Rural City of Horsham, Victoria Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Rural City of Horsham, Victoria? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,676 per year — at a $184 nightly rate, 19.4% occupancy, and a $36 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 49 active listings, Rural City of Horsham is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 113.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Rural City of Horsham?

In Rural City of Horsham, the headline Airbnb metrics are $9,676 in average annual revenue,19.4% occupancy, $184 ADR, and $36 in RevPAR, and guests book about 35 days in advance.

Avg. Daily Rate (ADR)(?)
$184
The average rental revenue earned for an occupied room per day in Rural City of Horsham.
Occupancy Rate(?)
19.4%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$9,676
Average annual income for an Airbnb listing in Rural City of Horsham. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$36
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-25.9%
Significant decrease (-25.9%) vs. last year.
Active Airbnb Listings(?)
49
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
35 days
How far in advance guests typically book in Rural City of Horsham. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Rural City of Horsham.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Rural City of Horsham.
Airbnb Data API
Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.
API Access

How Much Do Airbnb Hosts Earn Monthly in Rural City of Horsham?

Understanding the monthly revenue variations for Airbnb listings in Rural City of Horsham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rural City of Horsham is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rural City of Horsham across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,766+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,691 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $780 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $397, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Rural City of Horsham

What Is the Monthly Airbnb Occupancy Rate in Rural City of Horsham?

Maximize your bookings by understanding the Rural City of Horsham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rural City of Horsham:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 16%.
  • Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Rural City of Horsham

What Is the Average Airbnb Nightly Rate in Rural City of Horsham?

Effective short term rental pricing strategy in Rural City of Horsham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rural City of Horsham typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $246+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $182 or more.
  • Typical properties (Median) charge around $163 per night.
  • Entry-level properties (Bottom 25%) earn around $138 per night.

Average Daily Rate (ADR) Trend by Month in Rural City of Horsham

What Is the RevPAR for Airbnb in Rural City of Horsham?

RevPAR in Rural City of Horsham is currently $36. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $20 RevPAR.
  • Typical properties (Median) generate $26 RevPAR.
  • Strong performers (Top 25%) earn $43 RevPAR.
  • Best-in-class (Top 10%) achieve $90 RevPAR.

Average Monthly RevPAR Trend in Rural City of Horsham

RevPAR Insights for Rural City of Horsham

  • The average RevPAR in Rural City of Horsham is $36. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($90) and bottom 25% ($20) is $71, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Rural City of Horsham benchmarks. If your RevPAR falls below the median of $26, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $43+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live Rural City of Horsham Market Intelligence 👇

Discover Rural City of Horsham Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in Rural City of Horsham?

Rural City of Horsham's peak Airbnb season falls in January, April, December, while the softest stretch is June, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (January, April, December)
  • Revenue averages $1,585 per month
  • Occupancy rates average 26.4%
  • Daily rates average $190
Shoulder Season
  • Revenue averages $1,249 per month
  • Occupancy maintains around 21.7%
  • Daily rates hold near $180
Low Season (June, August, September)
  • Revenue drops to average $811 per month
  • Occupancy decreases to average 17.9%
  • Daily rates adjust to average $163

Seasonality Insights for Rural City of Horsham

  • Airbnb seasonality in Rural City of Horsham is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Rural City of Horsham's highest earning potential, with monthly revenues climbing to $1,646, occupancy reaching 30.1%, and ADRs peaking at $192.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $717, occupancy could drop to 16.4%, and ADRs may adjust to $154.
  • Lower occupancy paired with meaningful seasonality means hosts in Rural City of Horsham need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Rural City of Horsham, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Rural City of Horsham?

Low regulation and minimal registration activity in Rural City of Horsham, Victoria, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Rural City of Horsham to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Rural City of Horsham?

