Plourhan, Brittany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Plourhan, Brittany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,747 per year — at a $137 nightly rate, 42.5% occupancy, and a $64 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 32 active listings, Plourhan is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 77.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Plourhan?
In Plourhan, the headline Airbnb metrics are $11,747 in average annual revenue,42.5% occupancy, $137 ADR, and $64 in RevPAR, and guests book about 72 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Plourhan?
Understanding the monthly revenue variations for Airbnb listings in Plourhan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plourhan is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plourhan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,671+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,777 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,241 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $720, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plourhan
What Is the Monthly Airbnb Occupancy Rate in Plourhan?
Maximize your bookings by understanding the Plourhan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plourhan:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plourhan
What Is the Average Airbnb Nightly Rate in Plourhan?
Effective short term rental pricing strategy in Plourhan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plourhan typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $84 per night.
Average Daily Rate (ADR) Trend by Month in Plourhan
What Is the RevPAR for Airbnb in Plourhan?
RevPAR in Plourhan is currently $64. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $30 RevPAR.
- Typical properties (Median) generate $47 RevPAR.
- Strong performers (Top 25%) earn $61 RevPAR.
- Best-in-class (Top 10%) achieve $94 RevPAR.
Average Monthly RevPAR Trend in Plourhan
RevPAR Insights for Plourhan
- The average RevPAR in Plourhan is $64. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($94) and bottom 25% ($30) is $64, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Plourhan benchmarks. If your RevPAR falls below the median of $47, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $61+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Plourhan?
Plourhan's peak Airbnb season falls in August, July, September, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,804 per month
- Occupancy rates average 62.2%
- Daily rates average $158
Shoulder Season
- Revenue averages $1,120 per month
- Occupancy maintains around 34.2%
- Daily rates hold near $151
Low Season (January, March, November)
- Revenue drops to average $719 per month
- Occupancy decreases to average 22.4%
- Daily rates adjust to average $157
Seasonality Insights for Plourhan
- Airbnb seasonality in Plourhan is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Plourhan's highest earning potential, with monthly revenues climbing to $3,528, occupancy reaching 75.9%, and ADRs peaking at $162.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $594, occupancy could drop to 18.7%, and ADRs may adjust to $138.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plourhan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Plourhan, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Plourhan?
While Plourhan, Brittany, France currently shows low STR regulations, 9% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Plourhan to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 9% licensed listings)
What Are the Best Neighborhoods for Airbnb in Plourhan?
With a compact short-term rental market, Plourhan gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plourhan Village Center | Charming village ambiance with local shops and cafes. Ideal for guests seeking an authentic Breton experience with easy access to amenities and community events. | Eglise Saint-Pierre, Local artisan shops, Villages des Métiers d'Art, Calvary of Plourhan |
| Plage de Port-Melun | Beautiful beach area great for summer tourism. Perfect for families and beach lovers looking to enjoy the seaside and water activities. | Beach activities, Watersports, Coastal walking trails, Picnic areas, Scenic views |
| Le Bono | Scenic area along the river, perfect for nature lovers and those seeking tranquility. Great for outdoor activities such as hiking and cycling. | Marina activities, Walking paths along the river, Fishing spots, Nature reserves |
| L'Erdeven | Known for its sandy beaches and dunes. Attracts visitors for sunbathing and beach sports, ideal for families and beachgoers. | Sandy beaches, Dune walks, Beach restaurants, Water sports facilities |
| Saint-Quay-Portrieux | Popular seaside resort known for its vibrant harbor and charming coastline. A perfect spot for tourists looking to explore the Brittany coast. | Saint-Quay-Portrieux harbor, Coastal walking paths, Local seafood restaurants, Fishing and boating activities |
| Paimpol | Historic town with a rich maritime heritage, popular for tourists interested in history and culture, as well as coastal experiences. | Historic port, Abbey of Beauport, Paimpol Museum, Coastal walks |
| Côtes d'Armor | Region offering beautiful landscapes and rich cultural experiences. Ideal for tourists who enjoy exploring regional food and traditions. | Local markets, Traditional Breton food, Cultural festivals, Nature parks |
| Bretagne Natural Park | Stunning natural beauty and wildlife. Ideal for guests who enjoy outdoor activities like hiking and exploring nature. | Hiking trails, Wildlife watching, Scenic viewpoints, Nature photography opportunities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Plourhan offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Plourhan?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plourhan
- The Plourhan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.9% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plourhan, House properties are the most common (84.4%), reflecting the local real estate landscape.
