Krk, Primorje-Gorski Kotar County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Krk, Primorje-Gorski Kotar County? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $7,282 per year — at a $147 nightly rate, 37.2% occupancy, and a $60 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Krk's 661 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. The market trimmed 5.7% of its supply while nightly rates moved higher — fewer listings competing for the same travelers, and those travelers are paying more. Hosts who can unlock occupancy through standout listings, flexible policies, and targeted marketing have clear revenue upside.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Krk?
In Krk, the headline Airbnb metrics are $7,282 in average annual revenue,37.2% occupancy, $147 ADR, and $60 in RevPAR, and guests book about 63 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Krk?
Understanding the monthly revenue variations for Airbnb listings in Krk is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Krk is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Krk across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,870+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,713 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $969 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Krk
What Is the Monthly Airbnb Occupancy Rate in Krk?
Maximize your bookings by understanding the Krk STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Krk:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Krk
What Is the Average Airbnb Nightly Rate in Krk?
Effective short term rental pricing strategy in Krk involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Krk typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Krk
What Is the RevPAR for Airbnb in Krk?
RevPAR in Krk is currently $60. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $31 RevPAR.
- Typical properties (Median) generate $49 RevPAR.
- Strong performers (Top 25%) earn $73 RevPAR.
- Best-in-class (Top 10%) achieve $109 RevPAR.
Average Monthly RevPAR Trend in Krk
RevPAR Insights for Krk
- The average RevPAR in Krk is $60. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($109) and bottom 25% ($31) is $78, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Krk benchmarks. If your RevPAR falls below the median of $49, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $73+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Krk?
Krk's peak Airbnb season falls in August, July, June, while the softest stretch is January, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,527 per month
- Occupancy rates average 49.1%
- Daily rates average $164
Shoulder Season
- Revenue averages $1,067 per month
- Occupancy maintains around 24.1%
- Daily rates hold near $140
Low Season (January, April, December)
- Revenue drops to average $735 per month
- Occupancy decreases to average 17.8%
- Daily rates adjust to average $138
Seasonality Insights for Krk
- Airbnb seasonality in Krk is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Krk's highest earning potential, with monthly revenues climbing to $3,168, occupancy reaching 60.1%, and ADRs peaking at $165.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $716, occupancy could drop to 15.3%, and ADRs may adjust to $128.
- Lower occupancy paired with meaningful seasonality means hosts in Krk need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Krk, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Krk?
Krk, Primorje-Gorski Kotar County, Croatia currently shows a low regulation profile despite having 661 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Krk to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Krk?
Location within Krk matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Malinska | A charming seaside town on the west coast of Krk Island, known for its beautiful beaches and promenades. It attracts families and couples looking for relaxation and nature amenities. | Malinska Beach, Rova Beach, Vantacici Beach, Malinska Promenade, Church of St. Nicholas |
| Baska | Popular for its long pebble beach and picturesque surroundings, Baska is a favorite among tourists for hiking and family holidays. The vibrant town center offers plenty of dining and entertainment options. | Baska Beach, Vela Plaža, St. Lucy Church, Baska Tablet, Baska hiking trails |
| Vrbnik | Famous for its wine production and stunning views from the cliffs overlooking the Adriatic Sea, Vrbnik provides a unique cultural experience with traditional architecture and excellent gastronomy. | Vrbnik Old Town, Wine Cellars, Zlahtina Wine, Church of St. John the Baptist, Klanac Vrbnik |
| Krk Town | The island's capital, Krk Town offers a rich history, vibrant nightlife, and numerous cultural attractions. It's an excellent base for exploring the island and has a welcoming atmosphere. | Krk Cathedral, Frankopan Castle, Krk Fortress, Baska Voda Beach, City Museum |
| Punat | Known for its marina and proximity to the islet of Košljun, Punat is ideal for sailing enthusiasts and those who appreciate nature. Its tranquil atmosphere is perfect for relaxation. | Punat Bay, Islet of Košljun, Church of St. Mary Magdalene, Punat Beach, Hiking Trails |
| Njivice | A lovely fishing village transformed into a tourist resort, Njivice features a peaceful beach atmosphere, making it ideal for families looking for a quiet getaway. | Njivice Beach, Jadran Beach, Vela Plaza Beach, Njivice Promenade, Local Restaurants |
| Omisalj | Rich in historical significance, Omisalj is an ancient town providing a mix of history, nature, and modern conveniences, making it appealing to visitors and investors alike. | Omisalj Old Town, Church of the Assumption, Beaches of Omisalj, Muzej Grada Omisalj, Nearby Nature Parks |
| Silo | A small, picturesque village known for its clear waters and family-friendly beaches. Silo is ideal for travelers seeking peace and nature away from the crowded tourist areas. | Silo Beach, Brajdić Beach, Promenade, Scenic Walks, Fishing Spots |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Krk offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Krk?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Krk
- The Krk Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 661 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Krk, Apartment/Condo properties are the most common (77.6%), reflecting the local real estate landscape.