With a compact short-term rental market, Rural City of Horsham gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Rural City of Horsham
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Horsham CBD
The central business district of Horsham features a variety of shops, restaurants, and cultural experiences, making it an attractive location for visitors looking to explore the town.
Wimmera River, Horsham Botanic Gardens, Horsham Aquatic Centre, Horsham Arts Council, Lasseters Hotel
Dimboola
A charming rural town that provides a glimpse into Victoria's agricultural heartland. It's ideal for those looking for a quiet getaway with outdoor activities along the Wimmera River.
Dimboola Town Park, Wimmera River, Dimboola Lake, Historical buildings, Local cafes
Natimuk
Known for its vibrant local arts scene and proximity to the Grampians, Natimuk attracts outdoors enthusiasts and art lovers, providing unique accommodations.
Natimuk Gallery, Mount Arapiles, local rock climbing spots, Natimuk Town Food and Wine Festival, Natimuk Show
Murtoa
Home to the iconic Murtoa Stick Shed, this rural town attracts visitors interested in history and local culture, offering a peaceful rural escape.
Murtoa Stick Shed, Murtoa Historic House, local markets, Wimmera River walks, small-town charm
Warracknabeal
A rural center with a rich agricultural history, Warracknabeal is ideal for those exploring the Wimmera region, providing access to several local attractions.
Warracknabeal Historical Society, local wineries, Warracknabeal River Walk, Warracknabeal Golf Club, Warracknabeal Aquatic Centre
Stawell
Known as the home of the Stawell Gift, this town offers a mix of nature and history, appealing to sports fans and nature lovers alike.
Stawell Gift Hall of Fame, Grampians National Park, local vineyards, Stawell Historical Society, Stawell Racecourse
Halls Gap
Located within the Grampians National Park, Halls Gap attracts tourists for its stunning scenery and outdoor activities, making it a highly sought after Airbnb location.
Grampians National Park, MacKenzie Falls, local wildlife, Halls Gap Botanical Garden, Halls Gap Zoo
Broughton
This small community is close to several natural attractions and offers a peaceful retreat for visitors who enjoy rural life without being far from amenities.
Broughton Historic Homestead, local parks, wildlife spotting, bush walking trails, close to local wineries

With 8 distinct neighborhoods showing meaningful short-term rental activity, Rural City of Horsham offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Rural City of Horsham?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Rural City of Horsham

  • The Rural City of Horsham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.6% of the 49 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Rural City of Horsham, House properties are the most common (49%), reflecting the local real estate landscape.
  • Houses represent a significant 49% portion, catering likely to families or larger groups.
  • The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others, unique stays (combined 6.0%) offer potential for unique stay experiences.

Rural City of Horsham Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Rural City of Horsham

  • The dominant room capacity in Rural City of Horsham is 1 bedroom listings, making up 71.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 89.8% of the active Airbnb listings in Rural City of Horsham, indicating a high concentration in these sizes.
  • With over half the market (71.4%) consisting of studios or 1-bedroom units, Rural City of Horsham is particularly well-suited for individuals or couples.

Rural City of Horsham Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Rural City of Horsham

  • The most common guest capacity trend in Rural City of Horsham vacation rentals is listings accommodating 2 guests (63.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 5 guests dominate the Rural City of Horsham STR market, accounting for 73.5% of listings.
  • A significant 63.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rural City of Horsham.
  • 10.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rural City of Horsham.
  • On average, properties in Rural City of Horsham are equipped to host 3.1 guests.

How Do Listings in Rural City of Horsham Compare on Quality?

Listing quality in Rural City of Horsham can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
29.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
1.7
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
28.6%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Rural City of Horsham

  • At 29.6 photos per listing on average, Rural City of Horsham hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 28.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Rural City of Horsham averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Rural City of Horsham?

Amenity Prevalence

Amenity Insights for Rural City of Horsham

  • Essential amenities in Rural City of Horsham that guests expect include: Free parking on premises, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Rural City of Horsham: Free parking on premises, Air conditioning, Smoke alarm.
  • Prioritize adding missing essentials: Air conditioning, Smoke alarm.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Rural City of Horsham to stay competitive.

Which Airbnb Amenities Boost Revenue in Rural City of Horsham?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Rural City of Horsham, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Washer
12.2%$21,545$8,019168.7%
Pets allowed
28.6%$17,123$6,697155.7%
Indoor fireplace
16.3%$19,016$7,853142.2%
Oven
10.2%$20,429$8,454141.7%
Fire pit
24.5%$16,983$7,305132.5%
Dining table
22.4%$15,848$7,889100.9%
Barbecue utensils
14.3%$16,759$8,49597.3%
Backyard
24.5%$15,208$7,88193.0%
Bathtub
12.2%$16,495$8,72489.1%
Iron
12.2%$16,408$8,73687.8%

Revenue Impact Insights for Rural City of Horsham

  • Washer tops the revenue impact list with a 168.7% uplift — listings with this amenity earn $21,545 vs. $8,019 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Rural City of Horsham STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rural City of Horsham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Rural City of Horsham Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Rural City of Horsham

  • The typical guest profile for Airbnb in Rural City of Horsham consists of primarily domestic travelers (80%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 80.4% of guests.
  • Key international markets include Australia (80.4%) and United Kingdom (6.4%).
  • Top languages spoken are English (68.8%) followed by French (5.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Adelaide.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Rural City of Horsham?

