Iluka, New South Wales Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Iluka, New South Wales? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $16,056 per year — at a $179 nightly rate, 34.7% occupancy, and a $60 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 89 active listings, Iluka is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 48.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high and 97% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Iluka?
In Iluka, the headline Airbnb metrics are $16,056 in average annual revenue,34.7% occupancy, $179 ADR, and $60 in RevPAR, and guests book about 69 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Iluka?
Understanding the monthly revenue variations for Airbnb listings in Iluka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Iluka is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Iluka across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,763+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,533 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,629 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $942, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Iluka
What Is the Monthly Airbnb Occupancy Rate in Iluka?
Maximize your bookings by understanding the Iluka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Iluka:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Iluka
What Is the Average Airbnb Nightly Rate in Iluka?
Effective short term rental pricing strategy in Iluka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Iluka typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $209 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Iluka
What Is the RevPAR for Airbnb in Iluka?
RevPAR in Iluka is currently $60. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $39 RevPAR.
- Typical properties (Median) generate $51 RevPAR.
- Strong performers (Top 25%) earn $73 RevPAR.
- Best-in-class (Top 10%) achieve $113 RevPAR.
Average Monthly RevPAR Trend in Iluka
RevPAR Insights for Iluka
- The average RevPAR in Iluka is $60. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($113) and bottom 25% ($39) is $74, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Iluka benchmarks. If your RevPAR falls below the median of $51, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $73+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Iluka?
Iluka's peak Airbnb season falls in January, December, April, while the softest stretch is May, June, August. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, December, April)
- Revenue averages $2,603 per month
- Occupancy rates average 48.5%
- Daily rates average $189
Shoulder Season
- Revenue averages $1,811 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $176
Low Season (May, June, August)
- Revenue drops to average $1,538 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $171
Seasonality Insights for Iluka
- Airbnb seasonality in Iluka is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Iluka's highest earning potential, with monthly revenues climbing to $2,924, occupancy reaching 53.8%, and ADRs peaking at $193.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,508, occupancy could drop to 28.9%, and ADRs may adjust to $168.
- Lower occupancy paired with meaningful seasonality means hosts in Iluka need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Iluka, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Iluka, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Iluka?
Yes, Iluka, New South Wales, Australia enforces high STR regulations and 97% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Iluka to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 97% licensed listings)
What Are the Best Neighborhoods for Airbnb in Iluka?
Iluka is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Iluka Beach | A beautiful and tranquil beach destination ideal for families and relaxation seekers. It offers stunning views and close proximity to nature, making it perfect for beach lovers. | Iluka Beach, Iluka Nature Reserve, Woombah, Wallaby Wattle Walk, Sharks Creek, Yamba Marina |
| Crying Rock | Famous for its scenic coastal views and unique rock formations. It's a great spot for nature lovers and photographers looking to capture breathtaking landscapes. | Crying Rock, Yamba Lighthouse, Pacific Ocean Lookout, Surfing spots, Fishing areas |
| Iluka Village | A charming village atmosphere with local shops, cafes, and a friendly community. It attracts visitors looking for a peaceful retreat away from the hustle and bustle. | Iluka Village shops, Local cafes, Iluka Bowling Club, Historic sites, Market days |
| Sharks Creek | A serene and natural environment perfect for fishing and outdoor activities. Draws visitors who enjoy the wilderness and local wildlife. | Sharks Creek Beach, Fishing spots, Nature trails, Picnic areas, Bird watching |
| Tindara | A quiet and secluded area known for its scenic views of the river and bushland. Great for those seeking solitude and a connection with nature. | Clarence River, Bushwalking tracks, Fishing and kayaking, Picnic spots, Wildlife watching |
| Woombah | An ideal location for those who love nature and outdoor pursuits, offering proximity to beautiful beaches and pristine environments. | Woombah Nature Reserve, Beaches nearby, Outdoor adventure trails, Bird watching, Kayaking opportunities |
| Yamba | Just a short drive from Iluka, Yamba is known for its surfing culture, beautiful beaches, and vibrant nightlife, making it a popular destination for tourists. | Yamba Beach, Pippi Beach, Yamba Golf Club, Yamba's cafes and restaurants, Yamba Ice Creamery |
| Bundjalung National Park | A stunning national park offering a variety of outdoor activities and breathtaking landscapes. Attracts nature lovers and adventure seekers. | National Park walking trails, Camping areas, Beaches, Wildlife spotting, Scenic lookouts |
Because Iluka has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Iluka?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Iluka
- The Iluka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.9% of the 89 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Iluka, House properties are the most common (67.4%), reflecting the local real estate landscape.