- Houses represent a significant 17.9% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, unique stays (combined 4.6%) offer potential for unique stay experiences.
Krk Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Krk
- The dominant room capacity in Krk is 1 bedroom listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 78.7% of the active Airbnb listings in Krk, indicating a high concentration in these sizes.
Krk Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Krk
- The most common guest capacity trend in Krk vacation rentals is listings accommodating 4 guests (31.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Krk STR market, accounting for 61.6% of listings.
- 14.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Krk.
- On average, properties in Krk are equipped to host 3.6 guests.
How Do Listings in Krk Compare on Quality?
Listing quality in Krk can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Krk
- At 23 photos per listing on average, Krk hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 38.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Krk averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Krk?
Amenity Prevalence
Amenity Insights for Krk
- Essential amenities in Krk that guests expect include: Air conditioning, Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Krk: Air conditioning, Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Krk to stay competitive.
Which Airbnb Amenities Boost Revenue in Krk?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Krk, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 95.6% | $7,565 | $1,130 | 569.7% |
SaunaHigh opportunity | 0.8% | $30,339 | $7,107 | 326.9% |
Hot tubHigh opportunity | 3.0% | $22,214 | $6,817 | 225.9% |
Board gamesHigh opportunity | 2.0% | $18,869 | $7,050 | 167.6% |
Sun loungersHigh opportunity | 6.2% | $15,923 | $6,711 | 137.3% |
Pool viewHigh opportunity | 2.4% | $15,224 | $7,085 | 114.9% |
EV chargerHigh opportunity | 2.7% | $14,957 | $7,068 | 111.6% |
HammockHigh opportunity | 0.9% | $15,120 | $7,211 | 109.7% |
Outdoor showerHigh opportunity | 9.1% | $13,690 | $6,643 | 106.1% |
Pool | 14.5% | $12,894 | $6,329 | 103.7% |
Revenue Impact Insights for Krk
- Kitchen tops the revenue impact list with a 569.7% uplift — listings with this amenity earn $7,565 vs. $1,130 without it.
- High-opportunity amenities — Sauna, Hot tub, Board games — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Sauna — it has the best combination of high revenue impact and low market saturation in Krk.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Krk STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Krk. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKrk Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Krk
- The typical guest profile for Airbnb in Krk consists of predominantly international visitors (98%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.3% of guests.
- Key international markets include Germany (28.7%) and Italy (15.4%).
- Top languages spoken are English (39.3%) followed by German (21.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Krk?
Listings in Krk average 4.77 out of 5 overall, with about 19.3 reviews per active listing and 20.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Krk
- An average rating of 4.77 places Krk in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.88), while Value (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 20.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 20.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Krk Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Krk
- The most common availability pattern in Krk falls within the 271-366 days range, representing 92.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Krk (49.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Krk?
Average Booking Lead Time by Month
Booking Lead Time Insights for Krk
- The overall average booking lead time for vacation rentals in Krk is 63 days.
- Guests book furthest in advance for stays during August (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Krk.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Krk averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Krk?
Guests in Krk stay about 7.2 nights on average, generating roughly 4,679 reservations and 7.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Krk
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Krk
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- Stay lengths peak in Feb (9.3 nights) and shorten in Nov (4.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Krk Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
5.3% of total
2 Nights
18 listings
2.7% of total
3 Nights
35 listings
5.3% of total
4-6 Nights
298 listings
45.1% of total
7-29 Nights
9 listings
1.4% of total
30+ Nights
266 listings
40.2% of total
Key Insights
- The most prevalent minimum stay requirement in Krk is 4-6 Nights, adopted by 45.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (8.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (40.2%) caters to monthly stays (30+ nights) in Krk, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 45.1% of Krk hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Krk.
Krk Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
49 listings
7.4% of total
Super Strict 60 Days
31 listings
4.7% of total
Limited
6 listings
0.9% of total
Flexible
33 listings
5% of total
Moderate
60 listings
9.1% of total
Firm
437 listings
66.1% of total
Strict
45 listings
6.8% of total
Cancellation Policy Insights for Krk
- The prevailing Airbnb cancellation policy trend in Krk is Firm, used by 66.1% of listings.
- A majority (72.9%) of hosts in Krk utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 66.1% market standard in Krk.
- Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Krk.
How Much Are Airbnb Cleaning Fees in Krk?
Cleaning fees in Krk are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Krk
- 72.2% of listings charge a cleaning fee, making it standard practice in Krk. Guests expect it and factor it into their booking decisions.
- The gap between the average ($76) and median ($42) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Krk median of $42. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Krk Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Krkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
BastinicaKRK Platinum Ap4, OldTownCenter * * * * *
Entire Place • 3 bedrooms
Studio Apartment Rosa Krk
Entire Place • 1 bedroom
Elegant Villa Chiara with pool
Entire Place • 4 bedrooms
Villa Čimić with pool & 200m to the beach
Entire Place • 4 bedrooms
Hidden House Porta
Entire Place • 2 bedrooms
Holiday house TARA & LANA II with heated pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Krk?