Listings in Rural City of Horsham average 4.78 out of 5 overall, with about 44.3 reviews per active listing and 18.4% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Rural City of Horsham

  • An average rating of 4.78 places Rural City of Horsham in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.9), while Value (4.63) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 18.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 18.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Rural City of Horsham Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Rural City of Horsham

  • The most common availability pattern in Rural City of Horsham falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Rural City of Horsham (46.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Rural City of Horsham?

Average Booking Lead Time by Month

Booking Lead Time Insights for Rural City of Horsham

  • The overall average booking lead time for vacation rentals in Rural City of Horsham is 35 days.
  • Guests book furthest in advance for stays during March (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (50 days avg.) sees the longest lead times, while Summer (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Rural City of Horsham.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Rural City of Horsham averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Rural City of Horsham?

Guests in Rural City of Horsham stay about 2.3 nights on average, generating roughly 677 reservations and 13.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Rural City of Horsham

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Rural City of Horsham

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • 13.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Apr (2.7 nights) and shorten in May (2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Rural City of Horsham Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (53.1%)

1 Night

26 listings

53.1% of total

2 Nights (12.2%)

2 Nights

6 listings

12.2% of total

30+ Nights (34.7%)

30+ Nights

17 listings

34.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Rural City of Horsham is 1 Night, adopted by 53.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.3%) of the Rural City of Horsham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (34.7%) caters to monthly stays (30+ nights) in Rural City of Horsham, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 53.1% of Rural City of Horsham hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 34.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rural City of Horsham.

Rural City of Horsham Airbnb Cancellation Policy Trends Analysis (2026)

Limited (63.3%)

Limited

31 listings

63.3% of total

Flexible (12.2%)

Flexible

6 listings

12.2% of total

Moderate (8.2%)

Moderate

4 listings

8.2% of total

Firm (16.3%)

Firm

8 listings

16.3% of total

Cancellation Policy Insights for Rural City of Horsham

  • The prevailing Airbnb cancellation policy trend in Rural City of Horsham is Limited, used by 63.3% of listings.
  • There's a relatively balanced mix between guest-friendly (20.4%) and stricter (16.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Limited policy to align with the 63.3% market standard in Rural City of Horsham.
  • Regularly review your cancellation policy against competitors and market demand shifts in Rural City of Horsham.

How Much Are Airbnb Cleaning Fees in Rural City of Horsham?

Cleaning fees in Rural City of Horsham are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$51
Median Cleaning Fee
$35
Listings Charging a Fee
22.4%
Fee as Revenue Share
7.8%

Cleaning Fee Insights for Rural City of Horsham

  • Only 22.4% of listings charge a cleaning fee, suggesting that most hosts in Rural City of Horsham bundle cleaning costs into the nightly rate.
  • The average cleaning fee of $51 is close to the median ($35), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 7.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Rural City of Horsham median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Rural City of Horsham Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Rural City of Horshambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming farm house on large historic olive grove.

Charming farm house on large historic olive grove.

Entire Place • 4 bedrooms

$36,767
Revenue
33.7%
Occupancy
$324.18
Daily Rate
The Shack - a rustic, rural retreat

The Shack - a rustic, rural retreat

Entire Place • 2 bedrooms

$33,047
Revenue
80.5%
Occupancy
$113.04
Daily Rate
Terrace Spa Villa 1

Terrace Spa Villa 1

Private Room • 1 bedroom

$25,894
Revenue
24.5%
Occupancy
$461.88
Daily Rate
Terrace Spa Villa 3

Terrace Spa Villa 3

Private Room • 1 bedroom

$24,971
Revenue
22.3%
Occupancy
$464.57
Daily Rate
Terrace Spa Villa 2

Terrace Spa Villa 2

Private Room • 1 bedroom

$23,658
Revenue
24.5%
Occupancy
$451.07
Daily Rate
GlamVan Glamping - Grampians

GlamVan Glamping - Grampians

Entire Place • 1 bedroom

$21,660
Revenue
53.5%
Occupancy
$109.89
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Rural City of Horsham?

