Blois, Centre-Val de Loire Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Blois, Centre-Val de Loire? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,166 per year — at a $111 nightly rate, 40.5% occupancy, and a $44 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Blois's 583 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 63.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Blois?
In Blois, the headline Airbnb metrics are $12,166 in average annual revenue,40.5% occupancy, $111 ADR, and $44 in RevPAR, and guests book about 47 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Blois?
Understanding the monthly revenue variations for Airbnb listings in Blois is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Blois is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Blois across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,432+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,655 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,037 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $566, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Blois
What Is the Monthly Airbnb Occupancy Rate in Blois?
Maximize your bookings by understanding the Blois STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Blois:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Blois
What Is the Average Airbnb Nightly Rate in Blois?
Effective short term rental pricing strategy in Blois involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Blois typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $175+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $84 per night.
- Entry-level properties (Bottom 25%) earn around $64 per night.
Average Daily Rate (ADR) Trend by Month in Blois
What Is the RevPAR for Airbnb in Blois?
RevPAR in Blois is currently $44. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $25 RevPAR.
- Typical properties (Median) generate $36 RevPAR.
- Strong performers (Top 25%) earn $53 RevPAR.
- Best-in-class (Top 10%) achieve $70 RevPAR.
Average Monthly RevPAR Trend in Blois
RevPAR Insights for Blois
- The average RevPAR in Blois is $44. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($70) and bottom 25% ($25) is $45, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Blois benchmarks. If your RevPAR falls below the median of $36, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Blois?
Blois's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $1,806 per month
- Occupancy rates average 51.1%
- Daily rates average $110
Shoulder Season
- Revenue averages $1,308 per month
- Occupancy maintains around 41.9%
- Daily rates hold near $106
Low Season (January, February, March)
- Revenue drops to average $740 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $106
Seasonality Insights for Blois
- Airbnb seasonality in Blois is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Blois's highest earning potential, with monthly revenues climbing to $2,098, occupancy reaching 58.7%, and ADRs peaking at $112.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $705, occupancy could drop to 22.3%, and ADRs may adjust to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Blois.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Blois, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Blois?
Blois, Centre-Val de Loire, France currently shows a low regulation profile despite having 583 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Blois to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 8% licensed listings)
What Are the Best Neighborhoods for Airbnb in Blois?
Location within Blois matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Blois | Charming historical area with narrow streets, impressive architecture, and a rich cultural heritage. Ideal for tourists wanting to explore the history of the Loire Valley. | Château de Blois, Maison de la Magie, Blois Cathedral, Eglise Saint-Vincent, Place Louis XII |
| Château de Chambord | Vibrant region surrounding one of the most famous châteaux of the Loire Valley. Attracts visitors interested in history, architecture, and nature. | Château de Chambord, Domaine National de Chambord, La Loire à Vélo, Cycling paths, Picnic areas |
| Amboise | Nearby town known for its own historic chateau and beautiful Loire scenery. Great for visitors looking for day trips and cultural experiences. | Château d'Amboise, Clos Lucé, Parc des Mini-Châteaux, Amboise Market, Loire River walks |
| Beauregard | Quiet residential area with a mix of local charm and proximity to attractions, appealing to families and longer stays. | Château de Beauregard, Gardens of Beauregard, Local bakeries and markets, Cycling routes |
| Blois City Center | The bustling heart of Blois filled with shops, restaurants, and cultural sites. Convenient for guests wanting easy access to amenities and transportation. | Blois Train Station, Shopping streets, Restaurants and cafes, Theatre de Blois, Festival de Blois |
| Saint-Gervais-la-Forêt | Suburban area with a tranquil environment, perfect for families and those wishing to explore the surrounding countryside. | Nature walks, Local parks, Proximity to Blois, Cycling paths |
| Chaumont-sur-Loire | Home to the famous château with stunning gardens, drawing visitors who appreciate nature and art. Ideal for romantic getaways. | Château de Chaumont-sur-Loire, Festival International des Jardins, Loire river views, Walking trails |
| Onzain | Quaint village located near Châteaux and by the Loire, attracting guests who want a rural yet accessible experience. | Local wineries, Outdoor activities, Château de Chaumont nearby, Cycling trails, Historical buildings |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Blois offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Blois?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Blois
- The Blois Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.6% of the 583 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Blois, Apartment/Condo properties are the most common (72.6%), reflecting the local real estate landscape.
- Houses represent a significant 23.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.1%) offer potential for unique stay experiences.
