Airbnb Market Analytics, Statistics and Data in Punta Negra, Departamento de Maldonado, Uruguay
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Punta Negra? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Punta Negra:
How much do Airbnb hosts make on average per month in Punta Negra?
The short-term rental market in Punta Negra shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $628 per month
- Strong performing properties (top 25%) make $1,275 or more
- Best-in-class properties (top 10%) achieve $1,933+ monthly
- Entry-level properties (bottom 25%) typically earn around $316
Revenue Variations by Month
Occupancy Rates Throughout the Year in Punta Negra
The market in Punta Negra shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 22% occupancy rates
- Strong performing properties (top 25%) achieve 36% or higher
- Best-in-class properties (top 10%) reach 51%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Punta Negra
Daily rates in Punta Negra vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $79 per night
- Strong performing properties (top 25%) secure $104 or more
- Best-in-class properties (top 10%) pull in $147+ per night
- Entry-level properties (bottom 25%) earn around $60
Daily Rate Variations by Month
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Seasonality patterns in Punta Negra
Peak Season (January, February, April)
- Revenue peaks at $2088.77 per month
- Occupancy rates reach 56.44%
- Daily rates average $112.88
Shoulder Season
- Revenue averages $966.12 per month
- Occupancy maintains 26.30%
- Daily rates hold at $90.53
Low Season (September, August, July)
- Revenue drops to $480.80 per month
- Occupancy decreases to 14.61%
- Daily rates adjust to $83.07
Is it still profitable to do Airbnb in Punta Negra in 2025?
Yes! Punta Negra demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 26% and monthly revenue averaging $966 and The market's 118 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Punta Negra
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Punta Negra Beach | A beautiful beach area ideal for relaxation and water sports. This location is favored by tourists looking for beachside accommodations with stunning views and tranquility. | Punta Negra Beach, Laguna del Sauce, Punta Ballena, Solanas Beach, Chacra del Arte |
| Punta del Este | A world-renowned resort city famous for its beaches, nightlife, and vibrant culture. It attracts a diverse range of tourists including families and party-goers. | Brava Beach, Mansa Beach, Casapueblo, La Mano, Entertainment avenues |
| La Barra | A trendy neighborhood known for its artistic vibe, fashion boutiques, and popular bars. It attracts a young crowd looking for a lively atmosphere and cultural experiences. | La Barra Beach, Fashion boutiques, Cultural events, Art galleries, Nightlife spots |
| José Ignacio | An exclusive beach resort known for its luxurious accommodations and bohemian charm. It attracts affluent travelers seeking a high-end beach experience. | José Ignacio Beach, The Lighthouse, Gourmet restaurants, Art galleries, Sunset views |
| Solanas | A popular family-friendly beach area with lots of amenities and activities. It's great for those looking for a laid-back vacation atmosphere with access to family-oriented services. | Solanas Beach, Aguas Dulces, Nearby markets, Water sports activities, Family resorts |
| Bikini Beach (La Barra) | Known for its surf culture and vibrant beach clubs, this area is ideal for younger adults seeking fun and adventure on the sand and in the waves. | Bikini Beach, Surfing spots, Beach parties, Food trucks, Bogger's Beach Club |
| Punta Ballena | This area offers breathtaking views and a tranquil environment, making it great for couples and those seeking a romantic getaway with nature. | Punta Ballena viewpoint, Casapueblo, Beautiful sunsets, Scenic hiking trails, Wildlife |
| Las Grutas | A lesser-known gem, providing a more secluded beach experience perfect for travelers looking to escape the crowds while still enjoying all the beauty of the coast. | Private beaches, Secluded coves, Local seafood restaurants, Nature trails, Relaxed atmosphere |
Do you need a license for Airbnb in Punta Negra?