Learn from the best! This table showcases top-performing Airbnb hosts in Krk based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurea | 112 | $663,005 | 1190 | 4.72/5.0 |
| Suzy | 70 | $477,200 | 902 | 4.69/5.0 |
| Tomislav | 15 | $238,375 | 115 | 4.92/5.0 |
| Krk Gaber | 63 | $200,562 | 180 | 4.76/5.0 |
| Adria Sun | 48 | $160,015 | 234 | 4.65/5.0 |
| Villa Palma Krk | 9 | $150,517 | 295 | 4.91/5.0 |
| Dean | 8 | $106,666 | 512 | 4.88/5.0 |
| Tourist Agency Azur | 19 | $100,307 | 48 | 4.86/5.0 |
| Gregor | 4 | $96,071 | 12 | 5.00/5.0 |
| Januš | 6 | $93,573 | 33 | 4.46/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Krk.
Who Are the Airbnb Hosts in Krk?
Krk is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Krk
- With 53.7% Superhosts, Krk has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 16.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 22.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 61.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Krk averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Krk
These are the highest-grossing professional property management operations in Krk, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Suzy | 70 | $477,200 | $122 | 38.7% | 4.69/5 |
| Tourist Agency Azur | 19 | $100,307 | $175 | 33.8% | 4.86/5 |
| Novasol | 2 | $63,574 | $301 | 69.3% | 5.00/5 |
| Rosana | 3 | $41,064 | $223 | 47.1% | 5.00/5 |
| Novasol | 5 | $32,776 | $170 | 29.9% | 4.75/5 |
| Novasol | 1 | $30,961 | $631 | 52.4% | N/A |
| Novasol | 3 | $29,861 | $230 | 30.8% | N/A |
| Sol-Tours | 5 | $28,769 | $106 | 42.8% | 4.92/5 |
| Novasol | 2 | $25,750 | $245 | 40.5% | 4.83/5 |
| Sol Tours | 8 | $24,947 | $108 | 37.1% | 4.26/5 |
Management Company Insights for Krk
- The leading management company, Suzy, operates 70 listings with $477,200 in gross revenue — a useful benchmark for what scale looks like in Krk.
- Top managers average 12 properties each, suggesting professional management in Krk still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.79/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 16.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Krk's Airbnb Market Compare to Nearby Cities?
How does the Krk Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Poljica Brig, Krk has 11 percentage points lower occupancy and about $413 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 15 | $3,900 | $560.04 | 48% |
| Selina | 16 | $2,752 | $376.74 | 42% |
| Bad Sankt Leonhard im Lavanttal | 38 | $2,570 | $327.20 | 33% |
| Ladići | 10 | $2,517 | $548.93 | 38% |
| Barat | 26 | $2,485 | $445.48 | 37% |
| Zemunik Gornji | 13 | $2,472 | $335.55 | 47% |
| Stadl-Predlitz | 100 | $2,469 | $362.82 | 30% |
| Murvica | 34 | $2,425 | $355.37 | 43% |
| Hreljin | 12 | $2,415 | $271.16 | 43% |
| Brajkovići | 18 | $2,409 | $277.65 | 38% |
Frequently Asked Questions About Airbnb in Krk
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Krk.
How much do Airbnb hosts make in Krk?
Krk hosts earn about $7,282 per year on average, with an average nightly rate of $147 and RevPAR of $60. Those figures describe the typical revenue environment for active listings in Krk, Primorje-Gorski Kotar County, not the ceiling for the best operators. Source: AirROI 2026 data, Krk market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Krk?
The average Airbnb occupancy rate in Krk is 37.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Krk?
Listings in Krk average $147 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Krk?
Krk currently has about 661 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Krk?
AirROI currently classifies the short-term rental regulation level in Krk as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Krk?
RevPAR in Krk is about $60. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Krk?
Occupancy of 37.2% means Krk is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,282, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Krk?
The average booking lead time in Krk is about 63 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Krk?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Krk include Malinska, Baska, Vrbnik. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Krk?
entire_home listings make up 94.6% of the active supply in Krk. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Krk compare to nearby Airbnb markets?
Among neighboring markets, Poljica Brig posts $46,797 in average annual revenue with 47.8% occupancy, compared to Krk's $7,282 and 37.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Krk?
The average Airbnb stay length in Krk is about 7.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Krk?
Airbnb listings in Krk average 4.77 out of 5 overall. About 20.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Krk?
Kitchen and Sauna are among the strongest revenue-linked amenities in Krk. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Krk?
Yes. About 72.2% of active Airbnb listings in Krk charge a cleaning fee, and the average fee is $76. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Krk?
A 53.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.