Gilbert Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Virginia, United States
Is Airbnb profitable in Gilbert in 2025? Explore comprehensive Airbnb analytics for Gilbert, West Virginia, United States to uncover income potential. This 2025 STR market report for Gilbert, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Gilbert, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gilbert Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gilbert Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gilbert (2025)
Understanding the monthly revenue variations for Airbnb listings in Gilbert is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gilbert is typically October, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gilbert across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,528+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,490 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,377 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,338, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gilbert
Gilbert Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gilbert STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gilbert:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gilbert
Average Daily Rate (ADR) Airbnb Trends in Gilbert (2025)
Effective short term rental pricing strategy in Gilbert involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gilbert typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $288+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $238 per night.
- Entry-level properties (Bottom 25%) earn around $173 per night.
Average Daily Rate (ADR) Trend by Month in Gilbert
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Airbnb Seasonality Analysis & Trends in Gilbert (2025)
Peak Season (October, May, June)
- Revenue averages $3,703 per month
- Occupancy rates average 48.8%
- Daily rates average $230
Shoulder Season
- Revenue averages $2,522 per month
- Occupancy maintains around 34.3%
- Daily rates hold near $226
Low Season (January, February, December)
- Revenue drops to average $1,123 per month
- Occupancy decreases to average 20.0%
- Daily rates adjust to average $221
Seasonality Insights for Gilbert
- The Airbnb seasonality in Gilbert shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gilbert's highest earning potential, with monthly revenues capable of climbing to $3,838, occupancy reaching a high of 54.1%, and ADRs peaking at $261.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $977, occupancy could drop to 16.9%, and ADRs may adjust down to $213.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gilbert.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gilbert seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gilbert (2025)
Exploring the top neighborhoods for short-term rentals in Gilbert? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Gilbert | The heart of the city with a vibrant atmosphere, restaurants, and shops. This area is attractive to visitors for its entertainment options and proximity to local events. | Gilbert Historical Museum, Downtown Gilbert Farmers Market, Epicenter at Agritopia, Higley Center for the Performing Arts, Freestone Park |
| SanTan Village | A popular outdoor shopping destination featuring a range of restaurants and retail options. Ideal for visitors looking for a mix of shopping and dining experiences. | SanTan Village Marketplace, Theaters at SanTan Village, Topgolf, Desert Breeze Park, Harkins Theatres |
| Freestone Park | A family-friendly area with a large park that offers various recreational activities. Good for families and outdoorsy travelers. | Freestone Park, Gilbert Community Center, Gilbert Regional Park, Fishing lake, Children's playgrounds |
| Queen Creek | Just to the southeast of Gilbert, this growing area offers more suburban attractions and a mix of outdoor activities and shopping. | Queen Creek Marketplace, San Tan Mountain Regional Park, Schnepf Farms, Queen Creek Olive Mill, Horseback riding trails |
| Power Ranch | A master-planned community with a friendly atmosphere and access to parks and recreational facilities. Attracts families looking for a quieter stay. | Power Ranch Community Park, K-8 school nearby, Children’s parks, Walking paths, Community events |
| Agritopia | A unique community that blends urban living with agriculture. It's an attractive spot for those interested in sustainability and local produce. | Agritopia Farm, Restaurants with farm-to-table options, Community gardens, Farmers markets, Local events |
| Lake View | Offers scenic views and tranquility with easy access to nearby lakes. Great for visitors seeking a peaceful retreat. | Walnut Lake, Parks along the water, Fishing opportunities, Picnic areas, Walking trails |
| Civic Center | The area surrounding the town's civic center, hosting various community events. Attractive for visitors looking to experience local culture. | Gilbert Civic Center, Annual festivals and events, Theaters, Community activities, Local dining options |
Understanding Airbnb License Requirements & STR Laws in Gilbert (2025)
While Gilbert, West Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gilbert to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gilbert (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gilbertbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
KING BED Cozy Cabin on the Hatfield McCoy trails
Entire Place • 2 bedrooms
House at Main Street Lodging
Entire Place • 4 bedrooms
The River Lodge
Entire Place • 3 bedrooms
Flower Shop Inn
Entire Place • 3 bedrooms
Zeke & Zeb's
Entire Place • 3 bedrooms
Horsepen Creek Retreat - Close to town and trails
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gilbert (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gilbert based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jackie | 5 | $141,482 | 165 | 4.96/5.0 |
| Matthew | 4 | $88,639 | 60 | 4.90/5.0 |
| Debbie | 2 | $43,456 | 22 | 5.00/5.0 |
| Necole | 1 | $34,893 | 57 | 4.98/5.0 |
| Tinamarie | 3 | $32,889 | 3 | 4.67/5.0 |
| Alyssa | 1 | $30,340 | 25 | 4.60/5.0 |
| Corinne | 1 | $27,579 | 18 | 5.00/5.0 |
| Rachel | 1 | $19,596 | 17 | 4.94/5.0 |
| Randy | 1 | $10,571 | 22 | 4.73/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gilbert.
