Soulac-sur-Mer, Nouvelle-Aquitaine Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Soulac-sur-Mer, Nouvelle-Aquitaine? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,384 per year — at a $166 nightly rate, 36.8% occupancy, and a $62 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Soulac-sur-Mer's 479 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 65.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Soulac-sur-Mer?
In Soulac-sur-Mer, the headline Airbnb metrics are $11,384 in average annual revenue,36.8% occupancy, $166 ADR, and $62 in RevPAR, and guests book about 61 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Soulac-sur-Mer?
Understanding the monthly revenue variations for Airbnb listings in Soulac-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Soulac-sur-Mer is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Soulac-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,122+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,920 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,093 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $612, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Soulac-sur-Mer
What Is the Monthly Airbnb Occupancy Rate in Soulac-sur-Mer?
Maximize your bookings by understanding the Soulac-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Soulac-sur-Mer:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Soulac-sur-Mer
What Is the Average Airbnb Nightly Rate in Soulac-sur-Mer?
Effective short term rental pricing strategy in Soulac-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Soulac-sur-Mer typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $312+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $193 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Soulac-sur-Mer
What Is the RevPAR for Airbnb in Soulac-sur-Mer?
RevPAR in Soulac-sur-Mer is currently $62. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $32 RevPAR.
- Typical properties (Median) generate $49 RevPAR.
- Strong performers (Top 25%) earn $78 RevPAR.
- Best-in-class (Top 10%) achieve $115 RevPAR.
Average Monthly RevPAR Trend in Soulac-sur-Mer
RevPAR Insights for Soulac-sur-Mer
- The average RevPAR in Soulac-sur-Mer is $62. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($115) and bottom 25% ($32) is $83, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Soulac-sur-Mer benchmarks. If your RevPAR falls below the median of $49, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $78+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Soulac-sur-Mer?
Soulac-sur-Mer's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,846 per month
- Occupancy rates average 53.9%
- Daily rates average $176
Shoulder Season
- Revenue averages $1,219 per month
- Occupancy maintains around 27.4%
- Daily rates hold near $161
Low Season (January, February, March)
- Revenue drops to average $813 per month
- Occupancy decreases to average 17.5%
- Daily rates adjust to average $172
Seasonality Insights for Soulac-sur-Mer
- Airbnb seasonality in Soulac-sur-Mer is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Soulac-sur-Mer's highest earning potential, with monthly revenues climbing to $3,930, occupancy reaching 69.6%, and ADRs peaking at $181.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $763, occupancy could drop to 16.4%, and ADRs may adjust to $151.
- Lower occupancy paired with meaningful seasonality means hosts in Soulac-sur-Mer need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Soulac-sur-Mer, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Soulac-sur-Mer?
While Soulac-sur-Mer, Nouvelle-Aquitaine, France currently shows low STR regulations, 10% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Soulac-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 10% licensed listings)
What Are the Best Neighborhoods for Airbnb in Soulac-sur-Mer?
Location within Soulac-sur-Mer matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Soulac | The main beach area in Soulac-sur-Mer, known for its sandy shores and family-friendly atmosphere. Popular among tourists looking for sun, sea, and relaxation. | Beachfront promenade, Water sports activities, Nearby cafés and restaurants, Family-friendly parks, Summer Beach Market |
| Centre Ville | The town center of Soulac-sur-Mer, rich in history and culture. Ideal for visitors wanting to explore local shops, restaurants, and markets. | Historical architecture, Local shops, Weekly markets, Cafés and bistros, Cultural events |
| Les Dunes | A picturesque area characterized by dunes and stunning coastal views. This area is perfect for nature lovers and those seeking a more tranquil experience. | Dune walks, Nature reserves, Cycling paths, Scenic vistas, Quiet beaches |
| Musee de la Mer | An area surrounding the local maritime museum, attracting visitors interested in history and maritime culture. | Maritime exhibits, Guided tours, Special exhibitions, Cultural workshops, Nearby picnic areas |
| Promenade de L'Atlantique | A scenic coastal promenade that is popular for walking and cycling, offering beautiful views of the ocean and easy access to various amenities. | Walking trails, Cycling paths, Seaside cafés, Public art installations, Beach views |
| Réserve Naturelle des Dunes et Marais | A natural reserve that offers a unique experience for visitors interested in wildlife and environmental conservation. | Wildlife watching, Hiking trails, Guided nature tours, Educational programs, Scenic landscapes |
| Parc de l'Espérance | A local park that provides recreational spaces for families and individuals, enhancing the appeal for those traveling with children or looking for leisure activities. | Playgrounds, Green spaces, Picnic areas, Walking paths, Family-friendly events |
| Soulac-sur-Mer Vineyards | Region known for its local vineyards, attracting wine enthusiasts and those looking for a taste of local French wine culture. | Wine tastings, Vineyard tours, Gastronomy events, Scenic vineyard landscapes, Local wine shops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Soulac-sur-Mer offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Soulac-sur-Mer?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Soulac-sur-Mer
- The Soulac-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.1% of the 479 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Soulac-sur-Mer, House properties are the most common (60.5%), reflecting the local real estate landscape.