Blois Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Blois
- The dominant room capacity in Blois is 1 bedroom listings, making up 49.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.2% of the active Airbnb listings in Blois, indicating a high concentration in these sizes.
Blois Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Blois
- The most common guest capacity trend in Blois vacation rentals is listings accommodating 2 guests (32.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Blois STR market, accounting for 64.0% of listings.
- 18.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Blois.
- On average, properties in Blois are equipped to host 3.5 guests.
How Do Listings in Blois Compare on Quality?
Listing quality in Blois can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Blois
- At 21.8 photos per listing on average, Blois hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 35.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Blois averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Blois?
Amenity Prevalence
Amenity Insights for Blois
- Essential amenities in Blois that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Blois: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Blois to stay competitive.
Which Airbnb Amenities Boost Revenue in Blois?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Blois, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 96.4% | $12,485 | $3,628 | 244.1% |
Outdoor showerHigh opportunity | 1.5% | $27,413 | $11,927 | 129.8% |
Fireplace guardsHigh opportunity | 1.0% | $25,234 | $12,030 | 109.8% |
Hot tub | 3.3% | $23,383 | $11,788 | 98.4% |
Outlet covers | 2.6% | $23,512 | $11,866 | 98.1% |
Pool | 4.8% | $22,724 | $11,633 | 95.3% |
Barbecue utensils | 8.7% | $20,900 | $11,329 | 84.5% |
Kitchen | 92.8% | $12,571 | $6,948 | 80.9% |
TV | 87.5% | $12,867 | $7,268 | 77.0% |
Sun loungers | 8.1% | $20,224 | $11,459 | 76.5% |
Revenue Impact Insights for Blois
- Heating tops the revenue impact list with a 244.1% uplift — listings with this amenity earn $12,485 vs. $3,628 without it.
- High-opportunity amenities — Outdoor shower, Fireplace guards — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating, Kitchen, TV — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Outdoor shower — it has the best combination of high revenue impact and low market saturation in Blois.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Blois STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Blois. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBlois Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Blois
- The typical guest profile for Airbnb in Blois consists of primarily domestic travelers (76%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 76.0% of guests.
- Key international markets include France (76%) and United Kingdom (3.5%).
- Top languages spoken are French (39.2%) followed by English (34.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Blois?
Listings in Blois average 4.8 out of 5 overall, with about 90.6 reviews per active listing and 39.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Blois
- An average rating of 4.8 places Blois in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.89), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Blois Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Blois
- The most common availability pattern in Blois falls within the 271-366 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Blois (39.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Blois?
Average Booking Lead Time by Month
Booking Lead Time Insights for Blois
- The overall average booking lead time for vacation rentals in Blois is 47 days.
- Guests book furthest in advance for stays during October (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (51 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Blois.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Blois averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Blois?
Guests in Blois stay about 4.2 nights on average, generating roughly 15,297 reservations and 26.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Blois
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Blois
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 26.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (4.1 nights) and shorten in Mar (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Blois Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
154 listings
26.4% of total
2 Nights
163 listings
28% of total
3 Nights
18 listings
3.1% of total
4-6 Nights
15 listings
2.6% of total
7-29 Nights
4 listings
0.7% of total
30+ Nights
229 listings
39.3% of total
Key Insights
- The most prevalent minimum stay requirement in Blois is 30+ Nights, adopted by 39.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.3%) caters to monthly stays (30+ nights) in Blois, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.3% of Blois hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Blois.
Blois Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
2 listings
0.3% of total
Limited
13 listings
2.2% of total
Flexible
182 listings
31.2% of total
Moderate
223 listings
38.3% of total
Firm
141 listings
24.2% of total
Strict
22 listings
3.8% of total
Cancellation Policy Insights for Blois
- The prevailing Airbnb cancellation policy trend in Blois is Moderate, used by 38.3% of listings.
- There's a relatively balanced mix between guest-friendly (69.5%) and stricter (28.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.3% market standard in Blois.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Blois.
How Much Are Airbnb Cleaning Fees in Blois?
Cleaning fees in Blois are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Blois
- 79.4% of listings charge a cleaning fee, making it standard practice in Blois. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $46 is close to the median ($35), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Blois median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Blois Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bloisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa, panoramic view of the Loire, Blois
Entire Place • 4 bedrooms
"Les Basse des Grouets" Gîte
Entire Place • 7 bedrooms
House with hot tub in the heart of Blois
Entire Place • 5 bedrooms
Le Clos des Moriers 2 hours from Paris-Pool-12 people
Entire Place • 6 bedrooms
La Maison des Chalands – View of the Loire
Entire Place • 5 bedrooms
House for 15 people in the historic heart of the city
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Blois?