We recommend checking directly with Punta Negra's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Punta Negra
Punta Negra beach house rental
Entire Place • 3 bedrooms
Unique experience: Peace and nature
Entire Place • 1 bedroom
Los Calamares Beach House
Entire Place • 2 bedrooms
Beautiful house just steps from the sea
Entire Place • 3 bedrooms
Paradise for couples of nature and relaxation
Entire Place • 1 bedroom
Cabins "El Eskp", Punta Negra, Piriapolis
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Punta Negra
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Agustín Andrés | 3 | $62,348 | 48 | 4.93/5.0 |
| Daniela | 1 | $34,412 | 3 | 4.00/5.0 |
| Tomas | 3 | $31,707 | 88 | 4.83/5.0 |
| Noelia | 1 | $24,783 | 81 | 4.98/5.0 |
| Ornella | 1 | $24,659 | 4 | 5.00/5.0 |
| Marcio | 2 | $23,787 | 67 | 4.96/5.0 |
| 109470422 | 1 | $18,303 | 1 | 0.00/5.0 |
| Adriana | 4 | $18,200 | 209 | 4.85/5.0 |
| Charly Y Vale | 1 | $17,482 | 6 | 4.67/5.0 |
| Celia | 2 | $17,024 | 34 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Punta Negra
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (98.3%), with house and outdoor & mobile properties comprising 94.0% of inventory
- Strong specialty sector (26.2%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels, apartment & condo, others, unique stays segments (5.9% combined)
Room Capacity Distribution
Analysis of 118 properties in Punta Negra shows that 1 bedroom properties are most prevalent, making up 50.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 83.9% of all listings.
Key Insights
- Most common: 1 bedroom (50.8%)
- Least common: 4 bedrooms (2.5%)
- Market concentration: 83.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 118 properties in Punta Negra reveals that 4 guests properties dominate the market, representing 28.8% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 51.7% of the market.
Key Insights
- Most common capacity: 4 guests (28.8% of market)
- Least common capacity: 7 guests (3.4% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 51.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 118 properties in Punta Negra, the most common availability pattern is 271-366 days (80.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (47.5% of properties).
Key Insights
- Most common availability window: 271-366 days (80.5%)
- Most common booking duration: 31-90 days (47.5%)
- Properties with high availability (180+ days): 96.6%
- Properties with long-term bookings (180+ days): 3.4%
Minimum Stay Distributions
1 Night
13 listings
11.8% of total
2 Nights
34 listings
30.9% of total
3 Nights
11 listings
10% of total
4-6 Nights
31 listings
28.2% of total
7-29 Nights
11 listings
10% of total
30+ Nights
10 listings
9.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 42.7%
- Mid-length stays (4-6 nights) represent 28.2% of listings
- Monthly+ stays (9.1%) suggest a stable extended-stay market
- High market flexibility with 52.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
20 listings
20.4% of total
Moderate
22 listings
22.4% of total
Firm
21 listings
21.4% of total
Strict
35 listings
35.7% of total
Key Insights
- Strict is the preferred policy at 35.7% of listings
- The market shows a balanced distribution between guest-friendly (42.8%) and strict (57.1%) policies
- Flexible policies are least common at 20.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Nov, Dec, averaging 38 days
- Shortest booking windows are in Jul, Sep, Jun, averaging 7 days
- Winter shows the longest average booking window at 35 days, while Summer has the shortest at 8 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 35 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Jun when lead times are shortest
Popular Airbnb Amenities in Punta Negra
Below is the distribution of amenities across listings in Punta Negra:
Traveler Demographics
Key Insights
- Domestic travelers make up 88.3% of total guests, indicating a dominant local market share.
- Primary international markets: Argentina (4.4%) and Brazil (1.7%)
- Spanish is the top language at 48.9%, followed by English (31.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.7%
Recommendations
- Target marketing campaigns for Montevideo and Ciudad de la Costa markets
- Develop localized content for Argentina and Brazil
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Punta Negra. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Departamento de Maldonado | 15 | $1,518 | $224.05 | 29% |
| Fortín de Santa Rosa | 11 | $1,458 | $224.90 | 32% |
| Departamento de Lavalleja | 12 | $1,438 | $101.72 | 41% |
| San Carlos | 23 | $1,421 | $229.74 | 41% |
| Pan de Azúcar | 20 | $1,335 | $208.63 | 23% |
| José Ignacio | 246 | $1,296 | $337.12 | 28% |
| San Rafael - El Placer | 127 | $1,294 | $373.09 | 28% |
| La Barra | 21 | $1,212 | $506.33 | 27% |
| El Edén | 27 | $1,199 | $211.79 | 25% |
| Departamento de Maldonado | 10 | $1,137 | $151.12 | 34% |
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