- Houses represent a significant 60.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 3.2%) offer potential for unique stay experiences.
Soulac-sur-Mer Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Soulac-sur-Mer
- The dominant room capacity in Soulac-sur-Mer is 2 bedrooms listings, making up 34.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 57.8% of the active Airbnb listings in Soulac-sur-Mer, indicating a high concentration in these sizes.
- A significant 36.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Soulac-sur-Mer.
Soulac-sur-Mer Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Soulac-sur-Mer
- The most common guest capacity trend in Soulac-sur-Mer vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Soulac-sur-Mer STR market, accounting for 53.9% of listings.
- 41.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Soulac-sur-Mer.
- On average, properties in Soulac-sur-Mer are equipped to host 5.0 guests.
How Do Listings in Soulac-sur-Mer Compare on Quality?
Listing quality in Soulac-sur-Mer can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Soulac-sur-Mer
- At 22.8 photos per listing on average, Soulac-sur-Mer hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 28.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Soulac-sur-Mer averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Soulac-sur-Mer?
Amenity Prevalence
Amenity Insights for Soulac-sur-Mer
- Essential amenities in Soulac-sur-Mer that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Soulac-sur-Mer: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Soulac-sur-Mer to stay competitive.
Which Airbnb Amenities Boost Revenue in Soulac-sur-Mer?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Soulac-sur-Mer, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Game consoleHigh opportunity | 2.5% | $29,553 | $10,917 | 170.7% |
Fireplace guardsHigh opportunity | 2.1% | $25,310 | $11,087 | 128.3% |
Outdoor kitchenHigh opportunity | 3.8% | $24,540 | $10,870 | 125.8% |
Pool tableHigh opportunity | 2.1% | $24,352 | $11,108 | 119.2% |
Children's playroomHigh opportunity | 1.5% | $23,599 | $11,203 | 110.6% |
Indoor fireplace | 10.0% | $20,230 | $10,399 | 94.5% |
Dedicated workspace | 20.7% | $18,362 | $9,566 | 91.9% |
Fire pit | 1.5% | $21,055 | $11,241 | 87.3% |
Exterior security cameras on property | 1.9% | $20,380 | $11,212 | 81.8% |
Baby safety gates | 4.2% | $19,625 | $11,025 | 78.0% |
Revenue Impact Insights for Soulac-sur-Mer
- Game console tops the revenue impact list with a 170.7% uplift — listings with this amenity earn $29,553 vs. $10,917 without it.
- High-opportunity amenities — Game console, Fireplace guards, Outdoor kitchen — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Soulac-sur-Mer.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Soulac-sur-Mer STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Soulac-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSoulac-sur-Mer Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Soulac-sur-Mer
- The typical guest profile for Airbnb in Soulac-sur-Mer consists of primarily domestic travelers (82%), often arriving from nearby Bordeaux, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 81.7% of guests.
- Key international markets include France (81.7%) and Germany (9.7%).
- Top languages spoken are French (38.5%) followed by English (34.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bordeaux and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Soulac-sur-Mer?
