Shenandoah Farms Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Shenandoah Farms in 2025? Explore comprehensive Airbnb analytics for Shenandoah Farms, Virginia, United States to uncover income potential. This 2025 STR market report for Shenandoah Farms, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Shenandoah Farms, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shenandoah Farms Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Shenandoah Farms Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$266
The average rental revenue earned for an occupied room per day in Shenandoah Farms.
Occupancy Rate(?)
47.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$52,246
Typical annual income for an Airbnb listing in Shenandoah Farms. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
51.0%
Strong growth (51.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Shenandoah Farms.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Shenandoah Farms.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Shenandoah Farms (2025)

Understanding the monthly revenue variations for Airbnb listings in Shenandoah Farms is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shenandoah Farms is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shenandoah Farms across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,032+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,290 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,863 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,090, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shenandoah Farms

Shenandoah Farms Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Shenandoah Farms STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shenandoah Farms:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shenandoah Farms

Average Daily Rate (ADR) Airbnb Trends in Shenandoah Farms (2025)

Effective short term rental pricing strategy in Shenandoah Farms involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shenandoah Farms typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $399+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $277 or more.
  • Typical properties (Median) charge around $230 per night.
  • Entry-level properties (Bottom 25%) earn around $178 per night.

Average Daily Rate (ADR) Trend by Month in Shenandoah Farms

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Airbnb Seasonality Analysis & Trends in Shenandoah Farms (2025)

Peak Season (May, April, June)
  • Revenue averages $5,921 per month
  • Occupancy rates average 43.8%
  • Daily rates average $241
Shoulder Season
  • Revenue averages $4,840 per month
  • Occupancy maintains around 51.8%
  • Daily rates hold near $255
Low Season (January, February, March)
  • Revenue drops to average $3,592 per month
  • Occupancy decreases to average 42.0%
  • Daily rates adjust to average $247

Seasonality Insights for Shenandoah Farms

  • The Airbnb seasonality in Shenandoah Farms shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Shenandoah Farms's highest earning potential, with monthly revenues capable of climbing to $6,015, occupancy reaching a high of 56.7%, and ADRs peaking at $282.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,275, occupancy could drop to 39.0%, and ADRs may adjust down to $235.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shenandoah Farms.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Shenandoah Farms seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Shenandoah Farms (2025)

Exploring the top neighborhoods for short-term rentals in Shenandoah Farms? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Shenandoah National Park
A stunning natural area offering breathtaking views, hiking trails, and outdoor activities. Great for nature enthusiasts and families looking for a retreat.
Skyline Drive, Old Rag Mountain, Hawksbill Mountain, Dark Hollow Falls, Shenandoah River
Luray
A charming town known for its beautiful landscapes and proximity to Luray Caverns. Ideal for visitors seeking adventure and relaxation in a scenic setting.
Luray Caverns, Lake Arrowhead, The Car and Carriage Caravan Museum, Caverns Country Club, Luray Valley Museum
Front Royal
The gateway to the Shenandoah National Park, offering a mix of outdoor activities and local charm. Attracts tourists interested in exploring the park and local history.
Skyline Caverns, Front Royal-Warren County Visitor Center, Shenandoah Valley Discovery Museum, Virginia Beer Museum, Warren County Parks
Winchester
Rich in history and culture, this city has a vibrant arts scene and numerous historical sites, making it appealing to both leisure and business travelers.
Historic Old Town Winchester, George Washington’s Office Museum, Stonewall Jackson’s Headquarters, Handley Regional Library, Winchester Frederick County Convention and Visitors Center
Woodstock
A quaint town with rich history and beautiful surroundings. Offers a peaceful environment for guests looking to relax and enjoy the countryside.
Shenandoah County Historical Society, Woodstock Tower, Meems Bottom Covered Bridge, The Edinburg Mill, Fort Valley Ranch
Strasburg
Known for its small-town charm and proximity to outdoor attractions, making it a good destination for families and nature lovers.
Strasburg Museum, Hupp’s Hill Civil War Park, Cedar Creek and Bell Grove National Historical Park, Shenandoah Valley Railroad, Old Town Strasburg
Berryville
A small town with historical significance, offering a peaceful retreat with access to local wineries and farms, ideal for visitors wanting a rural experience.
Berryville Historic District, Miller's Farm Market, Burwell-Morgan Mill, Cool Springs Nature Preserve, Kreider Farms
Mount Jackson
A picturesque town with access to plenty of hiking and nature trails, suitable for guests looking for outdoor adventures and tranquility.
Shenandoah Valley Adventure Park, Cedar Creek and Belle Grove National Historical Park, Meadow Greens Farm, Mount Jackson Town Park, Skyline Drive

Understanding Airbnb License Requirements & STR Laws in Shenandoah Farms (2025)

While Shenandoah Farms, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shenandoah Farms to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Shenandoah Farms (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shenandoah Farmsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Skyline Yurt: Hot Tub~Wood Stove~WiFi~EVcharger

Skyline Yurt: Hot Tub~Wood Stove~WiFi~EVcharger

Entire Place • 3 bedrooms

$299,129
Revenue
86.8%
Occupancy
$889.53
Daily Rate
Mountaintop Retreat with Wood Fired Hot Tub

Mountaintop Retreat with Wood Fired Hot Tub

Entire Place • 1 bedroom

$152,580
Revenue
92.2%
Occupancy
$431.47
Daily Rate
Hot tub, prime leaf peeping and more! Gorgeous 4BR