Learn from the best! This table showcases top-performing Airbnb hosts in Rural City of Horsham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Rural City of Horsham by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tiny Away33$209,0957214.76/5.0
Bea4$83,6636Not Rated
Richard1$36,7671224.98/5.0
Buffy1$33,0478974.97/5.0
Marita1$21,660315.00/5.0
Lismi1$18,664474.79/5.0
Melissa1$18,5692014.93/5.0
Paddy1$17,464354.94/5.0
Dianna2$16,607234.78/5.0
Margaret1$7,19955.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rural City of Horsham.

Who Are the Airbnb Hosts in Rural City of Horsham?

Rural City of Horsham is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
83.7%
Professional Management
67.3%
Cohosted Listings
14.3%
Instant Book Enabled
20.4%
Simplified Pricing
51.0%

Host Profile Insights for Rural City of Horsham

  • With 83.7% Superhosts, Rural City of Horsham has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 67.3% of listings are professionally managed, indicating a mature, competitive market with institutional players.
  • 20.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 51.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 14.3% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Rural City of Horsham averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Rural City of Horsham

These are the highest-grossing professional property management operations in Rural City of Horsham, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Rural City of Horsham
CompanyListingsRevenueADROcc.Rating
Tiny Away33$209,095$16514.4%4.76/5
Bea4$83,663$43220.9%N/A

Management Company Insights for Rural City of Horsham

  • The leading management company, Tiny Away, operates 33 listings with $209,095 in gross revenue — a useful benchmark for what scale looks like in Rural City of Horsham.
  • Top managers average 19 properties each, suggesting professional management in Rural City of Horsham still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Rural City of Horsham's Airbnb Market Compare to Nearby Cities?

How does the Rural City of Horsham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Horsham, Rural City of Horsham has 34 percentage points lower occupancy and about $50 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Rural City of Horsham — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pomonal11$2,396$180.9447%
Halls Gap203$2,302$191.4042%
Creswick29$2,256$175.6746%
Dunkeld27$2,101$195.4340%
Swan Hill26$2,068$173.4639%
Rural City of Ararat13$1,758$172.3140%
Ballarat391$1,693$155.3944%
Horsham46$1,598$133.7953%
Ararat20$1,503$179.5040%
Clunes16$1,389$178.9630%

Frequently Asked Questions About Airbnb in Rural City of Horsham

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Rural City of Horsham.

How much do Airbnb hosts make in Rural City of Horsham?

Rural City of Horsham hosts earn about $9,676 per year on average, with an average nightly rate of $184 and RevPAR of $36. Those figures describe the typical revenue environment for active listings in Rural City of Horsham, Victoria, not the ceiling for the best operators. Source: AirROI 2026 data, Rural City of Horsham market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Rural City of Horsham?

The average Airbnb occupancy rate in Rural City of Horsham is 19.4%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Rural City of Horsham?

Listings in Rural City of Horsham average $184 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Rural City of Horsham?

Rural City of Horsham currently has about 49 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Rural City of Horsham?

AirROI currently classifies the short-term rental regulation level in Rural City of Horsham as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Rural City of Horsham?

RevPAR in Rural City of Horsham is about $36. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Rural City of Horsham?

Occupancy of 19.4% means Rural City of Horsham is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,676, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Rural City of Horsham?

The average booking lead time in Rural City of Horsham is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Rural City of Horsham?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Rural City of Horsham include Horsham CBD, Dimboola, Natimuk. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Rural City of Horsham?

entire_home listings make up 79.6% of the active supply in Rural City of Horsham. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Rural City of Horsham compare to nearby Airbnb markets?

Among neighboring markets, Pomonal posts $28,751 in average annual revenue with 46.8% occupancy, compared to Rural City of Horsham's $9,676 and 19.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Rural City of Horsham?

The average Airbnb stay length in Rural City of Horsham is about 2.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Rural City of Horsham?

Airbnb listings in Rural City of Horsham average 4.78 out of 5 overall. About 18.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Rural City of Horsham?

Washer and Pets allowed are among the strongest revenue-linked amenities in Rural City of Horsham. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Rural City of Horsham?

Yes. About 22.4% of active Airbnb listings in Rural City of Horsham charge a cleaning fee, and the average fee is $51. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Rural City of Horsham?

A 83.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Rural City of Horsham. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access