Virginia Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Virginia Beach in 2025? Explore comprehensive Airbnb analytics for Virginia Beach, Virginia, United States to uncover income potential. This 2025 STR market report for Virginia Beach, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,398 active listings.
Whether you're considering an Airbnb investment in Virginia Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Virginia Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Virginia Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Virginia Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Virginia Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Virginia Beach is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Virginia Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,327+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,165 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,818 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,322, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Virginia Beach
Virginia Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Virginia Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Virginia Beach:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Virginia Beach
Average Daily Rate (ADR) Airbnb Trends in Virginia Beach (2025)
Effective short term rental pricing strategy in Virginia Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Virginia Beach typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $577+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $363 or more.
- Typical properties (Median) charge around $228 per night.
- Entry-level properties (Bottom 25%) earn around $142 per night.
Average Daily Rate (ADR) Trend by Month in Virginia Beach
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Airbnb Seasonality Analysis & Trends in Virginia Beach (2025)
Peak Season (July, August, June)
- Revenue averages $6,341 per month
- Occupancy rates average 55.7%
- Daily rates average $304
Shoulder Season
- Revenue averages $3,372 per month
- Occupancy maintains around 38.3%
- Daily rates hold near $302
Low Season (January, February, November)
- Revenue drops to average $2,474 per month
- Occupancy decreases to average 34.4%
- Daily rates adjust to average $281
Seasonality Insights for Virginia Beach
- The Airbnb seasonality in Virginia Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Virginia Beach's highest earning potential, with monthly revenues capable of climbing to $6,585, occupancy reaching a high of 57.6%, and ADRs peaking at $362.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,393, occupancy could drop to 32.1%, and ADRs may adjust down to $262.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Virginia Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Virginia Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Virginia Beach (2025)
Exploring the top neighborhoods for short-term rentals in Virginia Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Oceanfront | The Oceanfront is a bustling location with a vibrant boardwalk and beautiful sandy beaches, making it an ideal spot for tourists looking to stay close to the water and enjoy beach activities. | Virginia Beach Boardwalk, Neptune Statue, Virginia Aquarium & Marine Science Center, Ocean Breeze Waterpark, Cape Henry Lighthouse |
| Sandbridge Beach | A more tranquil beach experience, Sandbridge Beach offers a family-friendly atmosphere with beautiful homes and nature reserves, appealing to visitors looking for a peaceful getaway. | Back Bay National Wildlife Refuge, Sandbridge Dunes, Little Island Park, The Norwegian Lady Statue |
| Virginia Beach Town Center | The Town Center is a shopping and business hub with numerous restaurants, shops, and entertainment options. It attracts both tourists and business travelers looking for convenience. | Pembroke Mall, Town Center Park, The Art Institute of Virginia Beach, Cinemark 18 |
| Knotts Island | A rural area just outside Virginia Beach, it offers a unique experience with scenic views and proximity to wildlife refuges, ideal for those looking for a retreat in nature. | Currituck National Wildlife Refuge, North River Wetlands Preserve, Historic Knotts Island |
| Chic's Beach | Chic's Beach is a laid-back beach community known for its stunning sunsets and quieter atmosphere. It attracts families and young couples looking for a relaxed beach vacation. | Chic's Beach Park, local seafood restaurants, kayaking on the bay, Marine Science Center |
| First Landing State Park | A historical site with abundant natural beauty, this area is perfect for nature lovers and families looking to explore hiking trails and participate in outdoor activities. | First Landing State Park Trails, False Cape State Park, Cypress Swamp |
| Historic Cape Henry | Home to the historic lighthouses and beautiful coastal scenery, this area attracts history buffs and those interested in maritime heritage. | Cape Henry Lighthouses, Fort Story, Public Beach Access |
| Pungo | Nestled in the rural countryside, Pungo offers visitors a taste of the agricultural lifestyle with farms, markets, and scenic views, appealing to those looking for a different side of Virginia Beach. | Pungo Strawberry Festival, Back Bay National Wildlife Refuge, Farms and markets |
Understanding Airbnb License Requirements & STR Laws in Virginia Beach (2025)
While Virginia Beach, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Virginia Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Virginia Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Virginia Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oceanfront / 11 bds / 33 PPL / Indoor Pool
Entire Place • 11 bedrooms
6BR Beach Holiday, Hot Tub, Long stay Discounts!
