Airbnb Market Analytics, Statistics and Data in Harpers Ferry, West Virginia, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Harpers Ferry? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Harpers Ferry:
How much do Airbnb hosts make on average per month in Harpers Ferry?
The short-term rental market in Harpers Ferry shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,033 per month
- Strong performing properties (top 25%) make $5,282 or more
- Best-in-class properties (top 10%) achieve $8,169+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,825
Revenue Variations by Month
Occupancy Rates Throughout the Year in Harpers Ferry
The market in Harpers Ferry shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 30%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Harpers Ferry
Daily rates in Harpers Ferry vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $181 per night
- Strong performing properties (top 25%) secure $263 or more
- Best-in-class properties (top 10%) pull in $420+ per night
- Entry-level properties (bottom 25%) earn around $140
Daily Rate Variations by Month
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Seasonality patterns in Harpers Ferry
Peak Season (June, July, August)
- Revenue peaks at $5372.04 per month
- Occupancy rates reach 58.76%
- Daily rates average $258.43
Shoulder Season
- Revenue averages $4148.78 per month
- Occupancy maintains 48.33%
- Daily rates hold at $238.62
Low Season (February, December, January)
- Revenue drops to $2887.42 per month
- Occupancy decreases to 35.69%
- Daily rates adjust to $222.32
Is it still profitable to do Airbnb in Harpers Ferry in 2025?
Yes! Harpers Ferry demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $4149 and The market's 120 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Harpers Ferry
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Historic Harpers Ferry | A charming village with rich Civil War history and stunning natural scenery. Visitors flock to explore the historic sites and enjoy outdoor activities like hiking and rafting. | Harpers Ferry National Historical Park, John Brown's Fort, St. Peter's Roman Catholic Church, Mary's Heights, The Appalachian Trail |
| Bolivar Heights | A nearby residential area with a local feel and convenient access to Harpers Ferry attractions. It appeals to visitors looking for a quieter stay close to nature. | Bolivar Heights Cemetery, Lower Town, The Old Stone Church, Harpers Ferry Park Association |
| Shenandoah River | Scenic riverfront views and outdoor activities draw nature enthusiasts and adventure seekers, making this a prime location for those looking to enjoy the great outdoors. | Shenandoah River National Park, Water sports activities (kayaking, rafting), Picnic areas and hiking trails |
| Loudoun Heights | An area offering beautiful views and a tranquil environment, popular with those who want to escape the tourist crowds but be near Harpers Ferry. | Loudoun Heights Trail, Views of the confluence of the Potomac and Shenandoah Rivers, Quiet nature walks |
| CA&Ohio Canal | A historic canal area providing a unique experience for visitors interested in the region's history, along with scenic views and recreational opportunities. | Chesapeake and Ohio Canal National Historical Park, Hiking and biking trails along the canal |
| Mary's Heights | A historical ridge with beautiful panoramic views, appealing to history buffs and nature lovers alike, with ample hiking opportunities. | Panorama views of Harpers Ferry, Civil War viewpoints, Various hiking trails |
| Harper's Ferry Station area | An affordable area popular with travelers due to proximity to the train station, making it a convenient choice for visitors traveling by train. | Amtrak Station, Local dining options, Shopping |
| Downtown Harpers Ferry | The main tourist hub where visitors can find shops, restaurants, and attractions. Ideal for those wanting to be in the heart of it all. | Visitor Center, Local shops and restaurants, Historic buildings |
Do you need a license for Airbnb in Harpers Ferry?
