Broadway Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Broadway in 2025? Explore comprehensive Airbnb analytics for Broadway, Virginia, United States to uncover income potential. This 2025 STR market report for Broadway, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Broadway, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Broadway Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Broadway Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Broadway (2025)
Understanding the monthly revenue variations for Airbnb listings in Broadway is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Broadway is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Broadway across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,667+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,066 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,748 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,303, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Broadway
Broadway Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Broadway STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Broadway:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Broadway
Average Daily Rate (ADR) Airbnb Trends in Broadway (2025)
Effective short term rental pricing strategy in Broadway involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Broadway typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $274+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $150 per night.
- Entry-level properties (Bottom 25%) earn around $112 per night.
Average Daily Rate (ADR) Trend by Month in Broadway
Get Live Broadway Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Broadway (2025)
Peak Season (October, June, May)
- Revenue averages $3,749 per month
- Occupancy rates average 52.7%
- Daily rates average $171
Shoulder Season
- Revenue averages $3,319 per month
- Occupancy maintains around 51.7%
- Daily rates hold near $178
Low Season (February, March, September)
- Revenue drops to average $2,364 per month
- Occupancy decreases to average 42.8%
- Daily rates adjust to average $174
Seasonality Insights for Broadway
- The Airbnb seasonality in Broadway shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Broadway's highest earning potential, with monthly revenues capable of climbing to $3,904, occupancy reaching a high of 63.3%, and ADRs peaking at $195.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,290, occupancy could drop to 39.4%, and ADRs may adjust down to $165.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Broadway.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Broadway seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Broadway (2025)
Exploring the top neighborhoods for short-term rentals in Broadway? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown | Charming area that showcases Broadway's rich history with beautiful architecture. Attracts tourists interested in local history and culture. | The Masonic Lodge, Historic Broadway Theatre, Shenandoah Valley Artisan Market, Belmont Historic District, Broadway Town Park |
| Lake Laura | A picturesque setting perfect for outdoor enthusiasts and families looking for a relaxing getaway by the water. | Lake Laura, Broadway Community Pool, Shenandoah National Park, Hiking and fishing opportunities, Picnic areas |
| Broadway Park | A family-friendly neighborhood with access to parks and recreational facilities, making it ideal for families visiting the area. | Broadway Park, Community Events, Local Sports Fields, Playgrounds, Walking Trails |
| Mountain View | Known for its stunning scenery and proximity to outdoor activities, appealing to nature lovers and adventure seekers. | Hiking Trails, Scenic Overlooks, Canoeing, Wildlife Watching, Local Vineyards |
| Shenandoah Valley | Offers a range of outdoor activities and beautiful landscapes, attracting visitors looking for both relaxation and adventure. | Shenandoah National Park, Wine Tasting Tours, Bike Trails, Scenic Drives, Family-Friendly Farms |
| Local Vineyards | A growing area with many wineries and vineyards, attracting wine enthusiasts and those looking for unique experiences. | Tour Local Wineries, Wine Tastings, Vineyard Tours, Countryside Views, Culinary Events |
| Monroe Avenue Neighborhood | A cozy residential area with quaint charm, perfect for hosting guests who want a local living experience. | Local Cafes, Artisan Shops, Farmers Market, Community Events, Friendly Neighborhood Atmosphere |
| Resort at Massanutten | A popular resort destination with year-round activities, making it suitable for hosting guests seeking adventure and relaxation. | Water Park, Ski Slopes, Golf Courses, Spa Services, Family Activities |
Understanding Airbnb License Requirements & STR Laws in Broadway (2025)
While Broadway, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Broadway to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Broadway (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Broadwaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Lodge at Barefoot Farms
Entire Place • 5 bedrooms
Starstone Chalet - Hot Tub! Mnt Views!
Entire Place • 2 bedrooms
A-Frame in Basye- Sauna, Jacuzzi, Sleeps 8, Games
Entire Place • 3 bedrooms
Stargazers Cabin Hot Tub! Mountain Views!
