Puimayen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rocha, Uruguay
Is Airbnb profitable in Puimayen in 2025? Explore comprehensive Airbnb analytics for Puimayen, Rocha, Uruguay to uncover income potential. This 2025 STR market report for Puimayen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Puimayen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Puimayen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Puimayen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Puimayen (2025)
Understanding the monthly revenue variations for Airbnb listings in Puimayen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Puimayen is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Puimayen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,347+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,073 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $582 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $354, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Puimayen
Puimayen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Puimayen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Puimayen:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Puimayen
Average Daily Rate (ADR) Airbnb Trends in Puimayen (2025)
Effective short term rental pricing strategy in Puimayen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Puimayen typically peaks in June and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $98 or more.
- Typical properties (Median) charge around $65 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Puimayen
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Airbnb Seasonality Analysis & Trends in Puimayen (2025)
Peak Season (January, February, April)
- Revenue averages $1,163 per month
- Occupancy rates average 50.1%
- Daily rates average $113
Shoulder Season
- Revenue averages $673 per month
- Occupancy maintains around 20.2%
- Daily rates hold near $116
Low Season (March, August, September)
- Revenue drops to average $413 per month
- Occupancy decreases to average 22.1%
- Daily rates adjust to average $81
Seasonality Insights for Puimayen
- The Airbnb seasonality in Puimayen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Puimayen's highest earning potential, with monthly revenues capable of climbing to $1,628, occupancy reaching a high of 64.3%, and ADRs peaking at $152.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $392, occupancy could drop to 6.7%, and ADRs may adjust down to $77.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Puimayen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Puimayen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Puimayen (2025)
Exploring the top neighborhoods for short-term rentals in Puimayen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
La Paloma | A charming coastal village famous for its stunning beaches and laid-back atmosphere. Ideal for travelers looking for relaxation and outdoor activities such as surfing and fishing. | La Paloma Lighthouse, Playa La Balconada, Playa Anaconda, Mediterranean-style architecture, Local seafood restaurants |
Punta del Diablo | A picturesque fishing village that is a hit among tourists seeking a rustic beach vibe. Known for its beautiful beaches, vibrant local arts, and surfing culture. | Playa Grande, Casco Viejo, local artisan shops, natural parks, surfing schools |
Cabo Polonio | A unique destination accessible only by 4x4, offering a retreat from modern life with its unpaved roads and stunning natural landscapes. Perfect for eco-tourism and nature lovers. | Cabo Polonio National Park, Sea Lion Reserve, Rustic cabins, Stargazing opportunities, Isolated beaches |
Rocha | Known for its diverse landscapes including beaches, lagoons, and forests. Offers a blend of relaxation and adventure, attracting both families and nature enthusiasts. | Laguna de Rocha, Playa de la Moza, natural reserves, hiking trails, birdwatching |
Valizas | A tranquil village known for its beautiful dunes and laid-back lifestyle. Great for eco-tourism and attracting those seeking peace and nature. | Valizas Beach, Duna de Valizas, Cabo Polonio access, local artisan markets, camping spots |
Aguas Dulces | A unique beach town that is less crowded and perfect for those looking to escape the hustle and bustle. Offers a relaxed atmosphere with beautiful sandy beaches. | Aguas Dulces Beach, La Barra de Aguas Dulces, kilometers of coastline, cultural events, local food vendors |
Santa Teresa | Home to a national park with beautiful landscapes, this area is popular for its historical fort, beaches, and nature trails, making it a perfect blend of culture and outdoors. | Santa Teresa National Park, Fortaleza de Santa Teresa, beautiful beaches, camping areas, biking trails |
Piriápolis | A charming beach resort town with a rich history and picturesque views. Ideal for families and tourists searching for both relaxation and activities. | Piriápolis Beach, Cerro del Toro, local markets, castles and moorish architecture, historic hotels |
Understanding Airbnb License Requirements & STR Laws in Puimayen (2025)
While Puimayen, Rocha, Uruguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Puimayen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Puimayen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Puimayenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House in Barra del Chuy
Entire Place • 3 bedrooms