Entire Place • 6 bedrooms
Silver Strand, Pool, Dock w/ Kayaks, Sunset Views
Entire Place • 7 bedrooms
Modernist Oasis | 2 Luxury Homes & Private Pool
Entire Place • 6 bedrooms
Breathtaking Ocean views at Pinch Me, 8bdrm, 6bath
Entire Place • 8 bedrooms
The Sandbridge Jewel
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Virginia Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Virginia Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dimitri | 36 | $1,204,132 | 849 | 4.86/5.0 |
| Sheppard | 27 | $1,186,286 | 503 | 4.74/5.0 |
| Vacasa Virginia | 111 | $1,146,477 | 1145 | 4.44/5.0 |
| Christine | 14 | $1,068,065 | 430 | 4.71/5.0 |
| Cathleen & Chris | 10 | $786,396 | 412 | 4.94/5.0 |
| Atlantic Rental Homes | 30 | $761,867 | 1769 | 4.60/5.0 |
| Sandbridge Stays | 14 | $761,255 | 235 | 4.82/5.0 |
| Sojourn | 27 | $750,397 | 325 | 4.78/5.0 |
| Jonnie | 26 | $692,461 | 20 | 4.54/5.0 |
| Jade & Nathan | 10 | $643,070 | 598 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Virginia Beach.
Dive Deeper: Advanced Virginia Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Virginia Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVirginia Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Virginia Beach
- The Virginia Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.5% of the 1,398 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Virginia Beach, House properties are the most common (52.1%), reflecting the local real estate landscape.
- Houses represent a significant 52.1% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.4%) offer potential for unique stay experiences.
Virginia Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Virginia Beach
- The dominant room capacity in Virginia Beach is 2 bedrooms listings, making up 28.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 49.9% of the active Airbnb listings in Virginia Beach, indicating a high concentration in these sizes.
- A significant 38.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Virginia Beach.
Virginia Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Virginia Beach
- The most common guest capacity trend in Virginia Beach vacation rentals is listings accommodating 8+ guests (33.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Virginia Beach STR market, accounting for 53.2% of listings.
- 54.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Virginia Beach.
- On average, properties in Virginia Beach are equipped to host 5.3 guests.
Virginia Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Virginia Beach
- The most common availability pattern in Virginia Beach falls within the 271-366 days range, representing 56.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Virginia Beach (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Virginia Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
199 listings
14.8% of total
2 Nights
279 listings
20.8% of total
3 Nights
238 listings
17.7% of total
4-6 Nights
81 listings
6% of total
7-29 Nights
162 listings
12.1% of total
30+ Nights
383 listings
28.5% of total
Key Insights
- The most prevalent minimum stay requirement in Virginia Beach is 30+ Nights, adopted by 28.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (28.5%) caters to monthly stays (30+ nights) in Virginia Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 28.5% of Virginia Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Virginia Beach.
Virginia Beach Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
47 listings
3.9% of total
Super Strict 30 Days
131 listings
10.8% of total
Refundable
1 listings
0.1% of total
Non-refundable
1 listings
0.1% of total
Flexible
135 listings
11.1% of total
Moderate
218 listings
18% of total
Firm
248 listings
20.5% of total
Strict
430 listings
35.5% of total
Cancellation Policy Insights for Virginia Beach
- The prevailing Airbnb cancellation policy trend in Virginia Beach is Strict, used by 35.5% of listings.
- A majority (56.0%) of hosts in Virginia Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.5% market standard in Virginia Beach.
- With 35.5% using Strict terms, this is a viable option in Virginia Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Virginia Beach.
Virginia Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Virginia Beach
- The overall average booking lead time for vacation rentals in Virginia Beach is 48 days.
- Guests book furthest in advance for stays during June (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Virginia Beach.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Virginia Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Virginia Beach (2025)
Amenity Prevalence
Amenity Insights for Virginia Beach
- Essential amenities in Virginia Beach that guests expect include: Air conditioning, Wifi, Smoke alarm, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Virginia Beach: Air conditioning, Wifi, Smoke alarm, TV, Heating.
- Prioritize adding missing essentials: Air conditioning, Wifi, Smoke alarm, TV, Heating.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Virginia Beach to stay competitive.
Virginia Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Virginia Beach
- The typical guest profile for Airbnb in Virginia Beach consists of primarily domestic travelers (95%), often arriving from nearby Richmond, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.1% of guests.
- Key international markets include United States (95.1%) and DC (2.2%).
- Top languages spoken are English (75.5%) followed by Spanish (11.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Richmond and Virginia Beach.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Virginia Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cobbs Creek | 10 | $4,128 | $315.08 | 47% |
| Salvo | 86 | $3,941 | $442.46 | 39% |
| Lanexa | 13 | $3,778 | $291.41 | 49% |
| White Stone | 41 | $3,657 | $411.25 | 42% |
| Weems | 12 | $3,315 | $303.96 | 49% |
| Virginia Beach | 10 | $3,294 | $623.20 | 27% |
| Urbanna | 16 | $3,237 | $204.88 | 53% |
| Cape Charles | 235 | $3,160 | $376.73 | 38% |
| Southern Shores | 188 | $3,146 | $384.91 | 43% |
| Gloucester County | 11 | $3,120 | $225.93 | 48% |