Thomas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Virginia, United States
Is Airbnb profitable in Thomas in 2025? Explore comprehensive Airbnb analytics for Thomas, West Virginia, United States to uncover income potential. This 2025 STR market report for Thomas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Thomas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Thomas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Thomas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Thomas (2025)
Understanding the monthly revenue variations for Airbnb listings in Thomas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thomas is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thomas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,540+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,520 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,545 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $895, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Thomas
Thomas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Thomas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thomas:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Thomas
Average Daily Rate (ADR) Airbnb Trends in Thomas (2025)
Effective short term rental pricing strategy in Thomas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thomas typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Thomas
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Airbnb Seasonality Analysis & Trends in Thomas (2025)
Peak Season (June, May, January)
- Revenue averages $2,286 per month
- Occupancy rates average 40.5%
- Daily rates average $151
Shoulder Season
- Revenue averages $1,853 per month
- Occupancy maintains around 41.0%
- Daily rates hold near $148
Low Season (March, September, November)
- Revenue drops to average $1,317 per month
- Occupancy decreases to average 34.3%
- Daily rates adjust to average $146
Seasonality Insights for Thomas
- The Airbnb seasonality in Thomas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Thomas's highest earning potential, with monthly revenues capable of climbing to $2,603, occupancy reaching a high of 49.9%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $974, occupancy could drop to 23.5%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thomas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Thomas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Thomas (2025)
Exploring the top neighborhoods for short-term rentals in Thomas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Canaan Valley | A beautiful valley known for its outdoor activities, such as hiking, skiing, and mountain biking. It's a prime location for nature lovers and adventure seekers, making it an ideal Airbnb spot. | Canaan Valley Resort State Park, Blackwater Falls State Park, Timberline Four Seasons Resort, Canaan Valley National Wildlife Refuge, Dolly Sods Wilderness |
| Davis | A small town with a growing reputation as a hub for outdoor activities and tourism. Close to national parks and recreational areas, it's perfect for tourists looking to explore the natural beauty of West Virginia. | Blackwater Falls State Park, Canaan Valley, Thomas-Davis Rail Trail, St. George Lake, Nearby mountain biking trails |
| Thomas | Known for its vibrant arts scene and historic charm, Thomas is seeing an increase in tourism. The town's artistic community and proximity to nature draws visitors looking for a unique experience. | Coal Town Art Gallery, Historic Thomas, Hang Gliding Over the Valley, Local music scene, Cafes and shops |
| Elkins | A larger town nearby that serves as a gateway to national parks and outdoor activities. Elkins offers more amenities and services, making it a convenient base for travelers. | Beverly Historic District, West Virginia Railroad Museum, Gandy Dancer Theatre, Elkins City Park, Monongahela National Forest |
| Potomac Highlands | A region known for its stunning natural landscapes and outdoor recreation opportunities, attracting visitors year-round for activities such as hiking, fishing, and skiing. | Seneca Rocks, Spruce Knob, Lost River State Park, Shavers Lake, Various hiking trails |
| Harper's Ferry | Historic town with Civil War significance and beautiful river views. It's a popular destination for history lovers and those looking to explore outdoor activities like hiking and rafting. | Harper's Ferry National Historical Park, Appalachian Trail, Potomac River adventures, Historic downtown, Jefferson Rock |
| Shepherdstown | Quaint, historic town with a vibrant arts scene and proximity to the Shenandoah River. Attracts tourists interested in history, culture, and outdoor activities. | Shepherd University, Historic buildings, Shenandoah River, Local galleries and shops, Battle of Antietam nearby |
| Monongahela National Forest | A vast forest area that offers amazing scenery and opportunities for hiking, camping, and wildlife watching. Ideal for visitors seeking nature and tranquility. | Seneca Rocks, Canaan Valley, Various hiking trails, Wildlife viewing, Camping sites |
Understanding Airbnb License Requirements & STR Laws in Thomas (2025)
While Thomas, West Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Thomas to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Thomas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Thomasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Meadowview Solar Haven - Hot Tub
Entire Place • 3 bedrooms
Chuck’s Place, Located on front St. In Thomas
Entire Place • 2 bedrooms
Dandy Flats - The Nonchalant
Entire Place • 1 bedroom
Stunning Historic 3-Bedroom Apt Thomas River View
Entire Place • 3 bedrooms
Over the Top - Entire Apartment In Thomas
Entire Place • 3 bedrooms
Mountain Koru - Tiny House in Thomas WV
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Thomas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Thomas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alison | 12 | $214,015 | 1951 | 4.91/5.0 |
| Darlene | 2 | $63,616 | 106 | 4.95/5.0 |
| Vincent | 3 | $61,338 | 53 | 4.94/5.0 |
| Debbie | 1 | $42,893 | 33 | 4.97/5.0 |
| Kelly | 2 | $39,503 | 366 | 4.75/5.0 |
| Justin | 1 | $39,066 | 517 | 4.99/5.0 |
| Jarolyn | 3 | $38,743 | 558 | 4.95/5.0 |
| Mary | 1 | $38,245 | 7 | 5.00/5.0 |
| Jennifer | 2 | $31,649 | 251 | 4.86/5.0 |
| Lindsay | 1 | $28,705 | 42 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thomas.
