Airbnb Market Analytics, Statistics and Data in Stanardsville, Virginia, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Stanardsville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Stanardsville:
How much do Airbnb hosts make on average per month in Stanardsville?
The short-term rental market in Stanardsville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,400 per month
- Strong performing properties (top 25%) make $4,085 or more
- Best-in-class properties (top 10%) achieve $6,049+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,406
Revenue Variations by Month
Occupancy Rates Throughout the Year in Stanardsville
The market in Stanardsville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Stanardsville
Daily rates in Stanardsville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $187 per night
- Strong performing properties (top 25%) secure $255 or more
- Best-in-class properties (top 10%) pull in $312+ per night
- Entry-level properties (bottom 25%) earn around $139
Daily Rate Variations by Month
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Seasonality patterns in Stanardsville
Peak Season (June, May, March)
- Revenue peaks at $3901.23 per month
- Occupancy rates reach 52.42%
- Daily rates average $211.88
Shoulder Season
- Revenue averages $3022.00 per month
- Occupancy maintains 43.83%
- Daily rates hold at $203.01
Low Season (December, September, January)
- Revenue drops to $1890.73 per month
- Occupancy decreases to 29.97%
- Daily rates adjust to $193.26
Is it still profitable to do Airbnb in Stanardsville in 2025?
Yes! Stanardsville demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $3022 and The market's 168 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Stanardsville
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Shenandoah National Park | Stunning national park known for its scenic beauty, hiking trails, and wildlife. A prime spot for nature lovers and outdoor enthusiasts looking for a peaceful retreat. | Skyline Drive, Old Rag Mountain, Hawksbill Mountain, Dark Hollow Falls, Big Meadows |
| Charlottesville | Historic city known for its vibrant arts scene, university culture, and outdoor activities. Attractive to tourists exploring local history and dining options. | Monticello, University of Virginia, Downtown Mall, Shenandoah National Park, Virginia Discovery Museum |
| Richmond | The capital of Virginia offers a mix of rich history, cultural attractions, and modern amenities. Popular among travelers interested in history and the arts. | Virginia State Capitol, Museum and White House of the Confederacy, Lewis Ginter Botanical Garden, Richmond Riverfront, Historic Church Hill |
| Luray Caverns | Famous for its stunning limestone caverns, Luray attracts visitors interested in geology and natural wonders. Offers family-friendly activities and nearby hiking. | Luray Caverns, Lake Arrowhead, Luray Zoo, The Car and Carriage Caravan Museum, Hiking Trails |
| Skyline Drive | A scenic route through Shenandoah National Park that offers breathtaking views and opportunities for wildlife viewing. A great option for travelers looking to explore the outdoors. | Skyline Drive, Numerous Lookouts, Hiking Trails, Picnic Areas, Scenic Vista Points |
| Lake Anna | A popular lake destination for water sports, fishing, and relaxing vacations. Attracts families and groups looking for fun on the water. | Lake Anna State Park, Fishing Lodges, Water Sports Rentals, Beach Areas, Picnic Spots |
| Montpelier | Home of James Madison, this historic plantation attracts those interested in American history and heritage. Perfect for history buffs and educational tours. | Montpelier Estate, James Madison Museum, Historic Tours, Gardens, Nature Trails |
| Hawksbill Brewing Co. | A local brewery that is a hotspot for craft beer enthusiasts. It attracts visitors looking for local brews and an authentic community experience. | Brewery Tours, Tastings, Live Music Events, Food Truck Festivals, Local Events |
Do you need a license for Airbnb in Stanardsville?
We recommend checking directly with Stanardsville's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Stanardsville
Mountain Views, Hot Tub, Fire Pit, Screened Porch
Entire Place • 4 bedrooms
Mountainside Retreat
Entire Place • 2 bedrooms
Shenandoah Mountain Majesty I *Hot Tub*15 Acres*
Entire Place • 4 bedrooms
Mountain View Hideaway
Entire Place • 1 bedroom
Mountain Mist
Entire Place • 2 bedrooms
Private Luxury Cabin w/ Shenandoah Mountain Views
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Stanardsville
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tina | 63 | $1,666,427 | 474 | 2.64/5.0 |
| David | 17 | $480,979 | 8350 | 4.79/5.0 |
| Jeremy | 2 | $174,344 | 46 | 4.89/5.0 |
| Cair Paravel Family | 4 | $174,010 | 3049 | 4.94/5.0 |
| Carrie | 2 | $112,404 | 80 | 4.99/5.0 |
| Bradley | 1 | $95,826 | 103 | 4.95/5.0 |
| Judy | 1 | $83,140 | 54 | 5.00/5.0 |
| Judy | 2 | $81,321 | 133 | 4.93/5.0 |
| Mike | 2 | $79,966 | 283 | 4.80/5.0 |
| Kervin | 1 | $79,466 | 27 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Stanardsville
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.9%), with outdoor & mobile and house properties comprising 83.3% of inventory
- Strong specialty sector (56.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, others segments (4.2% combined)
Room Capacity Distribution
Analysis of 168 properties in Stanardsville shows that 1 bedroom properties are most prevalent, making up 43.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.8% of all listings.
Key Insights
- Most common: 1 bedroom (43.5%)
- Least common: 5+ bedrooms (1.8%)
- Market concentration: 70.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 168 properties in Stanardsville reveals that 2 guests properties dominate the market, representing 32.1% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 63.1% of the market.
Key Insights
- Most common capacity: 2 guests (32.1% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 63.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 168 properties in Stanardsville, the most common availability pattern is 271-366 days (37.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.8% of properties).
Key Insights
- Most common availability window: 271-366 days (37.5%)
- Most common booking duration: 31-90 days (29.8%)
- Properties with high availability (180+ days): 64.9%
- Properties with long-term bookings (180+ days): 36.3%
Minimum Stay Distributions
1 Night
54 listings
34% of total
2 Nights
89 listings
56% of total
3 Nights
8 listings
5% of total
7-29 Nights
3 listings
1.9% of total
30+ Nights
5 listings
3.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 90.0%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (3.1%) suggest a stable extended-stay market
- High market flexibility with 95.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
18 listings
13.7% of total
Moderate
43 listings
32.8% of total
Firm
48 listings
36.6% of total
Strict
22 listings
16.8% of total
Key Insights
- Firm is the preferred policy at 36.6% of listings
- The market shows a balanced distribution between guest-friendly (46.5%) and strict (53.4%) policies
- Strong market consensus around Firm policies
- Flexible policies are least common at 13.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Oct, Jun, averaging 67 days
- Shortest booking windows are in Sep, Feb, Jan, averaging 40 days
- Spring shows the longest average booking window at 60 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 60 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Stanardsville
Every property in Stanardsville comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 88.7% of total guests, indicating a dominant local market share.
- Primary international markets: DC (8.5%) and United Kingdom (0.6%)
- English is the top language at 80.5%, followed by Spanish (11.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for Washington and Richmond markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Stanardsville. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Penhook | 18 | $6,008 | $575.60 | 36% |
| Castleton | 10 | $5,702 | $506.43 | 38% |
| Shannondale | 49 | $5,229 | $280.14 | 56% |
| Bentonville | 22 | $5,188 | $392.11 | 51% |
| Skyland Estates | 13 | $5,155 | $253.30 | 63% |
| Friendsville | 12 | $4,998 | $500.44 | 41% |
| Middleburg | 40 | $4,967 | $444.83 | 41% |
| Goodview | 25 | $4,898 | $367.44 | 49% |
| Nellysford | 64 | $4,796 | $371.69 | 40% |
| Haymarket | 11 | $4,794 | $298.13 | 38% |
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