Narbonne, Occitania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Narbonne, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,931 per year — at a $120 nightly rate, 38.6% occupancy, and a $46 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 1,047 active listings and moderate demand with room for well-positioned listings to outperform, Narbonne is an established vacation rental market. Supply grew 70.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Narbonne?
In Narbonne, the headline Airbnb metrics are $10,931 in average annual revenue,38.6% occupancy, $120 ADR, and $46 in RevPAR, and guests book about 51 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Narbonne?
Understanding the monthly revenue variations for Airbnb listings in Narbonne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Narbonne is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Narbonne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,740 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,048 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $525, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Narbonne
What Is the Monthly Airbnb Occupancy Rate in Narbonne?
Maximize your bookings by understanding the Narbonne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Narbonne:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Narbonne
What Is the Average Airbnb Nightly Rate in Narbonne?
Effective short term rental pricing strategy in Narbonne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Narbonne typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Narbonne
What Is the RevPAR for Airbnb in Narbonne?
RevPAR in Narbonne is currently $46. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $36 RevPAR.
- Strong performers (Top 25%) earn $56 RevPAR.
- Best-in-class (Top 10%) achieve $80 RevPAR.
Average Monthly RevPAR Trend in Narbonne
RevPAR Insights for Narbonne
- The average RevPAR in Narbonne is $46. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($80) and bottom 25% ($24) is $56, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Narbonne benchmarks. If your RevPAR falls below the median of $36, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $56+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Narbonne?
Narbonne's peak Airbnb season falls in August, July, December, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, December)
- Revenue averages $1,989 per month
- Occupancy rates average 50.1%
- Daily rates average $126
Shoulder Season
- Revenue averages $1,233 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $117
Low Season (January, February, March)
- Revenue drops to average $972 per month
- Occupancy decreases to average 30.3%
- Daily rates adjust to average $120
Seasonality Insights for Narbonne
- Airbnb seasonality in Narbonne is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Narbonne's highest earning potential, with monthly revenues climbing to $2,523, occupancy reaching 61.5%, and ADRs peaking at $128.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $930, occupancy could drop to 29.6%, and ADRs may adjust to $110.
- Lower occupancy paired with meaningful seasonality means hosts in Narbonne need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Narbonne, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Narbonne?
Narbonne, Occitania, France currently shows a low regulation profile despite having 1,047 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Narbonne to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 10% licensed listings)
What Are the Best Neighborhoods for Airbnb in Narbonne?
Narbonne is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Narbonne, Occitania.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cité de Carcassonne | An UNESCO World Heritage site, this medieval fortress attracts tourists from all over the world. It offers a fascinating historical experience and picturesque views, ideal for those who appreciate rich history and architecture. | Carcassonne Castle, Basilica of Saint-Nazaire, Aude River, Cité de Carcassonne, Canal du Midi |
| Plage de Narbonne | A beautiful beach area that attracts sun-seekers and families. It provides a relaxing atmosphere close to nature and water activities, making it perfect for vacation rentals during the summer months. | Narbonne Beach, Water sports, Beachside restaurants, Vibrant boardwalk, Family-friendly activities |
| Historic Center of Narbonne | The historic heart of Narbonne is rich in Roman heritage and medieval architecture, attracting history enthusiasts and tourists eager to explore its quaint streets and local shops. | Palais des Archevêques, Les Halles de Narbonne, Narbonne Cathedral, Roman Via Domitia, Museum of Archaeology |
| Fontfroide Abbey | A stunning rural site offering a chance to experience the beauty of nature and history. This tranquil setting can attract visitors seeking peace and culture, especially during summer concerts and events. | Fontfroide Abbey, Gardens of Fontfroide, Wine tastings, Nature walks, Cultural events |
| Bages | A charming village on the edge of a lagoon, known for its picturesque houses and seafood. Ideal for those looking for a peaceful getaway near water activities and nature. | Lac de Bages, Seafront restaurants, Birdwatching, Charming village ambiance, Nearby hiking trails |
| Gruissan | Famous for its medieval tower and scenic beaches, Gruissan is a perfect location for those seeking a vibrant seaside experience with plenty of outdoor activities and local festivals. | Gruissan's Medieval Tower, Beaches, Water sports, Local markets, Seafood restaurants |
| Narbonne Plage | A popular destination during the summer, Narbonne Plage is favored by families and beach enthusiasts, making it an excellent choice for vacation rentals with easy access to the beach. | Wide sandy beaches, Water sports, Beachfront cafes, Camping sites, Summer festivals |
| Les Ayguades | A less crowded area with beautiful beaches and a calm atmosphere. Perfect for tourists looking for tranquility and beautiful natural landscapes, ideal for longer stays. | Ayguades Beach, Nature walks, Quiet beach spots, Cycling paths, Watersports |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Narbonne offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Narbonne?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Narbonne
- The Narbonne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 1,047 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Narbonne, Apartment/Condo properties are the most common (68%), reflecting the local real estate landscape.