- Houses represent a significant 67.4% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 4.5%) offer potential for unique stay experiences.
Iluka Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Iluka
- The dominant room capacity in Iluka is 2 bedrooms listings, making up 40.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 68.5% of the active Airbnb listings in Iluka, indicating a high concentration in these sizes.
- A significant 46.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Iluka.
Iluka Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Iluka
- The most common guest capacity trend in Iluka vacation rentals is listings accommodating 4 guests (34.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Iluka STR market, accounting for 52.8% of listings.
- 47.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Iluka.
- On average, properties in Iluka are equipped to host 5.3 guests.
How Do Listings in Iluka Compare on Quality?
Listing quality in Iluka can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Iluka
- At 21.5 photos per listing on average, Iluka hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 13.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Iluka averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Iluka?
Amenity Prevalence
Amenity Insights for Iluka
- Popular amenities like Washer, Microwave, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Washer or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Iluka to stay competitive.
Which Airbnb Amenities Boost Revenue in Iluka?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Iluka, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Beach essentials | 5.6% | $27,107 | $15,398 | 76.0% |
Children’s books and toys | 7.9% | $26,312 | $15,181 | 73.3% |
Smoking allowed | 5.6% | $26,574 | $15,430 | 72.2% |
Laundromat nearby | 18.0% | $23,649 | $14,392 | 64.3% |
Beach access | 11.2% | $24,599 | $14,975 | 64.3% |
Sound system | 6.7% | $25,195 | $15,396 | 63.6% |
Sun loungers | 5.6% | $24,851 | $15,533 | 60.0% |
Extra pillows and blankets | 31.5% | $21,603 | $13,510 | 59.9% |
Rice maker | 9.0% | $23,955 | $15,276 | 56.8% |
Conditioner | 22.5% | $22,193 | $14,277 | 55.4% |
Revenue Impact Insights for Iluka
- Beach essentials tops the revenue impact list with a 76.0% uplift — listings with this amenity earn $27,107 vs. $15,398 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Iluka STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Iluka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIluka Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Iluka
- The typical guest profile for Airbnb in Iluka consists of primarily domestic travelers (91%), often arriving from nearby Brisbane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 90.7% of guests.
- Key international markets include Australia (90.7%) and United Kingdom (2.5%).
- Top languages spoken are English (74.5%) followed by German (5.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Brisbane and Queensland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Iluka?
Listings in Iluka average 4.78 out of 5 overall, with about 40.5 reviews per active listing and 29.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Iluka
- An average rating of 4.78 places Iluka in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.86), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Iluka Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Iluka
- The most common availability pattern in Iluka falls within the 271-366 days range, representing 56.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Iluka (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Iluka?
Average Booking Lead Time by Month
Booking Lead Time Insights for Iluka
- The overall average booking lead time for vacation rentals in Iluka is 69 days.
- Guests book furthest in advance for stays during December (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (76 days avg.) sees the longest lead times, while Summer (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Iluka.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Iluka averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Iluka?
Guests in Iluka stay about 4.6 nights on average, generating roughly 1,630 reservations and 18.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Iluka
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Iluka
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (6.6 nights) and shorten in Aug (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Iluka Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
1.1% of total
2 Nights
13 listings
14.6% of total
3 Nights
5 listings
5.6% of total
4-6 Nights
1 listings
1.1% of total
30+ Nights
69 listings
77.5% of total
Key Insights
- The most prevalent minimum stay requirement in Iluka is 30+ Nights, adopted by 77.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (77.5%) caters to monthly stays (30+ nights) in Iluka, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 77.5% of Iluka hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 1.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 77.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Iluka.
Iluka Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
13 listings
14.6% of total
Super Strict 30 Days
39 listings
43.8% of total
Limited
2 listings
2.2% of total
Flexible
9 listings
10.1% of total
Moderate
7 listings
7.9% of total
Firm
14 listings
15.7% of total
Strict
5 listings
5.6% of total
Cancellation Policy Insights for Iluka
- The prevailing Airbnb cancellation policy trend in Iluka is Super Strict 30 Days, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (18.0%) and stricter (21.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 43.8% market standard in Iluka.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Iluka.
How Much Are Airbnb Cleaning Fees in Iluka?