- Houses represent a significant 84.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo, others (combined 9.3%) offer potential for unique stay experiences.
Plourhan Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plourhan
- The dominant room capacity in Plourhan is 2 bedrooms listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 59.4% of the active Airbnb listings in Plourhan, indicating a high concentration in these sizes.
- A significant 53.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plourhan.
Plourhan Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plourhan
- The most common guest capacity trend in Plourhan vacation rentals is listings accommodating 8+ guests (31.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Plourhan STR market, accounting for 53.2% of listings.
- 53.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plourhan.
- On average, properties in Plourhan are equipped to host 5.4 guests.
How Do Listings in Plourhan Compare on Quality?
Listing quality in Plourhan can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Plourhan
- At 20.8 photos per listing on average, Plourhan hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 40.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Plourhan averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Plourhan?
Amenity Prevalence
Amenity Insights for Plourhan
- Essential amenities in Plourhan that guests expect include: TV, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Washer, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plourhan: TV, Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Kitchen, Free parking on premises.
- Consider adding popular differentiators like Wifi or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plourhan to stay competitive.
Which Airbnb Amenities Boost Revenue in Plourhan?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Plourhan, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoke alarm | 84.4% | $12,572 | $7,295 | 72.3% |
Indoor fireplace | 25.0% | $16,500 | $10,163 | 62.4% |
Hangers | 75.0% | $12,764 | $8,698 | 46.7% |
First aid kit | 21.9% | $15,573 | $10,676 | 45.9% |
Coffee | 21.9% | $15,568 | $10,677 | 45.8% |
Crib | 37.5% | $14,448 | $10,127 | 42.7% |
BBQ grill | 84.4% | $12,322 | $8,644 | 42.5% |
Essentials | 53.1% | $13,412 | $9,861 | 36.0% |
Dishwasher | 65.6% | $12,885 | $9,574 | 34.6% |
Shampoo | 21.9% | $14,535 | $10,967 | 32.5% |
Revenue Impact Insights for Plourhan
- Smoke alarm tops the revenue impact list with a 72.3% uplift — listings with this amenity earn $12,572 vs. $7,295 without it.
- Smoke alarm — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Plourhan STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plourhan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlourhan Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Plourhan
- The typical guest profile for Airbnb in Plourhan consists of primarily domestic travelers (85%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 84.9% of guests.
- Key international markets include France (84.9%) and Germany (5.7%).
- Top languages spoken are French (44.7%) followed by English (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Plourhan?
Listings in Plourhan average 4.88 out of 5 overall, with about 34.4 reviews per active listing and 46.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Plourhan
- With an overall rating of 4.88, Plourhan listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.94), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Plourhan Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plourhan
- The most common availability pattern in Plourhan falls within the 271-366 days range, representing 65.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Plourhan (56.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Plourhan?
Average Booking Lead Time by Month
Booking Lead Time Insights for Plourhan
- The overall average booking lead time for vacation rentals in Plourhan is 72 days.
- Guests book furthest in advance for stays during August (average 129 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (88 days avg.) sees the longest lead times, while Spring (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Plourhan.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 129 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
- Monitor your own booking lead times against these Plourhan averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Plourhan?
Guests in Plourhan stay about 6.1 nights on average, generating roughly 501 reservations and 15.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Plourhan
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Plourhan
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (9 nights) and shorten in Nov (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Plourhan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
9.4% of total
2 Nights
3 listings
9.4% of total
4-6 Nights
4 listings
12.5% of total
7-29 Nights
2 listings
6.3% of total
30+ Nights
20 listings
62.5% of total
Key Insights
- The most prevalent minimum stay requirement in Plourhan is 30+ Nights, adopted by 62.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (18.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (62.5%) caters to monthly stays (30+ nights) in Plourhan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 62.5% of Plourhan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 62.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plourhan.
Plourhan Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
9.4% of total
Flexible
6 listings
18.8% of total
Moderate
6 listings
18.8% of total
Firm
12 listings
37.5% of total
Strict
5 listings
15.6% of total
Cancellation Policy Insights for Plourhan
- The prevailing Airbnb cancellation policy trend in Plourhan is Firm, used by 37.5% of listings.
- A majority (53.1%) of hosts in Plourhan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.5% market standard in Plourhan.