We recommend checking directly with Harpers Ferry's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Harpers Ferry
The Colonial Estate at Harpers Ferry. Indoor Pool
Entire Place • 7 bedrooms
Blarney: Indoor Pool, Unique River/Mountain Views
Entire Place • 4 bedrooms
Insta Worthy Mountain Views and Hot Tub
Entire Place • 5 bedrooms
Harpers Ferry Farmhouse, Heated Year Round Pool
Entire Place • 5 bedrooms
Amazing Lagoon, Beach, Cross Fit Gym, Fishing
Entire Place • 3 bedrooms
The Historic Booth House at the Harpers Ferry KOA
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Harpers Ferry
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bryan & Cathy | 12 | $611,550 | 2235 | 4.90/5.0 |
| Mountain Mama | 5 | $338,902 | 247 | 4.91/5.0 |
| Laura | 13 | $256,389 | 843 | 4.01/5.0 |
| Tony | 2 | $240,970 | 96 | 4.92/5.0 |
| Lauren | 1 | $220,975 | 151 | 5.00/5.0 |
| Anna | 2 | $208,500 | 281 | 4.99/5.0 |
| Jessica | 2 | $191,985 | 355 | 4.89/5.0 |
| Craig And McKenzie | 2 | $169,931 | 108 | 4.99/5.0 |
| Leigh | 1 | $164,625 | 185 | 4.97/5.0 |
| Christie | 8 | $155,617 | 579 | 4.98/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Harpers Ferry
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (83.3%), with house and outdoor & mobile properties comprising 70.0% of inventory
- Strong specialty sector (34.2%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 120 properties in Harpers Ferry shows that 1 bedroom properties are most prevalent, making up 39.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 65.8% of all listings.
Key Insights
- Most common: 1 bedroom (39.2%)
- Least common: 4 bedrooms (6.7%)
- Market concentration: 65.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 120 properties in Harpers Ferry reveals that 8+ guests properties dominate the market, representing 26.7% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 49.2% of the market.
Key Insights
- Most common capacity: 8+ guests (26.7% of market)
- Least common capacity: 3 guests (5% of market)
- Average guest capacity: 5.1 guests per property
- Market concentration: 49.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 120 properties in Harpers Ferry, the most common availability pattern is 91-180 days (41.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (40% of properties).
Key Insights
- Most common availability window: 91-180 days (41.7%)
- Most common booking duration: 181-270 days (40%)
- Properties with high availability (180+ days): 47.5%
- Properties with long-term bookings (180+ days): 54.2%
Minimum Stay Distributions
1 Night
33 listings
28.9% of total
2 Nights
70 listings
61.4% of total
3 Nights
5 listings
4.4% of total
30+ Nights
6 listings
5.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 90.3%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (5.3%) suggest a stable extended-stay market
- High market flexibility with 94.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.9% of total
Flexible
7 listings
6.2% of total
Moderate
43 listings
38.1% of total
Firm
36 listings
31.9% of total
Strict
26 listings
23% of total
Key Insights
- Moderate is the preferred policy at 38.1% of listings
- The market shows a balanced distribution between guest-friendly (44.3%) and strict (54.9%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Oct, averaging 60 days
- Shortest booking windows are in Mar, Feb, Jan, averaging 34 days
- Summer shows the longest average booking window at 53 days, while Winter has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 53 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Jan when lead times are shortest
Popular Airbnb Amenities in Harpers Ferry
Below is the distribution of amenities across listings in Harpers Ferry:
Traveler Demographics
Key Insights
- Domestic travelers make up 87% of total guests, indicating a dominant local market share.
- Primary international markets: DC (10.2%) and United Kingdom (0.5%)
- English is the top language at 80.4%, followed by Spanish (11.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%
Recommendations
- Target marketing campaigns for Washington and Baltimore markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Harpers Ferry. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lemont | 21 | $8,740 | $801.02 | 42% |
| State College | 156 | $7,835 | $735.99 | 44% |
| Centreville | 15 | $7,494 | $523.22 | 48% |
| Ferguson Township | 125 | $6,210 | $802.21 | 40% |
| Mayo | 13 | $6,087 | $438.91 | 52% |
| College Township | 66 | $6,080 | $807.21 | 41% |
| West Donegal Township | 13 | $6,040 | $465.52 | 41% |
| Lower Windsor Township | 12 | $5,880 | $350.59 | 44% |
| Chester | 18 | $5,821 | $494.88 | 42% |
| Arundel on the Bay | 24 | $5,741 | $527.94 | 40% |
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