Berryville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Berryville in 2025? Explore comprehensive Airbnb analytics for Berryville, Virginia, United States to uncover income potential. This 2025 STR market report for Berryville, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Berryville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Berryville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Berryville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Berryville (2025)
Understanding the monthly revenue variations for Airbnb listings in Berryville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Berryville is typically August, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Berryville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,521+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,950 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,389 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,112, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Berryville
Berryville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Berryville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Berryville:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Berryville
Average Daily Rate (ADR) Airbnb Trends in Berryville (2025)
Effective short term rental pricing strategy in Berryville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Berryville typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $220 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $146 per night.
Average Daily Rate (ADR) Trend by Month in Berryville
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Airbnb Seasonality Analysis & Trends in Berryville (2025)
Peak Season (August, October, January)
- Revenue averages $4,514 per month
- Occupancy rates average 44.1%
- Daily rates average $246
Shoulder Season
- Revenue averages $3,947 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $271
Low Season (June, September, November)
- Revenue drops to average $3,133 per month
- Occupancy decreases to average 38.5%
- Daily rates adjust to average $228
Seasonality Insights for Berryville
- The Airbnb seasonality in Berryville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Berryville's highest earning potential, with monthly revenues capable of climbing to $4,760, occupancy reaching a high of 54.1%, and ADRs peaking at $300.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,926, occupancy could drop to 34.6%, and ADRs may adjust down to $227.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Berryville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Berryville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Berryville (2025)
Exploring the top neighborhoods for short-term rentals in Berryville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Berryville Historic District | Charming area with historical architecture and a quaint, small-town vibe. Attracts visitors interested in history and local culture. | Berryville Historic District, Burwell-Morgan Mill, Skyline Caverns, Nolde Forest, Museum of the Shenandoah Valley |
| Waterfront Areas | Beautiful views and access to water activities. Perfect for guests seeking relaxation and outdoor recreation. | Shenandoah River, Lake Bude, Berryville's public parks, local fishing spots, hiking trails |
| Parks and Nature Reserves | Proximity to nature and outdoor activities appeals to families and nature lovers. Ideal for those wanting a peaceful retreat. | Bentonville Battlefield, George Washington National Forest, Appalachian Trail, Catoctin Mountain Park, local hiking trails |
| Local Vineyards | Berryville is close to several vineyards, making it popular with wine enthusiasts looking for tastings and tours. | Veramar Vineyard, Naked Mountain Winery, Bluestone Vineyard, Loudoun Valley Vineyards, local farm-to-table restaurants |
| Cultural Arts Spaces | Promotes local culture and the arts. Attracts visitors interested in craft fairs, music events, and community gatherings. | Barns of Rose Hill, local art galleries, theater performances, craft fairs, music festivals |
| Culinary Scene | Growing reputation for local food experiences and farm-to-table dining, appealing to foodies and culinary tourists. | Berryville Farmers Market, local cafes, farm-to-table dining experiences, Winchester's culinary events, nearby restaurants |
| Community Events Venues | Various venues host seasonal events and festivals, attracting visitors year-round for unique experiences. | Berryville Carnival, local seasonal festivals, holiday events, art walks, concerts |
| Proximity to Shenandoah National Park | Ideal for outdoor enthusiasts and hikers, with easy access to park trails and scenic viewpoints. | Shenandoah National Park, Skyline Drive, hiking trails, camping options, wildlife viewing |
Understanding Airbnb License Requirements & STR Laws in Berryville (2025)
While Berryville, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Berryville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Berryville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Berryvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning Former Winery w/ Pool & Mtn Views!
Entire Place • 8 bedrooms
Family Retreat w/ Deck Near Appalachian Trail!
Entire Place • 4 bedrooms
Large Group House in the Shenandoah Valley
Private Room • 13 bedrooms
Deer Chase
Entire Place • 3 bedrooms
Rustic chic 3 bedroom home with onsite parking.
