Plougasnou, Brittany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Plougasnou, Brittany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,279 per year — at a $152 nightly rate, 38.3% occupancy, and a $58 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 146 active listings, Plougasnou is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 57.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Plougasnou?
In Plougasnou, the headline Airbnb metrics are $12,279 in average annual revenue,38.3% occupancy, $152 ADR, and $58 in RevPAR, and guests book about 62 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Plougasnou?
Understanding the monthly revenue variations for Airbnb listings in Plougasnou is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plougasnou is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plougasnou across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,918+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,954 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,202 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $658, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plougasnou
What Is the Monthly Airbnb Occupancy Rate in Plougasnou?
Maximize your bookings by understanding the Plougasnou STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plougasnou:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plougasnou
What Is the Average Airbnb Nightly Rate in Plougasnou?
Effective short term rental pricing strategy in Plougasnou involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plougasnou typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $255+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $126 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in Plougasnou
What Is the RevPAR for Airbnb in Plougasnou?
RevPAR in Plougasnou is currently $58. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $36 RevPAR.
- Typical properties (Median) generate $50 RevPAR.
- Strong performers (Top 25%) earn $75 RevPAR.
- Best-in-class (Top 10%) achieve $97 RevPAR.
Average Monthly RevPAR Trend in Plougasnou
RevPAR Insights for Plougasnou
- The average RevPAR in Plougasnou is $58. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($97) and bottom 25% ($36) is $62, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Plougasnou benchmarks. If your RevPAR falls below the median of $50, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $75+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Plougasnou Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Plougasnou?
Plougasnou's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,666 per month
- Occupancy rates average 55.1%
- Daily rates average $170
Shoulder Season
- Revenue averages $1,232 per month
- Occupancy maintains around 30.3%
- Daily rates hold near $157
Low Season (January, February, March)
- Revenue drops to average $783 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $155
Seasonality Insights for Plougasnou
- Airbnb seasonality in Plougasnou is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Plougasnou's highest earning potential, with monthly revenues climbing to $3,702, occupancy reaching 70.1%, and ADRs peaking at $175.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $662, occupancy could drop to 16.2%, and ADRs may adjust to $151.
- Lower occupancy paired with meaningful seasonality means hosts in Plougasnou need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Plougasnou, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Plougasnou?
While Plougasnou, Brittany, France currently shows low STR regulations, 7% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Plougasnou to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 7% licensed listings)
What Are the Best Neighborhoods for Airbnb in Plougasnou?
Plougasnou is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Les Amiets | Peaceful coastal location ideal for families and nature lovers, featuring beautiful beaches and scenic walks. Attracts visitors seeking relaxation and outdoor activities. | Les Amiets Beach, Sentier des Douaniers, Plougasnou Port, Local seafood restaurants |
| Plougasnou Centre | The heart of Plougasnou with local shops and events, offering a charming Breton village experience. Great for visitors wanting to explore local culture and cuisine. | Centre culturel, Local markets, Bretagne Folklore, Nearby bakeries and cafés |
| Kélenn | A quiet area close to the sea with stunning views and hiking trails. Attracts nature enthusiasts and those looking for tranquility by the coast. | Kélenn Beach, Coastal trails, Scenic lookout points |
| Trégastel | A nearby area known for its pink granite rocks and beautiful coastal landscapes. A favorite for outdoor adventures and breathtaking views. | Trégastel Beach, Pink granite rocks, Water sports, Scenic boat tours |
| Guerveur | A charming coastal area with picturesque scenery and strong local culture. Perfect for immersing in Brittany’s heritage while enjoying beachfront access. | Guerveur Beach, Local art galleries, Historical sites, Nearby seafood markets |
| Saint-Pol-de-Léon | A vibrant town offering historical sites and quaint coastal charm. Attracts tourists looking for rich history plus beach proximity. | Saint-Pol-de-Léon Cathedral, Local festivals, Markets and shops |
| Moulin de Kéruzec | A serene location near lush landscapes and the river, ideal for those seeking privacy and nature. Perfect for romantic getaways or nature retreats. | Nature trails, Kéruzec River, Bird watching spots |
| Plage de Tahiti | An attractive beach area well-loved by families and surf enthusiasts. Offers ideal conditions for beach activities and vibrant summer experiences. | Tahiti Beach, Water sports, Beachside cafés and bars |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Plougasnou offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Plougasnou?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plougasnou
- The Plougasnou Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 146 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plougasnou, House properties are the most common (70.5%), reflecting the local real estate landscape.
- Houses represent a significant 70.5% portion, catering likely to families or larger groups.
- The presence of 8.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique (combined 2.8%) offer potential for unique stay experiences.
