Grad Kaštela, Splitsko-dalmatinska županija Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Grad Kaštela, Splitsko-dalmatinska županija? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,121 per year — at a $237 nightly rate, 44.8% occupancy, and a $123 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 1,548 active listings and moderate demand with room for well-positioned listings to outperform, Grad Kaštela is an established vacation rental market. Supply grew 19.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Grad Kaštela?
In Grad Kaštela, the headline Airbnb metrics are $21,121 in average annual revenue,44.8% occupancy, $237 ADR, and $123 in RevPAR, and guests book about 82 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Grad Kaštela?
Understanding the monthly revenue variations for Airbnb listings in Grad Kaštela is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grad Kaštela is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grad Kaštela across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,179+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,335 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,525 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $737, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grad Kaštela
What Is the Monthly Airbnb Occupancy Rate in Grad Kaštela?
Maximize your bookings by understanding the Grad Kaštela STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grad Kaštela:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grad Kaštela
What Is the Average Airbnb Nightly Rate in Grad Kaštela?
Effective short term rental pricing strategy in Grad Kaštela involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grad Kaštela typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $508+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $275 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Grad Kaštela
What Is the RevPAR for Airbnb in Grad Kaštela?
RevPAR in Grad Kaštela is currently $123. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $72 RevPAR.
- Strong performers (Top 25%) earn $146 RevPAR.
- Best-in-class (Top 10%) achieve $311 RevPAR.
Average Monthly RevPAR Trend in Grad Kaštela
RevPAR Insights for Grad Kaštela
- The average RevPAR in Grad Kaštela is $123. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($311) and bottom 25% ($42) is $269, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Grad Kaštela benchmarks. If your RevPAR falls below the median of $72, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $146+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Grad Kaštela Market Intelligence 👇

Explore Real-time Analytics
When Is the Peak Season for Airbnb in Grad Kaštela?
Grad Kaštela's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $5,440 per month
- Occupancy rates average 58.1%
- Daily rates average $255
Shoulder Season
- Revenue averages $2,486 per month
- Occupancy maintains around 34.6%
- Daily rates hold near $217
Low Season (January, February, March)
- Revenue drops to average $792 per month
- Occupancy decreases to average 16.1%
- Daily rates adjust to average $229
Seasonality Insights for Grad Kaštela
- Airbnb seasonality in Grad Kaštela is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Grad Kaštela's highest earning potential, with monthly revenues climbing to $6,262, occupancy reaching 66.8%, and ADRs peaking at $265.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $576, occupancy could drop to 14.9%, and ADRs may adjust to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grad Kaštela.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Grad Kaštela, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Grad Kaštela?
Grad Kaštela, Splitsko-dalmatinska županija, Croatia currently shows a low regulation profile despite having 1,548 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Grad Kaštela to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Grad Kaštela?
Grad Kaštela is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Grad Kaštela, Splitsko-dalmatinska županija.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kaštel Stari | The historical heart of Kaštela, rich in heritage and close to beautiful beaches. Ideal for tourists interested in culture and history. | Kaštel Stari Castle, Museum of the Town of Kaštela, Beaches of Kaštela, Historic Town Center, Caffe Bar Kaštela |
| Kaštel Novi | Known for its charming waterfront and scenic views, Kaštel Novi is perfect for families and travelers looking for a relaxing seaside getaway. | Kaštel Novi Beach, Riva in Kaštel Novi, Historical Churches, Waterfront Promenade, Local Restaurants |
| Kaštel Lukšić | A picturesque area featuring beautiful nature, perfect for visitors who enjoy outdoor activities like hiking and cycling. | Marina Kaštela, Vineyards, Park of the Castle Rotondo, Nature Trails, Local Wine Tours |
| Kaštel Kambelovac | A serene neighborhood known for its peaceful environment and proximity to Split, suitable for tourists wanting to escape the hustle and bustle. | Castle of Kambelovac, Beaches, City Park, Views of Split, Quiet Local Atmosphere |
| Kaštel Sucurac | A lesser-known gem that offers a relaxed atmosphere for families and groups, with great access to both countryside and coastal attractions. | St. Mary Magdalene Church, Hiking Trails, Local Markets, Family-friendly Parks, Cultural Events |
| Trogir | Just a short drive from Kaštela, Trogir is a UNESCO World Heritage site known for its stunning old town and vibrant tourism. | Trogir Cathedral, Camerlengo Castle, Historic Town Square, Seafront Promenade, Local Cuisine |
| Split | The nearby city of Split offers a bustling atmosphere with rich history, nightlife, and attractions, drawing large numbers of tourists. | Diocletian's Palace, Riva, Marjan Hill, Local Bars and Clubs, Split City Market |
| Primosten | A picturesque town known for its beautiful beaches and crystal-clear waters, attracting tourists for its stunning coastal views. | Primosten Beach, Old Town, Church of St. George, Local Wine Cellars, Water Sports |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Grad Kaštela offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Grad Kaštela?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grad Kaštela
- The Grad Kaštela Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 1,548 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grad Kaštela, Apartment/Condo properties are the most common (59.9%), reflecting the local real estate landscape.
