The Plains Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in The Plains in 2025? Explore comprehensive Airbnb analytics for The Plains, Virginia, United States to uncover income potential. This 2025 STR market report for The Plains, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in The Plains, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the The Plains Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key The Plains Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$273
The average rental revenue earned for an occupied room per day in The Plains.
Occupancy Rate(?)
35.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,002
Typical annual income for an Airbnb listing in The Plains. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.2%
Positive growth (8.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in The Plains.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in The Plains.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in The Plains (2025)

Understanding the monthly revenue variations for Airbnb listings in The Plains is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in The Plains is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in The Plains across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,389+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,944 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,287 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,010, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in The Plains

The Plains Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the The Plains STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in The Plains:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in The Plains

Average Daily Rate (ADR) Airbnb Trends in The Plains (2025)

Effective short term rental pricing strategy in The Plains involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in The Plains typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $532+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $356 or more.
  • Typical properties (Median) charge around $212 per night.
  • Entry-level properties (Bottom 25%) earn around $155 per night.

Average Daily Rate (ADR) Trend by Month in The Plains

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Airbnb Seasonality Analysis & Trends in The Plains (2025)

Peak Season (June, July, April)
  • Revenue averages $3,345 per month
  • Occupancy rates average 43.3%
  • Daily rates average $288
Shoulder Season
  • Revenue averages $2,957 per month
  • Occupancy maintains around 39.0%
  • Daily rates hold near $294
Low Season (January, February, March)
  • Revenue drops to average $1,814 per month
  • Occupancy decreases to average 32.2%
  • Daily rates adjust to average $304

Seasonality Insights for The Plains

  • The Airbnb seasonality in The Plains shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases The Plains's highest earning potential, with monthly revenues capable of climbing to $3,515, occupancy reaching a high of 49.4%, and ADRs peaking at $307.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,786, occupancy could drop to 30.4%, and ADRs may adjust down to $286.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in The Plains.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these The Plains seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in The Plains (2025)

Exploring the top neighborhoods for short-term rentals in The Plains? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown The Plains
Charming historic district with unique shops and restaurants, appealing to tourists interested in local culture and history. Close proximity to outdoor activities and Virginia wineries.
The Plains Train Station, The Plains Historic District, Local Art Galleries, Nearby Wineries, Old Mill Park
Nearby Wineries
The area is renowned for its wineries and vineyards, attracting wine enthusiasts and tourists alike. Perfect for hosting guests who seek a relaxing getaway amid beautiful landscapes.
Waverly Farm Winery, The Winery at La Grange, Chrysalis Vineyards, Barrel Oak Winery, Sunset Hills Vineyard
Sky Meadows State Park
A stunning natural area offering hiking trails and beautiful scenery, making it an excellent destination for outdoor enthusiasts and nature lovers.
Hiking Trails, Picnic Areas, Scenic Views, Wildlife Viewing
The Plains Historic District
Known for its preserved architecture and rich history, offering visitors a glimpse into the past while providing modern conveniences.
Historic Homes, Local Shops, Art Studios, Community Events
Virginia Hunt Country
Famous for its fox hunting and equestrian events, this area attracts visitors looking to experience the rural and equestrian culture of Virginia.
Horse Farms, Hunting Events, Scenic Drives, Events at local Equestrian Centers
Local Farmer's Market
A vibrant hub for local produce and artisan goods, attracting foodies and families looking for fresh, local experiences.
Fresh Produce Stands, Artisan Food Vendors, Community Gatherings, Seasonal Events
Outdoor Recreation Areas
Proximity to trails, parks, and green spaces makes this area a great destination for families and active travelers looking to explore the outdoors.
Hiking and Biking Trails, Parks for Sports and Picnics, Fishing and Recreation Areas
Civil War Historic Sites
Attracts history buffs and families, providing educational opportunities and a grasp of Virginia’s rich historical significance during the Civil War.
Civil War Battlefields, Historic Markers, Educational Tours

Understanding Airbnb License Requirements & STR Laws in The Plains (2025)

While The Plains, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for The Plains to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in The Plains (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in The Plainsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Magic Mountain VA, Renew in Wine Country, King Bed

Magic Mountain VA, Renew in Wine Country, King Bed

Entire Place • 3 bedrooms

$71,016
Revenue
60.3%
Occupancy
$313.23
Daily Rate
Guest House on Horse Farm -2 bedrooms/2 bath

Guest House on Horse Farm -2 bedrooms/2 bath

Entire Place • 2 bedrooms

$62,210
Revenue
41.6%
Occupancy
$355.68
Daily Rate
A lovely cottage in The Plains, Virginia

A lovely cottage in The Plains, Virginia

Entire Place • 1 bedroom

$45,508
Revenue
58.8%
Occupancy
$180.05
Daily Rate
Luxury hunt country getaway!

