Villefranche-de-Lauragais, Occitania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Villefranche-de-Lauragais, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,670 per year — at a $94 nightly rate, 36.9% occupancy, and a $36 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 23 active listings, Villefranche-de-Lauragais is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 130.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Villefranche-de-Lauragais?
In Villefranche-de-Lauragais, the headline Airbnb metrics are $7,670 in average annual revenue,36.9% occupancy, $94 ADR, and $36 in RevPAR, and guests book about 39 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Villefranche-de-Lauragais?
Understanding the monthly revenue variations for Airbnb listings in Villefranche-de-Lauragais is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villefranche-de-Lauragais is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villefranche-de-Lauragais across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,130+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,307 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $740 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $405, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villefranche-de-Lauragais
What Is the Monthly Airbnb Occupancy Rate in Villefranche-de-Lauragais?
Maximize your bookings by understanding the Villefranche-de-Lauragais STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villefranche-de-Lauragais:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villefranche-de-Lauragais
What Is the Average Airbnb Nightly Rate in Villefranche-de-Lauragais?
Effective short term rental pricing strategy in Villefranche-de-Lauragais involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villefranche-de-Lauragais typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Villefranche-de-Lauragais
What Is the RevPAR for Airbnb in Villefranche-de-Lauragais?
RevPAR in Villefranche-de-Lauragais is currently $36. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $30 RevPAR.
- Strong performers (Top 25%) earn $43 RevPAR.
- Best-in-class (Top 10%) achieve $73 RevPAR.
Average Monthly RevPAR Trend in Villefranche-de-Lauragais
RevPAR Insights for Villefranche-de-Lauragais
- The average RevPAR in Villefranche-de-Lauragais is $36. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($73) and bottom 25% ($24) is $49, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Villefranche-de-Lauragais benchmarks. If your RevPAR falls below the median of $30, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $43+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Villefranche-de-Lauragais?
Villefranche-de-Lauragais's peak Airbnb season falls in August, July, December, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, December)
- Revenue averages $1,340 per month
- Occupancy rates average 39.3%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,021 per month
- Occupancy maintains around 38.1%
- Daily rates hold near $105
Low Season (February, March, November)
- Revenue drops to average $785 per month
- Occupancy decreases to average 33.7%
- Daily rates adjust to average $105
Seasonality Insights for Villefranche-de-Lauragais
- Airbnb seasonality in Villefranche-de-Lauragais is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Villefranche-de-Lauragais's highest earning potential, with monthly revenues climbing to $1,499, occupancy reaching 48.4%, and ADRs peaking at $116.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $640, occupancy could drop to 28.3%, and ADRs may adjust to $99.
- Lower occupancy paired with meaningful seasonality means hosts in Villefranche-de-Lauragais need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Villefranche-de-Lauragais, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Villefranche-de-Lauragais?
Low regulation and minimal registration activity in Villefranche-de-Lauragais, Occitania, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Villefranche-de-Lauragais to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Villefranche-de-Lauragais?
