La Aguada - Costa Azul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rocha, Uruguay
Is Airbnb profitable in La Aguada - Costa Azul in 2025? Explore comprehensive Airbnb analytics for La Aguada - Costa Azul, Rocha, Uruguay to uncover income potential. This 2025 STR market report for La Aguada - Costa Azul, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 119 active listings.
Whether you're considering an Airbnb investment in La Aguada - Costa Azul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Aguada - Costa Azul Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Aguada - Costa Azul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Aguada - Costa Azul (2025)
Understanding the monthly revenue variations for Airbnb listings in La Aguada - Costa Azul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Aguada - Costa Azul is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Aguada - Costa Azul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,274+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $873 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $492 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $234, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Aguada - Costa Azul
La Aguada - Costa Azul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Aguada - Costa Azul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Aguada - Costa Azul:
- Best-in-class properties (Top 10%) achieve 44%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Aguada - Costa Azul
Average Daily Rate (ADR) Airbnb Trends in La Aguada - Costa Azul (2025)
Effective short term rental pricing strategy in La Aguada - Costa Azul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Aguada - Costa Azul typically peaks in February and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $149+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $79 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in La Aguada - Costa Azul
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Airbnb Seasonality Analysis & Trends in La Aguada - Costa Azul (2025)
Peak Season (January, February, December)
- Revenue averages $1,440 per month
- Occupancy rates average 44.2%
- Daily rates average $105
Shoulder Season
- Revenue averages $487 per month
- Occupancy maintains around 19.9%
- Daily rates hold near $94
Low Season (June, July, August)
- Revenue drops to average $238 per month
- Occupancy decreases to average 9.9%
- Daily rates adjust to average $86
Seasonality Insights for La Aguada - Costa Azul
- The Airbnb seasonality in La Aguada - Costa Azul shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Aguada - Costa Azul's highest earning potential, with monthly revenues capable of climbing to $1,964, occupancy reaching a high of 58.0%, and ADRs peaking at $107.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $211, occupancy could drop to 8.7%, and ADRs may adjust down to $85.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Aguada - Costa Azul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Aguada - Costa Azul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Aguada - Costa Azul (2025)
Exploring the top neighborhoods for short-term rentals in La Aguada - Costa Azul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Costa Azul Beach | A beautiful, laid-back beach known for its serene atmosphere and stunning sunsets. Popular among families and vacationers looking for relaxation by the sea. | Costa Azul Beach, Cabo Polonio, La Paloma Lighthouse, natural dunes, fishing spots, wildlife watching |
| La Aguada Village | A charming village atmosphere with local dining and culture. It attracts visitors looking for a genuine coastal Uruguayan experience with a close-knit community feel. | Local artisan shops, traditional Uruguayan parrillas, Cultural festivals, nearby rivers, Lagoa do Ceri, surfing spots |
| La Paloma | A bustling coastal town that provides a lively beach experience with an array of restaurants and nightlife options. Popular with young travelers and beachgoers. | La Paloma Beach, El Faro Beach, local markets, nightlife hotspots, surf schools, water sports activities |
| Punta Rubia | Known for its picturesque landscapes and unspoiled beaches. Ideal for eco-tourists and those seeking adventure in nature. | Punta Rubia Beach, natural parks, hiking trails, horseback riding, wind surfing, kayaking |
| Cabo Polonio | A unique destination accessible only by 4x4, known for its rustic charm and untouched nature, perfect for those looking to escape the hustle and bustle. | Cabo Polonio Beach, lighthouse, sea lions, dunes, nature reserves, rustic accommodations |
| Barra de Valizas | A quaint beach area with a relaxed vibe and natural beauty. Ideal for visitors seeking a tranquil getaway and connection with nature. | Barra de Valizas Beach, Laguna de Rocha, fishing spots, nature walks, bird watching, camping |
| Valizas | A stunning destination for those who love untouched coastal scenery and a peaceful environment, attracting nature lovers and artists. | Valizas Beach, hiking in natural parks, community art projects, local gastronomy, bohemian atmosphere, wind surfing |
| Santa Teresa National Park | A national park that offers extraordinary biodiversity and beautiful beaches, attracting eco-tourists and adventurers. | Santa Teresa Beach, hiking trails, camping grounds, biodiversity spots, historical fort, wildlife watching |
Understanding Airbnb License Requirements & STR Laws in La Aguada - Costa Azul (2025)
While La Aguada - Costa Azul, Rocha, Uruguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Aguada - Costa Azul to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in La Aguada - Costa Azul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Aguada - Costa Azulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Luz de Luna
Entire Place • 3 bedrooms
La Casa del Mar, vacations on the sand.
Entire Place • 4 bedrooms
"El Blau Oceá" beachfront house
Entire Place • 1 bedroom
La Casa del Sol, Arriba del Mar! Up to 6 people.
