Rose Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Rose Hill in 2025? Explore comprehensive Airbnb analytics for Rose Hill, Virginia, United States to uncover income potential. This 2025 STR market report for Rose Hill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Rose Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rose Hill Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rose Hill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rose Hill (2025)
Understanding the monthly revenue variations for Airbnb listings in Rose Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rose Hill is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rose Hill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,733+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,250 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,716 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $976, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rose Hill
Rose Hill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rose Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rose Hill:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 82% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rose Hill
Average Daily Rate (ADR) Airbnb Trends in Rose Hill (2025)
Effective short term rental pricing strategy in Rose Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rose Hill typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $284+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Rose Hill
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Airbnb Seasonality Analysis & Trends in Rose Hill (2025)
Peak Season (June, May, July)
- Revenue averages $3,151 per month
- Occupancy rates average 67.9%
- Daily rates average $141
Shoulder Season
- Revenue averages $2,406 per month
- Occupancy maintains around 57.4%
- Daily rates hold near $129
Low Season (February, March, September)
- Revenue drops to average $1,862 per month
- Occupancy decreases to average 49.5%
- Daily rates adjust to average $124
Seasonality Insights for Rose Hill
- The Airbnb seasonality in Rose Hill shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rose Hill's highest earning potential, with monthly revenues capable of climbing to $3,278, occupancy reaching a high of 72.2%, and ADRs peaking at $141.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,599, occupancy could drop to 47.2%, and ADRs may adjust down to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rose Hill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rose Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rose Hill (2025)
Exploring the top neighborhoods for short-term rentals in Rose Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rose Hill Community Center | A central gathering place in the community offering a variety of programs and events. It’s great for families and visitors looking for local culture. | Rose Hill Park, Local farmer's market, Community events at the center |
| Culmore Park | A popular neighborhood park that features sports facilities and picnic areas, making it ideal for families and outdoor enthusiasts. | Playground, Soccer fields, Picnic areas |
| Huntley Meadows Park | A large park with wetlands and trails, attracting nature lovers and hikers. It's perfect for those seeking outdoor experiences close to the city. | Hiking trails, Bird watching, Visitor center |
| Fort Belvoir | A military installation that offers accommodations for visitors, especially for those attending events or visiting service members. | Military museum, Recreational facilities, Historical tours |
| Greendale Golf Course | A public golf course that attracts golfing enthusiasts and visitors looking for a relaxing day outdoors. | Golfing facilities, Clubhouse, Scenic views |
| Huntington Metro Station | A key transit hub that connects residents and visitors to Washington, D.C. Many guests appreciate the ease of public transport access. | Metro services to D.C., Nearby shopping areas, Dining options |
| Historic Rose Hill | A neighborhood rich in history with charming homes and historic sites, ideal for visitors interested in American history and architecture. | Historic homes, Local landmarks, Community history tours |
| Springfield Town Center | A shopping and dining destination that attracts both locals and visitors, making it convenient for guests looking for amenities. | Shopping mall, Restaurants, Entertainment options |
Understanding Airbnb License Requirements & STR Laws in Rose Hill (2025)
While Rose Hill, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rose Hill to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rose Hill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rose Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family Haven Retreat | Near D.C. | Pool Table
Entire Place • 4 bedrooms
Fam Friendly Peaceful 6 BR 4 Bths. Vehicle Charger
Entire Place • 6 bedrooms
Private apartment in a newly renovated home
Entire Place • 2 bedrooms
Modern 5BR Oasis, steps Old Town Alexandria & D.C!
Entire Place • 5 bedrooms
My other home
Entire Place • 3 bedrooms
1.5 miles to Metro ~3 Bedroom Alexandria VA
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rose Hill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rose Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Becca | 3 | $93,479 | 89 | 4.94/5.0 |
| Host #462255914 | 1 | $75,836 | 16 | 5.00/5.0 |
| Larry | 1 | $69,033 | 140 | 4.58/5.0 |
| Shirley | 1 | $62,286 | 34 | 4.62/5.0 |
| Ayda | 1 | $56,075 | 200 | 4.69/5.0 |
| Melissa | 1 | $46,607 | 42 | 4.95/5.0 |
| Eliana | 1 | $40,585 | 185 | 4.84/5.0 |
| Lindsey | 1 | $33,372 | 112 | 4.92/5.0 |
| Phillip | 2 | $28,328 | 334 | 4.86/5.0 |
| Melanie | 1 | $26,437 | 81 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rose Hill.
Dive Deeper: Advanced Rose Hill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rose Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRose Hill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rose Hill
- The Rose Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 51.5% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 48.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Rose Hill, House properties are the most common (78.8%), reflecting the local real estate landscape.
- Houses represent a significant 78.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.
Rose Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rose Hill
- The dominant room capacity in Rose Hill is 1 bedroom listings, making up 15.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 30.4% of the active Airbnb listings in Rose Hill, indicating a high concentration in these sizes.
- A significant 24.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rose Hill.
Rose Hill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rose Hill
- The most common guest capacity trend in Rose Hill vacation rentals is listings accommodating 4 guests (15.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Rose Hill STR market, accounting for 30.4% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rose Hill.
- On average, properties in Rose Hill are equipped to host 2.6 guests.
Rose Hill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rose Hill
- The most common availability pattern in Rose Hill falls within the 181-270 days range, representing 30.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rose Hill (30.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rose Hill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
27.6% of total
2 Nights
7 listings
24.1% of total
3 Nights
2 listings
6.9% of total
4-6 Nights
5 listings
17.2% of total
7-29 Nights
3 listings
10.3% of total
30+ Nights
4 listings
13.8% of total
Key Insights
- The most prevalent minimum stay requirement in Rose Hill is 1 Night, adopted by 27.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13.8%) caters to monthly stays (30+ nights) in Rose Hill, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 27.6% of Rose Hill hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rose Hill.
Rose Hill Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
35.7% of total
Moderate
11 listings
39.3% of total
Firm
3 listings
10.7% of total
Strict
4 listings
14.3% of total
Cancellation Policy Insights for Rose Hill
- The prevailing Airbnb cancellation policy trend in Rose Hill is Moderate, used by 39.3% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Rose Hill may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 39.3% market standard in Rose Hill.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rose Hill.
Rose Hill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rose Hill
- The overall average booking lead time for vacation rentals in Rose Hill is 36 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Rose Hill.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Rose Hill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rose Hill (2025)
Amenity Prevalence
Amenity Insights for Rose Hill
- Essential amenities in Rose Hill that guests expect include: Heating, Wifi, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Hot water, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rose Hill: Heating, Wifi, Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Hangers or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rose Hill to stay competitive.
Rose Hill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rose Hill
- The typical guest profile for Airbnb in Rose Hill consists of primarily domestic travelers (91%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.7% of guests.
- Key international markets include United States (90.7%) and DC (1.9%).
- Top languages spoken are English (62.6%) followed by Spanish (10.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Alexandria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rose Hill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Castleton | 10 | $6,255 | $523.55 | 39% |
| Centreville | 15 | $6,205 | $510.77 | 47% |
| Mayo | 13 | $5,786 | $439.15 | 52% |
| Stevensville | 70 | $5,476 | $499.46 | 43% |
| Chester | 17 | $5,299 | $437.72 | 43% |
| Shannondale | 47 | $5,288 | $292.94 | 56% |
| Arundel on the Bay | 25 | $5,285 | $509.37 | 39% |
| Bentonville | 22 | $5,235 | $405.46 | 51% |
| Lower Windsor Township | 15 | $5,190 | $348.51 | 45% |
| Skyland Estates | 13 | $5,151 | $253.99 | 63% |