Stuart Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Stuart in 2025? Explore comprehensive Airbnb analytics for Stuart, Virginia, United States to uncover income potential. This 2025 STR market report for Stuart, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Stuart, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stuart Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stuart Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stuart (2025)
Understanding the monthly revenue variations for Airbnb listings in Stuart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stuart is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stuart across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,398+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,106 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,966 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $985, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stuart
Stuart Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stuart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stuart:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stuart
Average Daily Rate (ADR) Airbnb Trends in Stuart (2025)
Effective short term rental pricing strategy in Stuart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stuart typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $171 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in Stuart
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Airbnb Seasonality Analysis & Trends in Stuart (2025)
Peak Season (June, May, November)
- Revenue averages $2,729 per month
- Occupancy rates average 52.0%
- Daily rates average $143
Shoulder Season
- Revenue averages $2,323 per month
- Occupancy maintains around 46.9%
- Daily rates hold near $142
Low Season (January, February, March)
- Revenue drops to average $1,869 per month
- Occupancy decreases to average 39.8%
- Daily rates adjust to average $142
Seasonality Insights for Stuart
- The Airbnb seasonality in Stuart shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stuart's highest earning potential, with monthly revenues capable of climbing to $2,756, occupancy reaching a high of 61.7%, and ADRs peaking at $149.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,792, occupancy could drop to 35.9%, and ADRs may adjust down to $139.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stuart.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stuart seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stuart (2025)
Exploring the top neighborhoods for short-term rentals in Stuart? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Stuart | Charming historic district with boutiques, dining, and cultural attractions. Ideal for visitors seeking a local experience with art galleries and waterfront dining. | Lyric Theatre, Stuart Heritage Museum, Riverwalk, Conchy Joe's Seafood, Downtown Stuart Trolley |
| Stuart Beach | Popular beach area known for its beautiful sandy shores and water sports. Great for families and beach lovers looking for relaxation and recreation. | Stuart Beach, Bathhouse, Jensen Beach Park, Hammock Park, Surfing and paddleboarding lessons |
| Sailfish Splash Waterpark | Family-friendly water park attraction that hosts many visitors, particularly in the summer. Good for those looking to draw families and vacationers seeking fun activities. | Water slides, Lazy River, Kids' play area, Picnic areas, Food concessions |
| Jonathan Dickinson State Park | Expansive natural park offering outdoor activities. Attracts nature enthusiasts looking for camping, hiking, and wildlife observation. | Hiking trails, Kayaking, Biking, Wildlife viewing, Historic sites |
| Port Salerno | Quaint fishing village with a thriving seafood scene. Perfect for visitors interested in a less commercial experience and local dining. | Port Salerno Seafood Market, Salerno Bay, Waterfront dining, Fishing charters, Art galleries |
| Stuart North | Residential area with easy access to amenities and nearby beaches. Great for longer stays for families or business travelers. | Shopping centers, Local parks, Dining options, Proximity to beaches, Community events |
| Cobblestone Greentree | Upscale community with lush landscapes and proximity to golf courses. Ideal for travelers seeking a quiet retreat with luxury amenities. | Golf courses, Community pools, Green spaces, Proximity to galleries, Local events |
| Treasure Coast | Known for its natural beauty and water activities. It attracts visitors who love fishing, boating, and exploring the coast. | Fishing charters, Boating, Wildlife tours, Beaches, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Stuart (2025)
While Stuart, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stuart to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stuart (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stuartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A-Frame Mountain Views/Hot Tub/Firepit
Entire Place • 4 bedrooms
Cozy Cabin at Fairystone
Entire Place • 4 bedrooms
eleVAted Acres A-Frame-Near Fairy Stone State Park
Entire Place • 1 bedroom
The Gathering House
Entire Place • 5 bedrooms
Cabin at the Reserve
Entire Place • 4 bedrooms
Bull Mountain Hideaway: 4BR/3Bath/Hot Tub
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stuart (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stuart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Branden | 1 | $85,125 | 65 | 4.92/5.0 |
| Angie | 1 | $38,540 | 26 | 4.92/5.0 |
| Christina | 1 | $36,906 | 68 | 4.81/5.0 |
| Christine | 1 | $36,033 | 42 | 5.00/5.0 |
| John | 1 | $34,782 | 87 | 4.97/5.0 |
| Bessie | 1 | $34,690 | 53 | 4.98/5.0 |
| Dora Jane | 1 | $33,403 | 62 | 4.98/5.0 |
| Blake | 1 | $29,498 | 293 | 4.97/5.0 |
| Steve | 2 | $27,546 | 162 | 4.97/5.0 |
| Tony | 1 | $27,299 | 12 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stuart.
Dive Deeper: Advanced Stuart STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stuart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStuart Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stuart
- The Stuart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stuart, Outdoor/Unique properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
Stuart Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stuart
- The dominant room capacity in Stuart is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Stuart, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stuart.
Stuart Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stuart
- The most common guest capacity trend in Stuart vacation rentals is listings accommodating 8+ guests (30%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Stuart STR market, accounting for 45.0% of listings.
- 45.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stuart.
- On average, properties in Stuart are equipped to host 5.0 guests.
Stuart Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stuart
- The most common availability pattern in Stuart falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Stuart (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stuart Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
30% of total
2 Nights
12 listings
60% of total
30+ Nights
2 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Stuart is 2 Nights, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Stuart Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 60% of Stuart hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stuart.
Stuart Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
38.9% of total
Moderate
5 listings
27.8% of total
Firm
5 listings
27.8% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Stuart
- The prevailing Airbnb cancellation policy trend in Stuart is Flexible, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.9% market standard in Stuart.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stuart.
Stuart STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stuart
- The overall average booking lead time for vacation rentals in Stuart is 38 days.
- Guests book furthest in advance for stays during November (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (45 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Stuart.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Stuart averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stuart (2025)
Amenity Prevalence
Amenity Insights for Stuart
- Essential amenities in Stuart that guests expect include: Essentials, Bed linens, Extra pillows and blankets, Heating, Kitchen, Free parking on premises, Hot water, Smoke alarm, Hair dryer, Air conditioning. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stuart: Essentials, Bed linens, Extra pillows and blankets, Heating, Kitchen, Free parking on premises, Hot water, Smoke alarm, Hair dryer, Air conditioning.
- Prioritize adding missing essentials: Smoke alarm, Hair dryer, Air conditioning.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stuart to stay competitive.
Stuart Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stuart
- The typical guest profile for Airbnb in Stuart consists of primarily domestic travelers (97%), often arriving from nearby Virginia Beach, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.7% of guests.
- Key international markets include United States (96.7%) and DC (0.8%).
- Top languages spoken are English (85.2%) followed by Spanish (9.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Virginia Beach and Richmond.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stuart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,207 | $620.29 | 46% |
| Lake Norman of Catawba | 25 | $6,235 | $467.96 | 46% |
| Denver | 84 | $5,893 | $495.69 | 46% |
| Penhook | 19 | $5,435 | $545.46 | 37% |
| Mooresville | 322 | $5,133 | $466.36 | 44% |
| Sherrills Ford | 117 | $5,032 | $515.48 | 39% |
| Troutman | 36 | $4,849 | $350.00 | 50% |
| Goodview | 24 | $4,485 | $367.02 | 51% |
| State Road | 14 | $4,430 | $252.14 | 47% |
| Rockbridge Baths | 11 | $4,352 | $286.42 | 45% |