Santa Marianita, Manabí Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Santa Marianita, Manabí? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $3,419 per year — at a $109 nightly rate, 16.3% occupancy, and a $16 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 51 active listings, Santa Marianita is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 82.1% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Santa Marianita?
In Santa Marianita, the headline Airbnb metrics are $3,419 in average annual revenue,16.3% occupancy, $109 ADR, and $16 in RevPAR, and guests book about 28 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Santa Marianita?
Understanding the monthly revenue variations for Airbnb listings in Santa Marianita is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Marianita is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Marianita across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,285+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $750 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $409 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $183, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Marianita
What Is the Monthly Airbnb Occupancy Rate in Santa Marianita?
Maximize your bookings by understanding the Santa Marianita STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Marianita:
- Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 23% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Marianita
What Is the Average Airbnb Nightly Rate in Santa Marianita?
Effective short term rental pricing strategy in Santa Marianita involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Marianita typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $196+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Santa Marianita
What Is the RevPAR for Airbnb in Santa Marianita?
RevPAR in Santa Marianita is currently $16. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $7 RevPAR.
- Typical properties (Median) generate $13 RevPAR.
- Strong performers (Top 25%) earn $22 RevPAR.
- Best-in-class (Top 10%) achieve $29 RevPAR.
Average Monthly RevPAR Trend in Santa Marianita
RevPAR Insights for Santa Marianita
- The average RevPAR in Santa Marianita is $16. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($29) and bottom 25% ($7) is $22, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Santa Marianita benchmarks. If your RevPAR falls below the median of $13, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $22+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Santa Marianita?
Santa Marianita's peak Airbnb season falls in August, April, February, while the softest stretch is September, October, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, April, February)
- Revenue averages $807 per month
- Occupancy rates average 24.7%
- Daily rates average $110
Shoulder Season
- Revenue averages $541 per month
- Occupancy maintains around 17.5%
- Daily rates hold near $111
Low Season (September, October, December)
- Revenue drops to average $460 per month
- Occupancy decreases to average 13.2%
- Daily rates adjust to average $111
Seasonality Insights for Santa Marianita
- Airbnb seasonality in Santa Marianita is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Santa Marianita's highest earning potential, with monthly revenues climbing to $909, occupancy reaching 27.6%, and ADRs peaking at $113.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $425, occupancy could drop to 9.7%, and ADRs may adjust to $108.
- Lower occupancy paired with meaningful seasonality means hosts in Santa Marianita need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Santa Marianita, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Santa Marianita?
Low regulation and minimal registration activity in Santa Marianita, Manabí, Ecuador point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Santa Marianita to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Santa Marianita?
Santa Marianita is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Santa Marianita Beach | A beautiful beach town known for its stunning sunsets and surfing opportunities. Great for tourists looking for a relaxing beach getaway with local charm. | Santa Marianita Beach, Surfing activities, Beachfront restaurants, Whale watching tours, Local artisan shops |
| San Lorenzo | A nearby coastal area ideal for those seeking quieter beach experiences and nature walks. Perfect for ecotourism and visitors looking for a tranquil environment. | San Lorenzo Beach, Nature trails, Fishing opportunities, Local wildlife observing, Peaceful environment |
| El Murcielago | A popular beach destination within easy reach of Santa Marianita, El Murcielago offers vibrant beach life and an array of dining options. | El Murcielago Beach, Restaurants and bars, Water sports, Nightlife options, Live music venues |
| Manta | Close to Santa Marianita, Manta is a bustling city that combines urban conveniences with beach access. Ideal for travelers looking for city amenities. | Manta Beach, Shopping centers, Cultural sites, Fresh seafood markets, Art galleries |
| Cerro de Hojas | Known for its breathtaking views of the coastline, Cerro de Hojas is a great spot for nature lovers and hikers. It attracts those seeking adventure and scenic beauty. | Cerro de Hojas viewpoint, Hiking trails, Photography spots, Flora and fauna, Sunset views |
| Pueblo Nuevo | A charming village atmosphere close to Santa Marianita that provides a glimpse into local life and culture, appealing to tourists interested in authenticity. | Local markets, Traditional cuisine, Cultural experiences, Crafts and souvenirs, Friendly community |
| Mall de los Samanes | A shopping center that offers a variety of entertainment options, restaurants, and shops, important for guests seeking convenience. | Shopping options, Cafes and restaurants, Movie theaters, Entertainment areas, Family-friendly activities |
| Parque de la Paz | A park that serves as a recreational area for families and visitors, providing green space and activities for both relaxation and social gatherings. | Parks and gardens, Walking paths, Children's play areas, Cultural events, Community activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Santa Marianita offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Santa Marianita?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Marianita
- The Santa Marianita Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.3% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Marianita, Apartment/Condo properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 23.5% portion, catering likely to families or larger groups.