Entire Place • 3 bedrooms
The Barns at Senseny Cottage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Berryville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Berryville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 3 | $323,314 | 119 | 4.91/5.0 |
| Abby | 3 | $109,511 | 213 | 4.77/5.0 |
| Renee | 3 | $108,443 | 104 | 4.73/5.0 |
| Jeanne | 1 | $59,850 | 64 | 4.98/5.0 |
| Julie | 3 | $50,930 | 86 | 4.83/5.0 |
| Donna | 1 | $45,446 | 30 | 4.90/5.0 |
| Joseph | 1 | $28,522 | 46 | 5.00/5.0 |
| Crystal | 1 | $27,715 | 48 | 4.90/5.0 |
| Sarah | 1 | $25,784 | 131 | 4.98/5.0 |
| Mark | 1 | $13,389 | 2 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Berryville.
Dive Deeper: Advanced Berryville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Berryville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBerryville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Berryville
- The Berryville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Berryville, House properties are the most common (69.6%), reflecting the local real estate landscape.
- Houses represent a significant 69.6% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, others, hotel/boutique, apartment/condo (combined 17.2%) offer potential for unique stay experiences.
Berryville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Berryville
- The dominant room capacity in Berryville is 3 bedrooms listings, making up 26.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 47.8% of the active Airbnb listings in Berryville, indicating a high concentration in these sizes.
- A significant 47.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Berryville.
Berryville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Berryville
- The most common guest capacity trend in Berryville vacation rentals is listings accommodating 8+ guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Berryville STR market, accounting for 43.4% of listings.
- 47.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Berryville.
- On average, properties in Berryville are equipped to host 4.6 guests.
Berryville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Berryville
- The most common availability pattern in Berryville falls within the 181-270 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Berryville (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Berryville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13% of total
2 Nights
10 listings
43.5% of total
3 Nights
5 listings
21.7% of total
7-29 Nights
2 listings
8.7% of total
30+ Nights
3 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Berryville is 2 Nights, adopted by 43.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13%) caters to monthly stays (30+ nights) in Berryville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.5% of Berryville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- A 2-night minimum appears standard (43.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Berryville.
Berryville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
9.5% of total
Moderate
7 listings
33.3% of total
Firm
5 listings
23.8% of total
Strict
7 listings
33.3% of total
Cancellation Policy Insights for Berryville
- The prevailing Airbnb cancellation policy trend in Berryville is Moderate, used by 33.3% of listings.
- A majority (57.1%) of hosts in Berryville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Berryville.
- With 33.3% using Strict terms, this is a viable option in Berryville, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Berryville.
Berryville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Berryville
- The overall average booking lead time for vacation rentals in Berryville is 47 days.
- Guests book furthest in advance for stays during May (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (64 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Berryville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Berryville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Berryville (2025)
Amenity Prevalence
Amenity Insights for Berryville
- Essential amenities in Berryville that guests expect include: Wifi, Smoke alarm, Free parking on premises, Hot water, Essentials, Coffee maker, Air conditioning, Heating, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Berryville: Wifi, Smoke alarm, Free parking on premises, Hot water, Essentials, Coffee maker, Air conditioning, Heating, Dishes and silverware.
- Prioritize adding missing essentials: Essentials, Coffee maker, Air conditioning, Heating, Dishes and silverware.
- Consider adding popular differentiators like Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Berryville to stay competitive.
Berryville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Berryville
- The typical guest profile for Airbnb in Berryville consists of primarily domestic travelers (88%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.1% of guests.
- Key international markets include United States (88.1%) and DC (6.5%).
- Top languages spoken are English (64.6%) followed by Spanish (7.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and Berryville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Berryville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lemont | 19 | $7,187 | $832.38 | 44% |
| Castleton | 10 | $6,397 | $531.41 | 38% |
| State College | 156 | $6,213 | $706.76 | 41% |
| Mayo | 14 | $5,419 | $442.29 | 51% |
| Bentonville | 23 | $5,267 | $394.63 | 52% |
| Centreville | 14 | $5,256 | $538.22 | 46% |
| South Heidelberg Township | 11 | $4,974 | $278.66 | 47% |
| West Donegal Township | 13 | $4,922 | $453.81 | 39% |
| Ferguson Township | 116 | $4,781 | $815.64 | 38% |
| Polk Township | 17 | $4,761 | $450.21 | 38% |