CABANA MARCELO 6 People
Entire Place • 2 bedrooms

Agüita de Coco 2
Entire Place • 2 bedrooms

Las casitas de Maryland 2
Entire Place • 2 bedrooms

Las Mandalas
Entire Place • 2 bedrooms

Casa cómoda en la barra del chuy
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Puimayen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Puimayen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Hugo Marcelo | 4 | $20,654 | 23 | 4.92/5.0 |
Gabriel | 2 | $12,105 | 16 | 2.31/5.0 |
Luis | 1 | $9,492 | 10 | 4.70/5.0 |
William | 2 | $7,709 | 73 | 4.63/5.0 |
Host #59766834 | 2 | $6,906 | 0 | 0.00/5.0 |
Alida | 1 | $6,358 | 10 | 4.90/5.0 |
Host #88160486 | 1 | $5,555 | 0 | 0.00/5.0 |
Nando | 1 | $4,981 | 5 | 5.00/5.0 |
María Eugenia | 1 | $4,461 | 3 | 4.67/5.0 |
Karina Giselle | 2 | $3,271 | 4 | 2.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Puimayen.
Dive Deeper: Advanced Puimayen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Puimayen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPuimayen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Puimayen
- The Puimayen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Puimayen, House properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 62.5% portion, catering likely to families or larger groups.
Puimayen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Puimayen
- The dominant room capacity in Puimayen is 2 bedrooms listings, making up 70.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 87.5% of the active Airbnb listings in Puimayen, indicating a high concentration in these sizes.
Puimayen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Puimayen
- The most common guest capacity trend in Puimayen vacation rentals is listings accommodating 6 guests (29.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Puimayen STR market, accounting for 58.4% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Puimayen.
- On average, properties in Puimayen are equipped to host 5.4 guests.
Puimayen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Puimayen
- The most common availability pattern in Puimayen falls within the 271-366 days range, representing 87.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Puimayen (58.3%), reflecting common guest stay durations or potential owner blocking patterns.
Puimayen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
12.5% of total
2 Nights
5 listings
20.8% of total
3 Nights
4 listings
16.7% of total
4-6 Nights
4 listings
16.7% of total
7-29 Nights
1 listings
4.2% of total
30+ Nights
7 listings
29.2% of total
Key Insights
- The most prevalent minimum stay requirement in Puimayen is 30+ Nights, adopted by 29.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.2%) caters to monthly stays (30+ nights) in Puimayen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.2% of Puimayen hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Puimayen.
Puimayen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
52.9% of total
Moderate
1 listings
5.9% of total
Firm
1 listings
5.9% of total
Strict
6 listings
35.3% of total
Cancellation Policy Insights for Puimayen
- The prevailing Airbnb cancellation policy trend in Puimayen is Flexible, used by 52.9% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.9% market standard in Puimayen.
- Given the high prevalence of Flexible policies (52.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- With 35.3% using Strict terms, this is a viable option in Puimayen, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Puimayen.
Puimayen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Puimayen
- The overall average booking lead time for vacation rentals in Puimayen is 21 days.
- Guests book furthest in advance for stays during November (average 33 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (24 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Puimayen.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 33 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 24 days) to capture early planners.
- Monitor your own booking lead times against these Puimayen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Puimayen (2025)
Amenity Prevalence
Amenity Insights for Puimayen
- Essential amenities in Puimayen that guests expect include: Kitchen, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Air conditioning, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Puimayen: Kitchen, Free parking on premises, TV.
- Prioritize adding missing essentials: Free parking on premises, TV.
- Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Puimayen to stay competitive.
Puimayen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Puimayen
- The typical guest profile for Airbnb in Puimayen consists of primarily domestic travelers (87%), often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 87.2% of guests.
- Key international markets include Uruguay (87.2%) and Brazil (7.7%).
- Top languages spoken are Spanish (42.4%) followed by English (27.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montevideo and Salto.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Puimayen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
San Rafael - El Placer | 118 | $1,541 | $416.76 | 27% |
La Barra | 174 | $1,519 | $330.85 | 31% |
José Ignacio | 234 | $1,514 | $357.88 | 29% |
Punta del Este | 11 | $1,482 | $368.06 | 32% |
San Carlos | 23 | $1,463 | $234.96 | 38% |
La Barra | 22 | $1,428 | $521.51 | 24% |
Manantiales | 98 | $1,201 | $317.78 | 31% |
Santa Mónica | 30 | $1,157 | $157.49 | 28% |
El Chorro | 58 | $1,089 | $260.46 | 32% |
Arenas de José Ignacio | 19 | $1,041 | $323.46 | 29% |