El Tesoro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maldonado, Uruguay
Is Airbnb profitable in El Tesoro in 2025? Explore comprehensive Airbnb analytics for El Tesoro, Maldonado, Uruguay to uncover income potential. This 2025 STR market report for El Tesoro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 103 active listings.
Whether you're considering an Airbnb investment in El Tesoro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the El Tesoro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key El Tesoro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in El Tesoro (2025)
Understanding the monthly revenue variations for Airbnb listings in El Tesoro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Tesoro is typically January, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Tesoro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,380+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,783 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $900 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $365, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in El Tesoro
El Tesoro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the El Tesoro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Tesoro:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in El Tesoro
Average Daily Rate (ADR) Airbnb Trends in El Tesoro (2025)
Effective short term rental pricing strategy in El Tesoro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Tesoro typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $126 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in El Tesoro
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Airbnb Seasonality Analysis & Trends in El Tesoro (2025)
Peak Season (January, December, April)
- Revenue averages $2,510 per month
- Occupancy rates average 40.9%
- Daily rates average $198
Shoulder Season
- Revenue averages $1,168 per month
- Occupancy maintains around 27.9%
- Daily rates hold near $181
Low Season (May, July, August)
- Revenue drops to average $586 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $178
Seasonality Insights for El Tesoro
- The Airbnb seasonality in El Tesoro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases El Tesoro's highest earning potential, with monthly revenues capable of climbing to $3,313, occupancy reaching a high of 45.0%, and ADRs peaking at $214.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $551, occupancy could drop to 10.8%, and ADRs may adjust down to $174.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in El Tesoro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these El Tesoro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in El Tesoro (2025)
Exploring the top neighborhoods for short-term rentals in El Tesoro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Punta del Este | Famous beach resort town known for its glamorous lifestyle, stunning beaches, and vibrant nightlife. Popular with both international tourists and locals, making it a prime spot for Airbnb hosts. | Playa Brava, Playa Mansa, Casapueblo, Puerto de Punta del Este, La Barra, Ralli Museum |
| La Barra | Trendy neighborhood known for its bohemian atmosphere and artistic vibe. Attracts a younger crowd and those looking for unique dining and nightlife experiences. | Feria Artesanal de La Barra, Bikini Beach, La Posta del Cangrejo, Pueblo de La Barra, Gorlero Avenue |
| José Ignacio | Exclusive seaside village known for its upscale ambiance and beautiful coastline. Attracts luxury travelers looking for a more relaxing and private vacation experience. | José Ignacio Beach, La Huella Restaurant, Santa Mónica Beach, Lighthouse of José Ignacio, Art galleries |
| Piriápolis | Charming coastal town with a rich history and beautiful beaches. Ideal for families and those looking for a quieter vacation option close to nature. | Piriápolis Beach, Cerro San Antonio, Castillo de Piria, Rambla de Piriápolis, Parque Municipal |
| Maldonado City | Historical city with a mix of culture and local living. Offers budget-friendly options and access to surrounding attractions while being close to the beach. | Plaza de Maldonado, Museo del Ferrocarril, Teatro Maldonado, Cerro de las Ánimas, Shopping in Maldonado |
| Solanas | Family-friendly beach area known for its natural beauty and outdoor activities. Great for those looking to invest in family-oriented accommodation. | Solanas Beach, Eco Park, Canoeing and kayaking, Nature walks, Solanas Resort |
| Manantiales | Small coastal area popular for its tranquil environment and beautiful beaches. Attracts those seeking a peaceful getaway. | Manantiales Beach, El Chiringo Restaurant, Bikini Beach, Art and craft markets, Fishing spots |
| Laguna del Sauce | Scenic area surrounded by nature and a large lake, ideal for those interested in eco-tourism and outdoor activities, offering a different experience from the coastal towns. | Laguna del Sauce, Water sports, Nature reserves, Camping sites, Birdwatching opportunities |
Understanding Airbnb License Requirements & STR Laws in El Tesoro (2025)
While El Tesoro, Maldonado, Uruguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for El Tesoro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in El Tesoro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in El Tesorobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
wonderful "la Blanca" house, remodeled, remodeled
Entire Place • 3 bedrooms
Rent a House in La Barra - PDP
Entire Place • 4 bedrooms
Encantadora Casa de Campo - LA BARRA - 5 dorms
Entire Place • 5 bedrooms
Bigornia, Céntrico y Acogedor Chalet
Entire Place • 3 bedrooms
Cabana en el Tesoro
Entire Place • 1 bedroom
heated pool very close to everything !