- Houses represent a significant 27.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.1%) offer potential for unique stay experiences.
Narbonne Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Narbonne
- The dominant room capacity in Narbonne is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.9% of the active Airbnb listings in Narbonne, indicating a high concentration in these sizes.
Narbonne Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Narbonne
- The most common guest capacity trend in Narbonne vacation rentals is listings accommodating 4 guests (33.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Narbonne STR market, accounting for 60.5% of listings.
- 25.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Narbonne.
- On average, properties in Narbonne are equipped to host 4.0 guests.
How Do Listings in Narbonne Compare on Quality?
Listing quality in Narbonne can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Narbonne
- At 20.9 photos per listing on average, Narbonne hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Narbonne averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Narbonne?
Amenity Prevalence
Amenity Insights for Narbonne
- Popular amenities like TV, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Narbonne to stay competitive.
Which Airbnb Amenities Boost Revenue in Narbonne?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Narbonne, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
PianoHigh opportunity | 1.0% | $33,051 | $10,718 | 208.4% |
Wifi | 78.2% | $12,590 | $4,972 | 153.2% |
Changing tableHigh opportunity | 3.0% | $25,051 | $10,500 | 138.6% |
Movie theaterHigh opportunity | 1.1% | $24,122 | $10,778 | 123.8% |
Baby monitorHigh opportunity | 1.0% | $23,508 | $10,810 | 117.5% |
Fire pitHigh opportunity | 0.8% | $23,409 | $10,835 | 116.1% |
Indoor fireplaceHigh opportunity | 4.5% | $22,371 | $10,393 | 115.2% |
Theme roomHigh opportunity | 0.6% | $23,243 | $10,860 | 114.0% |
Children's playroomHigh opportunity | 1.1% | $23,017 | $10,803 | 113.1% |
Heating | 91.0% | $11,456 | $5,606 | 104.4% |
Revenue Impact Insights for Narbonne
- Piano tops the revenue impact list with a 208.4% uplift — listings with this amenity earn $33,051 vs. $10,718 without it.
- High-opportunity amenities — Piano, Changing table, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Piano — it has the best combination of high revenue impact and low market saturation in Narbonne.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Narbonne STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Narbonne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNarbonne Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Narbonne
- The typical guest profile for Airbnb in Narbonne consists of primarily domestic travelers (73%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 73.0% of guests.
- Key international markets include France (73%) and Spain (6.9%).
- Top languages spoken are French (38.5%) followed by English (32.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Narbonne?
Listings in Narbonne average 4.76 out of 5 overall, with about 52.8 reviews per active listing and 28.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Narbonne
- An average rating of 4.76 places Narbonne in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.86), while Value (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 28.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 28.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Narbonne Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Narbonne
- The most common availability pattern in Narbonne falls within the 271-366 days range, representing 59.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Narbonne (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Narbonne?
Average Booking Lead Time by Month
Booking Lead Time Insights for Narbonne
- The overall average booking lead time for vacation rentals in Narbonne is 51 days.
- Guests book furthest in advance for stays during August (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Narbonne.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Narbonne averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Narbonne?
Guests in Narbonne stay about 5 nights on average, generating roughly 20,324 reservations and 19.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Narbonne
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Narbonne
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (5.6 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Narbonne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
208 listings
19.9% of total
2 Nights
187 listings
17.9% of total
3 Nights
54 listings
5.2% of total
4-6 Nights
78 listings
7.4% of total
7-29 Nights
58 listings
5.5% of total
30+ Nights
462 listings
44.1% of total
Key Insights
- The most prevalent minimum stay requirement in Narbonne is 30+ Nights, adopted by 44.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.1%) caters to monthly stays (30+ nights) in Narbonne, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.1% of Narbonne hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 44.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Narbonne.
Narbonne Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
13 listings
1.2% of total
Super Strict 30 Days
2 listings
0.2% of total
Limited
4 listings
0.4% of total
Flexible
311 listings
29.8% of total
Moderate
289 listings
27.7% of total
Firm
342 listings
32.7% of total
Strict
84 listings
8% of total
Cancellation Policy Insights for Narbonne
- The prevailing Airbnb cancellation policy trend in Narbonne is Firm, used by 32.7% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (40.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.7% market standard in Narbonne.
- Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Narbonne.
How Much Are Airbnb Cleaning Fees in Narbonne?
Cleaning fees in Narbonne are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Narbonne
- About 65.8% of Narbonne listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $61 is close to the median ($45), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Narbonne median of $45. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Narbonne Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Narbonnebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large Vacation Home 5 minutes from the city center
Entire Place • 4 bedrooms
Mediterranean Duo - 2 swimming pools
Entire Place • 7 bedrooms
villa sophora special announcement large buffet
Entire Place • 5 bedrooms
Family home 300 m from the sea
Entire Place • 5 bedrooms
Luxury 5 bedroom private pool villa, Narbonne
Entire Place • 5 bedrooms
Penthouse - Pool - Canal view by Salty Dayz
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Narbonne?
