Leesburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Leesburg in 2025? Explore comprehensive Airbnb analytics for Leesburg, Virginia, United States to uncover income potential. This 2025 STR market report for Leesburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 88 active listings.
Whether you're considering an Airbnb investment in Leesburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Leesburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Leesburg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Leesburg (2025)
Understanding the monthly revenue variations for Airbnb listings in Leesburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leesburg is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leesburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,024+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,794 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,541 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,751, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leesburg
Leesburg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Leesburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leesburg:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leesburg
Average Daily Rate (ADR) Airbnb Trends in Leesburg (2025)
Effective short term rental pricing strategy in Leesburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leesburg typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $453+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $294 or more.
- Typical properties (Median) charge around $189 per night.
- Entry-level properties (Bottom 25%) earn around $121 per night.
Average Daily Rate (ADR) Trend by Month in Leesburg
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Airbnb Seasonality Analysis & Trends in Leesburg (2025)
Peak Season (May, June, April)
- Revenue averages $5,665 per month
- Occupancy rates average 50.1%
- Daily rates average $229
Shoulder Season
- Revenue averages $4,699 per month
- Occupancy maintains around 51.6%
- Daily rates hold near $245
Low Season (January, February, March)
- Revenue drops to average $3,229 per month
- Occupancy decreases to average 38.8%
- Daily rates adjust to average $269
Seasonality Insights for Leesburg
- The Airbnb seasonality in Leesburg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leesburg's highest earning potential, with monthly revenues capable of climbing to $6,085, occupancy reaching a high of 55.3%, and ADRs peaking at $281.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,671, occupancy could drop to 36.9%, and ADRs may adjust down to $227.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Leesburg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Leesburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Leesburg (2025)
Exploring the top neighborhoods for short-term rentals in Leesburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Leesburg | Charming historic area with well-preserved buildings, shops, and eateries. Perfect for tourists who enjoy history and local culture, with easy access to events and festivals. | Leesburg Corner Premium Outlets, Historic Lansdowne Resort, Marshall House, Ball's Bluff Battlefield Regional Park, George C. Marshall's House |
| Rust Library Area | Located near the popular Rust Library, this area is great for families and tourists who appreciate quiet residential surroundings and accessibility to community events. | Rust Library, Morven Park, Virginia's Explore Park, Local parks and community events |
| Lake Leesburg | Scenic lakeside location that attracts nature lovers, offering opportunities for outdoor activities such as fishing, picnicking, and hiking. Ideal for guests seeking relaxation. | Lake Leesburg, Loudoun County Parks and Recreation, Water sports, Nature trails |
| Loudoun County Wine Country | Famous for its wineries and vineyards, this area is perfect for tourists seeking wine tasting experiences, events, and beautiful landscapes. | Tarara Winery, Stone Tower Winery, Doukenie Winery, Loudoun Valley Vineyards, Local wine tours |
| Village at Leesburg | A vibrant mixed-use development featuring shopping, dining, and entertainment. Popular among tourists and locals for its modern amenities and events. | The Loudoun Center for the Arts, Restaurants and cafes, Shopping complexes, All ages entertainment options |
| Airlie Center | Set on a beautiful property, this area is known for its retreat-like atmosphere, attracting visitors seeking peace and tranquility as well as conference events. | Airlie Conference Center, Nature trails, Gardens, Workshops and retreats |
| Leesburg Animal Park | Family-friendly area with agritourism attractions, perfect for visitors traveling with children who enjoy animals and outdoor activities. | Leesburg Animal Park, Petting zoo, Outdoor play areas, Seasonal events |
| Morven Park | A historic estate and farm with sports fields, trails, and a historic mansion, appealing to history buffs and outdoor enthusiasts alike. | Morven Park, Virginia Horse Center, Historical mansion, Gardens and trails |
Understanding Airbnb License Requirements & STR Laws in Leesburg (2025)
While Leesburg, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Leesburg to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Leesburg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leesburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Greenwood Estate
Entire Place • 9 bedrooms
Chalet at Stone Tower Winery
Entire Place • 4 bedrooms
The Watson House
Entire Place • 5 bedrooms
Luxury Private Estate Mins to Winery /Brewery
Entire Place • 6 bedrooms
Potomac Overlook Farms: 6 BR, 10 Acre River Estate
Entire Place • 6 bedrooms
Secluded Leesburg Retreat w/ Private Hot Tub!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Leesburg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Leesburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 5 | $378,913 | 124 | 3.77/5.0 |
| Alicia | 1 | $307,256 | 78 | 4.97/5.0 |
| Brad And Erin | 3 | $285,139 | 149 | 5.00/5.0 |
| Lauren | 2 | $183,542 | 245 | 4.91/5.0 |
| Michael | 3 | $170,555 | 326 | 4.98/5.0 |
| Charles & Amber | 2 | $163,940 | 129 | 4.95/5.0 |
| Tracy | 2 | $146,430 | 146 | 4.85/5.0 |
| Arun | 1 | $143,271 | 107 | 4.91/5.0 |
| Becky | 3 | $107,745 | 241 | 4.96/5.0 |
| Bonnie & Patrick | 1 | $105,650 | 64 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leesburg.
