
- Revenue drops to average $680 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $137
Seasonality Insights for Grues
- Airbnb seasonality in Grues is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Grues's highest earning potential, with monthly revenues climbing to $2,941, occupancy reaching 69.8%, and ADRs peaking at $167.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $596, occupancy could drop to 23.4%, and ADRs may adjust to $135.
- Lower occupancy paired with meaningful seasonality means hosts in Grues need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Grues, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Grues?
Low regulation and minimal registration activity in Grues, Pays de la Loire, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Grues to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 5% licensed listings)
What Are the Best Neighborhoods for Airbnb in Grues?
With a compact short-term rental market, Grues gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Grues Village Center | Quaint village center with local charm, ideal for visitors seeking a peaceful stay with authentic French culture. Close to amenities and local markets. | Local bakery, Monthly farmers' market, Historic church, Grues' local park |
| Nearby Beaches | Proximity to beautiful beaches offers guests a sunny retreat, perfect for vacationers who enjoy sunbathing, swimming and beach activities. | Plage de la Faute-sur-Mer, Plage de la Tranche-sur-Mer, Walking paths along the coast |
| Les Sables-d'Olonne | Popular tourist destination known for its seaside promenade and vibrant nightlife. A great option for those seeking a lively atmosphere and beach experiences. | Les Sables-d'Olonne beach, Casino, Aquarium, Local restaurants, Marina |
| La Roche-sur-Yon | Larger urban area with a variety of tourist attractions and services. Attracts visitors looking for a mix of culture and convenience. | History museum, Shopping centers, Le Vendespace, Vast parks and gardens |
| Puy du Fou | Famous historical theme park attracting tourists from around the world. A perfect choice for those looking to provide accommodation for park visitors. | Historical reenactments, Various themed shows, Medieval village, Adventure park |
| Vendee Coast | The Vendee coast is known for its stunning landscapes and family-friendly resorts, making it ideal for family-oriented Airbnb hosts. | Family beaches, Water sports, Cycling paths |
| Île de Noirmoutier | Beautiful island destination known for its natural beauty and relaxation. Ideal for those looking to attract guests who want a getaway. | Noirmoutier castle, Salt marshes, Scenic bike paths |
| Challans | A charming town close to both land and sea, attracting visitors for both urban and natural experiences. | Local market, Historical sites, Beautiful gardens |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Grues offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Grues?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grues
- The Grues Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grues, House properties are the most common (90.5%), reflecting the local real estate landscape.
- Houses represent a significant 90.5% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others (combined 9.6%) offer potential for unique stay experiences.
Grues Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grues
- The dominant room capacity in Grues is 2 bedrooms listings, making up 52.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 71.4% of the active Airbnb listings in Grues, indicating a high concentration in these sizes.
Grues Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grues
- The most common guest capacity trend in Grues vacation rentals is listings accommodating 4 guests (57.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Grues STR market, accounting for 71.4% of listings.
- 14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grues.
- On average, properties in Grues are equipped to host 4.4 guests.
How Do Listings in Grues Compare on Quality?
Listing quality in Grues can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Grues
- At 23.7 photos per listing on average, Grues hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 38.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Grues averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Grues?
Amenity Prevalence
Amenity Insights for Grues
- Essential amenities in Grues that guests expect include: Kitchen, Free parking on premises, Hot water, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water kettle, Toaster, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grues: Kitchen, Free parking on premises, Hot water, TV.
- Prioritize adding missing essentials: Hot water, TV.
- Consider adding popular differentiators like Hot water kettle or Toaster to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grues to stay competitive.
Which Airbnb Amenities Boost Revenue in Grues?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Grues, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dining table | 76.2% | $11,317 | $2,225 | 408.6% |
Cleaning products | 57.1% | $13,300 | $3,622 | 267.2% |
Outdoor furniture | 76.2% | $11,061 | $3,044 | 263.4% |
Wifi | 57.1% | $12,847 | $4,225 | 204.0% |
Sun loungers | 42.9% | $14,486 | $5,152 | 181.2% |
Pool | 47.6% | $13,671 | $5,044 | 171.0% |
Barbecue utensils | 71.4% | $11,165 | $4,121 | 171.0% |
Oven | 71.4% | $11,057 | $4,390 | 151.9% |
Baking sheet | 71.4% | $10,797 | $5,039 | 114.3% |
Dishwasher | 47.6% | $12,492 | $6,116 | 104.3% |
Revenue Impact Insights for Grues
- Dining table tops the revenue impact list with a 408.6% uplift — listings with this amenity earn $11,317 vs. $2,225 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Grues STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grues. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrues Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Grues
- The typical guest profile for Airbnb in Grues consists of primarily domestic travelers (96%), often arriving from nearby Nantes, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 95.8% of guests.
- Key international markets include France (95.8%) and Ireland (1.4%).
- Top languages spoken are French (59.1%) followed by English (31.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nantes and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Grues?
Listings in Grues average 4.91 out of 5 overall, with about 23 reviews per active listing and 57.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Grues
- With an overall rating of 4.91, Grues listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.97), while Location (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 57.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Grues Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grues
- The most common availability pattern in Grues falls within the 271-366 days range, representing 81% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Grues (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Grues?
Average Booking Lead Time by Month
Booking Lead Time Insights for Grues
- The overall average booking lead time for vacation rentals in Grues is 54 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Grues.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Grues averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Grues?