With a compact short-term rental market, Villefranche-de-Lauragais gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre historique de Villefranche | Charming historic center with medieval architecture, cobbled streets, and vibrant local markets. Attractive to tourists who appreciate history and culture. | Église Saint-Michel, Place de la République, Medieval Castle, Local Markets, Nearby Canal du Midi |
| Lac de la Thésauque | Beautiful lake area ideal for outdoor activities and relaxation. Popular for families and nature lovers looking for scenic views and recreational activities. | Lac de la Thésauque, Picnic Areas, Walking Trails, Water Activities, Fishing Spots |
| Les Jardins de Villefranche | Residential neighborhood with spacious parks and gardens, appealing for families and those looking for a quiet stay near nature at a short distance from town. | Parc du Château, Botanical Gardens, Walking and Cycling Paths, Playgrounds, Family-Friendly Facilities |
| Coteaux de Villefranche | Scenic hillside area with stunning views of the surrounding countryside, attracting visitors looking for tranquility and picturesque landscapes. | Hiking Trails, Vineyards, Scenic Lookouts, Local Wine Tastings, Rural Charm |
| Marqueille | Suburban area close to Villefranche offering additional amenities and a relaxed atmosphere. Good for longer stays and family vacations. | Local Shops, Restaurants, Community Parks, Public Transport Access, Family-Friendly Services |
| Canal du Midi | Proximity to the famous Canal du Midi, a UNESCO World Heritage site, known for its beautiful waterways and cycling paths. Great for active travelers. | Canal Walks, Cycling Routes, Scenic Boating, Agricultural Tours, Photoshoot Spots |
| Villefranche’s Markets | The weekly markets in Villefranche attract not only locals but also tourists looking for authentic French food and culture, making it vibrant and lively. | Local Food Stalls, Craft Vendors, Cultural Events, Street Performers, Culinary Delights |
| Gimont | Nearby town with historical significance and slow-paced life, perfect for those wanting to escape the hustle and bustle while still being close to Villefranche. | Historic Sites, Peaceful Atmosphere, Local Wineries, Artisans, Village Walks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Villefranche-de-Lauragais offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Villefranche-de-Lauragais?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villefranche-de-Lauragais
- The Villefranche-de-Lauragais Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villefranche-de-Lauragais, Apartment/Condo properties are the most common (47.8%), reflecting the local real estate landscape.
- Houses represent a significant 43.5% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 8.6%) offer potential for unique stay experiences.
Villefranche-de-Lauragais Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villefranche-de-Lauragais
- The dominant room capacity in Villefranche-de-Lauragais is 1 bedroom listings, making up 47.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 69.5% of the active Airbnb listings in Villefranche-de-Lauragais, indicating a high concentration in these sizes.
- A significant 26.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villefranche-de-Lauragais.
Villefranche-de-Lauragais Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villefranche-de-Lauragais
- The most common guest capacity trend in Villefranche-de-Lauragais vacation rentals is listings accommodating 2 guests (39.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Villefranche-de-Lauragais STR market, accounting for 56.5% of listings.
- 21.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villefranche-de-Lauragais.
- On average, properties in Villefranche-de-Lauragais are equipped to host 3.3 guests.
How Do Listings in Villefranche-de-Lauragais Compare on Quality?
Listing quality in Villefranche-de-Lauragais can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Villefranche-de-Lauragais
- The average of 15.1 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 26.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Villefranche-de-Lauragais averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Villefranche-de-Lauragais?
Amenity Prevalence
Amenity Insights for Villefranche-de-Lauragais
- Essential amenities in Villefranche-de-Lauragais that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villefranche-de-Lauragais: TV.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villefranche-de-Lauragais to stay competitive.
Which Airbnb Amenities Boost Revenue in Villefranche-de-Lauragais?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Villefranche-de-Lauragais, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Refrigerator | 69.6% | $9,783 | $2,842 | 244.2% |
Dishes and silverware | 78.3% | $9,058 | $2,676 | 238.5% |
Coffee maker | 73.9% | $9,357 | $2,892 | 223.5% |
Cooking basics | 73.9% | $9,319 | $3,001 | 210.5% |
Bed linens | 69.6% | $9,442 | $3,622 | 160.7% |
Oven | 52.2% | $10,851 | $4,201 | 158.3% |
Baking sheet | 56.5% | $10,312 | $4,236 | 143.4% |
Wine glasses | 47.8% | $10,983 | $4,634 | 137.0% |
Cleaning products | 56.5% | $10,183 | $4,404 | 131.2% |
Hot water kettle | 60.9% | $9,833 | $4,307 | 128.3% |
Revenue Impact Insights for Villefranche-de-Lauragais
- Refrigerator tops the revenue impact list with a 244.2% uplift — listings with this amenity earn $9,783 vs. $2,842 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Villefranche-de-Lauragais STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villefranche-de-Lauragais. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVillefranche-de-Lauragais Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Villefranche-de-Lauragais
- The typical guest profile for Airbnb in Villefranche-de-Lauragais consists of primarily domestic travelers (79%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.7% of guests.
