Moneta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Moneta in 2025? Explore comprehensive Airbnb analytics for Moneta, Virginia, United States to uncover income potential. This 2025 STR market report for Moneta, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 131 active listings.
Whether you're considering an Airbnb investment in Moneta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moneta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Moneta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Moneta (2025)
Understanding the monthly revenue variations for Airbnb listings in Moneta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moneta is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moneta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,635+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,436 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,090 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,494, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moneta
Moneta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Moneta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moneta:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moneta
Average Daily Rate (ADR) Airbnb Trends in Moneta (2025)
Effective short term rental pricing strategy in Moneta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moneta typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $608+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $448 or more.
- Typical properties (Median) charge around $316 per night.
- Entry-level properties (Bottom 25%) earn around $202 per night.
Average Daily Rate (ADR) Trend by Month in Moneta
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Airbnb Seasonality Analysis & Trends in Moneta (2025)
Peak Season (July, June, August)
- Revenue averages $6,966 per month
- Occupancy rates average 53.3%
- Daily rates average $396
Shoulder Season
- Revenue averages $3,653 per month
- Occupancy maintains around 34.5%
- Daily rates hold near $343
Low Season (January, February, March)
- Revenue drops to average $1,712 per month
- Occupancy decreases to average 25.1%
- Daily rates adjust to average $312
Seasonality Insights for Moneta
- The Airbnb seasonality in Moneta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Moneta's highest earning potential, with monthly revenues capable of climbing to $7,826, occupancy reaching a high of 60.4%, and ADRs peaking at $403.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,522, occupancy could drop to 23.3%, and ADRs may adjust down to $309.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moneta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Moneta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Moneta (2025)
Exploring the top neighborhoods for short-term rentals in Moneta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Smith Mountain Lake | A scenic and popular destination for outdoor enthusiasts, known for boating, fishing, and lake activities. Ideal for guests looking for a relaxing getaway. | Smith Mountain Lake State Park, Hollins University, Parkway Marina, Lake Access Points, Local wineries, Scenic hiking trails |
Moneta | Moneta is a charming community near Smith Mountain Lake, appealing to families and couples looking for peaceful retreats. | The National D-Day Memorial, Smith Mountain Lake, Local restaurants and shops, Fishing spots, Nature trails |
Bedford | A historic town with a rich history and beautiful landscapes. Perfect for those interested in history and small-town charm. | Bedford Museum & Genealogical Library, National D-Day Memorial, Peaks of Otter, Blue Ridge Parkway, Local boutiques |
Roanoke | A vibrant city known for its arts scene and outdoor activities. Attracts both tourists and business travelers. | Roanoke City Market, Mill Mountain Star, Taubman Museum of Art, Roanoke Valley Greenways, Local breweries and eateries |
Lynchburg | A historic city with a scenic riverfront, offering a mix of culture and university town atmosphere. | Liberty University, Percival's Isle Natural Area, Historic Downtown Lynchburg, Great Alleghany Passage, Local restaurants |
Botetourt County | Known for its natural beauty and outdoor activities, appealing to visitors wanting adventure and scenery. | Jefferson National Forest, Blue Ridge Parkway, Nature hiking trails, Catawba Valley, Scenic overlooks |
Fincastle | A small, charming town with historical significance and a close-knit community feel, ideal for peaceful escapes. | Fincastle Historic District, Botetourt County Historical Society and Museum, Local parks, Scenic countryside |
Vinton | A small town near Roanoke, offering a family-friendly atmosphere and local community events, great for short stays. | Frog Pond Park, Vinton Farmer's Market, Local shops, Cultural events like the Vinton Dogwood Festival |
Understanding Airbnb License Requirements & STR Laws in Moneta (2025)
While Moneta, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moneta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Moneta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Monetabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lakefront, Hot tub Dock, kayaks, fire pit, 12 beds
Entire Place • 6 bedrooms