Listings in Soulac-sur-Mer average 4.79 out of 5 overall, with about 24.9 reviews per active listing and 22.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Soulac-sur-Mer
- An average rating of 4.79 places Soulac-sur-Mer in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.9), while Value (4.63) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 22.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 22.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Soulac-sur-Mer Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Soulac-sur-Mer
- The most common availability pattern in Soulac-sur-Mer falls within the 271-366 days range, representing 71.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Soulac-sur-Mer (47%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Soulac-sur-Mer?
Average Booking Lead Time by Month
Booking Lead Time Insights for Soulac-sur-Mer
- The overall average booking lead time for vacation rentals in Soulac-sur-Mer is 61 days.
- Guests book furthest in advance for stays during August (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Soulac-sur-Mer.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Soulac-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Soulac-sur-Mer?
Guests in Soulac-sur-Mer stay about 6 nights on average, generating roughly 5,593 reservations and 11.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Soulac-sur-Mer
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Soulac-sur-Mer
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 11.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (9.5 nights) and shorten in Jan (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Soulac-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
6.7% of total
2 Nights
69 listings
14.4% of total
3 Nights
30 listings
6.3% of total
4-6 Nights
70 listings
14.6% of total
7-29 Nights
52 listings
10.9% of total
30+ Nights
226 listings
47.2% of total
Key Insights
- The most prevalent minimum stay requirement in Soulac-sur-Mer is 30+ Nights, adopted by 47.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (47.2%) caters to monthly stays (30+ nights) in Soulac-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 47.2% of Soulac-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 47.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Soulac-sur-Mer.
Soulac-sur-Mer Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
29 listings
6.1% of total
Super Strict 30 Days
4 listings
0.8% of total
Limited
5 listings
1% of total
Flexible
63 listings
13.2% of total
Moderate
77 listings
16.1% of total
Firm
244 listings
50.9% of total
Strict
57 listings
11.9% of total
Cancellation Policy Insights for Soulac-sur-Mer
- The prevailing Airbnb cancellation policy trend in Soulac-sur-Mer is Firm, used by 50.9% of listings.
- A majority (62.8%) of hosts in Soulac-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50.9% market standard in Soulac-sur-Mer.
- Using a Strict policy might deter some guests, as only 11.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Soulac-sur-Mer.
How Much Are Airbnb Cleaning Fees in Soulac-sur-Mer?
Cleaning fees in Soulac-sur-Mer are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Soulac-sur-Mer
- About 65.3% of Soulac-sur-Mer listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($105) and median ($70) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Soulac-sur-Mer median of $70. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Soulac-sur-Mer Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Soulac-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
VILLA pool-spa-sauna, 25 people, 5 min ocean
Entire Place • 11 bedrooms
Villa Turquoise 6 bedrooms, right in the center
Entire Place • 6 bedrooms
Prestigious villa in Soulac - 8 adults & 6 children
Entire Place • 5 bedrooms
Soulac-sur-Mer, Large house with garden
Entire Place • 7 bedrooms
Oceanside villa
Entire Place • 5 bedrooms
Ideal vacation for families or groups of friends
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Soulac-sur-Mer?
Learn from the best! This table showcases top-performing Airbnb hosts in Soulac-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Grégoire | 15 | $108,219 | 20 | 4.67/5.0 |
| Jerome | 9 | $98,015 | 548 | 4.72/5.0 |
| Corinne | 5 | $90,475 | 859 | 4.81/5.0 |
| David | 1 | $87,742 | 38 | 4.74/5.0 |
| Caroline | 1 | $87,309 | 5 | 5.00/5.0 |
| AJP Soulac Immobilier | 29 | $85,582 | 50 | 4.61/5.0 |
| Thomas | 2 | $83,978 | 23 | 4.95/5.0 |
| Tiphaine | 2 | $82,303 | 272 | 4.96/5.0 |
| Karine | 4 | $81,972 | 95 | 4.76/5.0 |
| Audrey & Hugues | 1 | $75,919 | 28 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Soulac-sur-Mer.
Who Are the Airbnb Hosts in Soulac-sur-Mer?
Soulac-sur-Mer has a relatively balanced host base.
