Newport News Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Newport News in 2025? Explore comprehensive Airbnb analytics for Newport News, Virginia, United States to uncover income potential. This 2025 STR market report for Newport News, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 115 active listings.

Whether you're considering an Airbnb investment in Newport News, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newport News Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Newport News Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$198
The average rental revenue earned for an occupied room per day in Newport News.
Occupancy Rate(?)
46.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,365
Typical annual income for an Airbnb listing in Newport News. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.2%
Strong growth (33.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Newport News.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Newport News.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
115
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Newport News (2025)

Understanding the monthly revenue variations for Airbnb listings in Newport News is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newport News is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newport News across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,701 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,245 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,206, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Newport News

Newport News Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Newport News STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newport News:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Newport News

Average Daily Rate (ADR) Airbnb Trends in Newport News (2025)

Effective short term rental pricing strategy in Newport News involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newport News typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $337+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $203 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Newport News

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Airbnb Seasonality Analysis & Trends in Newport News (2025)

Peak Season (July, June, May)
  • Revenue averages $3,795 per month
  • Occupancy rates average 53.8%
  • Daily rates average $173
Shoulder Season
  • Revenue averages $2,724 per month
  • Occupancy maintains around 45.9%
  • Daily rates hold near $176
Low Season (January, February, March)
  • Revenue drops to average $2,134 per month
  • Occupancy decreases to average 41.7%
  • Daily rates adjust to average $185

Seasonality Insights for Newport News

  • The Airbnb seasonality in Newport News shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Newport News's highest earning potential, with monthly revenues capable of climbing to $4,270, occupancy reaching a high of 65.3%, and ADRs peaking at $190.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,054, occupancy could drop to 36.5%, and ADRs may adjust down to $168.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newport News.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Newport News seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Newport News (2025)

Exploring the top neighborhoods for short-term rentals in Newport News? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of Newport News, offering a mix of entertainment, dining, and shopping. It's easily accessible and attracts both leisure and business travelers.
Newport News Park, The Up Center, Virginia War Museum, Mermaid Factory, The Newsome House Museum
Historic Hilton Village
Charming historic district with unique architecture and local shops. Ideal for those looking to experience the local culture and history of Newport News.
Hilton Village, The Little England Chapel, Mariners' Museum, Sandy Bottom Nature Park, Christopher Newport University
Denbigh
A suburban area with family-friendly neighborhoods and proximity to shopping and dining. Attracts families and long-term visitors looking for quieter stays.
Denbigh Community Center, Riverwalk Landing, Wells Fargo Center, Newport News Golf Club, Nearby beaches
Warwick Boulevard
A major thoroughfare with various shopping centers and restaurants. Frequented by both tourists and locals, making it a bustling area for rentals.
Patrick Henry Mall, The Coliseum, City Center at Oyster Point, The Virginia Living Museum, Nearby golf courses
Port Warwick
Property located in a community with a waterfront setting and planned urban amenities, ideal for those seeking a relaxed atmosphere with cultural attractions.
Port Warwick Park, The Fountain at Port Warwick, Art galleries, Virginia Symphony Orchestra events, Brewery tours
Sandy Bottom Nature Park
A beautiful natural park that attracts visitors for outdoor recreation, including hiking, fishing, and picnicking. Great for nature lovers.
Sandy Bottom Nature Park trails, Fishing ponds, Picnic areas, Birdwatching, Nature programs
Newport News Shipbuilding
A key historical site and the largest industrial employer in Virginia, attracting visitors interested in maritime history and industry tours.
The Mariner's Museum, USS Wisconsin, Shipbuilding tours, Waterfront attractions, Museum educational programs
Patrick Henry Mall Area
A major retail area with a variety of shopping, dining, and entertainment options. Popular among regional shoppers and tourists.
Patrick Henry Mall, Cinemark Movies, Shopping and dining experiences, Nearby hotels, Live events

Understanding Airbnb License Requirements & STR Laws in Newport News (2025)

While Newport News, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newport News to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Newport News (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Newport Newsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Relax in this Tree Oasis.

Relax in this Tree Oasis.

Entire Place • 4 bedrooms

$94,678
Revenue
38.3%
Occupancy
$530.64
Daily Rate
James river cottage

James river cottage

Entire Place • 5 bedrooms

$89,949
Revenue
69.5%
Occupancy
$416.83
Daily Rate
Family Haven Retreat by CNU| 1st FL master

Family Haven Retreat by CNU| 1st FL master

Entire Place • 5 bedrooms

$84,456
Revenue
35.1%
Occupancy
$633.03
Daily Rate
Dreamscape Family Getaway 5 BR Rancher|2 masters

Dreamscape Family Getaway 5 BR Rancher|2 masters

Entire Place • 5 bedrooms

$70,923
Revenue
29.5%
Occupancy
$705.61
Daily Rate
4 bedroom 2.5 Bath - Easy Shipyard access!