- Key international markets include France (78.7%) and United Kingdom (4.7%).
- Top languages spoken are French (44.2%) followed by English (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Villefranche-de-Lauragais?
Listings in Villefranche-de-Lauragais average 4.8 out of 5 overall, with about 37.9 reviews per active listing and 26.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Villefranche-de-Lauragais
- An average rating of 4.8 places Villefranche-de-Lauragais in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.9), while Value (4.66) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 26.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 26.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Villefranche-de-Lauragais Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villefranche-de-Lauragais
- The most common availability pattern in Villefranche-de-Lauragais falls within the 271-366 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Villefranche-de-Lauragais (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Villefranche-de-Lauragais?
Average Booking Lead Time by Month
Booking Lead Time Insights for Villefranche-de-Lauragais
- The overall average booking lead time for vacation rentals in Villefranche-de-Lauragais is 39 days.
- Guests book furthest in advance for stays during June (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Villefranche-de-Lauragais.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Villefranche-de-Lauragais averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Villefranche-de-Lauragais?
Guests in Villefranche-de-Lauragais stay about 5.9 nights on average, generating roughly 349 reservations and 15.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Villefranche-de-Lauragais
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Villefranche-de-Lauragais
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (8.3 nights) and shorten in Mar (2.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Villefranche-de-Lauragais Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
39.1% of total
2 Nights
3 listings
13% of total
4-6 Nights
1 listings
4.3% of total
7-29 Nights
3 listings
13% of total
30+ Nights
7 listings
30.4% of total
Key Insights
- The most prevalent minimum stay requirement in Villefranche-de-Lauragais is 1 Night, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.4%) caters to monthly stays (30+ nights) in Villefranche-de-Lauragais, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.1% of Villefranche-de-Lauragais hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villefranche-de-Lauragais.
Villefranche-de-Lauragais Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
17 listings
73.9% of total
Moderate
4 listings
17.4% of total
Firm
1 listings
4.3% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for Villefranche-de-Lauragais
- The prevailing Airbnb cancellation policy trend in Villefranche-de-Lauragais is Flexible, used by 73.9% of listings.
- The market strongly favors guest-friendly terms, with 91.3% of listings offering Flexible or Moderate policies. This suggests guests in Villefranche-de-Lauragais may expect booking flexibility.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 73.9% market standard in Villefranche-de-Lauragais.
- Given the high prevalence of Flexible policies (73.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Villefranche-de-Lauragais.
How Much Are Airbnb Cleaning Fees in Villefranche-de-Lauragais?
Cleaning fees in Villefranche-de-Lauragais are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Villefranche-de-Lauragais
- About 65.2% of Villefranche-de-Lauragais listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $32 is close to the median ($29), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Villefranche-de-Lauragais median of $29. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Villefranche-de-Lauragais Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villefranche-de-Lauragaisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lauragaise Elegance * Wifi * Netflix * Terrace
Entire Place • 1 bedroom
Lauragais Maisonette – garden & parking
Entire Place • 1 bedroom
Private 6 m pool, not overlooked, Lauragais 3 bedrooms
Entire Place • 3 bedrooms
Comfortable house with a workspace for remote work
Entire Place • 3 bedrooms
Les Pénates du Pastel – Terrace & Garden
Entire Place • 1 bedroom
The agency
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Villefranche-de-Lauragais?
Learn from the best! This table showcases top-performing Airbnb hosts in Villefranche-de-Lauragais based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas | 1 | $16,667 | 51 | 4.92/5.0 |
| Mathieu | 1 | $16,269 | 149 | 4.64/5.0 |
| Robert | 1 | $14,428 | 2 | Not Rated |
| Dimitri | 1 | $14,348 | 10 | 4.90/5.0 |
| Christine | 1 | $13,004 | 81 | 4.95/5.0 |
| Marion | 1 | $11,388 | 119 | 4.91/5.0 |
| Laurent | 1 | $11,044 | 75 | 4.85/5.0 |
| Maxence - TORECO.Fr | 2 | $10,563 | 31 | 4.55/5.0 |
| Vincent | 1 | $9,818 | 20 | 4.95/5.0 |
| Christian | 1 | $9,396 | 23 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villefranche-de-Lauragais.