- The presence of 7.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Santa Marianita Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Marianita
- The dominant room capacity in Santa Marianita is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.7% of the active Airbnb listings in Santa Marianita, indicating a high concentration in these sizes.
Santa Marianita Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Marianita
- The most common guest capacity trend in Santa Marianita vacation rentals is listings accommodating 2 guests (25.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 5 guests dominate the Santa Marianita STR market, accounting for 49.0% of listings.
- 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Marianita.
- On average, properties in Santa Marianita are equipped to host 4.2 guests.
How Do Listings in Santa Marianita Compare on Quality?
Listing quality in Santa Marianita can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Santa Marianita
- At 26.2 photos per listing on average, Santa Marianita hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 31.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Santa Marianita averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Santa Marianita?
Amenity Prevalence
Amenity Insights for Santa Marianita
- Essential amenities in Santa Marianita that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Beach access, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Marianita: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Beach access or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Marianita to stay competitive.
Which Airbnb Amenities Boost Revenue in Santa Marianita?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Santa Marianita, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Cooking basics | 80.4% | $4,065 | $770 | 427.9% |
Hot water | 76.5% | $4,119 | $1,144 | 259.9% |
Free parking on premises | 82.4% | $3,902 | $1,167 | 234.5% |
Coffee maker | 72.5% | $4,126 | $1,553 | 165.7% |
Sun loungers | 11.8% | $7,462 | $2,880 | 159.0% |
Pets allowed | 66.7% | $4,288 | $1,683 | 154.8% |
Children’s books and toys | 11.8% | $6,925 | $2,952 | 134.6% |
Air conditioning | 82.4% | $3,796 | $1,663 | 128.3% |
Backyard | 64.7% | $4,207 | $1,975 | 113.0% |
Iron | 25.5% | $5,613 | $2,669 | 110.3% |
Revenue Impact Insights for Santa Marianita
- Cooking basics tops the revenue impact list with a 427.9% uplift — listings with this amenity earn $4,065 vs. $770 without it.
- Cooking basics, Free parking on premises, Air conditioning — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Santa Marianita STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Marianita. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Marianita Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Santa Marianita
- The typical guest profile for Airbnb in Santa Marianita consists of primarily domestic travelers (73%), often arriving from nearby Quito, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 73.0% of guests.
- Key international markets include Ecuador (73%) and United States (12.7%).
- Top languages spoken are Spanish (43.2%) followed by English (36.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Quito and Guayaquil.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Santa Marianita?
Listings in Santa Marianita average 4.86 out of 5 overall, with about 22.2 reviews per active listing and 31.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Santa Marianita
- With an overall rating of 4.86, Santa Marianita listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 31.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Santa Marianita Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Marianita
- The most common availability pattern in Santa Marianita falls within the 271-366 days range, representing 90.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Santa Marianita (62.7%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Santa Marianita?
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Marianita
- The overall average booking lead time for vacation rentals in Santa Marianita is 28 days.
- Guests book furthest in advance for stays during December (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (37 days avg.) sees the longest lead times, while Spring (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Santa Marianita.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Santa Marianita averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Santa Marianita?
Guests in Santa Marianita stay about 4.4 nights on average, generating roughly 357 reservations and 7.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Santa Marianita
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Santa Marianita
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Apr (5.6 nights) and shorten in May (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Santa Marianita Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
39.2% of total
2 Nights
18 listings
35.3% of total
3 Nights
2 listings
3.9% of total
4-6 Nights
2 listings
3.9% of total
30+ Nights
9 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Marianita is 1 Night, adopted by 39.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.5%) of the Santa Marianita Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Santa Marianita, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.2% of Santa Marianita hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Marianita.
Santa Marianita Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
18 listings
35.3% of total
Moderate
16 listings
31.4% of total
Firm
15 listings
29.4% of total
Strict
2 listings
3.9% of total
Cancellation Policy Insights for Santa Marianita
- The prevailing Airbnb cancellation policy trend in Santa Marianita is Flexible, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.3% market standard in Santa Marianita.
- Using a Strict policy might deter some guests, as only 3.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Marianita.