Hot tub, prime leaf peeping and more! Gorgeous 4BR

Entire Place • 4 bedrooms

$139,627
Revenue
70.4%
Occupancy
$477.26
Daily Rate
*NEW* Black Luxe A-Frame w/ Spa, Gameroom, Movie

*NEW* Black Luxe A-Frame w/ Spa, Gameroom, Movie

Entire Place • 3 bedrooms

$131,042
Revenue
55.2%
Occupancy
$534.21
Daily Rate
Hot tub w/ Sunset Views! Secluded mountain chalet

Hot tub w/ Sunset Views! Secluded mountain chalet

Entire Place • 4 bedrooms

$119,048
Revenue
71.5%
Occupancy
$434.43
Daily Rate
The Bella Vista House

The Bella Vista House

Entire Place • 4 bedrooms

$109,318
Revenue
69.7%
Occupancy
$377.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Shenandoah Farms (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Shenandoah Farms based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matt5$330,1252504.95/5.0
Vitaliy1$299,1291084.98/5.0
David2$258,6752294.96/5.0
Remo1$152,5802974.99/5.0
Stay Bubo3$149,2853174.88/5.0
Tom7$139,0882674.68/5.0
Leah1$131,042654.92/5.0
Sergiu1$109,3181445.00/5.0
Michelle1$96,942674.99/5.0
Jenny1$91,2511194.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shenandoah Farms.

Dive Deeper: Advanced Shenandoah Farms STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shenandoah Farms. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shenandoah Farms Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shenandoah Farms

  • The Shenandoah Farms Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Shenandoah Farms, Outdoor/Unique properties are the most common (64.9%), reflecting the local real estate landscape.
  • Houses represent a significant 29.8% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, others (combined 5.3%) offer potential for unique stay experiences.

Shenandoah Farms Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shenandoah Farms

  • The dominant room capacity in Shenandoah Farms is 3 bedrooms listings, making up 40.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Shenandoah Farms, indicating a high concentration in these sizes.
  • A significant 61.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shenandoah Farms.

Shenandoah Farms Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shenandoah Farms

  • The most common guest capacity trend in Shenandoah Farms vacation rentals is listings accommodating 6 guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Shenandoah Farms STR market, accounting for 63.1% of listings.
  • 56.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shenandoah Farms.
  • On average, properties in Shenandoah Farms are equipped to host 5.5 guests.

Shenandoah Farms Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shenandoah Farms

  • The most common availability pattern in Shenandoah Farms falls within the 91-180 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 49.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Shenandoah Farms (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 50.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Shenandoah Farms Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.7%)

1 Night

7 listings

12.7% of total

2 Nights (54.5%)

2 Nights

30 listings

54.5% of total

3 Nights (3.6%)

3 Nights

2 listings

3.6% of total

7-29 Nights (1.8%)

7-29 Nights

1 listings

1.8% of total

30+ Nights (27.3%)

30+ Nights

15 listings

27.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Shenandoah Farms is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.2%) of the Shenandoah Farms Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (27.3%) caters to monthly stays (30+ nights) in Shenandoah Farms, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 54.5% of Shenandoah Farms hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.7% currently do.
  • A 2-night minimum appears standard (54.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shenandoah Farms.

Shenandoah Farms Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.8% of total

Flexible (12.7%)

Flexible

7 listings

12.7% of total

Moderate (23.6%)

Moderate

13 listings

23.6% of total

Firm (27.3%)

Firm

15 listings

27.3% of total

Strict (34.5%)

Strict

19 listings

34.5% of total

Cancellation Policy Insights for Shenandoah Farms

  • The prevailing Airbnb cancellation policy trend in Shenandoah Farms is Strict, used by 34.5% of listings.
  • A majority (61.8%) of hosts in Shenandoah Farms utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.5% market standard in Shenandoah Farms.
  • With 34.5% using Strict terms, this is a viable option in Shenandoah Farms, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shenandoah Farms.

Shenandoah Farms STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Shenandoah Farms

  • The overall average booking lead time for vacation rentals in Shenandoah Farms is 39 days.
  • Guests book furthest in advance for stays during May (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (40 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Shenandoah Farms.
  • Target marketing efforts for the Spring season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Shenandoah Farms averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Shenandoah Farms (2025)

Amenity Prevalence

Amenity Insights for Shenandoah Farms

  • Essential amenities in Shenandoah Farms that guests expect include: Cooking basics, Fire extinguisher, Hot water, Free parking on premises, Heating, Smoke alarm, Wifi, Dishes and silverware, Coffee maker, Kitchen. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shenandoah Farms: Cooking basics, Fire extinguisher, Hot water, Free parking on premises, Heating, Smoke alarm, Wifi, Dishes and silverware, Coffee maker, Kitchen.
  • Prioritize adding missing essentials: Wifi, Dishes and silverware, Coffee maker, Kitchen.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shenandoah Farms to stay competitive.

Shenandoah Farms Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shenandoah Farms

  • The typical guest profile for Airbnb in Shenandoah Farms consists of primarily domestic travelers (84%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 84.4% of guests.
  • Key international markets include United States (84.4%) and DC (12.6%).
  • Top languages spoken are English (69.8%) followed by Spanish (11.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Washington and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Shenandoah Farms Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Castleton10$6,255$523.5539%
Penhook19$5,435$545.4637%
Shannondale47$5,288$292.9456%
Bentonville22$5,235$405.4651%
Skyland Estates13$5,151$253.9963%
Friendsville12$5,012$493.2439%
Middleburg40$4,976$454.5841%
Haymarket10$4,965$335.5042%
Travilah10$4,650$414.7747%
Nellysford63$4,632$377.7038%

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