Plougasnou Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plougasnou
- The dominant room capacity in Plougasnou is 2 bedrooms listings, making up 29.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 52.8% of the active Airbnb listings in Plougasnou, indicating a high concentration in these sizes.
- A significant 45.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plougasnou.
Plougasnou Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plougasnou
- The most common guest capacity trend in Plougasnou vacation rentals is listings accommodating 4 guests (24.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Plougasnou STR market, accounting for 44.6% of listings.
- 45.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plougasnou.
- On average, properties in Plougasnou are equipped to host 4.8 guests.
How Do Listings in Plougasnou Compare on Quality?
Listing quality in Plougasnou can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Plougasnou
- At 27.2 photos per listing on average, Plougasnou hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 24.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Plougasnou averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Plougasnou?
Amenity Prevalence
Amenity Insights for Plougasnou
- Popular amenities like Kitchen, TV, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plougasnou to stay competitive.
Which Airbnb Amenities Boost Revenue in Plougasnou?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Plougasnou, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 92.5% | $13,261 | $234 | 5560.4% |
Kitchen | 94.5% | $12,801 | $3,275 | 290.9% |
Hot water | 84.9% | $13,113 | $7,581 | 73.0% |
Hair dryer | 78.1% | $13,490 | $7,966 | 69.3% |
Ethernet connection | 10.3% | $18,545 | $11,562 | 60.4% |
Free parking on premises | 90.4% | $12,736 | $7,969 | 59.8% |
Heating | 91.8% | $12,669 | $7,927 | 59.8% |
BBQ grill | 58.9% | $14,502 | $9,094 | 59.5% |
Kayak | 3.4% | $18,379 | $12,063 | 52.4% |
Washer | 80.1% | $13,116 | $8,904 | 47.3% |
Revenue Impact Insights for Plougasnou
- TV tops the revenue impact list with a 5560.4% uplift — listings with this amenity earn $13,261 vs. $234 without it.
- TV, Kitchen, Hot water, Free parking on premises, Heating — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Plougasnou STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plougasnou. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlougasnou Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Plougasnou
- The typical guest profile for Airbnb in Plougasnou consists of primarily domestic travelers (73%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 73.3% of guests.
- Key international markets include France (73.3%) and Germany (10.1%).
- Top languages spoken are French (37.7%) followed by English (37.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Plougasnou?
Listings in Plougasnou average 4.8 out of 5 overall, with about 37.8 reviews per active listing and 33.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Plougasnou
- With an overall rating of 4.8, Plougasnou listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.89), while Value (4.66) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 33.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Plougasnou Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plougasnou
- The most common availability pattern in Plougasnou falls within the 271-366 days range, representing 65.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Plougasnou (46.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Plougasnou?
Average Booking Lead Time by Month
Booking Lead Time Insights for Plougasnou
- The overall average booking lead time for vacation rentals in Plougasnou is 62 days.
- Guests book furthest in advance for stays during August (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Plougasnou.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Plougasnou averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Plougasnou?
Guests in Plougasnou stay about 6.2 nights on average, generating roughly 1,972 reservations and 13.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Plougasnou
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Plougasnou
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (9.1 nights) and shorten in May (3.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Plougasnou Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
11% of total
2 Nights
16 listings
11% of total
3 Nights
10 listings
6.8% of total
4-6 Nights
32 listings
21.9% of total
7-29 Nights
14 listings
9.6% of total
30+ Nights
58 listings
39.7% of total
Key Insights
- The most prevalent minimum stay requirement in Plougasnou is 30+ Nights, adopted by 39.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.7%) caters to monthly stays (30+ nights) in Plougasnou, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.7% of Plougasnou hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plougasnou.
Plougasnou Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
2.1% of total
Super Strict 60 Days
2 listings
1.4% of total
Super Strict 30 Days
1 listings
0.7% of total
Flexible
31 listings
21.2% of total
Moderate
35 listings
24% of total
Firm
65 listings
44.5% of total
Strict
9 listings
6.2% of total
Cancellation Policy Insights for Plougasnou
- The prevailing Airbnb cancellation policy trend in Plougasnou is Firm, used by 44.5% of listings.
- A majority (50.7%) of hosts in Plougasnou utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.5% market standard in Plougasnou.
- Using a Strict policy might deter some guests, as only 6.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Plougasnou.
How Much Are Airbnb Cleaning Fees in Plougasnou?
Cleaning fees in Plougasnou are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Plougasnou
- 70.5% of listings charge a cleaning fee, making it standard practice in Plougasnou. Guests expect it and factor it into their booking decisions.