Learn from the best! This table showcases top-performing Airbnb hosts in Blois based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Natacha Conciergerie La Renais | 18 | $239,898 | 797 | 4.81/5.0 |
| Hélène Et Hugues | 15 | $213,312 | 565 | 4.81/5.0 |
| Tiffany | 9 | $208,788 | 310 | 4.89/5.0 |
| Quentin | 16 | $186,088 | 1307 | 4.87/5.0 |
| Locacharme | 6 | $131,295 | 247 | 4.85/5.0 |
| Charm Of Blois | 10 | $121,620 | 2150 | 4.71/5.0 |
| Joffray | 9 | $110,826 | 515 | 4.83/5.0 |
| Colette | 1 | $95,341 | 41 | 4.98/5.0 |
| Anthony | 7 | $91,052 | 360 | 4.53/5.0 |
| Eugène | 1 | $83,253 | 23 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Blois.
Who Are the Airbnb Hosts in Blois?
Blois is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Blois
- With 53.9% Superhosts, Blois has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 1.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 36.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Blois averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Blois
These are the highest-grossing professional property management operations in Blois, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Hélène Et Hugues | 15 | $213,312 | $175 | 32.0% | 4.81/5 |
| Christine | 4 | $58,653 | $105 | 52.6% | 4.87/5 |
| Pauline | 2 | $10,532 | $123 | 28.3% | 4.32/5 |
| Hélène | 1 | $1,537 | $73 | 17.0% | 4.63/5 |
Management Company Insights for Blois
- The leading management company, Hélène Et Hugues, operates 15 listings with $213,312 in gross revenue — a useful benchmark for what scale looks like in Blois.
- Top managers average 6 properties each, suggesting professional management in Blois still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 1.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Blois's Airbnb Market Compare to Nearby Cities?
How does the Blois Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Thilouze, Blois has 12 percentage points lower occupancy and about $237 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Égreville | 12 | $5,261 | $465.84 | 37% |
| La Couture-Boussey | 11 | $4,130 | $470.55 | 29% |
| Menetou-Râtel | 10 | $3,863 | $363.39 | 32% |
| Artannes-sur-Indre | 21 | $3,571 | $403.67 | 35% |
| Thilouze | 10 | $3,295 | $347.23 | 52% |
| Les Bordes | 10 | $3,277 | $393.90 | 43% |
| Achères-la-Forêt | 35 | $3,022 | $356.20 | 44% |
| Maslives | 17 | $3,019 | $345.27 | 39% |
| Paris | 38,314 | $3,011 | $264.33 | 50% |
| Villiers-sur-Loir | 12 | $3,007 | $231.45 | 41% |
Frequently Asked Questions About Airbnb in Blois
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Blois.
How much do Airbnb hosts make in Blois?
Blois hosts earn about $12,166 per year on average, with an average nightly rate of $111 and RevPAR of $44. Those figures describe the typical revenue environment for active listings in Blois, Centre-Val de Loire, not the ceiling for the best operators. Source: AirROI 2026 data, Blois market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Blois?
The average Airbnb occupancy rate in Blois is 40.5%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Blois?
Listings in Blois average $111 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Blois?
Blois currently has about 583 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Blois?
AirROI currently classifies the short-term rental regulation level in Blois as Low. The dataset also shows about 7.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Blois?
RevPAR in Blois is about $44. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Blois?
At 40.5% occupancy, Blois can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $12,166, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Blois?
The average booking lead time in Blois is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Blois?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Blois include Old Town Blois, Château de Chambord, Amboise. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Blois?
entire_home listings make up 91.6% of the active supply in Blois. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Blois compare to nearby Airbnb markets?
Among neighboring markets, Égreville posts $63,130 in average annual revenue with 36.8% occupancy, compared to Blois's $12,166 and 40.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Blois?
The average Airbnb stay length in Blois is about 4.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Blois?
Airbnb listings in Blois average 4.8 out of 5 overall. About 39.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Blois?
Heating and Outdoor shower are among the strongest revenue-linked amenities in Blois. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Blois?
Yes. About 79.4% of active Airbnb listings in Blois charge a cleaning fee, and the average fee is $46. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Blois?
A 53.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.