Guests in Grues stay about 5.1 nights on average, generating roughly 242 reservations and 11.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Grues
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Grues
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 11.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (6.7 nights) and shorten in Jan (1.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Grues Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
23.8% of total
2 Nights
4 listings
19% of total
7-29 Nights
1 listings
4.8% of total
30+ Nights
11 listings
52.4% of total
Key Insights
- The most prevalent minimum stay requirement in Grues is 30+ Nights, adopted by 52.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (52.4%) caters to monthly stays (30+ nights) in Grues, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 52.4% of Grues hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 52.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grues.
Grues Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
23.8% of total
Moderate
5 listings
23.8% of total
Firm
9 listings
42.9% of total
Strict
2 listings
9.5% of total
Cancellation Policy Insights for Grues
- The prevailing Airbnb cancellation policy trend in Grues is Firm, used by 42.9% of listings.
- A majority (52.4%) of hosts in Grues utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.9% market standard in Grues.
- Using a Strict policy might deter some guests, as only 9.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Grues.
How Much Are Airbnb Cleaning Fees in Grues?
Cleaning fees in Grues are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Grues
- About 66.7% of Grues listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($83) and median ($46) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Grues median of $46. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Grues Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gruesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2 private houses with heated pool and spa
Entire Place • 6 bedrooms
Luxury Villa 240 m²: Pool, Beach, 5 Bedrooms, 12 People
Entire Place • 5 bedrooms
House close to the sea!
Entire Place • 2 bedrooms
House 8 people Private pool 10 min from the Beaches
Entire Place • 4 bedrooms
Back to basics
Entire Place • 2 bedrooms
"La Bulle de Doli" 2* Sea and countryside gîte
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Grues?
Learn from the best! This table showcases top-performing Airbnb hosts in Grues based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lefevre | 1 | $33,277 | 15 | 4.93/5.0 |
| Sébastien | 1 | $32,098 | 18 | 5.00/5.0 |
| Dorothée | 3 | $19,941 | 105 | 4.96/5.0 |
| Brice | 1 | $18,789 | 87 | 4.95/5.0 |
| Regis & Laurence | 1 | $17,792 | 7 | 5.00/5.0 |
| Corinne | 2 | $16,152 | 42 | 4.97/5.0 |
| Angelique | 1 | $15,649 | 14 | 4.86/5.0 |
| Tiphaine | 1 | $7,837 | 58 | 4.69/5.0 |
| Emmanuel | 2 | $7,145 | 48 | 4.79/5.0 |
| La Conciergerie De Valérie | 1 | $4,666 | 17 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grues.
Who Are the Airbnb Hosts in Grues?
Grues has a relatively balanced host base.
Host Profile Insights for Grues
- A 38.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 23.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Grues averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Grues
These are the highest-grossing professional property management operations in Grues, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Agence Poplidays | 1 | $895 | $79 | 22.6% | N/A |
Management Company Insights for Grues
- The leading management company, Agence Poplidays, operates 1 listings with $895 in gross revenue — a useful benchmark for what scale looks like in Grues.
- Top managers average 1 properties each, suggesting professional management in Grues still operates at a relatively boutique scale.
Recommendations
- With only 4.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Grues's Airbnb Market Compare to Nearby Cities?
How does the Grues Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Le May-sur-Èvre, Grues has 2 percentage points lower occupancy and about $76 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Briollay | 17 | $2,970 | $216.43 | 38% |
| Donges | 14 | $2,885 | $299.08 | 36% |
| Saint-Philbert-de-Bouaine | 10 | $2,547 | $235.95 | 31% |
| Criteuil-la-Magdeleine | 10 | $2,359 | $411.28 | 30% |
| Nuaillé-d'Aunis | 11 | $2,312 | $367.48 | 34% |
| Parcé-sur-Sarthe | 10 | $2,243 | $413.75 | 33% |
| Bourneau | 14 | $2,176 | $356.18 | 30% |
| Le May-sur-Èvre | 11 | $2,153 | $208.75 | 39% |
| Bécon-les-Granits | 10 | $2,151 | $226.11 | 33% |
| Le Bois-Plage-en-Ré | 317 | $2,150 | $338.40 | 38% |
Frequently Asked Questions About Airbnb in Grues
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Grues.
How much do Airbnb hosts make in Grues?
Grues hosts earn about $9,152 per year on average, with an average nightly rate of $133 and RevPAR of $52. Those figures describe the typical revenue environment for active listings in Grues, Pays de la Loire, not the ceiling for the best operators. Source: AirROI 2026 data, Grues market, August 2025 to July 2026.
What is the average Airbnb occupancy rate in Grues?
The average Airbnb occupancy rate in Grues is 37.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Grues?
Listings in Grues average $133 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Grues?
Grues currently has about 21 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Grues?
AirROI currently classifies the short-term rental regulation level in Grues as Low. The dataset also shows about 4.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Grues?
RevPAR in Grues is about $52. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Grues?
Occupancy of 37.4% means Grues is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,152, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Grues?
The average booking lead time in Grues is about 54 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Grues?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Grues include Grues Village Center, Nearby Beaches, Les Sables-d'Olonne. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Grues?
entire_home listings make up 100.0% of the active supply in Grues. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Grues compare to nearby Airbnb markets?
Among neighboring markets, Briollay posts $35,639 in average annual revenue with 37.6% occupancy, compared to Grues's $9,152 and 37.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Grues?
The average Airbnb stay length in Grues is about 5.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Grues?
Airbnb listings in Grues average 4.91 out of 5 overall. About 57.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Grues?
Dining table and Cleaning products are among the strongest revenue-linked amenities in Grues. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Grues?
Yes. About 66.7% of active Airbnb listings in Grues charge a cleaning fee, and the average fee is $83. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Grues?
At 38.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.