- The gap between the average ($82) and median ($59) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Plougasnou median of $59. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Plougasnou Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plougasnoubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
180° sea view house: The View
Entire Place • 3 bedrooms
Le Grand Ker – Charming Gîte – 8 bedrooms
Entire Place • 8 bedrooms
La Terrasse de Sophie, sea view
Entire Place • 5 bedrooms
"Ty Louzou" Gite, exceptional sea view
Entire Place • 3 bedrooms
La Rhun Prédou – Waterfront
Entire Place • 3 bedrooms
Great sea view. Beach and sailing school within walking distance.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Plougasnou?
Learn from the best! This table showcases top-performing Airbnb hosts in Plougasnou based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Altéa Homes | 11 | $204,913 | 144 | 4.85/5.0 |
| Thierry | 5 | $64,569 | 762 | 4.69/5.0 |
| Marine | 3 | $61,437 | 20 | 4.90/5.0 |
| Paulette | 2 | $56,808 | 240 | 4.97/5.0 |
| Éric | 2 | $51,200 | 41 | 4.94/5.0 |
| Benoît | 3 | $46,354 | 113 | 4.88/5.0 |
| Christophe | 1 | $44,710 | 40 | 4.75/5.0 |
| Isabelle | 4 | $41,649 | 166 | 4.99/5.0 |
| Florence Et David | 1 | $38,548 | 22 | 4.91/5.0 |
| Hubert | 1 | $33,043 | 141 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plougasnou.
Who Are the Airbnb Hosts in Plougasnou?
Plougasnou has a relatively balanced host base.
Host Profile Insights for Plougasnou
- A 37.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 7.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Plougasnou averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Plougasnou
These are the highest-grossing professional property management operations in Plougasnou, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Altéa Homes | 11 | $204,913 | $226 | 33.0% | 4.85/5 |
| Novasol | 1 | $10,956 | $135 | 44.5% | 4.00/5 |
| Melanie - Interhome | 1 | $10,944 | $166 | 25.9% | N/A |
| Novasol | 1 | $9,994 | $146 | 25.4% | 2.67/5 |
Management Company Insights for Plougasnou
- The leading management company, Altéa Homes, operates 11 listings with $204,913 in gross revenue — a useful benchmark for what scale looks like in Plougasnou.
- Top managers average 4 properties each, suggesting professional management in Plougasnou still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 3.84/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 7.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Plougasnou's Airbnb Market Compare to Nearby Cities?
How does the Plougasnou Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Castel, Plougasnou has 24 percentage points lower occupancy and about $55 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Donges | 10 | $4,264 | $356.54 | 40% |
| St Martin | 13 | $4,106 | $507.04 | 46% |
| St Clement | 16 | $2,851 | $259.22 | 58% |
| Grouville | 19 | $2,617 | $240.81 | 56% |
| St Helier | 59 | $2,605 | $270.38 | 54% |
| St Ouen | 14 | $2,543 | $450.57 | 44% |
| St Brelade | 46 | $2,413 | $235.00 | 53% |
| Castel | 15 | $2,386 | $206.85 | 62% |
| Plélan-le-Petit | 13 | $2,381 | $202.76 | 39% |
| Vale | 14 | $2,307 | $248.70 | 52% |
Frequently Asked Questions About Airbnb in Plougasnou
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Plougasnou.
How much do Airbnb hosts make in Plougasnou?
Plougasnou hosts earn about $12,279 per year on average, with an average nightly rate of $152 and RevPAR of $58. Those figures describe the typical revenue environment for active listings in Plougasnou, Brittany, not the ceiling for the best operators. Source: AirROI 2026 data, Plougasnou market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Plougasnou?
The average Airbnb occupancy rate in Plougasnou is 38.3%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Plougasnou?
Listings in Plougasnou average $152 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Plougasnou?
Plougasnou currently has about 146 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Plougasnou?
AirROI currently classifies the short-term rental regulation level in Plougasnou as Low. The dataset also shows about 6.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Plougasnou?
RevPAR in Plougasnou is about $58. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Plougasnou?
Occupancy of 38.3% means Plougasnou is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,279, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Plougasnou?
The average booking lead time in Plougasnou is about 62 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Plougasnou?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Plougasnou include Les Amiets, Plougasnou Centre, Kélenn. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Plougasnou?
entire_home listings make up 89.7% of the active supply in Plougasnou. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Plougasnou compare to nearby Airbnb markets?
Among neighboring markets, Donges posts $51,169 in average annual revenue with 39.8% occupancy, compared to Plougasnou's $12,279 and 38.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Plougasnou?
The average Airbnb stay length in Plougasnou is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Plougasnou?
Airbnb listings in Plougasnou average 4.8 out of 5 overall. About 33.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Plougasnou?
TV and Kitchen are among the strongest revenue-linked amenities in Plougasnou. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Plougasnou?
Yes. About 70.5% of active Airbnb listings in Plougasnou charge a cleaning fee, and the average fee is $82. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Plougasnou?
At 37.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.