Bella Vista Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de Maldonado, Uruguay
Is Airbnb profitable in Bella Vista in 2025? Explore comprehensive Airbnb analytics for Bella Vista, Departamento de Maldonado, Uruguay to uncover income potential. This 2025 STR market report for Bella Vista, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Bella Vista, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bella Vista Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bella Vista Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bella Vista (2025)
Understanding the monthly revenue variations for Airbnb listings in Bella Vista is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bella Vista is typically January, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bella Vista across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,864+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,783 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $891 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $399, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bella Vista
Bella Vista Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bella Vista STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bella Vista:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bella Vista
Average Daily Rate (ADR) Airbnb Trends in Bella Vista (2025)
Effective short term rental pricing strategy in Bella Vista involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bella Vista typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $208+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Bella Vista
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Airbnb Seasonality Analysis & Trends in Bella Vista (2025)
Peak Season (January, February, April)
- Revenue averages $2,149 per month
- Occupancy rates average 45.4%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,075 per month
- Occupancy maintains around 25.8%
- Daily rates hold near $140
Low Season (July, September, November)
- Revenue drops to average $694 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $138
Seasonality Insights for Bella Vista
- The Airbnb seasonality in Bella Vista shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bella Vista's highest earning potential, with monthly revenues capable of climbing to $2,793, occupancy reaching a high of 63.8%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $590, occupancy could drop to 14.8%, and ADRs may adjust down to $131.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bella Vista.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bella Vista seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bella Vista (2025)
Exploring the top neighborhoods for short-term rentals in Bella Vista? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Punta Ballena | A picturesque coastal area with stunning views and luxurious properties. Popular for its beaches and proximity to upscale developments, attracting both leisure and business travelers. | Casa Pueblo, Punta Ballena Beach, Solanas Beach, Capri Beach, The Arboretum |
| La Barra | Known for its vibrant nightlife and bohemian atmosphere, La Barra attracts a younger crowd and offers beach access, bars, and restaurants that thrive during the summer. | La Barra Beach, Club de Playa, El Chorro, Puente de La Barra, Art galleries and boutiques |
| José Ignacio | An exclusive beach town known for its serenity, chic restaurants, and upscale accommodations. It's a favorite among celebrities and travelers seeking privacy and luxury. | José Ignacio Beach, La Huella Restaurant, The Lighthouse, Portezuelo Beach, Local art galleries |
| Malabrigo | A tranquil neighborhood with beautiful natural landscapes and access to beaches. Ideal for families and those seeking a more laid-back experience away from the hustle and bustle. | Malabrigo Beach, Playa Brava, Natural reserves, Fishing spots, Local artisan markets |
| Balneario Buenos Aires | A charming beach resort area with a relaxed vibe and family-friendly atmosphere. Offers a great destination for short-term stays and summer vacations. | Buenos Aires Beach, Water sports activities, Beachfront cafes, Scenic walks, Local festivals |
| Punta del Este | A world-famous beach resort known for its nightlife, luxury hotels, and exclusive feel. A prime location for those looking to attract high-income guests during the summer season. | Brava Beach, The Fingers (Los Dedos), Punta Shopping, Casapueblo, Cultural festivals |
| La Pataia | A quiet beachfront area with a strong sense of community. Ideal for those looking to escape the crowded tourist zones while still enjoying the coastal experience. | Secluded beaches, Fishing areas, Local seafood restaurants, Natural trails, Artisan shops |
| Manantiales | An upscale beach neighborhood with beautiful houses and serene beaches. It is a magnet for affluent travelers looking for a more exclusive getaway experience. | Manantiales Beach, Tropical Beach Club, Local dining spots, Tranquil settings, Yoga retreats |
Understanding Airbnb License Requirements & STR Laws in Bella Vista (2025)
While Bella Vista, Departamento de Maldonado, Uruguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bella Vista to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bella Vista (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bella Vistabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Complete and cozy cabin
Entire Place • 1 bedroom
Beautiful house in Bella Vista!
Entire Place • 3 bedrooms
Tranquility by the sea.
Entire Place • 2 bedrooms
Stylish house, with divine park in Bella Vista.
Entire Place • 5 bedrooms
BigVibes nature and comfort, beach and jacuzzi.