- Houses represent a significant 37.6% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, unique stays, outdoor/unique (combined 2.5%) offer potential for unique stay experiences.
Grad Kaštela Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grad Kaštela
- The dominant room capacity in Grad Kaštela is 2 bedrooms listings, making up 29% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.9% of the active Airbnb listings in Grad Kaštela, indicating a high concentration in these sizes.
- A significant 39.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grad Kaštela.
Grad Kaštela Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grad Kaštela
- The most common guest capacity trend in Grad Kaštela vacation rentals is listings accommodating 8+ guests (25.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Grad Kaštela STR market, accounting for 49.9% of listings.
- 44.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grad Kaštela.
- On average, properties in Grad Kaštela are equipped to host 5.1 guests.
How Do Listings in Grad Kaštela Compare on Quality?
Listing quality in Grad Kaštela can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Grad Kaštela
- At 39.3 photos per listing on average, Grad Kaštela hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 31.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Grad Kaštela averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Grad Kaštela?
Amenity Prevalence
Amenity Insights for Grad Kaštela
- Essential amenities in Grad Kaštela that guests expect include: Air conditioning, TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Refrigerator, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grad Kaštela: Air conditioning, TV, Wifi, Kitchen.
- Prioritize adding missing essentials: Air conditioning, TV, Wifi, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grad Kaštela to stay competitive.
Which Airbnb Amenities Boost Revenue in Grad Kaštela?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Grad Kaštela, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pool | 35.2% | $42,235 | $9,648 | 337.8% |
SaunaHigh opportunity | 2.4% | $75,004 | $19,801 | 278.8% |
KayakHigh opportunity | 0.4% | $74,474 | $20,913 | 256.1% |
Gym | 32.3% | $40,279 | $11,980 | 236.2% |
Pool tableHigh opportunity | 2.1% | $63,697 | $20,193 | 215.4% |
Washer | 84.4% | $23,551 | $7,939 | 196.7% |
Dishwasher | 62.0% | $27,897 | $10,057 | 177.4% |
Game consoleHigh opportunity | 6.3% | $51,742 | $19,074 | 171.3% |
Ping pong tableHigh opportunity | 6.8% | $51,048 | $18,943 | 169.5% |
PianoHigh opportunity | 0.5% | $55,882 | $20,963 | 166.6% |
Revenue Impact Insights for Grad Kaštela
- Pool tops the revenue impact list with a 337.8% uplift — listings with this amenity earn $42,235 vs. $9,648 without it.
- High-opportunity amenities — Sauna, Kayak, Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Washer — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Sauna — it has the best combination of high revenue impact and low market saturation in Grad Kaštela.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Grad Kaštela STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grad Kaštela. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrad Kaštela Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Grad Kaštela
- The typical guest profile for Airbnb in Grad Kaštela consists of predominantly international visitors (99%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.3% of guests.
- Key international markets include United Kingdom (18.8%) and Germany (15.4%).
- Top languages spoken are English (41.8%) followed by German (13.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Grad Kaštela?