Entire Place • 2 bedrooms
Ursus Slumber -Hot Tub, Stunning Views, 3bdr/2bath
Entire Place • 3 bedrooms
Modern Mountaintop Log Home with Amazing Views!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Broadway (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Broadway based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alex | 2 | $158,270 | 278 | 4.95/5.0 |
| Caitlin | 1 | $90,417 | 57 | 5.00/5.0 |
| Evolve | 2 | $85,777 | 125 | 4.90/5.0 |
| Marlan | 2 | $84,541 | 1120 | 4.99/5.0 |
| Viktar | 1 | $76,649 | 109 | 4.85/5.0 |
| Julia | 1 | $70,560 | 182 | 4.94/5.0 |
| Rusty And Jayme | 2 | $70,180 | 483 | 4.97/5.0 |
| Doma Management | 1 | $47,555 | 40 | 5.00/5.0 |
| Molly | 1 | $30,893 | 152 | 4.99/5.0 |
| Donna | 1 | $30,619 | 82 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Broadway.
Dive Deeper: Advanced Broadway STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Broadway. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBroadway Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Broadway
- The Broadway Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Broadway, Outdoor/Unique properties are the most common (59.3%), reflecting the local real estate landscape.
- Houses represent a significant 18.5% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 7.4%) offer potential for unique stay experiences.
Broadway Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Broadway
- The dominant room capacity in Broadway is 2 bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 62.9% of the active Airbnb listings in Broadway, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Broadway.
Broadway Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Broadway
- The most common guest capacity trend in Broadway vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Broadway STR market, accounting for 51.8% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Broadway.
- On average, properties in Broadway are equipped to host 4.9 guests.
Broadway Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Broadway
- The most common availability pattern in Broadway falls within the 91-180 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 44.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Broadway (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 59.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Broadway Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
44% of total
2 Nights
8 listings
32% of total
3 Nights
2 listings
8% of total
7-29 Nights
1 listings
4% of total
30+ Nights
3 listings
12% of total
Key Insights
- The most prevalent minimum stay requirement in Broadway is 1 Night, adopted by 44% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.0%) of the Broadway Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12%) caters to monthly stays (30+ nights) in Broadway, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44% of Broadway hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Broadway.
Broadway Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
18.5% of total
Moderate
11 listings
40.7% of total
Firm
7 listings
25.9% of total
Strict
4 listings
14.8% of total
Cancellation Policy Insights for Broadway
- The prevailing Airbnb cancellation policy trend in Broadway is Moderate, used by 40.7% of listings.
- There's a relatively balanced mix between guest-friendly (59.2%) and stricter (40.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.7% market standard in Broadway.
- Using a Strict policy might deter some guests, as only 14.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Broadway.
Broadway STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Broadway
- The overall average booking lead time for vacation rentals in Broadway is 37 days.
- Guests book furthest in advance for stays during May (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Broadway.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Broadway averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Broadway (2025)
Amenity Prevalence
Amenity Insights for Broadway
- Essential amenities in Broadway that guests expect include: Hot water, Coffee maker, Heating, Smoke alarm, Refrigerator, Wifi, Free parking on premises, Air conditioning, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Broadway: Hot water, Coffee maker, Heating, Smoke alarm, Refrigerator, Wifi, Free parking on premises, Air conditioning, Dishes and silverware.
- Prioritize adding missing essentials: Refrigerator, Wifi, Free parking on premises, Air conditioning, Dishes and silverware.
- Consider adding popular differentiators like Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Broadway to stay competitive.
Broadway Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Broadway
- The typical guest profile for Airbnb in Broadway consists of primarily domestic travelers (89%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 89.4% of guests.
- Key international markets include United States (89.4%) and DC (8.4%).
- Top languages spoken are English (73%) followed by Spanish (9.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and Virginia Beach.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Broadway Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Castleton | 10 | $6,255 | $523.55 | 39% |
| Penhook | 19 | $5,435 | $545.46 | 37% |
| Shannondale | 47 | $5,288 | $292.94 | 56% |
| Bentonville | 22 | $5,235 | $405.46 | 51% |
| Skyland Estates | 13 | $5,151 | $253.99 | 63% |
| Friendsville | 12 | $5,012 | $493.24 | 39% |
| Middleburg | 40 | $4,976 | $454.58 | 41% |
| Haymarket | 10 | $4,965 | $335.50 | 42% |
| Travilah | 10 | $4,650 | $414.77 | 47% |
| Nellysford | 63 | $4,632 | $377.70 | 38% |