Dive Deeper: Advanced Thomas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thomas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThomas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Thomas
- The Thomas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Thomas, House properties are the most common (69%), reflecting the local real estate landscape.
- Houses represent a significant 69% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 9.6%) offer potential for unique stay experiences.
Thomas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Thomas
- The dominant room capacity in Thomas is 1 bedroom listings, making up 31% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.8% of the active Airbnb listings in Thomas, indicating a high concentration in these sizes.
- A significant 21.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Thomas.
Thomas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Thomas
- The most common guest capacity trend in Thomas vacation rentals is listings accommodating 2 guests (21.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Thomas STR market, accounting for 40.4% of listings.
- 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thomas.
- On average, properties in Thomas are equipped to host 3.4 guests.
Thomas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Thomas
- The most common availability pattern in Thomas falls within the 181-270 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Thomas (54.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Thomas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
53.7% of total
2 Nights
9 listings
22% of total
3 Nights
1 listings
2.4% of total
30+ Nights
9 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Thomas is 1 Night, adopted by 53.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.7%) of the Thomas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22%) caters to monthly stays (30+ nights) in Thomas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.7% of Thomas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thomas.
Thomas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.4% of total
Flexible
3 listings
7.1% of total
Moderate
23 listings
54.8% of total
Firm
9 listings
21.4% of total
Strict
6 listings
14.3% of total
Cancellation Policy Insights for Thomas
- The prevailing Airbnb cancellation policy trend in Thomas is Moderate, used by 54.8% of listings.
- There's a relatively balanced mix between guest-friendly (61.9%) and stricter (35.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54.8% market standard in Thomas.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Thomas.
Thomas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Thomas
- The overall average booking lead time for vacation rentals in Thomas is 29 days.
- Guests book furthest in advance for stays during July (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (36 days avg.) sees the longest lead times, while Spring (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Thomas.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Thomas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Thomas (2025)
Amenity Prevalence
Amenity Insights for Thomas
- Essential amenities in Thomas that guests expect include: Wifi, Heating, Kitchen, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Cooking basics, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Thomas: Wifi, Heating, Kitchen, Essentials.
- Prioritize adding missing essentials: Kitchen, Essentials.
- Consider adding popular differentiators like Hot water or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Thomas to stay competitive.
Thomas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Thomas
- The typical guest profile for Airbnb in Thomas consists of primarily domestic travelers (91%), often arriving from nearby Pittsburgh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.2% of guests.
- Key international markets include United States (91.2%) and DC (6.9%).
- Top languages spoken are English (72.5%) followed by Spanish (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Pittsburgh and Washington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Thomas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Castleton | 10 | $6,255 | $523.55 | 39% |
| Bentonville | 22 | $5,235 | $405.46 | 51% |
| Skyland Estates | 13 | $5,151 | $253.99 | 63% |
| Friendsville | 12 | $5,012 | $493.24 | 39% |
| Halfmoon Township | 17 | $4,992 | $691.16 | 36% |
| Shenandoah Shores | 15 | $4,548 | $391.92 | 44% |
| Washington | 11 | $4,465 | $387.00 | 45% |
| Slaty Fork | 37 | $4,450 | $384.61 | 37% |
| Shenandoah Farms | 57 | $4,354 | $265.99 | 48% |
| Wardensville | 27 | $4,263 | $230.33 | 57% |