Chihuahua Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de Maldonado, Uruguay
Is Airbnb profitable in Chihuahua in 2025? Explore comprehensive Airbnb analytics for Chihuahua, Departamento de Maldonado, Uruguay to uncover income potential. This 2025 STR market report for Chihuahua, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Chihuahua, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chihuahua Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Chihuahua Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Chihuahua (2025)
Understanding the monthly revenue variations for Airbnb listings in Chihuahua is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chihuahua is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chihuahua across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,341+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,347 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,126 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $616, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Chihuahua
Chihuahua Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Chihuahua STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chihuahua:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Chihuahua
Average Daily Rate (ADR) Airbnb Trends in Chihuahua (2025)
Effective short term rental pricing strategy in Chihuahua involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chihuahua typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $329+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $197 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Chihuahua
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Airbnb Seasonality Analysis & Trends in Chihuahua (2025)
Peak Season (January, February, March)
- Revenue averages $2,501 per month
- Occupancy rates average 49.7%
- Daily rates average $175
Shoulder Season
- Revenue averages $1,492 per month
- Occupancy maintains around 32.5%
- Daily rates hold near $169
Low Season (July, September, October)
- Revenue drops to average $835 per month
- Occupancy decreases to average 23.1%
- Daily rates adjust to average $171
Seasonality Insights for Chihuahua
- The Airbnb seasonality in Chihuahua shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Chihuahua's highest earning potential, with monthly revenues capable of climbing to $3,448, occupancy reaching a high of 60.2%, and ADRs peaking at $191.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $724, occupancy could drop to 20.2%, and ADRs may adjust down to $152.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chihuahua.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Chihuahua seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Chihuahua (2025)
Exploring the top neighborhoods for short-term rentals in Chihuahua? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Punta del Este | A glamorous beach resort city known as the Saint-Tropez of South America, attracting both domestic and international tourists. Offers stunning beaches, nightlife, and luxury amenities. | Punta del Este Beaches, Casapueblo, La Mano, Punta Shopping, Puerto de Punta del Este, Enjoy Punta del Este Casino |
| La Barra | A trendy beach town famous for its bohemian vibe and artistic atmosphere. Popular among younger crowds who appreciate hip bars, restaurants, and a lively beach culture. | La Barra Beach, The Bridge, Chihuahua Beach, Art Galleries, Clubs and Bars |
| Jose Ignacio | An exclusive and picturesque village known for its upscale lifestyle and beautiful beaches. A favorite among celebrities seeking a tranquil yet luxurious getaway. | Jose Ignacio Beach, The Lighthouse, La Huella Restaurant, Shopping Village, Art Exhibitions |
| Solanas | A residential area with beautiful beaches and a relaxed atmosphere, perfect for families and those seeking a peaceful retreat. | Solanas Beach, Solanas Forest Spa, Water Sports Activities, Restaurants, Beach Clubs |
| Maldonado | The capital of the Maldonado Department, providing a great gateway to both Punta del Este and other coastal attractions. Well-suited for tourists looking for a mix of urban and beach experiences. | Maldonado Departmental Museum, Artisans Market, Local Street Food, Nearby Beaches, Cultural Events |
| Sierra de la Ballena | A beautiful natural area with stunning views and outdoor activities, great for tourists looking for adventure and nature. | Sierra de la Ballena Nature Reserve, Hiking Trails, Bird Watching, Camping Areas, Scenic Viewpoints |
| Cerro Eguzo | A lesser-known destination with breathtaking landscapes, perfect for tourists looking for untouched nature and hiking opportunities. | Cerro Eguzo Hiking Trails, Wildlife Watching, Rural Tourism, Peaceful Environment, Local Culture |
| Piriápolis | A charming coastal town with a rich history and beautiful architecture. It combines beach relaxation with cultural experiences. | Piriápolis Beach, Castillo de Piria, Rambla de Piriápolis, Local Restaurants and Cafes, Historic Buildings |
Understanding Airbnb License Requirements & STR Laws in Chihuahua (2025)
While Chihuahua, Departamento de Maldonado, Uruguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chihuahua to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Chihuahua (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Chihuahuabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Complete House near the sea/heated pool+jacuzzi
Entire Place • 2 bedrooms
house with a view of the forest and the ocean with a heated pool
Entire Place • 2 bedrooms
New cabin steps from the beach
Entire Place • 1 bedroom
Cabana Las Hortensias
Entire Place • 1 bedroom
"Del Sur" refuge in Chihuahua
Entire Place • 3 bedrooms
Casa Bosque w/Heated pool and close to beach
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Chihuahua (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Chihuahua based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pablo | 2 | $48,315 | 23 | 4.95/5.0 |
| Gerardo | 1 | $25,641 | 68 | 4.97/5.0 |
| Nicolás | 1 | $25,034 | 11 | 4.82/5.0 |
| Analia | 1 | $24,262 | 44 | 4.98/5.0 |
| Silvia | 1 | $23,908 | 7 | 5.00/5.0 |
| Natalia | 1 | $21,838 | 6 | 5.00/5.0 |
| Host #133123420 | 1 | $20,901 | 0 | 0.00/5.0 |
| Host #73984918 | 1 | $20,025 | 2 | 0.00/5.0 |
| Host #510860782 | 1 | $19,904 | 0 | 0.00/5.0 |
| Eduardo | 1 | $19,648 | 15 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chihuahua.