- Regularly review your cancellation policy against competitors and market demand shifts in Plourhan.
How Much Are Airbnb Cleaning Fees in Plourhan?
Cleaning fees in Plourhan are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Plourhan
- About 59.4% of Plourhan listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $60 is close to the median ($58), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Plourhan median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Plourhan Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plourhanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful wooded villa with pool near sea
Entire Place • 5 bedrooms
Cottage with private pool and large garden
Entire Place • 4 bedrooms
Renovated Breton house for 8 people, 10 minutes from the sea
Entire Place • 4 bedrooms
Cozy house between sea and countryside
Entire Place • 1 bedroom
Cozy industrial loft in a renovated house
Entire Place • 2 bedrooms
New vacation home 10 minutes from the sea
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Plourhan?
Learn from the best! This table showcases top-performing Airbnb hosts in Plourhan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anne | 3 | $45,389 | 139 | 4.97/5.0 |
| Carole | 1 | $30,529 | 9 | 4.89/5.0 |
| Celine | 1 | $29,627 | 35 | 4.83/5.0 |
| Caroline | 1 | $24,121 | 19 | 4.95/5.0 |
| Amandine | 1 | $22,434 | 71 | 4.96/5.0 |
| Anne Claire | 3 | $20,711 | 24 | 4.87/5.0 |
| Jérémy | 1 | $18,147 | 68 | 4.96/5.0 |
| Delphine | 1 | $17,518 | 38 | 4.89/5.0 |
| Gaelle | 1 | $16,598 | 113 | 4.96/5.0 |
| Marie | 1 | $16,376 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plourhan.
Who Are the Airbnb Hosts in Plourhan?
Plourhan has a relatively balanced host base.
Host Profile Insights for Plourhan
- Only 28.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 3.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 62.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Plourhan averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Plourhan's Airbnb Market Compare to Nearby Cities?
How does the Plourhan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Castel, Plourhan has 20 percentage points lower occupancy and about $69 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Donges | 10 | $4,264 | $356.54 | 40% |
| St Martin | 13 | $4,106 | $507.04 | 46% |
| St Clement | 16 | $2,851 | $259.22 | 58% |
| Laillé | 10 | $2,656 | $154.92 | 45% |
| Grouville | 19 | $2,617 | $240.81 | 56% |
| St Helier | 59 | $2,605 | $270.38 | 54% |
| St Ouen | 14 | $2,543 | $450.57 | 44% |
| Servon | 10 | $2,480 | $205.11 | 52% |
| St Brelade | 46 | $2,413 | $235.00 | 53% |
| Castel | 15 | $2,386 | $206.85 | 62% |
Frequently Asked Questions About Airbnb in Plourhan
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Plourhan.
How much do Airbnb hosts make in Plourhan?
Plourhan hosts earn about $11,747 per year on average, with an average nightly rate of $137 and RevPAR of $64. Those figures describe the typical revenue environment for active listings in Plourhan, Brittany, not the ceiling for the best operators. Source: AirROI 2026 data, Plourhan market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Plourhan?
The average Airbnb occupancy rate in Plourhan is 42.5%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Plourhan?
Listings in Plourhan average $137 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Plourhan?
Plourhan currently has about 32 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Plourhan?
AirROI currently classifies the short-term rental regulation level in Plourhan as Low. The dataset also shows about 9.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Plourhan?
RevPAR in Plourhan is about $64. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Plourhan?
At 42.5% occupancy, Plourhan can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $11,747, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Plourhan?
The average booking lead time in Plourhan is about 72 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Plourhan?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Plourhan include Plourhan Village Center, Plage de Port-Melun, Le Bono. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Plourhan?
entire_home listings make up 96.9% of the active supply in Plourhan. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Plourhan compare to nearby Airbnb markets?
Among neighboring markets, Donges posts $51,169 in average annual revenue with 39.8% occupancy, compared to Plourhan's $11,747 and 42.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Plourhan?
The average Airbnb stay length in Plourhan is about 6.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Plourhan?
Airbnb listings in Plourhan average 4.88 out of 5 overall. About 46.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Plourhan?
Smoke alarm and Indoor fireplace are among the strongest revenue-linked amenities in Plourhan. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Plourhan?
Yes. About 59.4% of active Airbnb listings in Plourhan charge a cleaning fee, and the average fee is $60. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Plourhan?
At 28.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.