Oak Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Virginia, United States
Is Airbnb profitable in Oak Hill in 2025? Explore comprehensive Airbnb analytics for Oak Hill, West Virginia, United States to uncover income potential. This 2025 STR market report for Oak Hill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Oak Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oak Hill Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Oak Hill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Oak Hill (2025)
Understanding the monthly revenue variations for Airbnb listings in Oak Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oak Hill is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oak Hill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,396+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,676 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,386 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,545, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oak Hill
Oak Hill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Oak Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oak Hill:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oak Hill
Average Daily Rate (ADR) Airbnb Trends in Oak Hill (2025)
Effective short term rental pricing strategy in Oak Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oak Hill typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $322+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $102 per night.
Average Daily Rate (ADR) Trend by Month in Oak Hill
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Airbnb Seasonality Analysis & Trends in Oak Hill (2025)
Peak Season (July, June, August)
- Revenue averages $4,107 per month
- Occupancy rates average 61.8%
- Daily rates average $180
Shoulder Season
- Revenue averages $3,037 per month
- Occupancy maintains around 48.3%
- Daily rates hold near $176
Low Season (January, February, March)
- Revenue drops to average $1,627 per month
- Occupancy decreases to average 31.9%
- Daily rates adjust to average $176
Seasonality Insights for Oak Hill
- The Airbnb seasonality in Oak Hill shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Oak Hill's highest earning potential, with monthly revenues capable of climbing to $4,172, occupancy reaching a high of 65.8%, and ADRs peaking at $188.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,370, occupancy could drop to 25.4%, and ADRs may adjust down to $169.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oak Hill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Oak Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Oak Hill (2025)
Exploring the top neighborhoods for short-term rentals in Oak Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| New River Gorge | A stunning natural park known for its whitewater rafting, rock climbing, and breathtaking views. Ideal for adventure seekers and nature enthusiasts looking for unique outdoor experiences. | New River Gorge Bridge, Hawks Nest State Park, Whitewater Rafting, Rock Climbing, Hiking Trails, Scenic Overlooks |
| Beckley | The largest city in the area, providing a range of amenities and attractions. Great for visitors exploring southern West Virginia or those attending events and festivals. | Beckley Exhibition Coal Mine, Tamarack, Lake Stephens, Grandview State Park, Beckley Art Group, Local Restaurants |
| Fayetteville | A charming town known for its close proximity to the New River Gorge and vibrant downtown area. Attracts both outdoor adventurers and those looking for a quaint escape. | The Whitewater Center, Historic Fayette Theater, New River Gorge National Park, Local Shops, Restaurants and Cafes, Festivals |
| Oak Hill Downtown | The heart of Oak Hill with access to local shops and dining, making it attractive for visitors wanting an authentic West Virginian experience. | Local Historic Sites, Community Events, Parks, Local Dining, Art Galleries |
| Summersville | Known for Summersville Lake, this area is ideal for boating and fishing enthusiasts, appealing to families and outdoor lovers. | Summersville Lake, Fishing and Boating, Hiking Trails, Local Events, Restaurants around the lake |
| Ansted | A quaint town close to the New River Gorge with rich history and natural beauty, making it appealing for those seeking a peaceful retreat. | Hawks Nest State Park, Ansted Historic District, New River Gorge Entrance, Local Hiking Trails, Community Events |
| Lewisburg | A picturesque town known for its cultural events, fine dining, and historical architecture. Great for visitors looking for a more upscale and cultured experience. | Greenbrier Valley Theatre, Local Art Galleries, Historic Downtown, Restaurants, Annual Festivals |
| Dunlap | A lesser-known area offering serene surroundings and proximity to nature, ideal for those wanting to escape the city hustle. | Scenic Views, Local Parks, Hiking Trails, Quiet Retreats, Historical Landmarks |
Understanding Airbnb License Requirements & STR Laws in Oak Hill (2025)
While Oak Hill, West Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oak Hill to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Oak Hill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oak Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Seven Bed Estate 10 mins to NRG Bridge Great views
Entire Place • 8 bedrooms
Private Retreat- Ultimate GameRoom-Fire Pit-HotTub
Entire Place • 5 bedrooms
Coal Miners Casa*Pizza Oven*Hot Tub*10 Min to NRG
Entire Place • 4 bedrooms
ThujaHideaway@NewRiverGorge
Entire Place • 4 bedrooms
NRG Oasis-GameRoom-HotTub- Fire Pit
Entire Place • 4 bedrooms
*Riverstone Retreat*FirePit*GameRoom*NewRiverGorge
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Oak Hill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Oak Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tom And Haley | 2 | $168,591 | 74 | 4.94/5.0 |
| Paul | 1 | $124,874 | 72 | 4.82/5.0 |
| Brenda | 4 | $107,824 | 108 | 4.80/5.0 |
| Timothy | 1 | $91,785 | 46 | 4.96/5.0 |
| Elizabeth | 2 | $74,171 | 169 | 4.95/5.0 |
| Dmitry | 1 | $72,512 | 49 | 5.00/5.0 |
| Amy | 4 | $70,948 | 398 | 4.91/5.0 |
| GetawayHaus | 1 | $67,605 | 121 | 4.83/5.0 |
| Harry | 3 | $62,460 | 187 | 4.92/5.0 |
| Rachel | 2 | $58,541 | 317 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oak Hill.