Host Profile Insights for Soulac-sur-Mer
- Only 24.4% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 8.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 54.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Soulac-sur-Mer averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Soulac-sur-Mer
These are the highest-grossing professional property management operations in Soulac-sur-Mer, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Grégoire | 15 | $108,219 | $214 | 47.7% | 4.67/5 |
| AJP Soulac Immobilier | 29 | $85,582 | $155 | 10.9% | 4.61/5 |
| Maeva | 4 | $10,187 | $200 | 21.2% | 4.57/5 |
| Pierre Et Vacances | 4 | $9,105 | $109 | 18.4% | 4.54/5 |
| Holidu | 1 | $1,933 | $405 | 16.1% | N/A |
Management Company Insights for Soulac-sur-Mer
- The leading management company, Grégoire, operates 15 listings with $108,219 in gross revenue — a useful benchmark for what scale looks like in Soulac-sur-Mer.
- Top managers average 11 properties each, suggesting professional management in Soulac-sur-Mer still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.6/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 8.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Soulac-sur-Mer's Airbnb Market Compare to Nearby Cities?
How does the Soulac-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cénac, Soulac-sur-Mer has 7 percentage points lower occupancy and about $146 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Néac | 11 | $3,170 | $459.25 | 37% |
| Carignan-de-Bordeaux | 34 | $3,003 | $321.33 | 41% |
| Bourneau | 11 | $2,944 | $398.38 | 34% |
| Saint-Genès-de-Castillon | 10 | $2,564 | $349.40 | 34% |
| Croix-Chapeau | 11 | $2,560 | $227.38 | 42% |
| Vouhé | 10 | $2,557 | $336.09 | 35% |
| Cénac | 18 | $2,460 | $311.92 | 44% |
| Saint-Seurin-de-Cadourne | 12 | $2,426 | $372.32 | 33% |
| Le Bois-Plage-en-Ré | 311 | $2,423 | $328.37 | 41% |
| Beautiran | 11 | $2,409 | $242.66 | 32% |
Frequently Asked Questions About Airbnb in Soulac-sur-Mer
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Soulac-sur-Mer.
How much do Airbnb hosts make in Soulac-sur-Mer?
Soulac-sur-Mer hosts earn about $11,384 per year on average, with an average nightly rate of $166 and RevPAR of $62. Those figures describe the typical revenue environment for active listings in Soulac-sur-Mer, Nouvelle-Aquitaine, not the ceiling for the best operators. Source: AirROI 2026 data, Soulac-sur-Mer market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Soulac-sur-Mer?
The average Airbnb occupancy rate in Soulac-sur-Mer is 36.8%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Soulac-sur-Mer?
Listings in Soulac-sur-Mer average $166 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Soulac-sur-Mer?
Soulac-sur-Mer currently has about 479 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Soulac-sur-Mer?
AirROI currently classifies the short-term rental regulation level in Soulac-sur-Mer as Low. The dataset also shows about 9.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Soulac-sur-Mer?
RevPAR in Soulac-sur-Mer is about $62. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Soulac-sur-Mer?
Occupancy of 36.8% means Soulac-sur-Mer is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,384, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Soulac-sur-Mer?
The average booking lead time in Soulac-sur-Mer is about 61 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Soulac-sur-Mer?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Soulac-sur-Mer include Plage de Soulac, Centre Ville, Les Dunes. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Soulac-sur-Mer?
entire_home listings make up 98.1% of the active supply in Soulac-sur-Mer. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Soulac-sur-Mer compare to nearby Airbnb markets?
Among neighboring markets, Néac posts $38,043 in average annual revenue with 36.8% occupancy, compared to Soulac-sur-Mer's $11,384 and 36.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Soulac-sur-Mer?
The average Airbnb stay length in Soulac-sur-Mer is about 6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Soulac-sur-Mer?
Airbnb listings in Soulac-sur-Mer average 4.79 out of 5 overall. About 22.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Soulac-sur-Mer?
Game console and Fireplace guards are among the strongest revenue-linked amenities in Soulac-sur-Mer. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Soulac-sur-Mer?
Yes. About 65.3% of active Airbnb listings in Soulac-sur-Mer charge a cleaning fee, and the average fee is $105. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Soulac-sur-Mer?
At 24.4%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.