Dive Deeper: Advanced Gilbert STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gilbert. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGilbert Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gilbert
- The Gilbert Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gilbert, House properties are the most common (57.9%), reflecting the local real estate landscape.
- Houses represent a significant 57.9% portion, catering likely to families or larger groups.
Gilbert Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gilbert
- The dominant room capacity in Gilbert is 3 bedrooms listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 79.0% of the active Airbnb listings in Gilbert, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gilbert.
Gilbert Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gilbert
- The most common guest capacity trend in Gilbert vacation rentals is listings accommodating 8+ guests (68.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Gilbert STR market, accounting for 84.2% of listings.
- 84.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gilbert.
- On average, properties in Gilbert are equipped to host 7.1 guests.
Gilbert Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gilbert
- The most common availability pattern in Gilbert falls within the 271-366 days range, representing 63.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Gilbert (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gilbert Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
31.6% of total
2 Nights
11 listings
57.9% of total
3 Nights
1 listings
5.3% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gilbert is 2 Nights, adopted by 57.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.5%) of the Gilbert Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 57.9% of Gilbert hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gilbert.
Gilbert Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
1 listings
5.9% of total
Firm
9 listings
52.9% of total
Strict
2 listings
11.8% of total
Cancellation Policy Insights for Gilbert
- The prevailing Airbnb cancellation policy trend in Gilbert is Firm, used by 52.9% of listings.
- A majority (64.7%) of hosts in Gilbert utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 52.9% market standard in Gilbert.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Gilbert.
Gilbert STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gilbert
- The overall average booking lead time for vacation rentals in Gilbert is 50 days.
- Guests book furthest in advance for stays during October (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (70 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Gilbert.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Gilbert averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gilbert (2025)
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Gilbert
- Essential amenities in Gilbert that guests expect include: Smoke alarm, Heating, TV, Refrigerator, Kitchen, Free parking on premises, Coffee maker, Microwave, Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gilbert: Smoke alarm, Heating, TV, Refrigerator, Kitchen, Free parking on premises, Coffee maker, Microwave, Air conditioning, Wifi.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gilbert to stay competitive.
Gilbert Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gilbert
- The typical guest profile for Airbnb in Gilbert consists of primarily domestic travelers (100%), often arriving from nearby Modena, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (97.3%) followed by Spanish (2.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Modena and Atco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gilbert Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Slaty Fork | 37 | $4,290 | $406.90 | 36% |
| Victor | 22 | $3,961 | $419.27 | 34% |
| Avery County | 10 | $3,700 | $549.64 | 30% |
| Blacksburg | 306 | $3,534 | $473.88 | 39% |
| Radford | 31 | $3,236 | $357.98 | 41% |
| State Road | 16 | $3,190 | $243.21 | 40% |
| Blowing Rock | 429 | $2,936 | $320.88 | 38% |
| Prices Fork | 16 | $2,885 | $347.70 | 42% |
| Valle Crucis | 55 | $2,884 | $340.87 | 37% |
| Newport | 13 | $2,854 | $338.48 | 40% |