A Morning Mist: 7-BR Home on Smith Mountain Lake
Entire Place • 7 bedrooms

LAKEside Sunsets: Lakehouse w/ Private Dock
Entire Place • 3 bedrooms

Spacious Waterfront House for the perfect getaway
Entire Place • 3 bedrooms

Sweet Virginia Blue Smith Mtn Lake
Entire Place • 7 bedrooms

RelAxin’ Hard SML-Flat Lot/beach, Kayaks WiFi,Dock
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Moneta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Moneta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Casago SML | 8 | $421,640 | 74 | 4.89/5.0 |
Vacasa Virginia | 22 | $321,135 | 189 | 3.77/5.0 |
Jessica | 6 | $232,055 | 37 | 2.46/5.0 |
Evolve | 4 | $183,111 | 53 | 4.71/5.0 |
Blue Ridge Escapes | 3 | $172,265 | 193 | 4.78/5.0 |
Cody | 1 | $166,261 | 11 | 5.00/5.0 |
Joe | 1 | $122,570 | 33 | 5.00/5.0 |
Taylor | 2 | $118,077 | 134 | 4.97/5.0 |
John | 3 | $104,168 | 457 | 4.78/5.0 |
Sean | 1 | $87,527 | 98 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moneta.
Dive Deeper: Advanced Moneta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moneta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoneta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moneta
- The Moneta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.2% of the 131 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moneta, House properties are the most common (73.3%), reflecting the local real estate landscape.
- Houses represent a significant 73.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 2.3%) offer potential for unique stay experiences.
Moneta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moneta
- The dominant room capacity in Moneta is 3 bedrooms listings, making up 36.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 58.0% of the active Airbnb listings in Moneta, indicating a high concentration in these sizes.
- A significant 67.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moneta.
Moneta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moneta
- The most common guest capacity trend in Moneta vacation rentals is listings accommodating 6 guests (46.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Moneta STR market, accounting for 68.7% of listings.
- 69.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moneta.
- On average, properties in Moneta are equipped to host 5.7 guests.
Moneta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moneta
- The most common availability pattern in Moneta falls within the 271-366 days range, representing 44.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Moneta (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Moneta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
9.2% of total
2 Nights
55 listings
46.2% of total
3 Nights
25 listings
21% of total
4-6 Nights
6 listings
5% of total
7-29 Nights
4 listings
3.4% of total
30+ Nights
18 listings
15.1% of total
Key Insights
- The most prevalent minimum stay requirement in Moneta is 2 Nights, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.1%) caters to monthly stays (30+ nights) in Moneta, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 46.2% of Moneta hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.2% currently do.
- A 2-night minimum appears standard (46.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moneta.
Moneta Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
19 listings
17% of total
Flexible
6 listings
5.4% of total
Moderate
21 listings
18.8% of total
Firm
35 listings
31.3% of total
Strict
31 listings
27.7% of total
Cancellation Policy Insights for Moneta
- The prevailing Airbnb cancellation policy trend in Moneta is Firm, used by 31.3% of listings.
- A majority (59.0%) of hosts in Moneta utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.3% market standard in Moneta.
- Regularly review your cancellation policy against competitors and market demand shifts in Moneta.
Moneta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Moneta
- The overall average booking lead time for vacation rentals in Moneta is 52 days.
- Guests book furthest in advance for stays during July (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Moneta.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
- Monitor your own booking lead times against these Moneta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Moneta (2025)
Amenity Prevalence
Amenity Insights for Moneta
- Essential amenities in Moneta that guests expect include: Smoke alarm, TV, Heating, Free parking on premises, Air conditioning, Kitchen, Hot water, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Moneta: Smoke alarm, TV, Heating, Free parking on premises, Air conditioning, Kitchen, Hot water, Refrigerator.
- Prioritize adding missing essentials: TV, Heating, Free parking on premises, Air conditioning, Kitchen, Hot water, Refrigerator.
- Consider adding popular differentiators like Fire extinguisher or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Moneta to stay competitive.
Moneta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Moneta
- The typical guest profile for Airbnb in Moneta consists of primarily domestic travelers (96%), often arriving from nearby Richmond, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.2% of guests.
- Key international markets include United States (96.2%) and DC (2.7%).
- Top languages spoken are English (85.3%) followed by Spanish (6.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Richmond and Roanoke.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Moneta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Castleton | 10 | $6,255 | $523.55 | 39% |
Penhook | 19 | $5,435 | $545.46 | 37% |
Bentonville | 22 | $5,235 | $405.46 | 51% |
Skyland Estates | 13 | $5,151 | $253.99 | 63% |
Nellysford | 63 | $4,632 | $377.70 | 38% |
Shenandoah Shores | 15 | $4,548 | $391.92 | 44% |
Afton | 134 | $4,491 | $330.72 | 41% |
Goodview | 24 | $4,485 | $367.02 | 51% |
Washington | 11 | $4,465 | $387.00 | 45% |
Macon | 39 | $4,459 | $470.54 | 37% |