Listings in Grad Kaštela average 4.87 out of 5 overall, with about 30.2 reviews per active listing and 38.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Grad Kaštela
- With an overall rating of 4.87, Grad Kaštela listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Cleanliness (4.9), while Location (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 38.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Grad Kaštela Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grad Kaštela
- The most common availability pattern in Grad Kaštela falls within the 271-366 days range, representing 66.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Grad Kaštela (40.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Grad Kaštela?
Average Booking Lead Time by Month
Booking Lead Time Insights for Grad Kaštela
- The overall average booking lead time for vacation rentals in Grad Kaštela is 82 days.
- Guests book furthest in advance for stays during August (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Grad Kaštela.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Grad Kaštela averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Grad Kaštela?
Guests in Grad Kaštela stay about 7 nights on average, generating roughly 16,930 reservations and 11 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Grad Kaštela
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Grad Kaštela
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 11 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (11 nights) and shorten in Jan (3.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Grad Kaštela Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
106 listings
6.8% of total
2 Nights
67 listings
4.3% of total
3 Nights
177 listings
11.4% of total
4-6 Nights
473 listings
30.6% of total
7-29 Nights
73 listings
4.7% of total
30+ Nights
652 listings
42.1% of total
Key Insights
- The most prevalent minimum stay requirement in Grad Kaštela is 30+ Nights, adopted by 42.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (11.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (42.1%) caters to monthly stays (30+ nights) in Grad Kaštela, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.1% of Grad Kaštela hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grad Kaštela.
Grad Kaštela Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
23 listings
1.5% of total
Limited
16 listings
1% of total
Super Strict 60 Days
131 listings
8.5% of total
Flexible
158 listings
10.2% of total
Moderate
222 listings
14.4% of total
Firm
712 listings
46.1% of total
Strict
282 listings
18.3% of total
Cancellation Policy Insights for Grad Kaštela
- The prevailing Airbnb cancellation policy trend in Grad Kaštela is Firm, used by 46.1% of listings.
- A majority (64.4%) of hosts in Grad Kaštela utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.1% market standard in Grad Kaštela.
- Regularly review your cancellation policy against competitors and market demand shifts in Grad Kaštela.
How Much Are Airbnb Cleaning Fees in Grad Kaštela?
Cleaning fees in Grad Kaštela are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Grad Kaštela
- About 43.3% of Grad Kaštela listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($118) and median ($43) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Grad Kaštela median of $43. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Grad Kaštela Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grad Kaštelabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lovely home in Kastel Stari with sauna
Entire Place • 7 bedrooms

Villa BlueWave 8 bedrooms 2 swimming pool see view
Entire Place • 8 bedrooms

Luxury Villa Bay of Split with Pool
Entire Place • 5 bedrooms

Amazing home in Kastel Kambelovac
Entire Place • 5 bedrooms

Luxury Villa Anchor with Heated Pool
Entire Place • 7 bedrooms

Luxurious Villa Meri
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Grad Kaštela?
Learn from the best! This table showcases top-performing Airbnb hosts in Grad Kaštela based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Darijo - VIP Holiday Booker | 13 | $1,182,172 | 135 | 4.91/5.0 |
| Ferie Home Agency | 7 | $605,377 | 126 | 4.91/5.0 |
| Novasol | 1 | $339,510 | 19 | 5.00/5.0 |
| Davor Josipa | 2 | $331,736 | 110 | 5.00/5.0 |
| Alen | 5 | $326,026 | 134 | 4.90/5.0 |
| Novasol | 6 | $305,233 | 82 | 4.76/5.0 |
| Novasol | 6 | $247,659 | 68 | 4.62/5.0 |
| Novasol | 6 | $240,062 | 86 | 4.83/5.0 |
| Iris | 2 | $223,040 | 95 | 4.97/5.0 |
| Litto.Co | 5 | $203,185 | 27 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grad Kaštela.
Who Are the Airbnb Hosts in Grad Kaštela?
Grad Kaštela has a relatively balanced host base.