Dive Deeper: Advanced Oak Hill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oak Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOak Hill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oak Hill
- The Oak Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Oak Hill, House properties are the most common (71.2%), reflecting the local real estate landscape.
- Houses represent a significant 71.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.
Oak Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oak Hill
- The dominant room capacity in Oak Hill is 2 bedrooms listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.6% of the active Airbnb listings in Oak Hill, indicating a high concentration in these sizes.
- A significant 44.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oak Hill.
Oak Hill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oak Hill
- The most common guest capacity trend in Oak Hill vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Oak Hill STR market, accounting for 63.6% of listings.
- 51.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oak Hill.
- On average, properties in Oak Hill are equipped to host 5.7 guests.
Oak Hill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oak Hill
- The most common availability pattern in Oak Hill falls within the 181-270 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Oak Hill (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Oak Hill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
36.9% of total
2 Nights
37 listings
56.9% of total
30+ Nights
4 listings
6.2% of total
Key Insights
- The most prevalent minimum stay requirement in Oak Hill is 2 Nights, adopted by 56.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.8%) of the Oak Hill Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.9% of Oak Hill hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oak Hill.
Oak Hill Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.5% of total
Flexible
21 listings
31.8% of total
Moderate
18 listings
27.3% of total
Firm
15 listings
22.7% of total
Strict
11 listings
16.7% of total
Cancellation Policy Insights for Oak Hill
- The prevailing Airbnb cancellation policy trend in Oak Hill is Flexible, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (59.1%) and stricter (39.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.8% market standard in Oak Hill.
- Regularly review your cancellation policy against competitors and market demand shifts in Oak Hill.
Oak Hill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Oak Hill
- The overall average booking lead time for vacation rentals in Oak Hill is 38 days.
- Guests book furthest in advance for stays during June (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Oak Hill.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Oak Hill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Oak Hill (2025)
Amenity Prevalence
Amenity Insights for Oak Hill
- Essential amenities in Oak Hill that guests expect include: Air conditioning, Smoke alarm, Heating, Wifi, Free parking on premises, Coffee maker, TV, Dishes and silverware, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oak Hill: Air conditioning, Smoke alarm, Heating, Wifi, Free parking on premises, Coffee maker, TV, Dishes and silverware, Refrigerator.
- Prioritize adding missing essentials: Wifi, Free parking on premises, Coffee maker, TV, Dishes and silverware, Refrigerator.
- Consider adding popular differentiators like Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oak Hill to stay competitive.
Oak Hill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Oak Hill
- The typical guest profile for Airbnb in Oak Hill consists of primarily domestic travelers (96%), often arriving from nearby Columbus, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.9% of guests.
- Key international markets include United States (95.9%) and DC (1.9%).
- Top languages spoken are English (81.6%) followed by Spanish (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Columbus and Charlotte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Oak Hill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Victor | 19 | $4,783 | $435.08 | 37% |
| Slaty Fork | 37 | $4,450 | $384.61 | 37% |
| State Road | 14 | $4,430 | $252.14 | 47% |
| Radford | 29 | $4,276 | $381.36 | 44% |
| Blacksburg | 284 | $3,990 | $475.43 | 40% |
| Prices Fork | 15 | $3,376 | $331.04 | 43% |
| Dublin | 26 | $3,343 | $248.49 | 43% |
| Avery County | 10 | $3,265 | $545.92 | 29% |
| Traphill | 10 | $3,157 | $222.44 | 44% |
| Blowing Rock | 426 | $3,137 | $310.40 | 39% |