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in El Tesoro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in El Tesoro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Francisco | 1 | $43,903 | 3 | 4.33/5.0 |
| Diego | 1 | $38,428 | 28 | 4.82/5.0 |
| Host #159116112 | 1 | $36,153 | 2 | 0.00/5.0 |
| Host #4855919 | 1 | $35,720 | 0 | 0.00/5.0 |
| Ernestina | 1 | $27,196 | 27 | 5.00/5.0 |
| Rosario | 1 | $26,687 | 8 | 4.63/5.0 |
| Silvina | 1 | $24,446 | 8 | 5.00/5.0 |
| Ximena | 2 | $19,317 | 136 | 4.88/5.0 |
| Host #93684970 | 1 | $19,108 | 0 | 0.00/5.0 |
| Florencia | 4 | $18,668 | 34 | 2.48/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Tesoro.
Dive Deeper: Advanced El Tesoro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Tesoro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEl Tesoro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for El Tesoro
- The El Tesoro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.2% of the 103 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in El Tesoro, House properties are the most common (71.8%), reflecting the local real estate landscape.
- Houses represent a significant 71.8% portion, catering likely to families or larger groups.
- The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 2.0%) offer potential for unique stay experiences.
El Tesoro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for El Tesoro
- The dominant room capacity in El Tesoro is 1 bedroom listings, making up 38.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in El Tesoro, indicating a high concentration in these sizes.
- A significant 32.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in El Tesoro.
El Tesoro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for El Tesoro
- The most common guest capacity trend in El Tesoro vacation rentals is listings accommodating 4 guests (24.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the El Tesoro STR market, accounting for 45.7% of listings.
- 31.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in El Tesoro.
- On average, properties in El Tesoro are equipped to host 4.6 guests.
El Tesoro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for El Tesoro
- The most common availability pattern in El Tesoro falls within the 271-366 days range, representing 88.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in El Tesoro (48.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
El Tesoro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
15.8% of total
2 Nights
9 listings
8.9% of total
3 Nights
10 listings
9.9% of total
4-6 Nights
18 listings
17.8% of total
7-29 Nights
18 listings
17.8% of total
30+ Nights
30 listings
29.7% of total
Key Insights
- The most prevalent minimum stay requirement in El Tesoro is 30+ Nights, adopted by 29.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.7%) caters to monthly stays (30+ nights) in El Tesoro, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.7% of El Tesoro hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Tesoro.
El Tesoro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
15.1% of total
Moderate
7 listings
9.6% of total
Firm
19 listings
26% of total
Strict
36 listings
49.3% of total
Cancellation Policy Insights for El Tesoro
- The prevailing Airbnb cancellation policy trend in El Tesoro is Strict, used by 49.3% of listings.
- A majority (75.3%) of hosts in El Tesoro utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 49.3% market standard in El Tesoro.
- With 49.3% using Strict terms, this is a viable option in El Tesoro, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in El Tesoro.
El Tesoro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for El Tesoro
- The overall average booking lead time for vacation rentals in El Tesoro is 51 days.
- Guests book furthest in advance for stays during October (average 148 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (105 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in El Tesoro.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 148 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these El Tesoro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in El Tesoro (2025)
Amenity Prevalence
Amenity Insights for El Tesoro
- Essential amenities in El Tesoro that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for El Tesoro: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in El Tesoro to stay competitive.
El Tesoro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for El Tesoro
- The typical guest profile for Airbnb in El Tesoro consists of a mix of domestic (62%) and international guests, often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 62.3% of guests.
- Key international markets include Uruguay (62.3%) and Argentina (17.5%).
- Top languages spoken are Spanish (39.6%) followed by English (34.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montevideo and Buenos Aires.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the El Tesoro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Departamento de Maldonado | 14 | $1,595 | $210.07 | 25% |
| San Rafael - El Placer | 118 | $1,541 | $416.76 | 27% |
| La Barra | 174 | $1,519 | $330.85 | 31% |
| José Ignacio | 234 | $1,514 | $357.88 | 29% |
| Fortín de Santa Rosa | 11 | $1,512 | $214.99 | 31% |
| Punta del Este | 11 | $1,482 | $368.06 | 32% |
| San Carlos | 23 | $1,463 | $234.96 | 38% |
| Departamento de Lavalleja | 12 | $1,447 | $104.20 | 42% |
| La Barra | 22 | $1,428 | $521.51 | 24% |
| Pan de Azúcar | 19 | $1,301 | $216.58 | 22% |