Who Are the Airbnb Hosts in Villefranche-de-Lauragais?
Villefranche-de-Lauragais has a relatively balanced host base.
Host Profile Insights for Villefranche-de-Lauragais
- A 47.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 13.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 47.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 34.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Villefranche-de-Lauragais averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Villefranche-de-Lauragais's Airbnb Market Compare to Nearby Cities?
How does the Villefranche-de-Lauragais Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with la Baronia de Rialb, Villefranche-de-Lauragais has 7 percentage points lower occupancy and about $389 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 15 | $6,602 | $606.43 | 40% |
| la Baronia de Rialb | 15 | $5,030 | $482.77 | 44% |
| Porqueres | 12 | $4,826 | $521.07 | 33% |
| Amer | 11 | $4,735 | $463.88 | 34% |
| Vilanant | 12 | $4,297 | $418.30 | 37% |
| Sant Ferriol | 18 | $4,121 | $329.76 | 43% |
| Bàscara | 13 | $3,646 | $590.83 | 32% |
| les Llosses | 10 | $3,409 | $404.36 | 34% |
| Vilademuls | 22 | $3,388 | $355.60 | 39% |
| la Vall de Bianya | 24 | $3,142 | $286.60 | 42% |
Frequently Asked Questions About Airbnb in Villefranche-de-Lauragais
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Villefranche-de-Lauragais.
How much do Airbnb hosts make in Villefranche-de-Lauragais?
Villefranche-de-Lauragais hosts earn about $7,670 per year on average, with an average nightly rate of $94 and RevPAR of $36. Those figures describe the typical revenue environment for active listings in Villefranche-de-Lauragais, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Villefranche-de-Lauragais market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Villefranche-de-Lauragais?
The average Airbnb occupancy rate in Villefranche-de-Lauragais is 36.9%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Villefranche-de-Lauragais?
Listings in Villefranche-de-Lauragais average $94 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Villefranche-de-Lauragais?
Villefranche-de-Lauragais currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Villefranche-de-Lauragais?
AirROI currently classifies the short-term rental regulation level in Villefranche-de-Lauragais as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Villefranche-de-Lauragais?
RevPAR in Villefranche-de-Lauragais is about $36. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Villefranche-de-Lauragais?
Occupancy of 36.9% means Villefranche-de-Lauragais is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,670, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Villefranche-de-Lauragais?
The average booking lead time in Villefranche-de-Lauragais is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Villefranche-de-Lauragais?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Villefranche-de-Lauragais include Centre historique de Villefranche, Lac de la Thésauque, Les Jardins de Villefranche. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Villefranche-de-Lauragais?
entire_home listings make up 91.3% of the active supply in Villefranche-de-Lauragais. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Villefranche-de-Lauragais compare to nearby Airbnb markets?
Among neighboring markets, Cornellà del Terri posts $79,225 in average annual revenue with 39.6% occupancy, compared to Villefranche-de-Lauragais's $7,670 and 36.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Villefranche-de-Lauragais?
The average Airbnb stay length in Villefranche-de-Lauragais is about 5.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Villefranche-de-Lauragais?
Airbnb listings in Villefranche-de-Lauragais average 4.8 out of 5 overall. About 26.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Villefranche-de-Lauragais?
Refrigerator and Dishes and silverware are among the strongest revenue-linked amenities in Villefranche-de-Lauragais. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Villefranche-de-Lauragais?
Yes. About 65.2% of active Airbnb listings in Villefranche-de-Lauragais charge a cleaning fee, and the average fee is $32. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Villefranche-de-Lauragais?
A 47.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.