Entire Place • 2 bedrooms
Bella Vista-Piriápolis heated pool chalet
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bella Vista (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bella Vista based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ana | 1 | $34,427 | 17 | 4.94/5.0 |
| Claudia | 1 | $26,932 | 6 | 4.33/5.0 |
| Alejandro | 1 | $21,918 | 9 | 5.00/5.0 |
| Alfonso | 1 | $18,900 | 15 | 4.87/5.0 |
| Gonzalo | 1 | $17,651 | 39 | 4.64/5.0 |
| Alonso | 1 | $14,656 | 9 | 5.00/5.0 |
| Alejandro | 1 | $14,522 | 5 | 5.00/5.0 |
| Javier | 1 | $14,466 | 28 | 5.00/5.0 |
| Day Meneses | 1 | $14,263 | 4 | 5.00/5.0 |
| Manuel | 2 | $14,248 | 128 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bella Vista.
Dive Deeper: Advanced Bella Vista STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bella Vista. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBella Vista Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bella Vista
- The Bella Vista Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bella Vista, House properties are the most common (87.2%), reflecting the local real estate landscape.
- Houses represent a significant 87.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 2.6%) offer potential for unique stay experiences.
Bella Vista Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bella Vista
- The dominant room capacity in Bella Vista is 2 bedrooms listings, making up 43.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.2% of the active Airbnb listings in Bella Vista, indicating a high concentration in these sizes.
- A significant 30.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bella Vista.
Bella Vista Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bella Vista
- The most common guest capacity trend in Bella Vista vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Bella Vista STR market, accounting for 53.9% of listings.
- 46.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bella Vista.
- On average, properties in Bella Vista are equipped to host 5.5 guests.
Bella Vista Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bella Vista
- The most common availability pattern in Bella Vista falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bella Vista (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bella Vista Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
12.8% of total
2 Nights
9 listings
23.1% of total
3 Nights
6 listings
15.4% of total
4-6 Nights
7 listings
17.9% of total
7-29 Nights
7 listings
17.9% of total
30+ Nights
5 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Bella Vista is 2 Nights, adopted by 23.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Bella Vista, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 23.1% of Bella Vista hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bella Vista.
Bella Vista Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
5.9% of total
Moderate
14 listings
41.2% of total
Firm
5 listings
14.7% of total
Strict
13 listings
38.2% of total
Cancellation Policy Insights for Bella Vista
- The prevailing Airbnb cancellation policy trend in Bella Vista is Moderate, used by 41.2% of listings.
- A majority (52.9%) of hosts in Bella Vista utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.2% market standard in Bella Vista.
- With 38.2% using Strict terms, this is a viable option in Bella Vista, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bella Vista.
Bella Vista STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bella Vista
- The overall average booking lead time for vacation rentals in Bella Vista is 42 days.
- Guests book furthest in advance for stays during January (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 4 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (55 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Bella Vista.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Bella Vista averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bella Vista (2025)
Amenity Prevalence
Amenity Insights for Bella Vista
- Essential amenities in Bella Vista that guests expect include: TV, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, BBQ grill, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bella Vista: TV, Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Air conditioning or BBQ grill to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bella Vista to stay competitive.
Bella Vista Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bella Vista
- The typical guest profile for Airbnb in Bella Vista consists of primarily domestic travelers (87%), often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 86.8% of guests.
- Key international markets include Uruguay (86.8%) and Argentina (4.7%).
- Top languages spoken are Spanish (48%) followed by English (37.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montevideo and Maldonado.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bella Vista Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Departamento de Maldonado | 14 | $1,595 | $210.07 | 25% |
| San Rafael - El Placer | 118 | $1,541 | $416.76 | 27% |
| La Barra | 174 | $1,519 | $330.85 | 31% |
| José Ignacio | 234 | $1,514 | $357.88 | 29% |
| Fortín de Santa Rosa | 11 | $1,512 | $214.99 | 31% |
| Punta del Este | 11 | $1,482 | $368.06 | 32% |
| San Carlos | 23 | $1,463 | $234.96 | 38% |
| Departamento de Lavalleja | 12 | $1,447 | $104.20 | 42% |
| La Barra | 22 | $1,428 | $521.51 | 24% |
| Pan de Azúcar | 19 | $1,301 | $216.58 | 22% |