How Much Are Airbnb Cleaning Fees in Santa Marianita?
Cleaning fees in Santa Marianita are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Santa Marianita
- About 51.0% of Santa Marianita listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $28 is close to the median ($22), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Santa Marianita median of $22. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Santa Marianita Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Marianitabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Santa Marianita Beach House
Entire Place • 4 bedrooms
Cozy oceanfront house in Santa Marianita
Entire Place • 3 bedrooms
Rivera Suites beachfront apartment
Entire Place • 2 bedrooms
Pacific Breeze Beach, Sun, Relaxation
Entire Place • 2 bedrooms
Ocean view apartment, RiveraSuites pool
Entire Place • 2 bedrooms
Travesía House - Santa Marianita Beach - Manta .
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Santa Marianita?
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Marianita based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johana | 4 | $32,432 | 134 | 4.99/5.0 |
| Maria Isabel | 1 | $18,002 | 16 | 4.88/5.0 |
| Andres | 2 | $17,124 | 41 | 4.96/5.0 |
| Vladimir | 4 | $12,191 | 49 | 4.95/5.0 |
| Maria | 1 | $12,150 | 10 | 5.00/5.0 |
| Salvatore | 1 | $8,767 | 11 | 5.00/5.0 |
| Yves | 1 | $8,219 | 3 | 5.00/5.0 |
| Casa Las Mantas | 1 | $7,139 | 54 | 4.91/5.0 |
| Albina | 5 | $6,219 | 204 | 4.90/5.0 |
| Andreas | 1 | $6,060 | 71 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Marianita.
Who Are the Airbnb Hosts in Santa Marianita?
Santa Marianita has a relatively balanced host base.
Host Profile Insights for Santa Marianita
- A 35.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 51.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Santa Marianita averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Santa Marianita's Airbnb Market Compare to Nearby Cities?
How does the Santa Marianita Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Jama, Santa Marianita has 8 percentage points lower occupancy and about $84 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Curia | 30 | $1,385 | $247.13 | 21% |
| Jama | 51 | $1,158 | $192.99 | 24% |
| Parroquia Manglaralto | 22 | $1,073 | $229.25 | 19% |
| La Entrada | 38 | $900 | $208.62 | 22% |
| Cojimíes | 75 | $846 | $213.49 | 19% |
| Ayangue | 58 | $755 | $149.04 | 18% |
| Tonchigüe | 237 | $731 | $162.77 | 21% |
| Olón | 172 | $590 | $148.30 | 22% |
| Olon | 14 | $564 | $138.07 | 20% |
| Pedernales | 50 | $542 | $130.71 | 18% |
Frequently Asked Questions About Airbnb in Santa Marianita
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Santa Marianita.
How much do Airbnb hosts make in Santa Marianita?
Santa Marianita hosts earn about $3,419 per year on average, with an average nightly rate of $109 and RevPAR of $16. Those figures describe the typical revenue environment for active listings in Santa Marianita, Manabí, not the ceiling for the best operators. Source: AirROI 2026 data, Santa Marianita market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Santa Marianita?
The average Airbnb occupancy rate in Santa Marianita is 16.3%. August is the strongest month and October is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Santa Marianita?
Listings in Santa Marianita average $109 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Santa Marianita?
Santa Marianita currently has about 51 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Santa Marianita?
AirROI currently classifies the short-term rental regulation level in Santa Marianita as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Santa Marianita?
RevPAR in Santa Marianita is about $16. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Santa Marianita?
Occupancy of 16.3% means Santa Marianita is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,419, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Santa Marianita?
The average booking lead time in Santa Marianita is about 28 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Santa Marianita?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Santa Marianita include Santa Marianita Beach, San Lorenzo, El Murcielago. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Santa Marianita?
entire_home listings make up 86.3% of the active supply in Santa Marianita. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Santa Marianita compare to nearby Airbnb markets?
Among neighboring markets, Curia posts $16,623 in average annual revenue with 21.2% occupancy, compared to Santa Marianita's $3,419 and 16.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Santa Marianita?
The average Airbnb stay length in Santa Marianita is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Santa Marianita?
Airbnb listings in Santa Marianita average 4.86 out of 5 overall. About 31.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Santa Marianita?
Cooking basics and Hot water are among the strongest revenue-linked amenities in Santa Marianita. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Santa Marianita?
Yes. About 51.0% of active Airbnb listings in Santa Marianita charge a cleaning fee, and the average fee is $28. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Santa Marianita?
At 35.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.