Cleaning fees in Iluka are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Iluka
- 85.4% of listings charge a cleaning fee, making it standard practice in Iluka. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $192 is close to the median ($187), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 16.4% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Iluka median of $187. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Iluka Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ilukabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Peninsula Court 5 - LJ Hooker Yamba
Entire Place • 2 bedrooms
Bayhaven - First National Holidays
Entire Place • 4 bedrooms
Ilukaholic
Entire Place • 4 bedrooms
Riverview Apartment 1.5
Entire Place • 2 bedrooms
Breezeway Beach House
Entire Place • 4 bedrooms
Pet friendly home with pool and boat parking.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Iluka?
Learn from the best! This table showcases top-performing Airbnb hosts in Iluka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Iluka LJ Hooker | 39 | $568,025 | 249 | 4.61/5.0 |
| First National | 12 | $155,283 | 32 | 4.81/5.0 |
| Yamba | 1 | $46,878 | 8 | 4.75/5.0 |
| Lishia | 1 | $40,970 | 119 | 4.83/5.0 |
| Jenine | 1 | $39,466 | 93 | 4.98/5.0 |
| Geoffrey | 2 | $38,264 | 116 | 4.80/5.0 |
| Melinda | 1 | $36,129 | 94 | 4.81/5.0 |
| Judy | 2 | $35,993 | 418 | 4.82/5.0 |
| Lifestyle Yamba | 1 | $34,336 | 6 | 5.00/5.0 |
| Nikki | 1 | $31,671 | 60 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Iluka.
Who Are the Airbnb Hosts in Iluka?
Iluka leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Iluka
- Only 28.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 56.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 10.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 65.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 12.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Iluka averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Iluka
These are the highest-grossing professional property management operations in Iluka, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Iluka LJ Hooker | 39 | $568,025 | $195 | 27.9% | 4.61/5 |
| First National | 12 | $155,283 | $197 | 25.6% | 4.81/5 |
| Lifestyle Yamba | 1 | $34,336 | $236 | 44.4% | 5.00/5 |
Management Company Insights for Iluka
- The leading management company, Iluka LJ Hooker, operates 39 listings with $568,025 in gross revenue — a useful benchmark for what scale looks like in Iluka.
- Top managers average 17 properties each, suggesting professional management in Iluka still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.81/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Iluka's Airbnb Market Compare to Nearby Cities?
How does the Iluka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Fingal, Iluka has 19 percentage points lower occupancy and about $151 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fingal | 12 | $4,916 | $329.71 | 54% |
| Burleigh Heads | 32 | $4,377 | $355.10 | 50% |
| Byron Bay | 983 | $4,096 | $435.40 | 42% |
| Broadbeach | 54 | $3,925 | $299.80 | 52% |
| Byron Shire Council | 186 | $3,908 | $428.62 | 43% |
| Palm Beach | 22 | $3,634 | $344.87 | 50% |
| Coolangatta | 20 | $3,579 | $330.39 | 46% |
| Ewingsdale | 50 | $3,485 | $549.49 | 41% |
| Uki | 12 | $3,411 | $353.45 | 36% |
| Casuarina | 30 | $3,285 | $400.91 | 37% |
Frequently Asked Questions About Airbnb in Iluka
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Iluka.
How much do Airbnb hosts make in Iluka?
Iluka hosts earn about $16,056 per year on average, with an average nightly rate of $179 and RevPAR of $60. Those figures describe the typical revenue environment for active listings in Iluka, New South Wales, not the ceiling for the best operators. Source: AirROI 2026 data, Iluka market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Iluka?
The average Airbnb occupancy rate in Iluka is 34.7%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Iluka?
Listings in Iluka average $179 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Iluka?
Iluka currently has about 89 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Iluka?
AirROI currently classifies the short-term rental regulation level in Iluka as High. The dataset also shows about 96.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Iluka?
RevPAR in Iluka is about $60. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Iluka?
Occupancy of 34.7% means Iluka is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $16,056, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Iluka?
The average booking lead time in Iluka is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Iluka?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Iluka include Iluka Beach, Crying Rock, Iluka Village. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Iluka?
entire_home listings make up 98.9% of the active supply in Iluka. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Iluka compare to nearby Airbnb markets?
Among neighboring markets, Fingal posts $58,987 in average annual revenue with 53.5% occupancy, compared to Iluka's $16,056 and 34.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Iluka?
The average Airbnb stay length in Iluka is about 4.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Iluka?
Airbnb listings in Iluka average 4.78 out of 5 overall. About 29.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Iluka?
Beach essentials and Children’s books and toys are among the strongest revenue-linked amenities in Iluka. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Iluka?
Yes. About 85.4% of active Airbnb listings in Iluka charge a cleaning fee, and the average fee is $192. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Iluka?
At 28.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.