Learn from the best! This table showcases top-performing Airbnb hosts in Narbonne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Les Clés De Charlotte | 5 | $289,311 | 106 | 4.88/5.0 |
| Manuel | 13 | $129,507 | 171 | 4.87/5.0 |
| Olivier | 1 | $122,557 | 22 | 5.00/5.0 |
| Vincent | 5 | $107,687 | 618 | 4.85/5.0 |
| Sebastien Et Audrey | 5 | $100,891 | 796 | 4.81/5.0 |
| Rimi | 4 | $98,331 | 338 | 4.93/5.0 |
| Alexis | 16 | $96,674 | 203 | 4.51/5.0 |
| Thomas | 1 | $96,019 | 33 | 5.00/5.0 |
| Thomas | 4 | $95,678 | 200 | 4.94/5.0 |
| Eric | 3 | $94,708 | 823 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Narbonne.
Who Are the Airbnb Hosts in Narbonne?
Narbonne has a relatively balanced host base.
Host Profile Insights for Narbonne
- A 36.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 8.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 60.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 22.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Narbonne averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Narbonne
These are the highest-grossing professional property management operations in Narbonne, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Les Clés De Charlotte | 5 | $289,311 | $469 | 35.7% | 4.88/5 |
| Vincent | 5 | $107,687 | $144 | 45.0% | 4.85/5 |
| Alexis | 16 | $96,674 | $107 | 34.6% | 4.51/5 |
| Fabienne | 8 | $94,084 | $135 | 30.6% | 4.90/5 |
| Ludovic Et Nathalie | 2 | $78,179 | $224 | 44.2% | 4.99/5 |
| Loic | 9 | $75,893 | $73 | 47.7% | 4.53/5 |
| Benoit | 9 | $72,756 | $132 | 39.6% | 4.63/5 |
| Sarah - Interhome | 20 | $72,734 | $96 | 25.1% | 4.01/5 |
| Pauline | 7 | $62,089 | $110 | 30.2% | 4.67/5 |
| Nelly & Son Équipe | 13 | $44,777 | $210 | 12.3% | 4.34/5 |
Management Company Insights for Narbonne
- The leading management company, Les Clés De Charlotte, operates 5 listings with $289,311 in gross revenue — a useful benchmark for what scale looks like in Narbonne.
- Top managers average 9 properties each, suggesting professional management in Narbonne still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.63/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 8.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Narbonne's Airbnb Market Compare to Nearby Cities?
How does the Narbonne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Rupià, Narbonne has 13 percentage points lower occupancy and about $189 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 15 | $6,602 | $606.43 | 40% |
| Porqueres | 12 | $4,826 | $521.07 | 33% |
| Amer | 11 | $4,735 | $463.88 | 34% |
| Vilanant | 12 | $4,297 | $418.30 | 37% |
| Sant Ferriol | 18 | $4,121 | $329.76 | 43% |
| Bàscara | 13 | $3,646 | $590.83 | 32% |
| les Llosses | 10 | $3,409 | $404.36 | 34% |
| Vilademuls | 22 | $3,388 | $355.60 | 39% |
| Rupià | 10 | $3,367 | $309.51 | 52% |
| Eygalières | 84 | $3,224 | $461.22 | 40% |
Frequently Asked Questions About Airbnb in Narbonne
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Narbonne.
How much do Airbnb hosts make in Narbonne?
Narbonne hosts earn about $10,931 per year on average, with an average nightly rate of $120 and RevPAR of $46. Those figures describe the typical revenue environment for active listings in Narbonne, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Narbonne market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Narbonne?
The average Airbnb occupancy rate in Narbonne is 38.6%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Narbonne?
Listings in Narbonne average $120 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Narbonne?
Narbonne currently has about 1,047 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Narbonne?
AirROI currently classifies the short-term rental regulation level in Narbonne as Low. The dataset also shows about 9.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Narbonne?
RevPAR in Narbonne is about $46. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Narbonne?
Occupancy of 38.6% means Narbonne is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,931, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Narbonne?
The average booking lead time in Narbonne is about 51 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Narbonne?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Narbonne include Cité de Carcassonne, Plage de Narbonne, Historic Center of Narbonne. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Narbonne?
entire_home listings make up 95.1% of the active supply in Narbonne. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Narbonne compare to nearby Airbnb markets?
Among neighboring markets, Cornellà del Terri posts $79,225 in average annual revenue with 39.6% occupancy, compared to Narbonne's $10,931 and 38.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Narbonne?
The average Airbnb stay length in Narbonne is about 5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Narbonne?
Airbnb listings in Narbonne average 4.76 out of 5 overall. About 28.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Narbonne?
Piano and Wifi are among the strongest revenue-linked amenities in Narbonne. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Narbonne?
Yes. About 65.8% of active Airbnb listings in Narbonne charge a cleaning fee, and the average fee is $61. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Narbonne?
At 36.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.