Dive Deeper: Advanced Chihuahua STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chihuahua. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsChihuahua Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Chihuahua
- The Chihuahua Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Chihuahua, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Chihuahua Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Chihuahua
- The dominant room capacity in Chihuahua is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.3% of the active Airbnb listings in Chihuahua, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Chihuahua.
Chihuahua Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Chihuahua
- The most common guest capacity trend in Chihuahua vacation rentals is listings accommodating 2 guests (38.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Chihuahua STR market, accounting for 69.1% of listings.
- A significant 40.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Chihuahua.
- On average, properties in Chihuahua are equipped to host 3.3 guests.
Chihuahua Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Chihuahua
- The most common availability pattern in Chihuahua falls within the 271-366 days range, representing 76.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Chihuahua (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Chihuahua Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
15% of total
2 Nights
9 listings
22.5% of total
3 Nights
4 listings
10% of total
4-6 Nights
7 listings
17.5% of total
7-29 Nights
4 listings
10% of total
30+ Nights
10 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Chihuahua is 30+ Nights, adopted by 25% of listings. This highlights the market's preference for longer commitments.
- A significant segment (25%) caters to monthly stays (30+ nights) in Chihuahua, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 25% of Chihuahua hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chihuahua.
Chihuahua Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
6.9% of total
Moderate
9 listings
31% of total
Firm
8 listings
27.6% of total
Strict
10 listings
34.5% of total
Cancellation Policy Insights for Chihuahua
- The prevailing Airbnb cancellation policy trend in Chihuahua is Strict, used by 34.5% of listings.
- A majority (62.1%) of hosts in Chihuahua utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.5% market standard in Chihuahua.
- With 34.5% using Strict terms, this is a viable option in Chihuahua, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Chihuahua.
Chihuahua STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Chihuahua
- The overall average booking lead time for vacation rentals in Chihuahua is 35 days.
- Guests book furthest in advance for stays during January (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (52 days avg.) sees the longest lead times, while Fall (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Chihuahua.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Chihuahua averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Chihuahua (2025)
Amenity Prevalence
Amenity Insights for Chihuahua
- Essential amenities in Chihuahua that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Chihuahua: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Chihuahua to stay competitive.
Chihuahua Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Chihuahua
- The typical guest profile for Airbnb in Chihuahua consists of a mix of domestic (52%) and international guests, often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 52.3% of guests.
- Key international markets include Uruguay (52.3%) and Argentina (26.6%).
- Top languages spoken are Spanish (35.3%) followed by English (34%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Chihuahua Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Departamento de Maldonado | 14 | $1,595 | $210.07 | 25% |
| San Rafael - El Placer | 118 | $1,541 | $416.76 | 27% |
| La Barra | 174 | $1,519 | $330.85 | 31% |
| José Ignacio | 234 | $1,514 | $357.88 | 29% |
| Fortín de Santa Rosa | 11 | $1,512 | $214.99 | 31% |
| Punta del Este | 11 | $1,482 | $368.06 | 32% |
| San Carlos | 23 | $1,463 | $234.96 | 38% |
| Departamento de Lavalleja | 12 | $1,447 | $104.20 | 42% |
| La Barra | 22 | $1,428 | $521.51 | 24% |
| Pan de Azúcar | 19 | $1,301 | $216.57 | 22% |