4 bedroom 2.5 Bath - Easy Shipyard access!

Entire Place • 4 bedrooms

$69,902
Revenue
56.8%
Occupancy
$308.89
Daily Rate
Spacious Family Getaway | 7BR | 3 masters | 5 Bath

Spacious Family Getaway | 7BR | 3 masters | 5 Bath

Entire Place • 7 bedrooms

$64,982
Revenue
34.0%
Occupancy
$902.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Newport News (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Newport News based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Joy4$256,80291.14/5.0
Xiang3$220,3611864.95/5.0
Lynn12$215,1643474.78/5.0
FourEverySeason Properties5$104,8073794.78/5.0
Nickie3$101,4033654.88/5.0
William1$89,94985.00/5.0
Roclun2$79,183644.96/5.0
Charlie2$78,5682854.85/5.0
Dana3$74,5733394.85/5.0
Donald3$73,794382.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newport News.

Dive Deeper: Advanced Newport News STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newport News. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Newport News Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Newport News

  • The Newport News Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.9% of the 115 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Newport News, House properties are the most common (73%), reflecting the local real estate landscape.
  • Houses represent a significant 73% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 5.2%) offer potential for unique stay experiences.

Newport News Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Newport News

  • The dominant room capacity in Newport News is 3 bedrooms listings, making up 27% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 50.5% of the active Airbnb listings in Newport News, indicating a high concentration in these sizes.
  • A significant 41.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newport News.

Newport News Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Newport News

  • The most common guest capacity trend in Newport News vacation rentals is listings accommodating 6 guests (24.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Newport News STR market, accounting for 47.8% of listings.
  • 47.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newport News.
  • On average, properties in Newport News are equipped to host 4.6 guests.

Newport News Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Newport News

  • The most common availability pattern in Newport News falls within the 181-270 days range, representing 42.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Newport News (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Newport News Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.4%)

1 Night

24 listings

22.4% of total

2 Nights (31.8%)

2 Nights

34 listings

31.8% of total

3 Nights (8.4%)

3 Nights

9 listings

8.4% of total

4-6 Nights (3.7%)

4-6 Nights

4 listings

3.7% of total

7-29 Nights (12.1%)

7-29 Nights

13 listings

12.1% of total

30+ Nights (21.5%)

30+ Nights

23 listings

21.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Newport News is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (21.5%) caters to monthly stays (30+ nights) in Newport News, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.8% of Newport News hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newport News.

Newport News Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.9%)

Flexible

13 listings

12.9% of total

Moderate (21.8%)

Moderate

22 listings

21.8% of total

Firm (19.8%)

Firm

20 listings

19.8% of total

Strict (45.5%)

Strict

46 listings

45.5% of total

Cancellation Policy Insights for Newport News

  • The prevailing Airbnb cancellation policy trend in Newport News is Strict, used by 45.5% of listings.
  • A majority (65.3%) of hosts in Newport News utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.5% market standard in Newport News.
  • With 45.5% using Strict terms, this is a viable option in Newport News, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Newport News.

Newport News STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Newport News

  • The overall average booking lead time for vacation rentals in Newport News is 42 days.
  • Guests book furthest in advance for stays during May (average 68 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (52 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Newport News.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Newport News averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Newport News (2025)

Amenity Prevalence

Amenity Insights for Newport News

  • Essential amenities in Newport News that guests expect include: TV, Air conditioning, Wifi, Heating, Smoke alarm, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Dishes and silverware, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Newport News: TV, Air conditioning, Wifi, Heating, Smoke alarm, Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Heating, Smoke alarm, Free parking on premises, Kitchen.
  • Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Newport News to stay competitive.

Newport News Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Newport News

  • The typical guest profile for Airbnb in Newport News consists of primarily domestic travelers (96%), often arriving from nearby Midland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.1% of guests.
  • Key international markets include United States (96.1%) and DC (1.6%).
  • Top languages spoken are English (76.6%) followed by Spanish (12.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Midland and Newport News.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Newport News Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mayo13$5,786$439.1552%
Stevensville70$5,476$499.4643%
Chester17$5,299$437.7243%
Arundel on the Bay25$5,285$509.3739%
Middleburg40$4,976$454.5841%
Haymarket10$4,965$335.5042%
Easton46$4,818$650.7537%
Piney Point14$4,799$370.2941%
Queenstown19$4,699$535.7330%
Riva15$4,643$405.4751%

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