Host Profile Insights for Grad Kaštela
- A 42.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 12.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 52.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 10.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Grad Kaštela averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Grad Kaštela
These are the highest-grossing professional property management operations in Grad Kaštela, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Darijo - VIP Holiday Booker | 13 | $1,182,172 | $773 | 48.4% | 4.91/5 |
| Ferie Home Agency | 7 | $605,377 | $560 | 66.6% | 4.91/5 |
| Novasol | 1 | $339,510 | $2,211 | 71.6% | 5.00/5 |
| Novasol | 6 | $305,233 | $388 | 57.4% | 4.76/5 |
| Novasol | 6 | $247,659 | $469 | 48.6% | 4.62/5 |
| Novasol | 6 | $240,062 | $397 | 52.0% | 4.83/5 |
| Novasol | 7 | $184,967 | $514 | 27.1% | 4.68/5 |
| Toni | 9 | $167,774 | $256 | 40.5% | 4.73/5 |
| Tanja | 13 | $162,927 | $174 | 33.4% | 4.81/5 |
| Thea | 1 | $155,731 | $765 | 56.5% | 4.74/5 |
Management Company Insights for Grad Kaštela
- The leading management company, Darijo - VIP Holiday Booker, operates 13 listings with $1,182,172 in gross revenue — a useful benchmark for what scale looks like in Grad Kaštela.
- Top managers average 7 properties each, suggesting professional management in Grad Kaštela still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 12.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Grad Kaštela's Airbnb Market Compare to Nearby Cities?
How does the Grad Kaštela Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Općina Klis, Grad Kaštela has 9 percentage points lower occupancy and about $141 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 15 | $3,971 | $548.64 | 52% |
| Grubine | 28 | $3,465 | $412.69 | 52% |
| Općina Klis | 87 | $3,322 | $377.17 | 54% |
| Crno | 15 | $3,219 | $447.00 | 38% |
| Srinjine | 39 | $3,187 | $370.50 | 48% |
| Zemunik Gornji | 12 | $3,172 | $337.72 | 51% |
| Strožanac Gornji | 36 | $3,152 | $396.44 | 47% |
| Kaštel Štafilić | 13 | $3,066 | $560.02 | 44% |
| Murvica | 30 | $2,997 | $363.47 | 46% |
| Gornja Podstrana | 39 | $2,959 | $341.07 | 53% |
Frequently Asked Questions About Airbnb in Grad Kaštela
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Grad Kaštela.
How much do Airbnb hosts make in Grad Kaštela?
Grad Kaštela hosts earn about $21,121 per year on average, with an average nightly rate of $237 and RevPAR of $123. Those figures describe the typical revenue environment for active listings in Grad Kaštela, Splitsko-dalmatinska županija, not the ceiling for the best operators. Source: AirROI 2026 data, Grad Kaštela market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Grad Kaštela?
The average Airbnb occupancy rate in Grad Kaštela is 44.8%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Grad Kaštela?
Listings in Grad Kaštela average $237 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Grad Kaštela?
Grad Kaštela currently has about 1,548 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Grad Kaštela?
AirROI currently classifies the short-term rental regulation level in Grad Kaštela as Low. The dataset also shows about 0.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Grad Kaštela?
RevPAR in Grad Kaštela is about $123. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Grad Kaštela?
At 44.8% occupancy, Grad Kaštela can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $21,121, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Grad Kaštela?
The average booking lead time in Grad Kaštela is about 82 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Grad Kaštela?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Grad Kaštela include Kaštel Stari, Kaštel Novi, Kaštel Lukšić. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Grad Kaštela?
entire_home listings make up 97.5% of the active supply in Grad Kaštela. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Grad Kaštela compare to nearby Airbnb markets?
Among neighboring markets, Poljica Brig posts $47,653 in average annual revenue with 52.1% occupancy, compared to Grad Kaštela's $21,121 and 44.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Grad Kaštela?
The average Airbnb stay length in Grad Kaštela is about 7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Grad Kaštela?
Airbnb listings in Grad Kaštela average 4.87 out of 5 overall. About 38.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Grad Kaštela?
Pool and Sauna are among the strongest revenue-linked amenities in Grad Kaštela. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Grad Kaštela?
Yes. About 43.3% of active Airbnb listings in Grad Kaštela charge a cleaning fee, and the average fee is $118. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Grad Kaštela?
A 42.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.