Dive Deeper: Advanced Leesburg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leesburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeesburg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leesburg
- The Leesburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.7% of the 88 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Leesburg, House properties are the most common (64.8%), reflecting the local real estate landscape.
- Houses represent a significant 64.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 3.4%) offer potential for unique stay experiences.
Leesburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leesburg
- The dominant room capacity in Leesburg is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.4% of the active Airbnb listings in Leesburg, indicating a high concentration in these sizes.
- A significant 36.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leesburg.
Leesburg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leesburg
- The most common guest capacity trend in Leesburg vacation rentals is listings accommodating 8+ guests (21.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Leesburg STR market, accounting for 42.1% of listings.
- 35.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leesburg.
- On average, properties in Leesburg are equipped to host 4.1 guests.
Leesburg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leesburg
- The most common availability pattern in Leesburg falls within the 181-270 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Leesburg (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Leesburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
30.2% of total
2 Nights
36 listings
41.9% of total
3 Nights
6 listings
7% of total
4-6 Nights
2 listings
2.3% of total
7-29 Nights
5 listings
5.8% of total
30+ Nights
11 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Leesburg is 2 Nights, adopted by 41.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.1%) of the Leesburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Leesburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.9% of Leesburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leesburg.
Leesburg Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
21% of total
Moderate
22 listings
27.2% of total
Firm
21 listings
25.9% of total
Strict
21 listings
25.9% of total
Cancellation Policy Insights for Leesburg
- The prevailing Airbnb cancellation policy trend in Leesburg is Moderate, used by 27.2% of listings.
- A majority (51.8%) of hosts in Leesburg utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27.2% market standard in Leesburg.
- Regularly review your cancellation policy against competitors and market demand shifts in Leesburg.
Leesburg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Leesburg
- The overall average booking lead time for vacation rentals in Leesburg is 58 days.
- Guests book furthest in advance for stays during June (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Leesburg.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Leesburg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Leesburg (2025)
Amenity Prevalence
Amenity Insights for Leesburg
- Essential amenities in Leesburg that guests expect include: Heating, Air conditioning, Smoke alarm, Hot water, Free parking on premises, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leesburg: Heating, Air conditioning, Smoke alarm, Hot water, Free parking on premises, Wifi, TV.
- Prioritize adding missing essentials: Hot water, Free parking on premises, Wifi, TV.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leesburg to stay competitive.
Leesburg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Leesburg
- The typical guest profile for Airbnb in Leesburg consists of primarily domestic travelers (90%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.3% of guests.
- Key international markets include United States (90.3%) and DC (6.2%).
- Top languages spoken are English (73.4%) followed by Spanish (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Leesburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lemont | 22 | $8,558 | $812.80 | 42% |
| State College | 158 | $7,525 | $751.34 | 44% |
| Castleton | 10 | $6,255 | $523.55 | 39% |
| Centreville | 15 | $6,205 | $510.77 | 47% |
| Ferguson Township | 120 | $5,810 | $785.97 | 40% |
| Mayo | 13 | $5,786 | $439.15 | 52% |
| College Township | 65 | $5,752 | $809.46 | 40% |
| Stevensville | 70 | $5,476 | $499.46 | 43% |
| West Donegal Township | 13 | $5,399 | $450.85 | 39% |
| Chester | 17 | $5,299 | $437.72 | 43% |