Luxury hunt country getaway!

Entire Place • 1 bedroom

$40,797
Revenue
59.5%
Occupancy
$188.43
Daily Rate
Rolling Acres~1 bedroom apartment on heavenly farm

Rolling Acres~1 bedroom apartment on heavenly farm

Entire Place • 1 bedroom

$37,908
Revenue
57.4%
Occupancy
$153.83
Daily Rate
The Whistle Stop

The Whistle Stop

Entire Place • 1 bedroom

$37,232
Revenue
59.9%
Occupancy
$167.09
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in The Plains (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in The Plains based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Trish2$72,633614.97/5.0
Virginia1$62,210135.00/5.0
Peyton2$55,2632324.85/5.0
Nicole2$50,825124.93/5.0
Elizabeth1$45,508594.98/5.0
Melinda1$40,7971375.00/5.0
Allison1$37,908284.96/5.0
Caro1$37,2321744.94/5.0
Harry1$35,490294.97/5.0
David & Karen1$34,2482014.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in The Plains.

Dive Deeper: Advanced The Plains STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for The Plains. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

The Plains Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for The Plains

  • The The Plains Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.2% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in The Plains, House properties are the most common (41.9%), reflecting the local real estate landscape.
  • Houses represent a significant 41.9% portion, catering likely to families or larger groups.
  • The presence of 9.7% Hotel/Boutique listings indicates integration with traditional hospitality.

The Plains Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for The Plains

  • The dominant room capacity in The Plains is 1 bedroom listings, making up 45.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 64.6% of the active Airbnb listings in The Plains, indicating a high concentration in these sizes.

The Plains Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for The Plains

  • The most common guest capacity trend in The Plains vacation rentals is listings accommodating 4 guests (22.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the The Plains STR market, accounting for 42.0% of listings.
  • 19.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in The Plains.
  • On average, properties in The Plains are equipped to host 3.0 guests.

The Plains Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for The Plains

  • The most common availability pattern in The Plains falls within the 271-366 days range, representing 48.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in The Plains (29%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

The Plains Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.7%)

1 Night

8 listings

26.7% of total

2 Nights (56.7%)

2 Nights

17 listings

56.7% of total

3 Nights (6.7%)

3 Nights

2 listings

6.7% of total

7-29 Nights (3.3%)

7-29 Nights

1 listings

3.3% of total

30+ Nights (6.7%)

30+ Nights

2 listings

6.7% of total

Key Insights

  • The most prevalent minimum stay requirement in The Plains is 2 Nights, adopted by 56.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.4%) of the The Plains Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 56.7% of The Plains hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in The Plains.

The Plains Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (29%)

Flexible

9 listings

29% of total

Moderate (19.4%)

Moderate

6 listings

19.4% of total

Firm (25.8%)

Firm

8 listings

25.8% of total

Strict (25.8%)

Strict

8 listings

25.8% of total

Cancellation Policy Insights for The Plains

  • The prevailing Airbnb cancellation policy trend in The Plains is Flexible, used by 29% of listings.
  • A majority (51.6%) of hosts in The Plains utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 29% market standard in The Plains.
  • Regularly review your cancellation policy against competitors and market demand shifts in The Plains.

The Plains STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for The Plains

  • The overall average booking lead time for vacation rentals in The Plains is 40 days.
  • Guests book furthest in advance for stays during September (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (55 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in The Plains.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these The Plains averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in The Plains (2025)

Amenity Prevalence

Amenity Insights for The Plains

  • Essential amenities in The Plains that guests expect include: Wifi, Smoke alarm, Heating, Air conditioning, Free parking on premises, Fire extinguisher, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Carbon monoxide alarm, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for The Plains: Wifi, Smoke alarm, Heating, Air conditioning, Free parking on premises, Fire extinguisher, Essentials.
  • Prioritize adding missing essentials: Fire extinguisher, Essentials.
  • Consider adding popular differentiators like Coffee maker or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in The Plains to stay competitive.

The Plains Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for The Plains

  • The typical guest profile for Airbnb in The Plains consists of primarily domestic travelers (86%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 86.3% of guests.
  • Key international markets include United States (86.3%) and DC (11.1%).
  • Top languages spoken are English (73.9%) followed by Spanish (10.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Washington and Winchester.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the The Plains Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Castleton10$6,255$523.5539%
Centreville15$6,205$510.7747%
Mayo13$5,786$439.1552%
Stevensville70$5,476$499.4643%
Chester17$5,299$437.7243%
Shannondale47$5,288$292.9456%
Arundel on the Bay25$5,285$509.3739%
Bentonville22$5,235$405.4651%
Lower Windsor Township15$5,190$348.5145%
Skyland Estates13$5,151$253.9963%

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