Entire Place • 1 bedroom
Brand new villa on the beach
Entire Place • 1 bedroom
House for 6 people, Playa La Aguada
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Aguada - Costa Azul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Aguada - Costa Azul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jorge | 4 | $38,882 | 73 | 4.96/5.0 |
| Pablo | 3 | $23,885 | 150 | 4.92/5.0 |
| Gricel | 1 | $22,094 | 9 | 5.00/5.0 |
| Sergio | 5 | $20,287 | 80 | 4.79/5.0 |
| Matias | 3 | $17,294 | 44 | 4.76/5.0 |
| Ignacio | 2 | $16,744 | 23 | 4.75/5.0 |
| Oscar Eduardo | 1 | $15,500 | 24 | 4.75/5.0 |
| Santiago | 3 | $14,710 | 95 | 4.90/5.0 |
| Juan Pablo | 4 | $14,482 | 37 | 4.58/5.0 |
| Nicolas | 1 | $12,611 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Aguada - Costa Azul.
Dive Deeper: Advanced La Aguada - Costa Azul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Aguada - Costa Azul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Aguada - Costa Azul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Aguada - Costa Azul
- The La Aguada - Costa Azul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.8% of the 119 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Aguada - Costa Azul, House properties are the most common (68.1%), reflecting the local real estate landscape.
- Houses represent a significant 68.1% portion, catering likely to families or larger groups.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
La Aguada - Costa Azul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Aguada - Costa Azul
- The dominant room capacity in La Aguada - Costa Azul is 2 bedrooms listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 75.7% of the active Airbnb listings in La Aguada - Costa Azul, indicating a high concentration in these sizes.
- A significant 21.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Aguada - Costa Azul.
La Aguada - Costa Azul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Aguada - Costa Azul
- The most common guest capacity trend in La Aguada - Costa Azul vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the La Aguada - Costa Azul STR market, accounting for 51.3% of listings.
- 37.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Aguada - Costa Azul.
- On average, properties in La Aguada - Costa Azul are equipped to host 4.9 guests.
La Aguada - Costa Azul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Aguada - Costa Azul
- The most common availability pattern in La Aguada - Costa Azul falls within the 271-366 days range, representing 90.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Aguada - Costa Azul (48.7%), reflecting common guest stay durations or potential owner blocking patterns.
La Aguada - Costa Azul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
14.4% of total
2 Nights
17 listings
14.4% of total
3 Nights
15 listings
12.7% of total
4-6 Nights
31 listings
26.3% of total
7-29 Nights
4 listings
3.4% of total
30+ Nights
34 listings
28.8% of total
Key Insights
- The most prevalent minimum stay requirement in La Aguada - Costa Azul is 30+ Nights, adopted by 28.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (28.8%) caters to monthly stays (30+ nights) in La Aguada - Costa Azul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 28.8% of La Aguada - Costa Azul hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Aguada - Costa Azul.
La Aguada - Costa Azul Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
40 listings
33.9% of total
Moderate
19 listings
16.1% of total
Firm
23 listings
19.5% of total
Strict
36 listings
30.5% of total
Cancellation Policy Insights for La Aguada - Costa Azul
- The prevailing Airbnb cancellation policy trend in La Aguada - Costa Azul is Flexible, used by 33.9% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.9% market standard in La Aguada - Costa Azul.
- With 30.5% using Strict terms, this is a viable option in La Aguada - Costa Azul, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in La Aguada - Costa Azul.
La Aguada - Costa Azul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Aguada - Costa Azul
- The overall average booking lead time for vacation rentals in La Aguada - Costa Azul is 29 days.
- Guests book furthest in advance for stays during November (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (31 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in La Aguada - Costa Azul.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these La Aguada - Costa Azul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Aguada - Costa Azul (2025)
Amenity Prevalence
Amenity Insights for La Aguada - Costa Azul
- Essential amenities in La Aguada - Costa Azul that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Aguada - Costa Azul: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Aguada - Costa Azul to stay competitive.
La Aguada - Costa Azul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Aguada - Costa Azul
- The typical guest profile for Airbnb in La Aguada - Costa Azul consists of a mix of domestic (60%) and international guests, often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 60.2% of guests.
- Key international markets include Uruguay (60.2%) and Argentina (17.7%).
- Top languages spoken are Spanish (39.4%) followed by English (34.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montevideo and Buenos Aires.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Aguada - Costa Azul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Barra | 19 | $2,097 | $541.81 | 27% |
| San Rafael - El Placer | 123 | $1,851 | $396.68 | 31% |
| La Barra | 201 | $1,755 | $376.95 | 33% |
| José Ignacio | 248 | $1,624 | $380.00 | 31% |
| Arenas de José Ignacio | 19 | $1,576 | $432.92 | 30% |
| Departamento de Maldonado | 21 | $1,527 | $202.74 | 28% |
| Manantiales | 102 | $1,505 | $315.87 | 34% |
| Pan de Azúcar | 22 | $1,403 | $238.59 | 24% |
| Departamento de Lavalleja | 12 | $1,383 | $107.89 | 40% |
| San Carlos | 25 | $1,377 | $184.04 | 33% |